mg-sensor
mg-sensor is a German precision sensor manufacturer specializing in force, torque, and angular rate sensors, data acquisition systems, and ISO/IEC 17025 accredited calibration services for automotive crash test laboratories and other industrial testing verticals.
- Company typePrivate
- Founded2011
- HeadquartersRhein, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What mg-sensor does
mg-sensor designs, manufactures, calibrates, and repairs precision force, torque, and angular rate sensors used in safety-critical measurement applications. Founded in 2011 and headquartered in Rhein, Germany, the company operates with 11–50 employees as a specialist sensor supplier to automotive safety programs (its primary vertical), with additional sales into medical device, manufacturing, and textile testing markets. Its product portfolio is anchored in three lines: (1) ATD and Vehicle Sensors — strain gauge-based sensors and load cells engineered for direct integration into Anthropomorphic Test Devices and crash test vehicles; (2) Data Acquisition Systems (DAS) — on-board recorders including the Analog-Digital-Module (ADM), the DAQ-238 family, and the decentralized DAQ-D1; and (3) accredited Calibration Services delivered under DIN EN ISO/IEC 17025. The company's proprietary technology is concentrated in precision analog measurement instrumentation rather than software or AI.
The business model is enterprise B2B, with revenue generated through hardware sales of sensors and DAS units and recurring calibration service fees. Pricing is quote-based and delivered through direct enterprise field sales supplemented by a regional sales-partner network and an online Spare Parts & Quotation Resource Center; no public price list is disclosed and contracts are multi-year. Customer engagement is supported by industry events, webinars, and thought-leadership content aimed at test laboratories and certification engineers. As of September 2025, mg-sensor GmbH has been merged with Humanetics Europe GmbH into a single entity (Humanetics Europe GmbH), and the brand now operates as a division within the Humanetics group's three-pillar structure of Digital, Safety, and Sensor Technology. The company is a wholly-owned subsidiary of Humanetics following its 2022 acquisition.
mg-sensor firmographics
Firmographics- Name
- mg-sensor
- Legal name
- Humanetics Europe GmbH (operates mg-sensor brand)
- Website
- https://mg-sensor.de
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- mg-sensor is a German precision sensor manufacturer specializing in force, torque, and angular rate sensors, data acquisition systems, and ISO/IEC 17025 accredited calibration services for automotive crash test laboratories and other industrial testing verticals.
- Ownership category
- akta.pro rank
mg-sensor industry classification
Industry- Product category
- Precision Measurement Sensors
- NAICS
- Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Electronic and Precision Equipment Repair and Maintenance (811210), Testing Laboratories and Services (54138)
- SIC
- Industrial Instruments For Measurement, Display, And Control (3823), Services-Testing Laboratories (8734)
- akta.pro primary industry
- Weighing & Force Measurement (Load cells, scales, torque, strain measurement) (IMAGAFAF)
Keywords
Where mg-sensor is headquartered
LocationHeadquarters
- HQ city
- Rhein
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
mg-sensor business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Sensor Hardware Sales: Sale of precision sensors including load cells, torque sensors, ATD sensors, and vehicle sensors for crash testing applications.
- Data Acquisition Systems: Sale and supply of on-board data acquisition systems including recorders, modules, and decentralized systems for testing laboratories.
- Calibration Services: Accredited calibration laboratory services to maintain measurement reliability and ensure conformity with applicable regulations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing for sensors and data acquisition systems |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
mg-sensor product offering
Product offeringCore offering
mg-sensor designs, manufactures, calibrates, and repairs precision force, torque, and angular rate sensors used in crash test laboratories. Its portfolio spans load cells, ATD-integrated sensors, vehicle test sensors, on-board Data Acquisition Systems (DAS) including ADM modules, DAQ-238 recorders and the decentralized DAQ-D1, plus accredited calibration services. Customers are testing laboratories and industrial manufacturers needing regulatory-grade measurement reliability.
Product overview
mg-sensor, a brand under Humanetics (now merged with Humanetics Europe GmbH), offers precision measurement products and sensors primarily for the automotive safety testing industry. The product portfolio centers on three core offerings: Data Acquisition Systems (including the ADM, DAQ-238, and DAQ-D1), ATD & Vehicle Sensors for measuring force, torque, and angular rates in crash test laboratories, and Calibration Services provided by an ISO/IEC 17025 accredited laboratory. The company specializes in customized sensor solutions for measuring force, torque, and angular rates, serving the automotive, medical, manufacturing, and textile industries.
Differentiator
Problem solved
Functional benefit
Products and services
- Data Acquisition Systems (DAS) On-board data acquisition solutions for crash test and vehicle testing laboratories, providing a full range of components from the ADM module to the DAQ-238 recorders and the latest decentralized DAQ-D1.
- ATD & Vehicle Sensors Portfolio of force, torque, and angular rate sensors designed to integrate into ATDs and test vehicles in crash test laboratories for safety certification testing.
- Calibration Services Accredited calibration services for measurement technologies performed according to DIN EN ISO/IEC 17025 to maintain reliability and ensure conformity with applicable regulations for testing and measurement equipment.
Companies that use mg-sensor
Customer profileSegments4 records
Ideal customer profiles3 records
mg-sensor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
mg-sensor partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and flagship.
- Humanetics Europe GmbHcoremg-sensor and Humanetics Europe have merged into Humanetics Europe GmbH, consolidating European operations into a single entity for improved service and efficiency.
- HumaneticsflagshipHumanetics acquired mg-sensor to advance its safety, digital, and sensor vision. This partnership brought together hardware, software, IoT, and sensor technologies under one unified organization. mg-sensor became an integral part of Humanetics' sensor division.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
mg-sensor competitors and assessment
Company assessmentDirect peers
- FUTEK Advanced Sensor Technology: FUTEK designs and manufactures precision load cells, torque sensors, and force measurement solutions for test, measurement, and quality control applications — directly comparable to mg-sensor's force and torque sensor portfolio.
- Kistler Group: Kistler is a global leader in dynamic force, torque, pressure, and acceleration measurement, and supplies sensors and DAQ systems specifically for automotive crash testing and safety labs — the most direct competitor to mg-sensor's ATD & Vehicle Sensors and DAS portfolio.
- PCB Piezotronics: PCB Piezotronics supplies piezoelectric and strain gauge sensors plus signal conditioners and DAQ for crash, vibration, and structural testing — overlapping directly with mg-sensor's force, torque, and angular rate measurement portfolio for safety labs.
- HBK (HBM): HBK (formerly HBM) manufactures load cells, force/torque sensors, strain gauges, and data acquisition systems used in crash testing and industrial measurement — a near-direct overlap with mg-sensor's sensor and DAQ product lines.
- Interface Force Measurement: Interface is a specialist manufacturer of precision load cells, force sensors, and torque sensors for test and measurement — a focused direct peer to mg-sensor's force/torque sensor business.
- ATI Industrial Automation: ATI produces high-precision force/torque sensors, robotic end-effectors, and material testing solutions — directly overlapping mg-sensor's strain-gauge-based force and torque measurement offering.
Emerging players
- Hottinger Brüel & Kjær (HBK Fiber Optics / Optisk): Fiber-optic and optical sensing approaches for force/torque measurement in crash and structural testing — an emerging modality that competes with mg-sensor's strain-gauge technology as crash labs upgrade instrumentation.
Regional players
- Instron (ITW): Instron supplies materials testing systems that incorporate precision load cells and force measurement — a partial overlap with mg-sensor's force/torque and quality-control offerings, particularly in manufacturing and textile testing segments.
Broad incumbents
- TE Connectivity (Measurement Specialties): TE Connectivity supplies a broad portfolio of sensors (force, pressure, position) for industrial, medical, and automotive applications — a much larger incumbent with overlapping capability but much wider scope than mg-sensor's specialized offering.
- Honeywell Sensing: Honeywell produces a broad industrial sensor portfolio including force, pressure, and torque sensors across multiple industries — a wide incumbent serving similar industrial test and quality-control customers as mg-sensor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
mg-sensor social profiles
Digital presencemg-sensor compliance and trust
Trust signalCompliance1 record
mg-sensor financial estimates
Financial estimateRevenue estimate
Valuation estimate
mg-sensor leadership team
Management profileNumber of profiles
mg-sensor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
mg-sensor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about mg-sensor
What does mg-sensor do?
mg-sensor designs, manufactures, calibrates, and repairs precision force, torque, and angular rate sensors used in crash test laboratories. Its portfolio spans load cells, ATD-integrated sensors, vehicle test sensors, on-board Data Acquisition Systems (DAS) including ADM modules, DAQ-238 recorders and the decentralized DAQ-D1, plus accredited calibration services. Customers are testing laboratories and industrial manufacturers needing regulatory-grade measurement reliability.
Is mg-sensor a public or private company?
mg-sensor is a private company. It is classified as corporate owned and is currently operating.
When was mg-sensor founded?
mg-sensor was founded in 2011. It employs 11 to 50 people.
Where is mg-sensor based?
mg-sensor is headquartered in Rhein, Germany, in the Europe region.
How does mg-sensor make money?
Three revenue lines are on record. Sensor Hardware Sales are the primary driver. The others are data Acquisition Systems and calibration Services.
Who are mg-sensor's main competitors?
Direct peers on record are FUTEK Advanced Sensor Technology, Kistler Group, PCB Piezotronics, HBK (HBM), Interface Force Measurement and ATI Industrial Automation. Hottinger Brüel & Kjær (HBK Fiber Optics / Optisk) is listed as an emerging player. Instron (ITW) is listed as a regional player. Broad incumbents are TE Connectivity (Measurement Specialties) and Honeywell Sensing.
Does mg-sensor have an API?
No public API is recorded for mg-sensor.
What industry is mg-sensor in?
mg-sensor's product category is Precision Measurement Sensors. Its primary akta.pro industry code is IMAGAFAF, Weighing & Force Measurement (Load cells, scales, torque, strain measurement). Its NAICS code is 334513 and its SIC code is 3823.