Blue Corner Dive

What Blue Corner Dive does

Blue Corner Dive & Conservation is a PADI 5 Star Career Development Centre and PADI ECOCentre operating three beachfront dive centres across Bali — Nusa Lembongan (the headquarters with on-site accommodation, training pool, and air-conditioned classroom), Nusa Penida (the second IDC Centre and conservation site), and Menjangan (West Bali National Park day-trip base). Founded in 2011 by Cody McDonald (a PADI Course Director with a nursing and education background) and Andrew, the company was co-founded as the only dive centre pairing a marine biologist with a PADI Course Director at the founding level. It was the first PADI IDC operator on Nusa Lembongan (2012) and the first PADI IDC Centre on Nusa Penida (2019), and has trained its own Balinese instructor pipeline, including Made Partayasa, the first Balinese PADI Platinum Course Director.

The company monetises a fully integrated PADI certification pathway — from Discover Scuba and Open Water through Advanced, Rescue, and Specialty ratings, all the way up to Divemaster, Assistant Instructor, IDC, IDC Staff Instructor, and MSDT professional credentials — alongside daily fun-diving trips for certified divers (priced at 925,000–1,850,000 IDR per dive), week-long marine conservation programs (8.9–33M IDR), an Eco Divemaster bundle combining professional and conservation training, and on-site bungalow accommodation. Conservation offerings include Coral Reef Ecology, Reef Health Monitoring, Coral Restoration, Manta & Shark Week, and Conservation Instructor Training (Reef Check Trainer, PADI Coral Restoration Instructor), delivered by three in-house marine biologists through the Blue Corner Marine Research / Yayasan Blue Corner Konservasi sub-brand. All pricing is one-time/transactional in Indonesian Rupiah, with no subscription or recurring model.

The go-to-market motion is direct-to-consumer: bookings flow through the company's website, email, and WhatsApp (three separate office numbers for Lembongan, Penida, and Menjangan), with no third-party resellers in the core distribution path. Marketing relies on organic social (Facebook, Instagram, YouTube), a blog, PADI's global brand, and minor referral partnerships (Bali Villa Dive Resort, WeSurf, Bali Done Right). Customer segments span first-time tourists, certified recreational divers, aspiring dive professionals (Divemaster/IDC candidates, including local Indonesian speakers), eco-conscious divers, and freedivers via the Fluid Focus partnership. Revenue is not publicly disclosed; the company is privately held with no external funding rounds and no identified parent entity.

Name

Blue Corner Dive

Legal name

Blue Corner Dive & Conservation

Website

https://bluecornerdive.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Blue Corner Dive & Conservation is a privately held PADI 5 Star Career Development Centre and ECOCentre operating three Bali dive centres (Nusa Lembongan, Nusa Penida, Menjangan), delivering scuba certification from beginner through instructor level, daily fun diving, marine conservation programs, and on-site bungalow accommodation to tourists, certified divers, and aspiring dive professionals.

Ownership category

akta.pro rank

Product category

Scuba Diving Instruction and Dive Tourism Services

akta.pro primary industry

Dive Centers & Scuba Training (PADI/SSI, certifications) (THAAAIAA)

akta.pro secondary industries

Scuba Diving & Freediving Centers (Training, Guided Dives) (THAAAKAD), Dive & Snorkel Guides / Dive Masters (Boat-Based & Shore-Based) (THAAALAC), Dive & Snorkel Equipment Rental, Retail & Boat Services (compressors, gear hire) (THAAAIAL)

Keywords

• Scuba diving courses
• PADI certification training
• Marine conservation programs
• Dive resort accommodation
• Professional dive instruction

Headquarters

HQ city

Nusa Dua

HQ country

Indonesia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Recreational Diving Courses: PADI courses from beginner (Open Water) through advanced (Advanced Open Water, Rescue Diver), sold as structured training packages with classroom, pool, and open water components.
2. Professional Development Programs: Divemaster, Assistant Instructor, IDC (Instructor Development Course), IDC Staff, and MSDT programs for divers pursuing professional careers in scuba instruction.
3. Fun Diving / Certified Diver Activities: Daily dive trips for certified divers with equipment rental, guiding services, and marine park fees.
4. Conservation Programs: Marine conservation courses including coral reef ecology, reef health monitoring, coral restoration workshops, and manta/shark weeks for eco-conscious divers.
5. Freediving Programs: Partnership with Fluid Focus Freediving for freediving courses and experiences at Nusa Lembongan location.
6. On-site Accommodation: Blue Corner Bungalows provide on-site accommodation options for dive holiday guests.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

Blue Corner Dive & Conservation is a PADI 5 Star Career Development Centre and PADI ECOCentre operating across three Bali locations (Nusa Lembongan, Nusa Penida, and Menjangan). The company sells the full PADI certification pathway from beginner Discover Scuba courses through professional Divemaster, Assistant Instructor, IDC, IDC Staff Instructor, and MSDT programs, alongside daily fun diving trips for certified divers. It also operates a marine conservation division (Blue Corner Marine Research) running coral restoration, reef monitoring, and Conservation Diver certification programs, with on-site accommodation (Blue Corner Bungalows) and partner-operated freediving courses.

Product overview

Blue Corner Dive & Conservation is a PADI 5 Star Career Development Centre and PADI ECOCentre operating across three locations in Bali: Nusa Lembongan, Nusa Penida, and Menjangan. The company offers a comprehensive portfolio of scuba diving services centered around PADI certification courses (from beginner Discover Scuba through professional Divemaster, Assistant Instructor, IDC, IDC Staff, and MSDT programs), daily fun diving trips for certified divers, and an extensive marine conservation division called Blue Corner Marine Research. Conservation offerings include standalone week-long modules (Coral Reef Ecology, Reef Health Monitoring, Coral Restoration Workshop, Manta & Shark Week) and combined Eco Divemaster packages, plus Conservation Instructor training. The company also provides on-site accommodation (Blue Corner Bungalows), a beach bar/restaurant, and partnered freediving programs through Fluid Focus Freediving. All programs are delivered at beachfront facilities with purpose-built training pools, air-conditioned classrooms, and dive boats operating to world-class sites around the Nusa Islands.

Differentiator

Problem solved

Functional benefit

Brands

• Blue Corner Marine Research: Marine research and conservation arm of Blue Corner Dive, conducting coral restoration, reef health monitoring, ecological surveys, and marine conservation education. Also referred to as Blue Corner Conservation. Registered as Yayasan Blue Corner Konservasi.

Quantifiable outcome

• Successfully rebuilt an entire reef system starting from sea floor stabilization to flourishing coral ecosystem now including sharks

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Bali Villa Dive ResortminorChannel Partner/ Reseller/ DistributorFamily-run north Bali resort offering full board accommodation for divers. Referral relationship where Blue Corner Dive directs customers seeking North Bali dive experiences. Resort fully renovated in 2018, located directly on shore with tropical gardens.
• Fluid Focus FreedivingminorStrategic or Co-development PartnerFreediving programs offered at Blue Corner Lembongan location through partnership with Fluid Focus Freediving, expanding service offerings to include breath-hold diving experiences.
• Blue Corner Marine ResearchcoreStrategic or Co-development PartnerBlue Corner's conservation division (Yayasan Blue Corner Konservasi) conducting coral restoration, reef monitoring, and marine conservation education. Longest-running and largest coral restoration project in Nusa Penida Marine Park.
• WeSurf LembonganminorChannel Partner/ Reseller/ DistributorSurf school located behind Blue Corner Dive centre, offering surf lessons and board rentals for non-diving activities.
• Bali Done RightminorGTM or Marketing PartnerTravel recommendation platform featuring Blue Corner Dive as a top-rated scuba diving centre in Bali.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@bluecornerdiving?si=qOwvlSwIfkHcB63r
• Facebookfacebook.com/BlueCornerDive
• Instagraminstagram.com/bluecornerdive
• Xx.com/bcdlembongan
• LinkedInlinkedin.com/company/blue-corner-dive

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blue Corner Dive