Metal Paint Products

What Metal Paint Products does

Metal Paint Products (Pvt) Ltd. (MPPL) is a privately-held Pakistani industrial manufacturer headquartered at Plot 158, Street 9, I-10/3, Islamabad, founded in 2000. The company operates ISO 9001:2000 certified production, inspection, and testing facilities and runs a diversified product portfolio spanning six core lines: prefabricated steel structures (with EPS sandwich panels of 50mm-200mm thickness), UPVC windows and doors, decorative paints (Paintolite brand), industrial coatings and epoxies (heat-resistant up to 650°C, chlorinated rubber, epoxy systems, coal tar epoxies, roadline marking), aluminium pastes (DECOLITE, PROTOLITE, HYDRALITE — introduced first in Pakistan), and Kolomite, a proprietary graphite-based modern earthing material compliant with IEEE std 80-2000 with resistivity below 0.25 Ω-m, developed through the in-house ERDC-MPPL research division.

MPPL sells primarily to Pakistani industrial, government, and institutional buyers — including chemical/fertilizer/nuclear plants, oil fields (Kohat), mining operations (Barite Mining), universities (Hazara University, Post Graduate College for Women, The Science School), hospitals (PINUM), and large government entities (Karakoram Enclave, National Development Complex, ERRA Housing Balakot, Pak OSIS Karachi). Revenue is generated through one-time project contracts for prefabricated structures and direct sales of coatings, paints, pastes, earthing material, and UPVC products, with pricing handled by quotation rather than published rates and a billing cadence described as multi-year contracts.

The go-to-market model is direct sales-led through the Islamabad headquarters — phone and email outreach, no e-commerce or self-serve channel — with a small leadership team (CEO Zafar Iqbal Baig, HOD Marketing Imran Khan, Marketing Officer Javed Akhtar Bhatti, UPVC Workshop In-Charge Azeem Shoukat). No institutional investors, funding rounds, M&A activity, patents, or trademarks are disclosed; brand assets (Kolomite, Paintolite, DECOLITE, PROTOLITE, HYDRALITE, Thermolite) are unregistered. Geographic scope is Pakistan-only, though the company has stated intent to pursue international markets.

Name

Metal Paint Products

Legal name

Metal Paint Products (Pvt) Ltd.

Website

https://mppl.com.pk

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Metal Paint Products (Pvt) Ltd. is a privately-held Pakistani manufacturer of industrial coatings, decorative paints, prefabricated steel structures, UPVC windows and doors, aluminium pastes, and Kolomite earthing materials, selling directly to industrial, government, and institutional customers across Pakistan.

Ownership category

akta.pro rank

Product category

Industrial Coatings and Paints

NAICS

Paint and Coating Manufacturing (325510), Prefabricated Metal Building and Component Manufacturing (332311)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Prefabricated Metal Buildings & Components (3448)

akta.pro industry

PRIMARYIMAEAHAB

Industrial Protective Coatings

Industrials, Manufacturing & Construction/Chemicals & Industrial Materials/Paints, Inks & Colorants

SECONDARYIMAEAGAB

Industrial & Protective Coatings

Industrials, Manufacturing & Construction/Chemicals & Industrial Materials/Coatings, Adhesives & Sealants

SECONDARYIMAIAKAB

Industrial Protective Coatings (Steel/Concrete/Equipment)

Industrials, Manufacturing & Construction/Industrial Services & Facility Operations/Industrial & Commercial Painting, Coating & Surface Treatment

Keywords

• Industrial coatings
• Decorative paints
• Prefabricated steel structures
• Aluminum paste products
• Earthing materials

Headquarters

HQ city

Islamabad

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Industrial Coatings and Epoxies Sales: Manufacture and sale of industrial coatings including heat resistant paints, chlorinated rubber finishes, epoxy coatings, road marking paints, and coal tar epoxies for industrial applications.
2. Prefabricated Steel Structures: Manufacturing and installation of prefabricated steel buildings and structures. Projects delivered to universities, hospitals, government institutions, and private sector on project basis.
3. Decorative Paints: Sale of decorative paint products including synthetic enamel, plastic emulsion, vinyl emulsion, weather emulsion, red oxide primer, under coat sealer, wall putty, and matt finish paints.
4. Kolomite Earthing Material: Sale of Kolomite modern earthing material for household and industrial electrical earthing requirements. Product introduced first time in Pakistan.
5. Aluminium Pastes: Production and sale of aluminium paste products including DECOLITE, PROTOLITE, and HYDRALITE for various industrial applications. Also includes Summer Cool Coating (Thermolite).
6. UPVC Windows and Doors: Manufacturing and sale of UPVC windows and doors offering variety of styles for consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Metal Paint Products (MPPL) designs, manufactures, and sells industrial coatings and epoxies, decorative paints, prefabricated steel structures with EPS sandwich panels, UPVC windows and doors, aluminium pastes, and specialty materials including Kolomite permanent earthing material and Thermolite heat-reflective coating. The company offers turn-key project delivery (design, manufacturing, plumbing, electrification, civil work) for prefabricated structures to government, industrial, and institutional customers in Pakistan. Production is conducted in ISO 9001:2000 certified facilities at the Islamabad headquarters.

Product overview

Metal Paint Products (MPPL) is a Pakistani manufacturing company offering a diversified portfolio of construction and industrial products organized into two main categories: building materials (Prefabricated Steel Structures, UPVC Windows & Doors) and coatings/paints (Decorative Paints under the Paintolite brand, Industrial Coatings and Epoxies, and Specialty Products including Aluminium Pastes and Kolomite earthing material). The company serves residential, industrial, and infrastructure sectors through products that include heat-resistant coatings, epoxy floor systems, aluminum paste coatings, and modern earthing solutions. MPPL introduced both Kolomite earthing material and aluminum paste products to Pakistan for the first time.

Differentiator

Problem solved

Functional benefit

Brands

• Decolite: Leafing Type Aluminum Paste product line
• Protolite
• Hydralite
• Thermolite
• Paintolite
• Kolomite
• ERDC-MPPL

Products and services

• Prefabricated Steel Structures Prefabricated steel buildings and structures using EPS sandwich panels with steel framework, delivered as turn-key projects with plumbing, electrification, and civil work. Used for residential, industrial, and infrastructure projects; can be assembled and disassembled multiple times. Sold to government institutions, universities, hospitals, and industrial customers in Pakistan.
• UPVC Windows & Doors UPVC windows and doors offered in a variety of styles and designs for residential and commercial building applications.
• Paintolite Decorative Paints Decorative paint range under the Paintolite brand for interior and exterior residential and commercial applications, including synthetic enamel, plastic and vinyl emulsions, weather emulsion, red oxide primer, under coat sealer, wall putty, and matt finish.
• Industrial Coatings and Epoxies Industrial coating portfolio including heat-resistant paints rated up to 650°C, chlorinated rubber finishes, epoxy primers, road marking paints, solvent-free and self-leveling floor epoxies, waterborne epoxies, and coal tar epoxy. Targeted at chemical, fertilizer, refinery, pharmaceutical, paper, sugar, electroplating, brewing, marine, bridge, dam, harbor, and power plant facilities.
• Aluminium Pastes (DECOLITE, PROTOLITE, HYDRALITE) Aluminium paste product line with three variants - DECOLITE (leafing type for reflective and decorative coatings), PROTOLITE (non-leafing type for uniform metallic appearance in industrial coatings), and HYDRALITE (water dispersion type for water-based coating systems). Produced in ISO 9001:2000 certified facilities and introduced to Pakistan by MPPL for the first time.
• Thermolite (Summer Cool Coating) Heat-reflective roof and surface coating that reflects heat to lower surface temperature by 7-8°C, reduces cooling loads, and resists seepage. Designed for roofs, water storage tanks, pipes, and side walls.
• Kolomite (Modern/Permanent Earthing Material) Modern permanent earthing material with resistivity less than 0.25 Ω-m, developed per IEEE std 80-2000 section 14.5. Graphite-based powder in 200-250 mesh, permanent and maintenance-free, does not dissolve or react, suitable for all soil and weather conditions. Used for household and industrial electrical earthing. Sold via the ERDC-MPPL division.

Quantifiable outcome

• Heat resistant coatings withstand temperatures up to 650°C
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Jotun Paints Pakistan: Jotun is a multinational protective and marine coatings specialist with Pakistan operations. It competes with MPPL in the high-spec industrial protective coatings segment (chemical plants, marine, power) where MPPL's heat-resistant and epoxy lines are positioned.
• Saint-Gobain Pakistan: Saint-Gobain Pakistan operates in building products including UPVC windows and doors, directly competing with MPPL's UPVC fenestration product line while also being a potential supplier/complement in the broader construction materials space.
• Kansai Nerolac Paints: Kansai Nerolac is a large Asian coatings player with industrial and decorative product lines relevant to MPPL's specialty epoxies and heat-resistant coatings. It is comparable as a broader coatings incumbent rather than a direct niche rival.
• AkzoNobel Pakistan (ICI Paints): AkzoNobel (legacy ICI) operates a major Pakistan decorative and industrial coatings business with global R&D backing. It overlaps with MPPL across both industrial and decorative paint categories and is a much larger, multinational incumbent.

Direct peers

• Berger Paints Pakistan: Berger Paints is one of Pakistan's largest decorative and industrial coatings manufacturers, with a comparable product portfolio spanning decorative paints, industrial coatings, and protective epoxies — directly competing with MPPL across both segments.
• Master Paints Industries: Master Paints is a domestic Pakistani manufacturer of decorative and industrial paints. It competes head-to-head with MPPL in the same Pakistan market, with overlapping industrial and decorative coating product lines.
• Brighto Paints: Brighto Paints is a Pakistan-based decorative and industrial coatings manufacturer. It is comparable as a domestically scaled rival competing for the same institutional and retail paint buyers as MPPL.

Regional players

• Atco Prefab (Saudi Arabia): Atco is a regional prefab structure specialist serving the Middle East and South Asia with modular buildings. It is comparable to MPPL's prefabricated steel structures business as a peer in the regional modular construction category, though operating outside Pakistan's primary market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/erdc-metal-paint-products-pvt-ltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metal Paint Products