CREAW

What CREAW does

CREAW (Centre for Rights Education and Awareness) is a national feminist women's rights non-governmental organization founded in 2000 in Nairobi, Kenya. Its mission is to champion, expand, and actualize women's and girls' rights and social justice. The organization directly serves women and girls survivors of gender-based violence, adolescent girls and young women, women entrepreneurs, grassroots Women's Rights Organizations, county governments, and couples/families across at least 16 Kenyan counties. In 2025 it directly reached 23,799 people, supported 7,965 GBV survivors with legal and psychosocial services, and reached approximately one million individuals through artivism, radio, and digital prevention campaigns.

CREAW operates a portfolio of interconnected programs rather than a single product. Core offerings include the five-year Jasiri Program (2023-2028, Mastercard Foundation-funded) integrating GBV response, economic empowerment, and social-norms change; the Jasiri Fund for financial inclusion of survivors; the Linda Haki legal aid project (UNDP-supported); the SRHR portfolio (Imarisha Msichana, SHESOARS); the EVAWG program; the Imarisha Mahusiano couples program; the Women's Voice and Leadership program (Global Affairs Canada via CARE Kenya); the USAID Elevate Voice Yake program; and the Wajibika men-engagement and Haki na Usalama tea-community projects. Underlying technology is functional rather than proprietary: a case management system for GBV survivors, a Community Scorecard platform institutionalized across 59 health facilities for adolescent-responsive accountability, and a 24-hour toll-free hotline (0800 720 186). An in-house Public Interest Litigation unit and dedicated Mukuru SGBV Outreach Center extend service reach.

The revenue model is institutional donor funding. CREAW does not charge beneficiaries for services; instead it secures multi-year grants from international development partners (Mastercard Foundation, UNDP, UN Women, Global Affairs Canada, EU, FCDO, USAID, Oxfam) and channels resources through a feminist sub-granting model that disbursed KES 334,960,675 (~USD 2.7M) in 2025, including KES 31.5M in flexible funding to 24 WROs. Go-to-market is hybrid: community-led grassroots movement-building via direct service delivery and toll-free hotline, plus event-driven multi-year programmatic initiatives delivered through consortium partnerships. Distribution is via direct service centers, county-government partnerships, a grassroots WRO sub-grantee network, a 59-facility health-system partnership, and shelter referrals. The 2026-2030 Strategic Plan sets five-year targets including supporting 228,000 women and girls to live free from violence and enabling 200,000 to access SRHR services.

Name

CREAW

Legal name

Centre for Rights Education and Awareness

Website

https://home.creaw.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

CREAW (Centre for Rights Education and Awareness) is a Nairobi-based Kenyan feminist women's rights NGO, founded in 2000, that provides survivor-centred GBV response, legal aid, psychosocial support, SRHR programming, and economic empowerment to women and girls across 16 Kenyan counties, funded primarily by international institutional donors.

Ownership category

akta.pro rank

Product category

Women's Rights Advocacy Services

NAICS

Social Advocacy Organizations (8133), Individual and Family Services (6241), Human Rights Organizations (813311)

SIC

Services-Social Services (8300)

akta.pro primary industry

Gender Equality & Women’s Rights (BPADAGAF)

akta.pro secondary industries

Gender Equality & Women’s Rights Advocacy (BPAGAFAD), Protection, Child Protection & Gender-Based Violence (GBV) Response (BPAGAAAG), Global Health Advocacy, Policy & Rights Organizations (HLAJAKAO)

Keywords

• Gender-based violence support
• Women's rights advocacy
• Reproductive health services
• Economic empowerment programs
• Feminist movement building

Headquarters

HQ city

Nairobi

HQ country

Kenya

HQ region

Africa

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Others, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Institutional Donor Funding: Multi-year grants from international development organizations and foundations to fund programmatic activities across women's rights, GBV prevention, SRHR, and economic empowerment
2. Sub-granting to Women's Rights Organizations: Feminist sub-granting model channelling funds to grassroots WROs; KES 334,960,675 sub-granted in 2025 with KES 31.5 million in flexible funding for 24 WROs

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

CREAW (Centre for Rights Education and Awareness) is a Kenyan feminist non-governmental organization that delivers survivor-centred gender-based violence (GBV) response, sexual and reproductive health and rights (SRHR) programming, women's economic empowerment, and feminist movement-building services. The organization provides free legal aid, psychosocial counselling, a 24-hour toll-free hotline (0800 720 186), financial literacy training, and sub-grants to grassroots women's rights organizations across 16+ Kenyan counties. Programs are delivered through direct service delivery, partnerships with county governments, and consortium implementation models in collaboration with Mastercard Foundation, UN Women, UNDP, USAID, and other development partners.

Product overview

CREAW operates as a feminist women's rights NGO offering a portfolio of interconnected programs rather than a unified software product. The core offerings include: the Jasiri Program (2023-2028) providing economic empowerment and GBV survivor support across 16 counties; the Jasiri Fund offering affordable financial services; the Linda Haki legal aid project; and comprehensive EVAWG programming including a 24-hour toll-free hotline (0800 720 186). Additional programs address SRHR, women's leadership, feminist sub-granting to WROs, and specialized outreach centers. Services are delivered through human-centered case management, community engagement, and partnerships with county governments and development organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Jasiri Program A five-year initiative (2023-2028) designed to strengthen the resilience of GBV survivors, expand their access to economic opportunities, and shift social norms so adolescent girls and young women can thrive in entrepreneurship and employment. Implemented across 16 counties in Kenya by a consortium led by CREAW with Mastercard Foundation funding.
• Jasiri Fund A financial inclusion program providing affordable loans and grants to women survivors of gender-based violence and those at risk, enabling them to access startup capital and expand their businesses. Disbursed KES 4.2 million in affordable loans and KES 27.5 million in grants in 2025.
• Linda Haki Project A legal aid project providing free legal information, representation, and pro-bono services to women and girls seeking justice in Nairobi's informal settlements (Kibra, Eastleigh, Makadara). Implemented in partnership with UNDP; supported 597 GBV survivors during COVID-19.
• Imarisha Mahusiano Couples Program A couples-based intervention program implemented in Meru and Tharaka Nithi counties to promote healthy relationships and prevent intimate partner violence through curriculum-based training and radio programming, reaching 800 couples.
• GBV Hotline (Toll-Free Line) 24-hour toll-free hotline (0800 720 186) providing survivors of gender-based violence with legal information, counselling, access to safe shelters, and referrals to other GBV services. Supported 1,475 survivors through the toll-free line in 2025.
• Ending Violence Against Women and Girls (EVAWG) Program Comprehensive programming providing survivor-centred support including legal aid, psychosocial services, and case management for GBV survivors. Reached 7,965 survivors in 2025 with direct services.
• Sexual and Reproductive Health and Rights (SRHR) Programming Programming strengthening adolescent-responsive health systems across six counties, providing youth-friendly services, and engaging communities on contraception, consent, FGM/C, and early marriage issues. Institutionalized Community Scorecards in 59 health facilities.
• Women's Economic Empowerment (WEE) Interventions Economic empowerment programming providing entrepreneurship training, financial literacy, grants, and affordable loans to women. Trained 4,129 women in 2025 and provided over KES 27.5 million in grants.
• Feminist Sub-Granting Program Program channeling sub-grants to Women's Rights Organizations (WROs), channelling KES 334,960,675 in sub-grants with KES 31.5 million directed to flexible funding for 24 WROs in 2025.
• SGBV Outreach Center - Mukuru A specialized center in the Mukuru informal settlements providing access to justice for women and girls who are SGBV survivors, with pathways to economic resilience and recovery.
• Imarisha Msichana Project Program focused on SRHR and empowering adolescent girls and young women, with training components for community leaders and youth groups on child protection.
• SHESOARS Project Sexual and reproductive health program for adolescents and young people.
• Public Interest Litigation Unit In-house legal advocacy unit established to advance legal advocacy and access to justice for survivors and victims of SGBV.
• Wajibika Project Men engagement project using gender-transformative approaches to involve men in preventing SGBV and promoting gender equitable relationships.
• Haki na Usalama Project Project restoring dignity and justice for survivors of gender-based violence in tea communities, focusing on multi-sectoral approaches and workplace safety.
• Women's Voice and Leadership (WVL) Program Program supporting the capacity and activities of local and national women-led organisations seeking to increase enjoyment of human rights and gender equality. Supported by Global Affairs Canada through CARE Kenya.
• USAID Elevate Voice Yake Program Program aimed at amplifying the voices and aspirations of adolescent girls and women to better exercise their right to dignified and meaningful life protected from Sexual Gender Based Violence, implemented across Kiambu, Kwale and Meru counties by 2026.

Quantifiable outcome

• 23,799 people directly reached in 2025 with GBV prevention, SRHR, and economic empowerment services
• +4 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

17 partnerships are on record, tiered major and core.

• International Rescue Committee (IRC)majorStrategic or Co-development Partner · 16 December 2025Partner in Imarisha Mahusiano couples program to be implemented in Meru and Tharaka Nithi counties, reaching 800 couples with healthy relationship education.
• WhatWorks to Prevent Violence Against WomenmajorStrategic or Co-development Partner · 16 December 2025Technical partner for Imarisha Mahusiano couples program providing evidence-based approaches to violence prevention.
• AFEOPmajorStrategic or Co-development Partner · 16 December 2025Partner developing radio dramas based on Imarisha Mahusiano model and establishing listener groups to diffuse curriculum content in implementation communities.
• John Hopkins UniversitymajorStrategic or Co-development Partner · 16 December 2025Academic partner for Imarisha Mahusiano couples program providing research and evaluation support.
• KPC FoundationcoreStrategic or Co-development Partner · 14 May 2025Four-year MoU for fully sponsored technical and vocational training to young female GBV survivors in Nairobi and Mombasa. KPC Foundation sponsors training at Morendat Institute and leverages industry networks for internship and employment opportunities.
• Morendat Institute of Oil and Gas National Polytechnic (MIOG)coreStrategic or Co-development Partner · 14 May 2025Technical training partner providing globally accredited hands-on training including welding, fibre optic installation, electrical installation, motor vehicle diagnostics, CNC machining, refrigeration and air conditioning, and fire safety courses.
• Youth Changing for Women (YCWA)majorStrategic or Co-development Partner · 1 January 2024Implementing partner for USAID Elevate Voice Yake program showcasing program work at International Women's Day events.
• Council of Governors (COG)majorStrategic or Co-development Partner · 30 September 2023MoU for advancing gender equality and empowering women across Kenya through collaborative partnership with county governments nationwide.
• GROOTS KenyacoreStrategic or Co-development Partner · 1 January 2023Consortium partner in Jasiri Program implementation, focusing on grassroots women's empowerment and community engagement in GBV response.
• Collaborative Centre for Gender and Development (CCGD)coreStrategic or Co-development Partner · 1 January 2023Consortium partner in Jasiri Program, contributing expertise in gender and development programming for women survivors.
• Centre for Domestic Training and Development (CDTD)coreStrategic or Co-development Partner · 1 January 2023Consortium partner in Jasiri Program providing domestic violence training and development support.
• Advocates for Social Change Kenya (ADSOCK)coreStrategic or Co-development Partner · 1 January 2023Consortium partner in Jasiri Program focusing on social change and advocacy for women's rights.
• UN WomencoreStrategic or Co-development Partner · 1 January 2022Partnership for Generation Equality Forum commitments and implementation of Generation Equality Mashinani campaign. Government of Kenya co-leader in GBV Action Coalition.
• FEMNET (African Women's Development and Communication Network)coreStrategic or Co-development Partner · 1 January 2022Partnership for multi-sectoral approach addressing gender-based violence in tea sector communities through training on sexual harassment and working conditions.
• Gender Violence Recovery Centre (GVRC)coreStrategic or Co-development Partner · 1 January 2022Partnership for Haki na Usalama project addressing violence against women in tea communities through multi-sectoral GBV response.
• Kenya Women Parliamentary Association (KEWOPA)majorStrategic or Co-development Partner · 1 January 2022Partnership for gender policy development at county level including Narok, Isiolo, and other counties.
• Kenya Private Sector Alliance (KEPSA)majorStrategic or Co-development Partner · 1 January 2022Partnership for private sector gender mainstreaming policy development and women economic empowerment advocacy.

Scale indicators18 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Coalition on Violence Against Women (COVAW): COVAW is a Kenyan feminist coalition working on GBV prevention, policy advocacy, and survivor support, with a comparable programmatic mix to CREAW including legal aid, community mobilization, and policy engagement.
• GROOTS Kenya: GROOTS Kenya is a CREAW consortium partner under the Jasiri Program, working on grassroots women's empowerment, GBV response, and community-led development across Kenya with overlapping geographies and funder base.
• FIDA Kenya (Federation of Women Lawyers): FIDA Kenya is a national women's rights organization focused on legal aid, GBV response, and women's access to justice, serving overlapping beneficiary populations as CREAW with comparable direct-service and litigation models across Kenya.
• Centre for Domestic Training and Development (CDTD): CDTD is a CREAW consortium partner under Jasiri delivering domestic violence training, GBV response, and survivor economic empowerment programming across Kenya with directly comparable services and donor relationships.
• Ujamaa Africa: Ujamaa Africa is a Nairobi-based feminist movement-building organization focused on resourcing women's rights movements and GBV response across East Africa, with comparable grantmaking and feminist sub-granting models to CREAW.

Regional players

• FEMNET (African Women's Development and Communication Network): FEMNET is a pan-African women's rights network and CREAW partner that mobilizes African women through advocacy, communications, and capacity building, comparable in feminist movement-building mission but operating at continental scale.
• Equality Now: Equality Now is an international women's rights organization using strategic litigation and advocacy to advance gender equality across Africa and globally, with comparable programmatic pillars to CREAW but operating from a global rather than Kenya-anchored base.

Others

• UN Women East and Southern Africa Regional Office: UN Women ESARO is a major institutional partner and likely funder of CREAW's Generation Equality Forum work; comparable in gender equality programming focus but functions as a multilateral convener rather than a direct service-delivery NGO.

Broad incumbents

• Amnesty International Kenya: Amnesty Kenya is the national section of a global human rights giant with overlapping gender and GBV advocacy work, but operates a much broader human rights agenda and is not specialized in women's rights service delivery like CREAW.
• Kenya Human Rights Commission: KHRC is a larger, more established Kenyan human rights organization with a broader mandate covering civil and political rights alongside gender, offering overlapping advocacy capabilities but with a wider portfolio than CREAW's women-focused niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CREAWKenya
• YouTubeyoutube.com/channel/UCreawkenya
• LinkedInlinkedin.com/company/creawkenya

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about CREAW