Newlong Industrial Company

What Newlong Industrial Company does

Newlong Industrial Company (ニューロング工業株式会社) is a Tokyo-based Japanese manufacturer and distributor of automatic packaging systems. Founded in 1941, the company has operated continuously for over 80 years in industrial packaging machinery, serving industrial customers that require automated bag-making, filling, and sealing equipment integrated into production lines. The firm is privately held and mid-sized, with a disclosed headcount band of 251–500 employees, consistent with a specialized industrial OEM rather than a mass-market or commodity manufacturer.

The company's product set centers on automatic packaging systems — capital equipment typically sold to industrial end-users in sectors such as food, agriculture, chemicals, and textiles. Specific product models, technical specifications, throughput ranges, or proprietary technology platforms are not disclosed in the available source material; likewise, no details on go-to-market motion, distribution channels, or aftermarket/service revenue mechanics are available. Pricing is not publicly disclosed, consistent with B2B industrial equipment sales negotiated on application, throughput, and configuration.

Publicly available information about Newlong Industrial Company is limited. No revenue figures, ownership structure, management roster, partnership network, certifications, regulatory actions, or recent strategic transactions (funding rounds, M&A, product launches, or leadership changes) appear in the provided source material. As a result, the company's current operating footprint, geographic distribution, and competitive positioning within the global packaging machinery market cannot be characterized from the data on hand. The profile below should be read with this data thinness explicitly in mind.

Name

Newlong Industrial Company

Legal name

ニューロング工業株式会社

Website

https://nlwww.com

Company type

Private

Founded year

1941

Headcount range

251–500 employees

Short description

Newlong Industrial Company is a Tokyo-based, privately held Japanese manufacturer and distributor of automatic packaging systems. Founded in 1941 and operating with 251–500 employees, the firm serves industrial customers requiring automated packaging equipment integrated into production lines.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery

NAICS

Packaging Machinery Manufacturing (333993), Industrial Machinery Manufacturing (3332)

SIC

Special Industry Machinery (No Metalworking Machinery) (3550), Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Bagging, Pouching & Sachet Packaging Equipment (IMAHAOAH)

akta.pro secondary industries

Form-Fill-Seal (VFFS/HFFS) Machines (IMAHAOAA), End-of-Line Integration & Packaging Line Systems (IMAHAOAN)

Keywords

• Automatic packaging systems
• Industrial packaging machinery
• Packaging equipment manufacturing
• Automated packaging solutions
• Industrial sewing equipment

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D

Core offering

Newlong Industrial Company manufactures and distributes automatic packaging systems for industrial customers. The company designs, builds, and supplies automated packaging equipment used in factory and production-line packaging operations. As a Japan-based manufacturer founded in 1941, it serves industrial buyers with automated machinery for packaging applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Automatic Packaging Systems Automated packaging machinery manufactured and distributed by Newlong Industrial Company for industrial buyers who need automated packaging on production lines. The systems are designed for factory and production-line packaging applications.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Syntegon Technology (formerly Bosch Packaging Technology): Global packaging-machinery incumbent formed from Bosch's packaging division, offering processing, filling, and packaging equipment across food, pharma, and industrial end markets — a much larger peer competing in overlapping line-integration opportunities.
• Coesia Group: Italian industrial group owning multiple packaging machinery brands including Fischbein, Guala, and Volpak — a much larger diversified competitor that competes with Newlong via its bag-closing subsidiary Fischbein.
• ProMach: US-based packaging machinery integrator with dozens of product brands spanning filling, labeling, wrapping, and palletizing — competes with Newlong in end-of-line packaging system integration across multiple verticals.
• MULTIVAC: German manufacturer of packaging, processing, and labeling equipment with global reach — competes with Newlong in industrial and food packaging line integration projects.
• Ishida Co., Ltd. Major Japanese-headquartered manufacturer of multihead weighers, automatic weighing, and packaging machinery — broader and larger portfolio than Newlong but overlapping in automatic packaging systems for food and industrial customers.

Direct peers

• Anritsu Corporation: Japanese-headquartered manufacturer of automatic checkweighers, metal detectors, and form-fill-seal packaging inspection lines — a domestic peer with overlapping automatic packaging systems positioning.
• Fischbein (a Coesia company): Fischbein, now part of Coesia, is a direct competitor to Newlong in industrial bag closing, sewing, and sealing equipment — historically the two firms have competed head-to-head in heavy-duty bag packaging lines for grain, feed, and chemicals.
• Toyo Jidoki (Toyojidoki Co., Ltd.): Japanese manufacturer of form-fill-seal packaging machinery and pre-made pouch systems; a comparable Tokyo-area packaging machinery specialist with similar headcount and product focus.
• TMI Group: TMI manufactures bag sewing, closing, and hot-melt sealing equipment similar to Newlong's portfolio, serving overlapping end markets in agricultural, chemical, and mineral bulk packaging.

Emerging players

• Rovema GmbH: German manufacturer specializing in form-fill-seal packaging machines for food and non-food applications — a more focused competitor overlapping with Newlong's FFS machinery offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/-nli-newlong-industrial-co-ltd-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newlong Industrial Company