Ecourea
Ecourea is a UK-based, privately-held manufacturer and supplier of emission control reagents, headquartered in Huntington, United Kingdom. Founded in 2010, the company employs 51-100 people and serves the diesel emissions aftertreatment supply chain.
- Company typePrivate
- Founded2010
- HeadquartersHuntington, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Ecourea does
Ecourea is a UK-based, privately-held manufacturer and supplier of emission control reagents, headquartered in Huntington, United Kingdom. Founded in 2010, the company has grown to a mid-sized workforce of 51-100 employees, positioning it as an established small-to-medium enterprise within the emissions aftertreatment supply chain. Emission control reagents in this category typically include AdBlue/DEF (Diesel Exhaust Fluid) and related urea-based solutions used in Selective Catalytic Reduction (SCR) systems to reduce NOx output from diesel engines in commercial vehicles, agricultural machinery, and industrial equipment.
The company's website (ecourea.com) was inaccessible during data collection, displaying only a security verification/loading page, which limits visibility into specific product lines, technical specifications, certifications, customer references, and pricing structure. No details on manufacturing capacity, product portfolio depth, distribution footprint, quality certifications (e.g., ISO 9001, ISO 22241 for DEF), or specific customer segments are available in the input data. Similarly, there is no disclosure of funding history, ownership structure, management team, partnerships, M&A activity, or financial performance.
Given the absence of substantive public-facing detail beyond basic firmographics, the company's competitive positioning, go-to-market approach, and revenue mechanics cannot be characterized with confidence. The available evidence supports only a high-level description: a private UK industrial supplier in a regulatory-driven niche market, with operational longevity (14+ years) and modest scale suggesting a stable, regionally-focused business rather than a high-growth or venture-backed enterprise.
Ecourea firmographics
Firmographics- Name
- Ecourea
- Website
- https://ecourea.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Ecourea is a UK-based, privately-held manufacturer and supplier of emission control reagents, headquartered in Huntington, United Kingdom. Founded in 2010, the company employs 51-100 people and serves the diesel emissions aftertreatment supply chain.
- Ownership category
- akta.pro rank
Ecourea industry classification
Industry- Product category
- Industrial Emission Control Chemicals
- NAICS
- Other Basic Organic Chemical Manufacturing (32519), Chemical Manufacturing (325)
- SIC
- Industrial Organic Chemicals (2860)
- akta.pro primary industry
- Exhaust & Emissions Aftertreatment Systems Manufacturing (EGR/DPF/SCR/Catalysts) (IMACAHAD)
- akta.pro secondary industry
- Flue Gas Cleaning & Air Pollution Control for Biomass/WtE (FGD, SCR/SNCR, ESP/Baghouse, Dioxins/Mercury) (EUAAALAH)
Keywords
Where Ecourea is headquartered
LocationHeadquarters
- HQ city
- Huntington
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Ecourea business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure
Ecourea product offering
Product offeringCore offering
Ecourea manufactures and supplies emission control reagents used in exhaust aftertreatment applications. The company produces chemical reagent products that customers deploy to reduce emissions and meet environmental compliance requirements. Operating as a dedicated chemical manufacturer since 2010, Ecourea serves business customers needing emissions-related chemical inputs.
Product overview
No product or service information available from the source material. The website displayed a security verification/loading page without accessible content.
Differentiator
Problem solved
Functional benefit
Companies that use Ecourea
Customer profileIdeal customer profiles1 record
Ecourea technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ecourea competitors and assessment
Company assessmentBroad incumbents
- BASF: BASF is a global chemical major producing emission catalysts, AdBlue/DEF, and associated reagent chemistries. While not a pure-play reagent producer, its emissions control portfolio overlaps with Ecourea's positioning in the automotive NOx reduction value chain.
- CF Industries: CF Industries is a major North American producer of nitrogen fertilizers including urea and DEF/AdBlue. It overlaps with Ecourea's upstream urea feedstock supply and downstream DEF distribution, making it a relevant incumbent peer across the same value chain.
- Yara International: Yara is the world's largest producer of AdBlue/DEF and a major urea manufacturer; directly comparable to Ecourea as the dominant incumbent in the same emission control reagent category, though operating at vastly larger scale and with a much broader fertilizer and industrial nitrogen portfolio.
- Brenntag: Brenntag is the world's largest chemical distributor and supplies DEF/AdBlue and a broad range of industrial chemicals. It competes with Ecourea on AdBlue distribution and is a relevant incumbent in the same downstream channel.
Direct peers
- Alzco Noortech: Noortech is a Netherlands-based producer and supplier of AdBlue/DEF and other automotive aftermarket chemicals; comparable to Ecourea as a regionally focused, specialized European DEF manufacturer.
- GreenChem Holding: GreenChem is a specialized AdBlue/DEF producer and one of the largest European suppliers of automotive-grade urea reagent, with manufacturing and distribution across Europe. As a focused mid-sized competitor also specializing in eco-friendly emission reagents, it is the closest direct peer to Ecourea.
- UFA (Urea Formaldehyde / AdBlue suppliers): UFA is a European distributor-manufacturer focused on AdBlue/DEF and related reagents, comparable in scale and product focus to Ecourea as a regional specialist in the same European emission control reagent market.
Emerging players
- TotalEnergies Marketing & Services: TotalEnergies markets AdBlue through its fuel and lubricants distribution network across Europe, competing on convenience and channel reach for the same DEF end-user base that Ecourea serves.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Ecourea financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecourea leadership team
Management profileNumber of profiles
Ecourea funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecourea M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecourea
What does Ecourea do?
Ecourea manufactures and supplies emission control reagents used in exhaust aftertreatment applications. The company produces chemical reagent products that customers deploy to reduce emissions and meet environmental compliance requirements. Operating as a dedicated chemical manufacturer since 2010, Ecourea serves business customers needing emissions-related chemical inputs.
When was Ecourea founded?
Ecourea was founded in 2010. It employs 51 to 100 people.
Where is Ecourea based?
Ecourea is headquartered in Huntington, United Kingdom, in the Europe region.
Who are Ecourea's main competitors?
Broad incumbents on record are BASF, CF Industries, Yara International and Brenntag. Direct peers are Alzco Noortech, GreenChem Holding and UFA (Urea Formaldehyde / AdBlue suppliers). TotalEnergies Marketing & Services is listed as an emerging player.
Does Ecourea have an API?
No public API is recorded for Ecourea.
What industry is Ecourea in?
Ecourea's product category is Industrial Emission Control Chemicals. Its primary akta.pro industry code is IMACAHAD, Exhaust & Emissions Aftertreatment Systems Manufacturing (EGR/DPF/SCR/Catalysts), with a secondary code of EUAAALAH, Flue Gas Cleaning & Air Pollution Control for Biomass/WtE (FGD, SCR/SNCR, ESP/Baghouse, Dioxins/Mercury). Its NAICS code is 32519 and its SIC code is 2860.