Becker

What Becker does

Becker Holding Corporation is a three-generation, privately held Florida agricultural and land management holding company founded in 1952, operating from Vero Beach, FL with 101-250 employees. The company is organized around two principal business units: Becker Tree Farm, a 800-900-acre wholesale nursery in Hobe Sound, FL producing hundreds of varieties of woody ornamental trees, palms, and shrubbery for commercial buyers in the southeastern green industry; and Becker Land Services, a wholly owned subsidiary licensed by the Florida Board of Professional Engineers (CA 32149) that provides land acquisition, entitlement, permitting, engineering, and government relations services to developers, agricultural companies, and government entities.

Name

Becker

Legal name

Becker Holding Corporation

Website

https://beckerholding.com

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

101–250 employees

Short description

Becker Holding Corporation is a multi-generation Florida holding company operating Becker Tree Farm, a 900-acre wholesale nursery supplying ornamental trees to the southeastern green industry, and Becker Land Services, a licensed engineering and entitlement firm serving real estate developers and agricultural clients.

Ownership category

akta.pro rank

Product category

Wholesale Nursery & Land Development Services

NAICS

Nursery and Tree Production (111421), Management of Companies and Enterprises (5511)

SIC

Forestry (800)

akta.pro primary industry

Forest Nurseries & Tree Seedling Production (IMAMAAAC)

Keywords

• Wholesale nursery plants
• Ornamental tree farm
• Land entitlement services
• Real estate development
• Professional engineering services

Headquarters

HQ city

Vero Beach

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure

Revenue model

1. Wholesale Tree and Nursery Sales: Becker Tree Farm generates revenue through the wholesale sale of woody ornamental trees, palms, and shrubbery to commercial buyers in the southeastern green industry. This is a B2B transaction model with recurring customer relationships.
2. Land Services and Development Consulting: Becker Land Services provides acquisition, entitlement, permitting, and development services to clients, including engineering services licensed by the Florida Board of Professional Engineers (CA 32149). Revenue is earned through professional services engagements.
3. Real Estate Transactions: The company has historically bought and sold agricultural and development land throughout Florida, with over 15,000 acres of real estate transacted historically. Properties with development potential are taken through entitlement processes to add value prior to sale.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels1 record

Core offering

Becker Holding Corporation operates two primary businesses: Becker Tree Farm, a 900-acre family-owned wholesale nursery in Hobe Sound, Florida, growing hundreds of varieties of woody ornamental trees, palms, and shrubbery for the southeastern green industry; and Becker Land Services, a wholly owned subsidiary providing land acquisition, entitlement, permitting, engineering (licensed by the Florida Board of Professional Engineers, CA 32149), and development services to developers, agricultural companies, and government entities throughout Florida.

Product overview

Becker Holding Corporation operates two primary business units: Becker Tree Farm, a 900-acre wholesale nursery producing ornamental trees, palms, and shrubbery across southeastern markets; and Becker Land Services, a land acquisition and entitlement subsidiary providing development services including site selection, permitting, regulatory compliance, and public affairs support. The company also develops real estate projects such as the Hobe Sound Polo Club equestrian community and the Hobe Grove mixed-use development.

Differentiator

Problem solved

Functional benefit

Brands

• Hobe Sound Polo Club: An 1,800-acre equestrian community development owned by the Becker Companies, featuring 50 20-acre ranchettes, a world class polo facility, private golf course, and interconnected trails adjacent to Atlantic Ridge State Park.

Products and services

• Becker Tree Farm A 900-acre family-owned wholesale tree farm and nursery in Hobe Sound, Florida, growing hundreds of varieties of woody ornamental trees, palms, and shrubbery for commercial buyers in the southeastern green industry.
• Becker Land Services A wholly owned subsidiary providing land acquisition, entitlement, permitting, engineering, public affairs, and project development services to developers, agricultural companies, and government entities throughout Florida, licensed by the Florida Board of Professional Engineers (CA 32149).
• Hobe Sound Polo Club An 1,800-acre equestrian-focused residential community developed by Becker Companies, featuring 50 twenty-acre ranchettes, a world-class polo facility, a private golf course, and interconnected trails adjacent to Atlantic Ridge State Park.
• Hobe Grove Development A mixed-use community Development of Regional Impact in Martin County, Florida, designed with watershed enhancement, conservation, open space, and agricultural uses as its principal features.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• U.S. EcogencoreStrategic or Co-development PartnerBecker Land Services is providing Project Development services to U.S. Ecogen family of companies for their development of biomass power generation facilities throughout Florida. Services include site selection, entitlements, interconnection permits, jurisdictional permitting, and site plan approvals. The first project is located in Fort Meade, Florida with construction commencing in spring 2017.

Scale indicators5 records

Recent moves8 records

Expansion highlights4 records

Broad incumbents

• Bailey Nurseries: Large, multi-generation wholesale nursery producing a broad range of shrubs, trees, and perennials. Comparable on B2B wholesale nursery model and multi-decade brand equity, though with broader geographic and product mix than Becker.
• Star Roses and Plants: Established wholesale grower of woody ornamental shrubs, roses, and small trees sold to the landscape and nursery trade. Comparable on ornamental plant wholesale model, though focused on shrubs/roses rather than larger trees.
• Davey Tree Expert Company: Large established provider of tree care, arborist, and commercial landscape services across the U.S. Adjacent comparable given shared customer base of commercial landscape buyers and presence in the green industry, though Davey focuses on services rather than nursery production.

Direct peers

• Monrovia Nursery Company: One of the largest wholesale growers of ornamental plants, shrubs, and trees in North America. Direct comparable on wholesale nursery scale, B2B go-to-market, and breadth of woody ornamental varieties to landscape professionals.
• Greenleaf Nursery Company: Wholesale nursery producing container-grown ornamental trees and shrubs primarily in the southeastern U.S. Direct comparable on southeastern wholesale nursery production, ornamental tree varieties, and B2B sales to landscape professionals.
• J. Frank Schmidt & Son Co. Third-generation wholesale grower of shade, flowering, and ornamental trees sold to the nursery and landscape trade. Highly comparable on multi-generational family ownership, wholesale-only distribution model, and shade tree production.
• The St. Joe Company: Florida-focused public real estate development and entitlement company with large landholdings in the Florida Panhandle. Comparable on the combination of long-held Florida land base, entitlement expertise, and development of residential and mixed-use communities.
• Everde Growers: National wholesale grower of trees, shrubs, and ornamentals serving landscape professionals and retailers. Directly comparable on wholesale-only nursery model and southeastern U.S. distribution footprint.

Regional players

• Aterra Real Estate (formerly ASR Group): Real estate developer focused on master-planned residential and mixed-use communities with significant Florida and Sunbelt exposure. Comparable to Becker Land Services/Hobe Sound Polo Club on large-scale Florida community development and entitlement expertise.

Emerging players

• ArborGen: Commercial seedling and tree stock producer for the forestry and pulp/paper industries. Partial overlap on tree seedling production scale and nursery operations, though focused on forestry seedlings rather than ornamental landscape trees.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/becker-holding

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Becker