Sanjeevani

What Sanjeevani does

Sanjiwani Sure Life And Medi Assist Pvt. Ltd. (operating as Sanjeevani / Sanjiwani) is a privately-held Indian Ayurvedic and herbal consumer products company headquartered in Nagpur, Maharashtra. Founded circa 2014 and operating with 1–10 employees, it manufactures and distributes a portfolio of 35+ products under the Mahananda line, spanning health supplements (amla-tulsi juice, aloe vera juice, neem and liver capsules, Pylom, Gokshuradi, Nari Priya), personal care (aloe vera face wash, herbal soap, body lotion, face packs, fairness cream, pain balm, shampoo, hair oil), and women's health formulations built from ingredients such as amla, tulsi, neem, ashwagandha, shatavari, giloy, and brahmi. The company does not own an app, API, or digital platform; its web presence is a basic product catalog with contact and registration forms.\n\nThe business model is a two-tier multi-level marketing (MLM) distribution network. Business Associates (BSAs) join with a ₹250 refundable security deposit, sell products directly to consumers door-to-door, and earn profit-based compensation with no fixed salary. Dealers acquire product inventory (₹25,000 entry purchase) and recruit and manage BSAs, with a minimum monthly volume threshold of ₹10,000. The company operates exclusively in India, targets health-conscious individual consumers through this network, and has no disclosed enterprise customers, partnerships, funding, or M&A activity. Revenue figures are not publicly disclosed.

Name

Sanjeevani

Legal name

Sanjiwani Sure Life And Medi Assist Pvt. Ltd.

Website

https://sanjiwanisurelife.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Sanjiwani Sure Life And Medi Assist Pvt. Ltd. (Sanjeevani) is a Nagpur-based Indian Ayurvedic products company that manufactures and sells 35+ herbal health supplements, personal care, and hair care items through a multi-level marketing network of Dealers and Business Associates serving individual consumers in India.

Ownership category

akta.pro rank

Product category

Ayurvedic Personal Care & Health Products

NAICS

Soap and Cleaning Compound Manufacturing (32561)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Hand Sanitizers & Antibacterial Personal Care (CRADANAI)

Keywords

• Ayurvedic personal care
• Herbal health supplements
• Multi-level marketing
• Ayurvedic toothpaste
• Herbal juices capsules

Headquarters

HQ city

Nagpur

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales

Revenue model

1. Product Sales through MLM Network: Revenue generated from sale of Ayurvedic and herbal products through a multi-level marketing network. Business Associates purchase products from Dealers and sell to end consumers, earning profit margins. Dealers purchase products from the company and distribute to Business Associates. No fixed salary or payment is provided to Associates or Dealers - all earnings are based on business volume generated through sales.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Sanjeevani manufactures and sells over 35 Ayurvedic and herbal health and personal care products under the Mahananda brand, including dental paste, face wash, herbal soap, juices, capsules, syrups, hair oils, shampoos, and body lotions. Products are distributed exclusively through a multi-level marketing network of Business Associates and Dealers who sell directly to end consumers across India. The company also recruits new Business Associates (₹250 refundable deposit) and Direct Dealers (₹25,000 product purchase) into its MLM structure.

Product overview

Sanjeevani (also known as Sanjiwani) is an Ayurvedic and herbal multi-level marketing company offering a diverse portfolio of over 35 health supplements, personal care, and hair care products. The product range includes juices (Amla Tulsi Juice, Aloe Vera RasAmrit, Plain Aloe Vera Juice, Nutritional Juice, Diabovera & Jeevan Amrit), capsules (Pylom, Neem Capsule, Gokshuradi, Liver Capsule, Orthom, Nari Priya), syrups (Pylom Syrup, Gayani Syrup, Shankhapushpi Syrup, Hexa), powders (Green Sip, Addiction Freedom Powder), topical products (Dental Paste, Face Wash, Herbal Soap, Face Packs, Shampoo, Hair Oil, Hair Gel, Massage Cream, Scrub, Fairness Cream, Crack Heel Cream, Toner Spray, Pain Balm, Neem Oil, Body Lotion, Aloe Vera Gel), and women's health supplements (Nari Priya, Gayani Syrup). All products are positioned as Ayurvedic formulations made from natural herbs and ingredients, targeting general wellness, personal care, and specific health conditions.

Differentiator

Problem solved

Functional benefit

Products and services

• Sanjeevani Mahananda Dental Paste (सँजीवनी महानंदा दन्त मंजन) Ayurvedic herbal toothpaste that strengthens teeth, prevents tooth decay, treats gum problems, removes smoking stains, reduces gum inflammation and bleeding, and eliminates bad breath. Made from natural Ayurvedic ingredients.
• Sanjeevani Aloe Vera Face Wash (सँजीवनी एलोवेरा फेस वॉश) Face wash made from pure aloe vera that helps reduce oily skin, sun-dust pollution damage, stress-related dullness, acne, blackness, and spots; provides fresh, soft, fair, and youthful skin.
• Sanjeevani Mahananda Aloe Vera Neem Tulsi Herbal Soap (सँजीवनी महानंदा एलोवेरा नीम तुलसी हर्बल सोप) Herbal soap made with aloe vera, neem, and tulsi that keeps skin soft and is beneficial for itching, sweat odor, and skin diseases.
• Sanjeevani Mahananda Amla Candy (सँजीवनी महानंदा आँवला कैंडी) Candy rich in vitamin C with amla as an antioxidant; strengthens the body, helps keep hair black and thick, and reduces bad breath. Suitable for children as a healthier alternative to chocolate.
• Sanjeevani Mahananda Pylom Syrup & Capsule (सँजीवनी महानंदा पायलोम सिरप & कैप्सूल) Ayurvedic formulation containing haritaki, dantimool, haridra, nisheeth neem, chhitakmool, suran, sonth, and kalimirch; beneficial for piles/hemorrhoids, addressing pain, bleeding, itching, and constipation-related issues.
• Sanjeevani Aloe Vera RasAmrit Juice (सँजीवनी एलोवेरा रसमृत) Herbal juice containing shatavari, sunthi, amrita, yashtimadhu, kutaki, patol, indrayav, gorakhmundi, amla, and aloe vera; helps eliminate acidity, obesity, blood pressure issues, stomach pain, and supports blood pressure and sugar control.
• Sanjeevani Neem Tulsi Face Pack (सँजीवनी नीम तुलसी फेस पैक) Pure Ayurvedic face pack made from neem, tulsi, aroma oil, multani mitti, and earth; chemical-free formula providing soft, fair skin, reducing wrinkles and spots, keeping skin fresh and youthful.
• Sanjeevani Pediarich (सँजीवनी पेडीअरिच) Chocolate-flavored Ayurvedic supplement containing ashwagandha, shatavari, mulethi, brahmi, shankhpushpi, badam, and khas khas; designed for mental and physical balance and family development. Promotes physical development, intellectual development, appetite, and energy.
• Sanjeevani Mahananda Diabovera & Jeevan Amrit (सँजीवनी महानंदा डायबोवेरा & जीवन अमृत) Herbal juice containing amla, giloy, haridra, jamun gutli, karela, Vijayasar, and gur sugar; controls diabetes (sugar), purifies blood, improves digestion, reduces cholesterol, regulates blood pressure, and reduces obesity.
• Sanjeevani Mahananda Amla Tulsi Juice (सँजीवनी महानंदा आँवला तुलसी ज्यूस) Herbal juice containing 80% amla and 20% tulsi; promotes black and thick hair, beneficial for skin diseases, improves eyesight, strengthens the body, increases vitality, and eliminates bile.
• Sanjeevani Nari Priya (सँजीवनी नारी प्रिया) Women's health supplement containing ashwagandha, shatavari, sonth, jeshtamadhu, haldi, gokhru, elaichi, cocoa powder, and sugar; addresses female weaknesses, back pain, dizziness, and menstrual irregularities. Maintains physical and mental balance.
• Sanjeevani Green Sip Tea (सँजीवनी ग्रीन सिप) Herbal tea containing ashwagandha, sonth, haridra, amla, and tulsi; improves digestion, helps with weight loss, boosts immunity, and beneficial for acidity and weakness.
• Sanjeevani Vyasn Mukti Powder / Addiction Freedom Powder (सँजीवनी व्यसन मुक्ति पावडर) Product that helps relieve stress and addresses addiction issues caused by stress and insecurity; eliminates alcohol and tobacco toxins from the body and supports breaking bad habits.
• Sanjeevani Mahananda Crack Heel Cream (सँजीवनी महानंदा क्रैक हिल क्रीम) Cream containing aloe vera, haridra, arjun, manjistha, tulsi, shala, yashtimadhu, daruharidra, vacha, and shalamali; fills cracked heels and makes them soft.
• Mahananda Facial Toner Spray (महानंदा फेसिअल टोनर स्प्रे) Facial toner spray with vitamin A, vitamin K, and natural nutrients; instantly refreshes face, alcohol-free with no side effects.
• Sanjeevani Mahananda Nutritional Juice (सँजीवनी महानंदा न्यूट्रिशनल ज्यूस) Juice containing amla, ashwagandha, giloy, and tulsi; amla supports semen production and body strength, tulsi helps with impotence and memory, ashwagandha supports nervous system health and vitality, giloy addresses physical weaknesses.
• Sanjeevani Mahananda Mehndi Hair Pack (सँजीवनी महानंदा मेहंदी हेयर पैक) Premium quality Rajasthani mehndi with a blend of seven selected herbs including mehndi, amla, hirda, beheda, and shikakai; provides beautiful, silky-soft, strong, thick hair without dandruff.
• Sanjeevani Mahananda Gokshuradi Capsule (सँजीवनी महानंदा गोक्षुरादी कैप्सूल)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves3 records

Expansion highlights2 records

Direct peers

• Vicco Laboratories: Long-established Indian Ayurvedic personal care manufacturer specializing in herbal soaps (Vicco Turmeric), toothpaste, and skincare. Closely comparable to Sanjeevani's soap-toothpaste-personal care product mix rooted in Ayurvedic herbal formulations.
• Patanjali Ayurved: India's largest Ayurvedic/FMCG brand with a broad portfolio spanning personal care (soaps, toothpaste, face wash), health supplements, and food products. Highly comparable to Sanjeevani's Ayurvedic CPG positioning, though at vastly greater scale and with retail distribution rather than MLM.
• Himalaya Wellness: Herbal personal care and pharmaceutical company offering Ayurvedic face wash, soap, toothpaste, shampoo, and health supplements across India and globally. Direct product-line overlap with Sanjeevani, with stronger brand and modern retail distribution.
• Charak Pharma: Ayurvedic pharmaceutical and wellness company offering herbal medicines, supplements, and personal care. Comparable in scale and Ayurvedic positioning to Sanjeevani, focused on similar herbal ingredient-driven formulations.
• Baidyanath: Heritage Ayurvedic medicines and wellness company with a strong range of juices, capsules, syrups, and personal care products. Highly comparable to Sanjeevani's Ayurvedic health supplement and personal care portfolio, with established retail distribution.
• Amway India: Leading direct-selling/MLM company in India offering health supplements (Nutrilite), personal care (Artistry), and home care products. Closely comparable to Sanjeevani in go-to-market motion (MLM-based distribution), though Amway sells globally sourced brands rather than its own Ayurvedic formulations.
• Emami Limited (Zandu Ayurveda): FMCG major with a strong Ayurveda division (Zandu) offering Ayurvedic medicines, health supplements, and personal care products. Comparable Ayurvedic positioning with product categories overlapping Sanjeevani's health and personal care lines.

Broad incumbents

• Marico Limited: Large Indian FMCG company with Ayurvedic hair care oils (Parachute, Kaya), personal care, and wellness products. Overlaps with Sanjeevani's hair oil and personal care categories, with much broader distribution and brand equity.
• Dabur India: One of India's largest Ayurvedic/FMCG conglomerates with deep portfolios in hair care (Amla oil), oral care (Dabur Red Paste), health supplements (Dabur Honey, Chyawanprash), and personal care. Overlaps with Sanjeevani across most categories but operates at national/international scale.

Regional players

• Hamdard Laboratories: India-based Unani/Ayurvedic manufacturer of health tonics (Rooh Afza, Safi), personal care, and wellness products. Operates regionally with comparable traditional medicine positioning, though primarily Unani rather than Ayurvedic.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/sanjiwanimahananda
• LinkedInlinkedin.com/company/sanjiwani-surelife-and-medi-assist-private-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sanjeevani