Bina Group
Bina Group is a privately held Russian chemical manufacturer and wholesale distributor operating since 2002, producing and supplying industrial raw materials and finished products — paints, coatings, solvents, polymer additives, oilfield and cleaning chemicals — to industrial buyers across Russia through three plants, 10 warehouses, and 22+ own trademarks.
- Company typePrivate
- Founded2002
- HeadquartersMoscow, Russia
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Bina Group does
Bina Group (OOO Bina Group) is a privately held Russian chemical manufacturer and wholesale distributor headquartered in Moscow, founded in 2002 and operating for more than 20 years across federal Russia. The company runs a vertically integrated model spanning three wholly-owned production plants — Nevsky Paint and Varnish Plant, Kupavna Chemical Plant Khimindustriya-Invest, and Rostov Solvent Plant — together producing more than 30,000 tons per year, supported by 10 regional trading companies, 10 regional warehouses (14,000 m2 of equipped space, 13,000 m3 tank capacity for liquid cargo), an own logistics fleet for hazardous goods, two R&D centers, and five ISO 9001-2015 certified laboratories executing 50+ test types. Production spans industrial paints and coatings, binders and resins, solvents, surfactants, oilfield chemicals, printing solvents, polymer additives, and professional cleaning agents, distributed under 22+ own trademarks including BICOAT, RESIAL, ACRYLON, FLEKSOLV, ADDIMER, and CROSSROAD alongside third-party brands from SIBUR, Shell, DOW, and LANXESS.
The commercial model is B2B wholesale: a catalog of more than 2,000 SKUs across 40+ chemical product categories is sold to industrial buyers (manufacturers of paints, rubber, PVC, printing inks, cleaning products, and construction materials; oilfield operators) at VAT-inclusive prices with quote-based final terms, executed by 90+ personal account managers available 24/7, seven in-house expert technologists providing formulation support, and an e-commerce storefront at binagroup.ru with online ordering. Logistics are delivered via an own hazardous-cargo fleet at more than 2,000 deliveries per month across all Russian regions, with same/next-day delivery of stocked items and same-region pickup available. Operations are supported by electronic document interchange through Kontur.Diadoc (three years of operation, integrated with customer 1C systems) and an online business credit program of up to 5 million rubles in partnership with Sberbank at 18%+ annual interest.
The customer base spans healthcare (Medlex, ML21), pigments (AO Pigment), rubber goods (Tsentr RTI / Kazan Rubber), and industrial manufacturing (NMZ Energiya), with end-segment focus on industrial paint, rubber products, polymer manufacturing, printing, cleaning chemicals, construction, and oilfield chemistry. The company is privately held with no disclosed parent, no external funding rounds, and operates exclusively in the Russian domestic market.
Bina Group firmographics
Firmographics- Name
- Bina Group
- Legal name
- OOO Bina Group
- Website
- https://binagroup.ru
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Bina Group is a privately held Russian chemical manufacturer and wholesale distributor operating since 2002, producing and supplying industrial raw materials and finished products — paints, coatings, solvents, polymer additives, oilfield and cleaning chemicals — to industrial buyers across Russia through three plants, 10 warehouses, and 22+ own trademarks.
- Ownership category
- akta.pro rank
Bina Group industry classification
Industry- Product category
- Industrial Chemicals Distribution
- NAICS
- All Other Chemical Product and Preparation Manufacturing (32599)
- SIC
- Wholesale-Miscellaneous Nondurable Goods (5190)
- akta.pro primary industry
- Commodity Surfactants & Detergent Base Chemicals (IMAEAAAI)
Keywords
Where Bina Group is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices18 records
Markets served
Bina Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Wholesale Chemical Raw Materials Sales: Wholesale distribution of chemical raw materials (binders, pigments, plasticizers, solvents, surfactants, etc.) and finished products (industrial coatings, cleaning agents, solvents) to industrial manufacturers across Russia. Products sold from own production and other Russian/foreign manufacturers. Minimum order is typically one packaging unit. Prices include VAT.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wholesale B2B — quote-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Bina Group product offering
Product offeringCore offering
Bina Group manufactures and distributes industrial chemical raw materials and finished chemical products, including paints, coatings, solvents, surfactants, resins, and polymer additives. Operating three production plants, ten warehouses, and nine regional branches across Russia, the company supplies more than 2,000 SKUs to industrial manufacturers with a monthly throughput of over 2,000 deliveries.
Product overview
Bina Group operates as a federal service for chemical product supply and manufacturing, founded in 2002. The company offers a multi-brand product portfolio across three production facilities (Nevsky LKM Plant, Kupavna Chemical Plant Khimindustriya-Invest, and Rostov Solvent Plant) with annual production exceeding 30,000 tons. The product ecosystem centers on industrial coatings (BICOAT brand and general construction coatings ПРОФИТ, ЭМБЛЕМА, ЭМЛАЙТ, BLIX), professional cleaning chemicals (ХИТ, ХИТОЛ, ХИТОЛСОЖ), and chemical raw materials distribution. Own-produced brands include: binders and additives (RESIAL, RESILAT, BINA ACRYLON, АКРИНАТ, НЭР, ВИКС), solvents for printing (ФЛЕКСОЛЬВ, ИЗОСОЛЬВ, BINALACQ) and furniture (VS), oilfield chemicals (СЕЙВ, РАЙЗ, СТРИМ, БГ), and functional additives for polymers (АДДИМЕР). The company distributes these through 10 regional trading companies and 10 regional warehouses across Russia, offering technology consulting services and quality control through 5 certified laboratories.
Differentiator
Problem solved
Functional benefit
Brands
- BICOAT: Industrial paint and coating materials (industrial LKM) including BICOAT POVIN, BICOAT POLAC, BICOAT FLOOR, BICOAT FIRE, BICOAT POLYUR, BICOAT ANTICOR, BICOAT AU, BICOAT EPOXY.
- RESIAL
- BINA ACRYLON
- ACRINAT
- NER
- RESILAT
- VIKS
- HIT Khim
- HITOL
- FLEKSOLV
- IZOSOLV
- BINALACQ
- VS
- SAVE
- RAISE
- STREAM
- BG
- CROSSROAD
- PROFIT
- EMBLEMA
- EMLAYT
- BLIX
Products and services
- BICOAT Industrial Coatings
- HIT Specialty Chemicals
- HITOL Solvents
- RESIAL Resins
- Chemical Distribution Catalog
- Surfactants and Polymer Additives
Quantifiable outcome
- More than 2,000 deliveries per month across all of Russia
- +4 more outcomes
Companies that use Bina Group
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles2 records
Bina Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Bina Group partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered major, core and minor.
- SIBUR Holding (Холдинг СИБУР)majorRussia's largest petrochemical company. Bina Group distributes chemical raw materials sourced from and partnered with SIBUR. SIBUR is a major raw material supplier for Russia's chemical industry.
- Shell (Концерн SHELL)majorInternational energy and petrochemicals company. Bina Group distributes Shell chemical products as a distributor.
- DOW (Концерн DOW)majorGlobal materials science company. Bina Group distributes DOW chemical products in Russia.
- LANXESS (Концерн специальной химии LANXESS)majorSpecialty chemicals group. Bina Group distributes LANXESS products in the Russian market.
- AO Eurohim-1 Functional Additives (АО «ЕВРОХИМ-1 ФУНКЦИОНАЛЬНЫЕ ДОБАВКИ»)coreRussian manufacturer of functional additives for chemical industry. Core partnership for additive distribution.
- Rospolichim Group (Группа компаний «Росполихим»)coreRussian chemical distribution group. Strategic channel partner for chemical raw materials distribution.
- Empirs-Zinc (Эмпилс-Цинк)coreLeading Russian zinc oxide producer. Bina Group distributes their products and collaborates on raw material supply.
- Shchekinoazot (AO «Щекиноазот»)majorMajor Russian chemical enterprise producing a wide range of chemical products. Supply and distribution partnership.
- Kronakril (Завод Кронакрил)coreRussian manufacturer of acrylic products. Distribution and supply partnership.
- Khimtex (Производственная компания «ХИМТЕКС»)coreProduction company specializing in chemical products. Strategic partnership for manufacturing and supply.
- ZTI (Компания ЗТИ)coreChemical products distributor. Channel partner for distribution in Russian market.
- MPZ Bogorodsky (МПЗ Богородский)minorBogorodsky meat processing plant related entity. Channel distribution partner.
- Kontur.Diadoc (Контур.Диадок)coreElectronic document interchange (EDI) system. Bina Group connected to Diadoc for instant electronic document transmission with digital signatures. Operating in EDI for 3 years.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Bina Group competitors and assessment
Company assessmentDirect peers
- Univar Solutions: Major global chemicals distributor serving industrial customers in coatings, adhesives, plastics, and personal care with comparable scale, product breadth, and value-added technical services.
- Helm AG: German-headquartered global chemical distribution and marketing company with a comparable industrial customer base and product portfolio spanning solvents, coatings inputs, and specialty chemicals.
- Azelis: Global specialty chemicals distributor serving industrial customers with a similar mix of distribution plus value-added formulation and technical sales services.
- Brenntag: World's largest chemical distributor operating a similar B2B model of full-value-chain chemical distribution to industrial manufacturers, with comparable product breadth across solvents, coatings inputs, and specialty ingredients.
- IMCD: Specialty chemicals and ingredients distributor focused on industrial formulations, with a comparable technical sales model and emphasis on formulation support for customers.
- Barentz: Specialty ingredients and chemicals distributor with a similar industrial customer base, product mix, and emphasis on technical sales support across coatings, polymers, and personal care.
- OAO Russkiye Kraski (Russian Coatings): One of Russia's largest paints and coatings manufacturers producing industrial and decorative coatings, competing directly with Bina's BICOAT and construction coatings portfolio in the domestic Russian market.
Broad incumbents
- AkzoNobel: Global paints and coatings major with an overlapping industrial coatings portfolio including powder, marine, protective, and specialty coatings. A larger incumbent serving similar end-markets but with a much broader global portfolio.
- PPG Industries: Global coatings leader with significant industrial coatings, automotive, and specialty paints exposure. Overlaps with Bina's BICOAT industrial coatings range but operates at vastly greater global scale and brand recognition.
- Sherwin-Williams: Global paints and coatings major covering industrial, protective, and decorative segments. Overlaps with Bina's PROFIT, EMBLEMA, and BICOAT product lines but at significantly larger scale and broader geographic footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Bina Group social profiles
Digital presenceBina Group compliance and trust
Trust signalCompliance1 record
Bina Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bina Group leadership team
Management profileNumber of profiles
Bina Group subsidiaries and ownership
Company hierarchySubsidiaries3 records
Bina Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bina Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bina Group
What does Bina Group do?
Bina Group manufactures and distributes industrial chemical raw materials and finished chemical products, including paints, coatings, solvents, surfactants, resins, and polymer additives. Operating three production plants, ten warehouses, and nine regional branches across Russia, the company supplies more than 2,000 SKUs to industrial manufacturers with a monthly throughput of over 2,000 deliveries.
Is Bina Group a public or private company?
Bina Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bina Group founded?
Bina Group was founded in 2002. It employs 251 to 500 people.
Where is Bina Group based?
Bina Group is headquartered in Moscow, Russia, in the Europe region.
How does Bina Group make money?
One revenue line is on record: wholesale Chemical Raw Materials Sales.
Who are Bina Group's main competitors?
Direct peers on record are Univar Solutions, Helm AG, Azelis, Brenntag, IMCD, Barentz and OAO Russkiye Kraski (Russian Coatings). Broad incumbents are AkzoNobel, PPG Industries and Sherwin-Williams.
Does Bina Group have an API?
No public API is recorded for Bina Group.
What industry is Bina Group in?
Bina Group's product category is Industrial Chemicals Distribution. Its primary akta.pro industry code is IMAEAAAI, Commodity Surfactants & Detergent Base Chemicals. Its NAICS code is 32599 and its SIC code is 5190.