Ace Elevators
- Company typePrivate
- Founded2009
- HeadquartersKeighley, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
Ace Elevators firmographics
Firmographics- Name
- Ace Elevators
- Legal name
- Ace Elevators Ltd
- Website
- https://aceelevators.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Ace Elevators industry classification
Industry- Product category
- Elevator and Lift Services
- NAICS
- Elevator and Moving Stairway Manufacturing (333921), Electronic and Precision Equipment Repair and Maintenance (81121)
- SIC
- General Industrial Machinery & Equipment, Nec (3569)
- akta.pro primary industry
- Elevator, Escalator & Lift Maintenance (IMAIABAF)
- akta.pro secondary industries
- Elevator, Escalator & Vertical Transportation Installation/Service (IMAFALAI), Elevator Modernization & Retrofit (Controllers, Drives, Door Systems) (BPABAIAE), Elevator Repair & Emergency Callout Services (BPABAIAG), Accessibility & Platform Lift Service (Wheelchair/Vertical Platform Lifts) (BPABAIAI)
Keywords
Where Ace Elevators is headquartered
LocationHeadquarters
- HQ city
- Keighley
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Ace Elevators business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others
Revenue model
- Service & Maintenance Contracts: Recurring revenue from maintenance agreements covering all makes and types of lifts and escalators. Contracts can be customised with Bronze, Silver, and Gold service level options to suit customer requirements. Includes preventative maintenance visits with safety checks, cleaning, lubrication and adjustments.
- 24-Hour Emergency Call-Out (Ace Assist): Emergency breakdown service available 24/7 with locally based engineers for rapid response. Revenue generated through labour charges, fixed call-out and travel charges as part of service agreements.
- New Lift Design, Manufacture & Installation: One-time revenue from design, manufacture and installation of new lifts including Passenger/Goods Lifts, Platform Lifts, Stairlifts, and Bespoke/Scenic lifts.
- Modernisation & Refurbishment: Upgrade and complete refurbishment services for existing lift equipment, addressing aesthetics, performance, safety compliance, and efficiency requirements.
- Spare Parts Supply: Supply of replacement parts for all manufacturers and types of lift equipment through supply agreements and strategic spare parts inventory held at headquarters.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Bronze service level option |
| Subscription | Annual | Silver service level option |
| Subscription | Annual | Gold service level option |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Ace Elevators product offering
Product offeringCore offering
Ace Elevators designs, manufactures, installs, services, repairs, modernises and refurbishes lifts, escalators, stairlifts and platform lifts for commercial, public-sector and industrial customers across the United Kingdom. The company services all makes and types of equipment from any manufacturer, supported by tiered maintenance agreements (Bronze, Silver, Gold) and a 24/7 emergency callout service branded Ace Assist, delivered through a nationwide network of locally based engineers.
Product overview
Ace Elevators is a lift and escalator service company offering a comprehensive portfolio of products and services. The core product portfolio includes branded lift ranges (Benchmark, Commercial, and Freight) covering passenger/goods lifts, platform lifts, stairlifts, and bespoke/scenic panoramic lifts. The company manages the complete lifecycle including design, manufacture, installation, service, maintenance, repair, and modernisation of lifts and escalators. Supporting services include 24-hour emergency callout (Ace Assist), tiered service level agreements (Bronze, Silver, Gold), spare parts supply, and condition surveys. Operating nationally across the UK from West Yorkshire, the company maintains all makes and types of lift and escalator equipment.
Differentiator
Problem solved
Functional benefit
Brands
- Ace Assist: 24-hour emergency callout service for lifts and escalators
Products and services
- Benchmark Range Lifts Passenger and goods lift range providing efficient and environmentally friendly operation with strong performance, durability and comfort for low to medium rise buildings. Configurable across Hydraulic MRL, Standard Hydraulic and conventional Traction drives.
- Commercial Range Lifts Lift range designed for buildings with high visitor traffic, suitable for commercial buildings, hotels, hospitals, shopping centres, office buildings, airports and railway stations.
- Freight Range Lifts Heavy-duty freight lifts designed and built with galvanised, epoxy painted steel or stainless steel to withstand demanding use and harsh industrial conditions.
- Panoramic Range Lifts Scenic panoramic lifts offering unlimited design flexibility and a wide selection of materials, tailor-made to meet individual project requirements and harmonise with building architecture.
- Bespoke Range Lifts Custom lifts with unlimited choices of finishes for wall and floor materials, including custom etching patterns in stainless steel, wood, and other specified materials.
- Platform Lifts and Stairlifts Accessibility solutions for retail developments, schools, nursing homes, offices, cinemas, restaurants, bars and other commercial and public buildings needing compliance with disabled access regulations. Designed for fast delivery, flexible installation, and minimal space requirements.
- Service and Maintenance Comprehensive service agreements covering lifts and elevators with regularly trained qualified engineers, 24/7 availability, and locally based engineers for rapid emergency response.
- Ace Assist 24-Hour Callout Service Emergency callout service available 24 hours a day, 7 days a week, supported by a network of locally based engineers to ensure rapid response to lift breakdowns.
- Repair and Modernisation Lift repair services including condition surveys, reports, upgrades, refurbishment, and complete modernisation to latest European and British Standards. Addresses aesthetics, performance, safety and efficiency requirements.
- Spare Parts Supply Supply of replacement parts for all manufacturers and types of lift equipment, with nationwide delivery for immediate dispatch around the clock from a strategic inventory held at headquarters.
Quantifiable outcome
- 96%+ customer satisfaction and willingness to recommend
- +1 more outcomes
Companies that use Ace Elevators
Customer profileSegments4 records
Ideal customer profiles4 records
Ace Elevators technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Ace Elevators partnerships and signals
Strategic signalScale indicators3 records
Recent moves2 records
Ace Elevators competitors and assessment
Company assessmentBroad incumbents
- Otis UK: World's largest lift manufacturer and service provider with extensive UK maintenance operations. Competes head-to-head on nationwide service, modernisation, and emergency-callout contracts for multi-site operators and commercial portfolios.
- Schindler Lifts UK: Global lift OEM with substantial UK service operations serving commercial, healthcare, and transit properties. Direct competitor in service and maintenance contracts but with materially larger scale, broader portfolio, and OEM-aligned offerings.
- TK Elevator UK: Former ThyssenKrupp Elevator, a global OEM with significant UK installation and maintenance capability. Competitor in commercial service, modernisation, and multi-site portfolio contracts.
- KONE UK: Global lift OEM with a major UK presence providing installation, maintenance, and modernisation. Competes with Ace in commercial service contracts and large-scale modernisation projects across office, retail, healthcare, and transit infrastructure.
Direct peers
- Terry Lifts: UK manufacturer of home lifts, platform lifts, and stairlifts, also offering servicing and installation. Comparable in the accessibility platform lift segment and tiered service offerings targeting commercial and public-access customers.
- Pickerings Lifts: UK-based lift company offering installation, maintenance, repair, and modernisation across passenger/goods lifts, platform lifts, and bespoke products. Comparable full-service independent lift contractor with multi-site commercial presence.
- Stannah Lifts: Major UK-headquartered independent lift manufacturer and service provider offering design, installation, servicing, and modernisation of lifts, stairlifts, and platform lifts. Closest UK-based independent peer to Ace Elevators with similar end-to-end service portfolio across passenger/goods lifts and accessibility products.
- Lifts Express (LEL): UK independent lift service and installation company covering maintenance, repair, modernisation, and new installations for all major manufacturers. Direct comparable in scale, scope, and service-tier structure.
- Apex Lifts: UK independent lift company providing installation, service, repair, modernisation, and 24/7 emergency callout across all makes and types. Closely comparable independent peer with similar GTM motion and multi-tier service offerings.
Emerging players
- Platform Lift Company: UK specialist in platform lifts, step lifts, and accessibility solutions targeting commercial, retail, education, and healthcare buildings. Comparable in the platform-lift/accessibility segment that addresses disabled access compliance demand.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ace Elevators social profiles
Digital presenceAce Elevators compliance and trust
Trust signalCompliance5 records
Ace Elevators financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ace Elevators leadership team
Management profileNumber of profiles
Ace Elevators funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ace Elevators M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ace Elevators
What does Ace Elevators do?
Ace Elevators designs, manufactures, installs, services, repairs, modernises and refurbishes lifts, escalators, stairlifts and platform lifts for commercial, public-sector and industrial customers across the United Kingdom. The company services all makes and types of equipment from any manufacturer, supported by tiered maintenance agreements (Bronze, Silver, Gold) and a 24/7 emergency callout service branded Ace Assist, delivered through a nationwide network of locally based engineers.
Is Ace Elevators a public or private company?
Ace Elevators is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ace Elevators founded?
Ace Elevators was founded in 2009. It employs 1 to 10 people.
Where is Ace Elevators based?
Ace Elevators is headquartered in Keighley, United Kingdom, in the Europe region.
How does Ace Elevators make money?
Five revenue lines are on record. Service & Maintenance Contracts are the primary driver. The others are 24-Hour Emergency Call-Out (Ace Assist), new Lift Design, Manufacture & Installation, modernisation & Refurbishment and spare Parts Supply.
Who are Ace Elevators's main competitors?
Broad incumbents on record are Otis UK, Schindler Lifts UK, TK Elevator UK and KONE UK. Direct peers are Terry Lifts, Pickerings Lifts, Stannah Lifts, Lifts Express (LEL) and Apex Lifts. Platform Lift Company is listed as an emerging player.
Does Ace Elevators have an API?
No public API is recorded for Ace Elevators.
What industry is Ace Elevators in?
Ace Elevators's product category is Elevator and Lift Services. Its primary akta.pro industry code is IMAIABAF, Elevator, Escalator & Lift Maintenance, with a secondary code of IMAFALAI, Elevator, Escalator & Vertical Transportation Installation/Service. Its NAICS code is 333921 and its SIC code is 3569.