Sportika
Sportika is a Belgian non-profit sports organization in Ternat that runs 12 holiday sports camps per year for ~2,000 children aged 3-14, plus a new year-round swimming school for ages 4-60, operating from the municipal sports center.
- Company typePrivate
- Founded1980
- HeadquartersTernat, Belgium
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Sportika does
Sportika is a Belgian non-profit sports organization (Sportika VZW) headquartered in Ternat, Flemish Brabant, founded in the late 1980s and led by founders Stephan De Wolf and co-leader Lieselot De Wolf (joined July 2020). It operates sports camps for children aged 3–14 during Christmas, Easter, and summer holidays (12 camps per year), serving approximately 2,000 children annually drawn from Ternat and roughly 17 surrounding municipalities. Programming is segmented into Kleuters (preschoolers, themed camps such as Super Mario and Hakuna Matata) and Jongeren (youth, featuring innovative sports such as GellyBall, Archery Tag, Laser Shooting, Picoo interactive games, as well as excursions to Walibi, Plopsaqua, and a midweek at the seaside in De Panne). A specialized G-Sportkamp serves children with disabilities aged 6–18.
The core product surface is anchored at the municipal sports center (Gemeentelijk Sportcentrum Ternat), where Sportika uses a large sports hall, combat sports and dance halls, a 25-meter swimming pool, beach fields, football fields, a skatepark, and a cafeteria. Camp registrations run through a self-built online account-and-registration platform that captures parent and child national registration numbers (rijksregisternummer), processes payments via Bancontact or bank transfer, and issues fiscal attestations and insurance documents required for Belgian tax deduction. Engagement hardware — Picoo Interactive Gaming controllers (light/vibration/audio for group games like Bliksemsnel and Zombierun), an Interactive Play System with 10 pylon sensors, and a GellyBall Battle System — differentiate the camp experience.
Revenue is generated primarily from per-registration camp fees ranging from €75 (3-day camps) to €425 (6-day Midweek aan zee), with discounts applied from the third registration per order and ancillary mutualiteit (health-insurance) reimbursements up to €5/day (€100/year cap). In January 2025, Sportika extended its model with the Sportika Zwemschool — a standalone swimming school for ages 4–60 priced at €20 (solo) or €15 per person (duo) per 30-minute lesson — operating year-round weekday evenings and Saturday afternoons at the same municipal pool. Go-to-market is direct-to-consumer via sportika.be plus organic social sharing and word-of-mouth referrals; no intermediaries, resellers, or app presence exist.
Sportika firmographics
Firmographics- Name
- Sportika
- Legal name
- Sportika VZW
- Website
- https://sportika.be
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sportika is a Belgian non-profit sports organization in Ternat that runs 12 holiday sports camps per year for ~2,000 children aged 3-14, plus a new year-round swimming school for ages 4-60, operating from the municipal sports center.
- Ownership category
- akta.pro rank
Sportika industry classification
Industry- Product category
- Youth Sports Camps and Swimming Education
- NAICS
- Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Services-Child Day Care Services (8351)
- akta.pro primary industry
- Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)
- akta.pro secondary industries
- Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA), Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)
Keywords
Where Sportika is headquartered
LocationHeadquarters
- HQ city
- Ternat
- HQ country
- Belgium
- HQ region
- Europe
Offices2 records
Markets served
Sportika business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Sports Camp Registration Fees: Parents pay registration fees for their children to attend sports camps during school holidays. Camps are offered during Christmas (2 camps), Easter (2 camps), and summer holidays (8 camps). Prices range from €75 to €425 depending on camp duration and type.
- Swimming School Lessons: Individual or paired swimming lessons offered to children (from age 4) and adults up to 60 years. Solo lessons at €20 per half hour, duo lessons at €15 per person per half hour for participants of the same level.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard camp prices |
| Unit Pricing | Pay-as-you-go | Swimming school individual lessons |
| Unit Pricing | Pay-as-you-go | Swimming school paired lessons |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Sportika product offering
Product offeringCore offering
Sportika is a Belgian non-profit sports organization that runs multi-day, multi-activity sports camps for children aged 3–14 (and up to 18 for G-sport/inclusive camps) during school holidays, plus a Swimming School (Zwemschool) launched in early 2025 providing individual and paired swimming lessons to children (from age 4) and adults (up to 60). Camps combine themed sports (football, dance, archery, kayaking), innovative activities (GellyBall, Arrow Tag, Laser Shooting, Picoo interactive games), daily swimming, talent islands, and excursions, all delivered at the municipal sports center in Ternat.
Product overview
Sportika is a sports organization recognized by the municipality of Ternat, Belgium, that offers sports camps for children aged 3–14 (up to 18 for G-sport) across Christmas, Easter, and summer holidays. The core product is Sportika Sportkampen, a multi-activity camp program featuring themed camps for toddlers (Kleuters) and youth (Jongeren), including football, dance, archery, kayaking, interactive games, and swimming lessons. As a complementary offering, Sportika launched the Sportika Zwemschool (Swimming School) in January 2025, providing individual and paired swimming lessons for ages 4–60. Both offerings are managed through an online account and registration platform. The organization serves approximately 2,000 children annually at the municipal sports center in Ternat.
Differentiator
Problem solved
Functional benefit
Brands
- Sportika Zwemschool: Swimming school established in early 2025, offering swimming lessons for children from 4 years old, schoolchildren, and adults, including initiation lessons and training for athletes.
Products and services
- Sportika Sportkampen (Sports Camps) Multi-day and multi-activity sports camps for children aged 3–14, offered during Christmas, Easter, and summer holidays at the Ternat municipal sports center. Includes Kleuters (preschool/ages 3–6) and Jongeren (youth/ages 7–14) programs with themes such as Super Mario, SpongeBob, Maya the Bee, fairy tales, knights, and Super Cats. Activities include football, dance, archery, kayaking, GellyBall, Arrow Tag, Laser Shooting, Breakdance, Picoo interactive games, daily swimming, talent islands, and day trips to Walibi, Plopsaland, Mega Speelstad, Aqualibi, and De Panne.
- G-Sportkamp (Inclusive Sports Camp) Specialized sports camp for children and teens aged 6–18 with disabilities (basic offer types 2, 3, 4 moderate, and 9). Features adapted sports, dance, interactive Picoo games, Krolf, mat football, seated basketball, curling, bowling, swimming, snoezel room, and kids yoga with smaller groups and specialized instructors.
- Sportika Zwemschool (Swimming School) Swimming lessons for children from age 4, school children, and adults up to 60 years, covering initiation, skill development across all swimming styles, and training coaching for advanced athletes such as firefighters, triathletes, and PE students. Conducted at the 25-meter swimming pool of the Ternat municipal sports center on weekday evenings and Saturday afternoons.
Quantifiable outcome
- ~2000 children attend annually
- +3 more outcomes
Companies that use Sportika
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Sportika technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sportika partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Sportika competitors and assessment
Company assessmentRegional players
- TUI Belgium Kids Clubs: TUI Belgium operates supervised kids-club programming during vacation packages, delivering multi-activity sports and entertainment for children in similar age groups. Comparable in target demographic and activity mix, though delivered as part of vacation travel rather than local holiday camps.
Broad incumbents
- Sport Vlaanderen: Sport Vlaanderen is the Flemish government's sports division, operating public sports infrastructure and youth sport programs across Flanders. Comparable because it subsidizes and organizes youth multi-sport and swimming access in the same Flemish Brabant region where Sportika operates, though as a public body rather than a commercial camp operator.
- Vlaamse Zwembond / Flemish Swimming Federation: Vlaamse Zwembond is the governing body for amateur swimming in Flanders and supports affiliated swim schools and clubs delivering lessons to children and adults. Comparable as a Flemish swimming-instruction ecosystem player directly adjacent to Sportika's new Sportika Zwemschool offering.
Others
- Center Parcs Belgium: Center Parcs Belgium runs supervised kids' activity programming (sports, swimming, creative) for resident guests at its holiday parks in the same region. Overlaps with Sportika's multi-activity holiday-care model and shares the Flemish family demographic, but is bundled with paid lodging.
- Plopsa Group (Plopsaland / Plopsaqua / Aqualibi): Plopsa operates Belgian family theme and water parks (including Plopsaland De Panne and Aqualibi) that Sportika explicitly uses as excursion venues for its Jongeren camps. Related as a downstream ecosystem partner serving the same Flemish parent demographic, rather than a direct camp competitor.
Direct peers
- Eurocamp / Eurokids: Eurocamp/Eurokids operates multi-activity youth holiday camps across continental Europe, including the Benelux. Comparable because it sells parent-paid, multi-activity holiday programs combining sports, swimming and excursions for similar age groups, though it is a larger cross-border operator.
- YMCA Belgium: YMCA Belgium delivers multi-activity youth programs including sports, swimming, and holiday camps for children in the same age brackets as Sportika. Comparable because its service mix (multi-sport + swim instruction + holiday supervision) and B2C parent audience overlap directly with Sportika's offering.
Emerging players
- British Soccer Camps (Challenger Sports): British Soccer Camps operates youth football/soccer holiday camps across Belgium and Europe, including multi-day themed programs for children aged 5–14. Comparable because it competes for the same Belgian holiday-camp parent wallet in the football/sports niche, though with a narrower sport focus than Sportika.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Sportika social profiles
Digital presenceSportika financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sportika leadership team
Management profileNumber of profiles
Profiles2 records
Sportika funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sportika M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sportika
What does Sportika do?
Sportika is a Belgian non-profit sports organization that runs multi-day, multi-activity sports camps for children aged 3–14 (and up to 18 for G-sport/inclusive camps) during school holidays, plus a Swimming School (Zwemschool) launched in early 2025 providing individual and paired swimming lessons to children (from age 4) and adults (up to 60). Camps combine themed sports (football, dance, archery, kayaking), innovative activities (GellyBall, Arrow Tag, Laser Shooting, Picoo interactive games), daily swimming, talent islands, and excursions, all delivered at the municipal sports center in Ternat.
Is Sportika a public or private company?
Sportika is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Sportika founded?
Sportika was founded in 1980. It employs 1 to 10 people.
Where is Sportika based?
Sportika is headquartered in Ternat, Belgium, in the Europe region.
How does Sportika make money?
Two revenue lines are on record. Sports Camp Registration Fees are the primary driver. The others are swimming School Lessons.
Who are Sportika's main competitors?
TUI Belgium Kids Clubs is listed as a regional player. Broad incumbents are Sport Vlaanderen and Vlaamse Zwembond / Flemish Swimming Federation. Others are Center Parcs Belgium and Plopsa Group (Plopsaland / Plopsaqua / Aqualibi). Direct peers are Eurocamp / Eurokids and YMCA Belgium. British Soccer Camps (Challenger Sports) is listed as an emerging player.
Does Sportika have an API?
No public API is recorded for Sportika.
What industry is Sportika in?
Sportika's product category is Youth Sports Camps and Swimming Education. Its primary akta.pro industry code is MPAKAJAA, Youth Multi-Sport Camps (General Athletics, Summer Camps), with a secondary code of EDAMALAA, Multi-Activity Enrichment Camps (Academic + Arts + Sports). Its NAICS code is 71394 and its SIC code is 7900.