Ecodrom
Ecodrom GmbH operates a multi-attraction indoor entertainment complex in Neu-Ulm, Germany, anchored by a 430-meter two-level electric kart track with 15 RiMO SiNUS iON karts, complemented by an arcade, darts, restaurant, and corporate event hosting for B2C visitors and enterprise clients.
- Company typePrivate
- Founded2015
- HeadquartersNeu-ulm, Germany
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Ecodrom does
Ecodrom GmbH is a multi-attraction indoor entertainment venue headquartered in Neu-Ulm, Germany, founded in 2015. The facility is anchored by a 430-meter two-level indoor electric kart racing track operating 15 RiMO SiNUS iON third-generation electric karts (23 kW peak power, up to 50 km/h, with programmable performance curves). Beyond karting, the venue integrates the Arcadrom arcade, Interactive Darts (E-Dart), and Restaurant Green as co-located attractions, with on-site event capacity for up to 150 guests. The company is managed by co-founders Benjamin Gasser and Marcel Mussotter, operates with 51-100 employees, and is privately held with no disclosed external funding rounds.
Ecodrom serves a dual B2C/B2B audience. Consumer offerings include individual and group racing sessions priced €22.90-€58 per person, family and children's programs including a Children's Kart License track, school and student pricing, and recurring community engagement via the Champions-Cup racing series. The corporate vertical is anchored by an online event configurator and a named enterprise roster that includes Porsche Zentrum Ulm/Neu-Ulm, FC Heidenheim, TÜV SÜD, Leonhard Weiss, and Meyer Burger, indicating demand from automotive retail, professional sport, industrial inspection, construction, and solar manufacturing clients. Add-on experiences such as gin tastings, a crime mystery game, and bachelor party packages further broaden the use-case surface.
Revenue is generated across multiple streams: per-session karting fees, arcade and darts spend, restaurant F&B sales, corporate event packages, school programs, merchandise via Spreadshirt, and online gift vouchers distributed through BMI Leisure. Distribution extends beyond walk-in traffic via a partnership with LMF postal services acting as a physical foot-traffic touchpoint. There is no indication of geographic expansion beyond the single Neu-Ulm facility or of M&A activity, positioning Ecodrom as a regionally scaled, founder-led operator compounding its offering within one location.
Ecodrom firmographics
Firmographics- Name
- Ecodrom
- Legal name
- Ecodrom GmbH
- Website
- https://ecodrom.de
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Ecodrom GmbH operates a multi-attraction indoor entertainment complex in Neu-Ulm, Germany, anchored by a 430-meter two-level electric kart track with 15 RiMO SiNUS iON karts, complemented by an arcade, darts, restaurant, and corporate event hosting for B2C visitors and enterprise clients.
- Ownership category
- akta.pro rank
Ecodrom industry classification
Industry- Product category
- Indoor Kart Racing Entertainment
- NAICS
- Racetracks (711212)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Motorsports Tracks & Racing Facilities (MPAKAEAC)
- akta.pro secondary industries
- Motorsports & Racing Experiences (THAJAFAF), Motorsports Events (F1, NASCAR, Rally, Moto) (MPAGAMAD)
Keywords
Where Ecodrom is headquartered
LocationHeadquarters
- HQ city
- Neu-ulm
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Ecodrom business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure
Revenue model
- Kart Racing Sessions: Time-based racing sessions including Zeitfahren (15 min), Grand-Prix (30 min), and Maxi-Grand-Prix (60 min). Individual and group pricing with exclusive track rental options.
- Event Hosting: Corporate events, birthdays, bachelor parties with configurable packages including racing, food, beverages, and additional attractions. Minimum 12-person groups for exclusive events.
- Restaurant Green: On-site restaurant and bistro with regional snacks, drinks, and catering services for events including grill buffets for 12+ persons.
- Arcadrom Entertainment: Arcade gaming area with latest generation arcade machines, air hockey, pinball, Mario Kart, motorcycle racing simulators. Post-race entertainment.
- Interactive Darts: Electronic dartboard entertainment with multiple game modes. Hourly rental rates vary by time slot.
- Racing License: 4 EUR racing license includes rental balaclava, one-year personal accident insurance, and 1 EUR food voucher. Required for all racers.
- Children's Kart License Course: 99 EUR intensive course for children aged 10+ to earn racing license. Includes 3 hours of training, soft drink, gift, and Ecodrom racing license.
- Gin Tasting: Ulmer Gin tasting events from Château Steinle-Manufaktur, providing additional evening entertainment for groups.
- Gift Vouchers and Merchandise: Online gift voucher shop and fan merchandise through Spreadshirt platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Zeitfahren (Time Trial) - 15 minutes racing |
| Unit Pricing | Pay-as-you-go | Grand-Prix - 30 minutes with qualifying and racing |
| Unit Pricing | Pay-as-you-go | Maxi-Grand-Prix - 60 minutes endurance racing |
| Unit Pricing | Pay-as-you-go | Twin Kart (Double Seater) |
| Unit Pricing | Pay-as-you-go | Children's Birthday Party Package |
| Unit Pricing | Pay-as-you-go | Children's Kart License Intensive Course |
| Unit Pricing | Pay-as-you-go | Interactive Darts |
| Subscription | Annual | Racing License |
| Unit Pricing | Pay-as-you-go | Race-Cam Video Recording |
| Other | Pay-as-you-go | Corporate Event Packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Ecodrom product offering
Product offeringCore offering
Ecodrom operates an indoor electric kart racing center on a 430-meter two-level track using third-generation RiMO SiNUS iON karts, offering timed sessions (15/30/60 minutes), Grand-Prix formats, and endurance races. The complex also includes the Arcadrom arcade, E-Dart (Interactive Darts), Restaurant Green with beer garden, and customizable event packages for birthdays, corporate team building, and bachelor/bachelorette parties.
Product overview
Ecodrom operates as a multi-attraction entertainment complex featuring kart racing as its core product, supplemented by arcade gaming, interactive darts, dining, and event hosting services. The main facility offers electric kart racing on a 430-meter two-level indoor track with various racing formats (time trials, Grand-Prix, Maxi-Grand-Prix). Supporting attractions include Arcadrom (arcade games), Interactive Darts, Restaurant Green, and customizable event packages for birthdays, corporate events, and bachelor parties. The business also offers specialized programs like the Children's Kart License for young racers and hosts competitive racing events including the Champions-Cup tournament. Additional services include race video recording, postal services, and merchandise sales.
Differentiator
Problem solved
Functional benefit
Brands
- Restaurant Green: On-site restaurant serving snacks, meals, and beverages including beer, soft drinks, and coffee specialties. Features outdoor beer garden area.
- Arcadrom
- E-Dart (Interactive Darts)
Products and services
- Kart Racing Sessions
Quantifiable outcome
- Up to 50 km/h maximum speed with 31 PS peak power from electric motors
- +2 more outcomes
Companies that use Ecodrom
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles5 records
Ecodrom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
Ecodrom partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- LMF (Logistik, Marketing, Fulfillment)minorEcodrom is an official LMF ServicePoint, offering postal services including stamp sales, letter and package drop-off during operating hours including weekends. Shipping available nationwide at competitive rates.
- Château Steinle-ManufakturminorPartnership for Ulmer Gin tasting events. Château Steinle-Manufaktur provides gin products and expertise for tasting sessions at Ecodrom events.
- RiMO (Kart Manufacturer)coreSupplier of SiNUS iON third-generation electric go-karts. German manufacturer providing fleet of 15+ electric karts with dual motors, 23 kW peak power, programmable performance curves.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Ecodrom competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Ecodrom social profiles
Digital presenceEcodrom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecodrom leadership team
Management profileNumber of profiles
Profiles2 records
Ecodrom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecodrom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecodrom
What does Ecodrom do?
Ecodrom operates an indoor electric kart racing center on a 430-meter two-level track using third-generation RiMO SiNUS iON karts, offering timed sessions (15/30/60 minutes), Grand-Prix formats, and endurance races. The complex also includes the Arcadrom arcade, E-Dart (Interactive Darts), Restaurant Green with beer garden, and customizable event packages for birthdays, corporate team building, and bachelor/bachelorette parties.
Is Ecodrom a public or private company?
Ecodrom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ecodrom founded?
Ecodrom was founded in 2015. It employs 51 to 100 people.
Where is Ecodrom based?
Ecodrom is headquartered in Neu-ulm, Germany, in the Europe region.
How does Ecodrom make money?
Nine revenue lines are on record. Kart Racing Sessions are the primary driver. The others are event Hosting, restaurant Green, arcadrom Entertainment, interactive Darts, racing License, children's Kart License Course, gin Tasting and gift Vouchers and Merchandise.
Does Ecodrom have an API?
No public API is recorded for Ecodrom.
What industry is Ecodrom in?
Ecodrom's product category is Indoor Kart Racing Entertainment. Its primary akta.pro industry code is MPAKAEAC, Motorsports Tracks & Racing Facilities, with a secondary code of THAJAFAF, Motorsports & Racing Experiences. Its NAICS code is 711212 and its SIC code is 7948.