Green IT Amsterdam
IDED is a Berlin-based, non-profit consulting firm serving the German public sector with independent advisory services and digital tools for sustainable digital infrastructure, including data center monitoring, site evaluation, and AI-workload sustainability metrics.
- Company typePrivate
- Founded2019
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Green IT Amsterdam does
IDED (legal entity: Verein zur Förderung digitaler Ökosysteme e.V.), operating under the trade name IDED and previously known as SDIA e.V. (Sustainable Digital Infrastructure Alliance), is a Berlin-headquartered, non-profit association that provides independent consulting and digital tools to the German public sector on sustainable digital infrastructure. Founded in Hamburg in 2019 and restructured as a public-sector advisory firm in 2025, IDED serves government organizations, municipalities, and public institutions across Germany — with visible reference projects in Mecklenburg-Vorpommern and Landkreis Rostock — on data center settlement, site strategy, area and project evaluation, procurement advisory, administrative digitalization, digital policy, and community building.
The firm's product and research portfolio is built around sustainability measurement for digital infrastructure. Core digital products include a Monitoring & Reporting platform for data centers covering over 100 criteria, a Digitale Flächenbewertung (site evaluation) tool, a Digitale Projektbewertung für Kommunen that can assess incoming project requests in under 60 minutes, and a 100+ page LEITFADEN guide on data center settlement for municipalities. Research initiatives include NADIKI, which integrates environmental life-cycle indicators into Kubernetes to quantify AI workload resource consumption; SIEC, a new metric extending PUE with server-utilization data; and ECO-Qube, a micro-data-center architectural concept. These outputs are produced alongside consulting services and are positioned as independent, vendor-neutral methodology.
IDED monetizes through two streams: professional services (consulting engagements on data center strategy, settlement accompaniment, procurement, policy advisory, and community building) and recurring digital products/tools, with quote-based, multi-year contract pricing directed at public-sector buyers. Go-to-market is sales-led, with direct engagement from the Berlin office supported by content marketing, press coverage, and industry workshops. The organization is independently operated as a non-profit with no disclosed venture or institutional investment, with Max Schulze serving as Managing Director.
Green IT Amsterdam firmographics
Firmographics- Name
- Green IT Amsterdam
- Legal name
- Verein zur Förderung digitaler Ökosysteme e.V.
- Website
- https://greenitamsterdam.nl
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- IDED is a Berlin-based, non-profit consulting firm serving the German public sector with independent advisory services and digital tools for sustainable digital infrastructure, including data center monitoring, site evaluation, and AI-workload sustainability metrics.
- Ownership category
- akta.pro rank
Green IT Amsterdam industry classification
Industry- Product category
- Public Sector Digital Infrastructure Consulting
- NAICS
- Environmental Consulting Services (54162)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)
- akta.pro primary industry
- EHS Management Systems & ISO Consulting (ISO 14001/45001) (BPAHAJAF)
Keywords
Where Green IT Amsterdam is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Green IT Amsterdam business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Consulting Services: Advisory services to public sector organizations on digital infrastructure, data center settlements, ecosystem development, administrative digitalization, procurement consulting, and digital policy advisory.
- Digital Products and Tools: Sale of digital tools including monitoring and reporting platforms for data centers, digital land evaluation, and project evaluation tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based consulting services for public sector organizations |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Green IT Amsterdam product offering
Product offeringCore offering
IDED provides independent consulting services and digital tools to German public sector organizations covering sustainable digital infrastructure development, data center settlement, site and project evaluation, monitoring and reporting, IT procurement advisory, and digital policy consulting. Offerings include the Monitoring & Reporting für Rechenzentren platform (100+ sustainability criteria), Digitale Flächenbewertung for site evaluation, Digitale Projektbewertung für Kommunen for municipal project assessment, and the LEITFADEN guide on data center settlement for municipalities.
Product overview
IDED offers a portfolio of digital tools and consulting services for sustainable digital infrastructure development. The core product suite includes Monitoring & Reporting für Rechenzentren (sustainability reporting with 100+ criteria), Digitale Flächenbewertung (site evaluation), Digitale Projektbewertung für Kommunen (project assessment for municipalities), and a comprehensive LEITFADEN guide for data center settlement. These products work together to support public sector organizations in evaluating, monitoring, and planning digital infrastructure projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Monitoring & Reporting für Rechenzentren Sustainability reporting tool for data centers that enables transparency and trust through comprehensive criteria-based monitoring, supporting over 100 criteria for data center environmental and operational assessment.
- Digitale Flächenbewertung Digital tool for rapid and simple site/area evaluation for digital infrastructure development, designed to determine suitability of sites near energy infrastructure for data center use within days.
- Digitale Projektbewertung für Kommunen Digital project evaluation tool enabling municipalities to quickly and reliably assess incoming project requests for digital infrastructure projects, with evaluations completed in under 60 minutes.
- LEITFADEN: Ansiedlung von Rechenzentren für Kommunen Comprehensive 100+ page guide providing detailed information on data center settlement for municipalities, including evaluation and risk models for data center settlements.
Quantifiable outcome
- Projects can be evaluated in under 60 minutes using digital evaluation tools
- +1 more outcomes
Companies that use Green IT Amsterdam
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Green IT Amsterdam technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Green IT Amsterdam partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SDIA e.V. (Sustainable Digital Infrastructure Alliance)SDIA e.V. was founded in Hamburg in 2019 as the predecessor organization. IDED builds on the research, know-how, and international network established through SDIA e.V. since 2019.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Green IT Amsterdam competitors and assessment
Company assessmentBroad incumbents
- South Pole Group: Global climate consultancy and project developer providing sustainability strategy and carbon advisory to public and private clients. Comparable in climate/sustainability advisory framing, though broader portfolio than IDED.
- Arthur D. Little: Global management consultancy with established sustainability and digital infrastructure practices serving European public sector and operators. Broader portfolio but overlapping capability in data center strategy and sustainability advisory.
- Navigant (Guidehouse): International consultancy with energy, sustainability, and infrastructure advisory practices serving European utilities and public sector. Comparable in data center strategy and sustainability consulting at a larger scale.
Emerging players
- Climate Neutral Group: Dutch sustainability consultancy providing carbon accounting, climate strategy, and sustainability reporting advisory. Comparable in environmental measurement methodology and European public/private sustainability focus.
Direct peers
- EcoAct (an Atos company): European sustainability and climate consultancy advising organizations on carbon strategy, environmental reporting, and digital infrastructure footprint. Comparable in scope of environmental consulting services for data-intensive industries.
- Deutsche Energie-Agentur (dena): German energy efficiency agency providing consulting, analysis, and policy support on energy and digital infrastructure to government and industry. Directly comparable public-facing sustainability advisory mandate in Germany.
- Borderstep Institute for Innovation and Sustainability: Berlin-based independent research and consulting institute focused on sustainable digitalization and the economics of digital infrastructure. Highly comparable niche to IDED with similar German public-sector and sustainability focus.
Regional players
- Bitkom Research: Germany's digital industry association providing research, policy advisory, and consulting on digitalization to public sector. Comparable German digital policy and digital infrastructure focus, though primarily a trade body rather than a pure consultancy.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Green IT Amsterdam social profiles
Digital presenceGreen IT Amsterdam financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green IT Amsterdam leadership team
Management profileNumber of profiles
Profiles1 record
Green IT Amsterdam funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green IT Amsterdam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green IT Amsterdam
What does Green IT Amsterdam do?
IDED provides independent consulting services and digital tools to German public sector organizations covering sustainable digital infrastructure development, data center settlement, site and project evaluation, monitoring and reporting, IT procurement advisory, and digital policy consulting. Offerings include the Monitoring & Reporting für Rechenzentren platform (100+ sustainability criteria), Digitale Flächenbewertung for site evaluation, Digitale Projektbewertung für Kommunen for municipal project assessment, and the LEITFADEN guide on data center settlement for municipalities.
Is Green IT Amsterdam a public or private company?
Green IT Amsterdam is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Green IT Amsterdam founded?
Green IT Amsterdam was founded in 2019. It employs 11 to 50 people.
Where is Green IT Amsterdam based?
Green IT Amsterdam is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Green IT Amsterdam make money?
Two revenue lines are on record. Consulting Services are the primary driver. The others are digital Products and Tools.
Who are Green IT Amsterdam's main competitors?
Broad incumbents on record are South Pole Group, Arthur D. Little and Navigant (Guidehouse). Climate Neutral Group is listed as an emerging player. Direct peers are EcoAct (an Atos company), Deutsche Energie-Agentur (dena) and Borderstep Institute for Innovation and Sustainability. Bitkom Research is listed as a regional player.
Does Green IT Amsterdam have an API?
No public API is recorded for Green IT Amsterdam.
What industry is Green IT Amsterdam in?
Green IT Amsterdam's product category is Public Sector Digital Infrastructure Consulting. Its primary akta.pro industry code is BPAHAJAF, EHS Management Systems & ISO Consulting (ISO 14001/45001). Its NAICS code is 54162 and its SIC code is 7370.