Australian Institute of Music
The Australian Institute of Music is a private Australian higher education provider founded in 1968, delivering accredited music degrees, diplomas, and short courses face-to-face across Sydney and Melbourne campuses to domestic and international students pursuing careers in music performance, composition, business, and creative technology.
- Company typePrivate
- Founded1968
- HeadquartersThe Rocks, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Australian Institute of Music does
The Australian Institute of Music (AIM), legally The Australian Institute of Music Limited, is an Australian private higher education provider dedicated exclusively to music education. Founded in 1968 and incorporated in 1987, AIM operates two campuses in central business districts of Sydney (66 Harrington Street, The Rocks) and Melbourne (120 King Street), delivering face-to-face education with some online components. The institution is TEQSA-accredited (PRV12050), CRICOS-registered (00665C) for international students, and approved for FEE-HELP loans, enabling both domestic and international enrollment.
AIM offers a nested portfolio of accredited qualifications spanning Australian Qualification Framework levels 5 through 9, including undergraduate certificates and diplomas, Bachelor of Music degrees in Performance, Composition, Music Business, Creative Technology, Musicology, and Music Theatre, plus a Bachelor of Arts and Entertainment Management, postgraduate certificates, graduate diplomas, and a Master of Music. Short courses include school holiday workshops in songwriting, performance, electronic music, and music theatre. The core technology is specialist physical infrastructure: classrooms, ensemble rehearsal rooms, private practice rooms, music production studios, lecture halls, and auditoria. No AI/ML or proprietary software platforms are deployed; the company maintains a standard higher education website and social media presence.
Revenue is generated primarily through tuition fees, with the Bachelor of Music Business indicative at A$75,600 for domestic students and A$78,480 for international students. Domestic students access FEE-HELP income-contingent loans. The AIM Education Foundation supplements operations through philanthropic donations supporting scholarships, mentorship, and instrument acquisition. The go-to-market is direct-to-consumer via website, Open Days, school holiday workshops, and an audition-based application process. Student internship placements with Sony Music, Universal Music Australia, ARIA, and Mushroom Group form the work-integrated learning component and constitute the principal industry moat.
Australian Institute of Music firmographics
Firmographics- Name
- Australian Institute of Music
- Legal name
- The Australian Institute of Music Limited
- Website
- https://aim.edu.au
- Company type
- Private
- Founded year
- 1968
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Australian Institute of Music is a private Australian higher education provider founded in 1968, delivering accredited music degrees, diplomas, and short courses face-to-face across Sydney and Melbourne campuses to domestic and international students pursuing careers in music performance, composition, business, and creative technology.
- Ownership category
- akta.pro rank
Australian Institute of Music industry classification
Industry- Product category
- Music Higher Education
- NAICS
- Fine Arts Schools (61161)
- akta.pro primary industry
- Performing Arts Colleges (Theatre, Dance, Musical Theatre) (EDAHAJAD)
- akta.pro secondary industries
- Songwriting, Composition & Arranging (EDAMANAG), Performing Arts (Acting, Improv, Theater) (EDAAAGAE)
Keywords
Where Australian Institute of Music is headquartered
LocationHeadquarters
- HQ city
- The Rocks
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Australian Institute of Music business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Domestic Tuition Fees: Fee-paying domestic students pay tuition fees for undergraduate and postgraduate programs. The Bachelor of Music (Music Business) has an indicative total course fee of $75,600. FEE-HELP loans are available to eligible domestic students to assist with tuition costs.
- International Tuition Fees: International students studying on Student Visas pay higher tuition fees. The Bachelor of Music (Music Business) has an indicative total course fee of $78,480 for international students. AIM is registered on CRICOS (Provider Code: 00665C) enabling delivery of courses to international students.
- Philanthropic Donations: The AIM Education Foundation solicits donations from private philanthropy, family foundations and other funding bodies to support scholarships, mentorship programs, and the Instrument Acquisition Program.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Bachelor of Music (Music Business) - Domestic |
| Subscription | Annual | Bachelor of Music (Music Business) - International |
| Other | Multi-year contract | Justin Cosby Scholarship |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Australian Institute of Music product offering
Product offeringCore offering
The Australian Institute of Music (AIM) is a dedicated higher education institution delivering accredited undergraduate and postgraduate degrees, diplomas, certificates, and short courses in music performance, composition, music business, creative technology, music theatre, and musicology. Programs are delivered primarily face-to-face at campuses in Sydney and Melbourne, with some online components, supported by specialist facilities including ensemble rehearsal rooms, private practice rooms, music production studios, and auditoria.
Product overview
The Australian Institute of Music is a dedicated music education institution offering a portfolio of nested, externally accredited undergraduate and postgraduate qualifications at various Australian Qualification Framework (AQF) levels 5, 6, 7, 8, and 9. The institution provides Bachelor degrees in Music Business, Composition, Creative Technology, Musicology, Performance, and Music Theatre, along with Diploma programs in Music Business and Music, Master's and Graduate Certificate/Diploma qualifications, and short courses including school holiday workshops. Programs are delivered face-to-face at Melbourne and Sydney campuses with some online components. The AIM Education Foundation provides supplementary scholarship and mentorship support, including the Justin Cosby Scholarship valued at $45,000.
Differentiator
Problem solved
Functional benefit
Products and services
- Bachelor of Music (Music Business) Undergraduate degree combining creative discipline with music industry business expertise, covering marketing, contract law, intellectual property, entrepreneurship, event management, and strategic business planning, aimed at students seeking careers in the music industry.
- Bachelor of Music (Composition) Undergraduate degree focused on music composition and production, developing creative practice across melody, harmony, rhythm, sequencing, and form through practical exercises and seminars.
- Bachelor of Music (Creative Technology) Undergraduate degree combining music creativity with technology skills, including audio techniques, acoustic and sound theory, DAW usage, mixing desk fundamentals, and production processes.
- Bachelor of Music (Musicology) Undergraduate degree exploring music scholarship across Western art music, popular music, music theatre, electronic music, screen music, Australian music, game music, jazz, and music pedagogy.
- Bachelor of Music (Performance) Undergraduate degree developing instrumental or vocal skills through private lessons and performance practice classes, spanning masterclasses, workshops, and seminars in contemporary or classical music styles.
- Bachelor of Music Theatre Undergraduate degree combining music, theatre, and performance skills preparing students for careers in musical theatre and performing arts industries.
- Bachelor of Arts and Entertainment Management Undergraduate degree focused on arts and entertainment industry management, providing knowledge in arts and entertainment business operations.
- Diploma of Music Business Diploma pathway providing foundational music business knowledge, offering flexible entry into degree programs.
- Diploma of Music Diploma providing foundational music skills, serving as a pathway into bachelor degree programs.
- Master of Music Postgraduate degree for advanced music study and professional development.
- Graduate Certificate of Music Postgraduate certificate offering specialized music study at an advanced level.
- Graduate Diploma of Music Postgraduate diploma providing advanced music education and specialization opportunities.
- Undergraduate Certificate in Music
Quantifiable outcome
- Over 6,000 artists launched into music careers
- +1 more outcomes
Companies that use Australian Institute of Music
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Australian Institute of Music technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Australian Institute of Music partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Sony Music EntertainmentminorStudent internship host for Bachelor of Music (Music Business) students. Students have completed internships at Sony Music as part of their work-integrated learning.
- Universal Music AustraliaminorStudent internship host for Bachelor of Music (Music Business) students. Students have completed internships at Universal Music as part of their work-integrated learning.
- ARIA (Australian Recording Industry Association)minorStudent internship host for Bachelor of Music (Music Business) students. Students have completed internships at ARIA as part of their work-integrated learning.
- Mushroom GroupminorStudent internship host for Bachelor of Music (Music Business) students. Students have completed internships at Mushroom Group as part of their work-integrated learning.
Scale indicators5 records
Recent moves11 records
Expansion highlights10 records
Australian Institute of Music competitors and assessment
Company assessmentDirect peers
- Berklee College of Music: Premier global dedicated music college offering undergraduate and postgraduate degrees across performance, music business, music production, and composition. Comparable as a non-university music-specialist institution, and a benchmark for AIM's international student positioning.
- SAE Institute: Global creative media college offering audio, music production, and creative technology programs across multiple Australian campuses. Comparable as a non-university tertiary provider focused on music and creative technology education.
- Sydney Conservatorium of Music: Australia's premier music school within the University of Sydney, offering undergraduate and postgraduate music degrees across performance, composition, and musicology. Most directly comparable Australian peer, competing for the same domestic and international music students.
- Victorian College of the Arts (University of Melbourne): The University of Melbourne's Faculty of Fine Arts and Music, offering music performance, composition, and music theatre programs. Comparable as a dedicated tertiary music institution competing for Victorian and international students.
- Royal Academy of Music: UK's oldest conservatoire offering undergraduate and postgraduate music degrees across classical, jazz, and music theatre disciplines. Comparable historic dedicated music conservatoire with strong international student recruitment and brand-led positioning.
- Queensland Conservatorium Griffith University: Griffith University's dedicated music conservatorium offering undergraduate and postgraduate music programs. Comparable dedicated music school competing for Australian music students in a different state market.
- Western Australian Academy of Performing Arts (WAAPA): ECU's performing arts academy offering music, music theatre, and performing arts degrees across AQF levels. Comparable dedicated performing-arts tertiary institution with a similar course mix to AIM, including music theatre.
- JMC Academy: Australian private creative arts college offering music, audio engineering, and entertainment business programs at campuses in Sydney and Melbourne. Comparable private-sector peer competing directly for the same student segments.
- Elder Conservatorium of Music (University of Adelaide): University of Adelaide's dedicated music school offering classical and contemporary music degrees. Comparable dedicated conservatorium within a major Australian university, competing for similar students.
Broad incumbents
- National Institute of Dramatic Art (NIDA): Australia's premier dramatic arts training institution, part of the same performing-arts tertiary category. Adjacent rather than directly competing, but serves a comparable cohort of high-performing arts students in Australia.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Australian Institute of Music social profiles
Digital presenceAustralian Institute of Music compliance and trust
Trust signalCompliance3 records
Australian Institute of Music financial estimates
Financial estimateRevenue estimate
Valuation estimate
Australian Institute of Music leadership team
Management profileNumber of profiles
Australian Institute of Music funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Australian Institute of Music M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Australian Institute of Music
What does Australian Institute of Music do?
The Australian Institute of Music (AIM) is a dedicated higher education institution delivering accredited undergraduate and postgraduate degrees, diplomas, certificates, and short courses in music performance, composition, music business, creative technology, music theatre, and musicology. Programs are delivered primarily face-to-face at campuses in Sydney and Melbourne, with some online components, supported by specialist facilities including ensemble rehearsal rooms, private practice rooms, music production studios, and auditoria.
Is Australian Institute of Music a public or private company?
Australian Institute of Music is a private company. It is classified as unknown and is currently operating.
When was Australian Institute of Music founded?
Australian Institute of Music was founded in 1968. It employs 101 to 250 people.
Where is Australian Institute of Music based?
Australian Institute of Music is headquartered in The Rocks, Australia, in the Oceania region.
How does Australian Institute of Music make money?
Three revenue lines are on record. Domestic Tuition Fees are the primary driver. The others are international Tuition Fees and philanthropic Donations.
Who are Australian Institute of Music's main competitors?
Direct peers on record are Berklee College of Music, SAE Institute, Sydney Conservatorium of Music, Victorian College of the Arts (University of Melbourne), Royal Academy of Music, Queensland Conservatorium Griffith University, Western Australian Academy of Performing Arts (WAAPA), JMC Academy and Elder Conservatorium of Music (University of Adelaide). National Institute of Dramatic Art (NIDA) is listed as a broad incumbent.
Does Australian Institute of Music have an API?
No public API is recorded for Australian Institute of Music.
What industry is Australian Institute of Music in?
Australian Institute of Music's product category is Music Higher Education. Its primary akta.pro industry code is EDAHAJAD, Performing Arts Colleges (Theatre, Dance, Musical Theatre), with a secondary code of EDAMANAG, Songwriting, Composition & Arranging. Its NAICS code is 61161.