Colorado Living
- Company typePrivate
- Founded2014
- HeadquartersColorado Springs, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Colorado Living does
Colorado Living is a privately held, family-owned home improvement company founded in 2014 and headquartered in Colorado Springs, Colorado, with a second showroom in Denver. The company specializes in one-day bathroom remodeling across the Colorado Front Range, serving residential homeowners in 100+ cities and towns from Fort Collins to Pueblo. Core offerings include acrylic bathtub replacement, shower replacement, tub-to-shower and shower-to-tub conversions, and walk-in shower installations, with a focused sub-line on aging-in-place and accessibility solutions such as low-threshold showers, grab bars, and built-in seating.
The business is built on two manufacturer partnerships — Jacuzzi Bath Remodel and BathWraps — supplying 100% nonporous acrylic products with Silver Shield Anti-Microbial Protection, installed by Colorado Living's own employees (not subcontractors) using a patent-pending One Day Bath installation system. Differentiators cited by the company include the one-day turnaround, lifetime warranties, company-employed labor, an A+ BBB rating sustained for over five years, and the first Age-Friendly Certified designation in Southern Colorado.
Revenue is generated one project at a time via direct-to-consumer channels: a website with quote forms and city-specific landing pages, paid search, inside-sales lead handling, outside in-home design consultations, two physical showrooms, and HomeAdvisor referral flow. Pricing is quote-based per project, with promotions ($1,500 off, 50% off installation) and consumer financing layered through GreenSky/Synovus Bank at 5.99% APR over 144 months. The company has no disclosed institutional funding, no parent entity, and no M&A activity on record.
Colorado Living firmographics
Firmographics- Name
- Colorado Living
- Legal name
- Colorado Living
- Website
- https://getcoloradoliving.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Colorado Living industry classification
Industry- Product category
- Bathroom Remodeling Services
- NAICS
- Residential Remodelers (236118), Plumbing, Heating, and Air-Conditioning Contractors (23822)
- SIC
- Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430)
- akta.pro primary industry
- Bathtub Replacement & Tub-to-Shower Conversions (HSAPABAC)
- akta.pro secondary industries
- Shower Remodel & Installation (Walk-in, Tile, Glass Enclosures) (HSAPABAB), Full Bathroom Remodel (Design-Build) (HSAPABAA)
Keywords
Where Colorado Living is headquartered
LocationHeadquarters
- HQ city
- Colorado Springs
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Colorado Living business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Bathroom Remodeling Products and Installation: Colorado Living sells and installs acrylic bathtubs, showers, and wall surrounds made by Jacuzzi Bath Remodel and BathWraps. Revenue is generated from product sales combined with professional installation services, with most projects completed in one day. Financing is offered through GreenSky/Synovus Bank to enable customer purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Promotional $1,500 OFF discount on bathroom remodeling projects for new customers |
| Unit Pricing | Multi-year contract | 50% off installation + 5.99% APR financing for 144 months on new bathroom installations |
| Subscription | Monthly | Payments as low as $99/month for bathroom remodeling |
| Unit Pricing | Pay-as-you-go | Bathtub replacement cost range: $1,400 to over $10,000, national average $5,660 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Colorado Living product offering
Product offeringCore offering
Colorado Living sells and installs acrylic bathtubs, showers, and wall surrounds sourced from manufacturer partners Jacuzzi Bath Remodel and BathWraps, completing most bathroom remodeling projects in a single day. Offerings include bathtub replacement, shower replacement, tub-to-shower and shower-to-tub conversions, walk-in showers, and shower walls, with financing available through GreenSky/Synovus Bank.
Product overview
Colorado Living is a family-owned, locally operated bathroom remodeling company offering one-day bath installation services across Colorado. The company operates a unified service model centered on its proprietary One Day Bath installation system, providing bathtubs and showers sourced from two primary brand partners — Jacuzzi Bath Remodel and BathWraps — along with related conversion, replacement, and accessory services. Core offerings include bathtub replacement, shower replacement, tub-to-shower conversion, and shower-to-tub conversion, all featuring 100% nonporous acrylic construction with Silver Shield anti-microbial protection. The company also offers walk-in shower sub-products and shower wall panels in various colors and textures, supported by financing services through the GreenSky program. Installation is performed by company-employed technicians (not subcontractors) using patent-pending techniques, with lifetime warranties on all installed products.
Differentiator
Problem solved
Functional benefit
Brands
- One Day Bath™: The company's signature one-day bathroom remodeling service brand offering quick turnaround installations
- Jacuzzi Bath Remodel
- BathWraps
Products and services
- One Day Bath Remodel Service
Quantifiable outcome
- 60% ROI on midrange bathroom remodels; 41.4% ROI on universal remodels; 54.6% ROI for walk-in shower conversions
- +1 more outcomes
Companies that use Colorado Living
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
Colorado Living technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Colorado Living partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, minor and support.
- Jacuzzi Bath RemodelcoreColorado Living is an authorized Jacuzzi Bath Remodel contractor offering Jacuzzi-branded bathtubs and showers. Products are constructed from 100% nonporous acrylic with Silver Shield anti-microbial protection. Jacuzzi has a global presence in over 100 countries. Colorado Living uses Jacuzzi products as its primary branded product line alongside BathWraps.
- BathWrapscoreColorado Living installs BathWraps acrylic shower and bathtub systems as one of its primary product lines. BathWraps is a leading acrylic bath and shower manufacturer known for quick one-day installation systems. Colorado Living uses BathWraps products as an accessible, customizable, and quick-install option.
- HomeAdvisorminorHomeAdvisor is a home services marketplace that refers vetted homeowners to contractors like Colorado Living. Colorado Living maintains a HomeAdvisor ProXchange profile with Top Rated status, generating inbound homeowner leads through the platform.
- Better Business Bureau (BBB)supportBBB provides the A+ rating accreditation and Age-Friendly Certified designation. Colorado Living prominently displays its BBB A+ rating and Age-Friendly certification as primary trust and credibility signals in marketing and on its website.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Colorado Living competitors and assessment
Company assessmentBroad incumbents
- Kohler: Major plumbing fixtures and bath products manufacturer with a Walk-In Bath line and authorized installer network. Broader incumbent serving adjacent premium bath and accessibility segments relevant to Colorado Living's positioning.
- Home Depot Home Services: National home improvement retailer operating an installed sales program for bath remodels. Competes for the same Colorado homeowners at the top of the funnel with greater brand reach and financing scale.
Others
- American Standard: Major plumbing fixtures manufacturer offering walk-in tubs and accessibility bath products. Adjacent ecosystem player whose products are sometimes installed by competing one-day bath remodelers and channel partners.
Direct peers
- Jacuzzi Bath Remodel: Branded bath and shower replacement network using the Jacuzzi name. Colorado Living is an authorized dealer; the parent brand also sells directly through other dealers and digital channels in overlapping markets.
- BathWraps: Acrylic bath and shower manufacturer whose products Colorado Living installs. Operates its own dealer/installer network across the U.S., making it both a product supplier and a competing one-day install brand.
- Bath Fitter: National one-day acrylic bathtub and shower liner installer with a direct sales model. Closest direct competitor to Colorado Living's One Day Bath™ offering, sharing the same acrylic-over-existing-fixture value proposition and in-home consult sales motion.
- Leaf Home Bath: National bath remodeling brand owned by Leaf Home Solutions, offering one-day acrylic tub and shower replacements. Competes in the same direct-to-homeowner, financing-supported sales motion as Colorado Living.
- Luxury Bath: Multi-state bathroom remodeling franchise specializing in one-day acrylic bath and shower replacements. Comparable product category, pricing model and accessibility/aging-in-place positioning to Colorado Living.
- Re-Bath: Franchise-based bathroom remodeling network offering full remodels and acrylic conversions. Directly comparable customer (homeowner), pricing tier and service mix, with national scale advantages over Colorado Living's single-state footprint.
Regional players
- Fidelity Builders / Re-Bath of Denver: Regional Re-Bath franchise operating in the Colorado market. Most direct local overlap with Colorado Living's service area, competing for the same Front Range homeowners on similar product and price points.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Colorado Living social profiles
Digital presenceColorado Living compliance and trust
Trust signalCompliance2 records
Colorado Living financial estimates
Financial estimateRevenue estimate
Valuation estimate
Colorado Living leadership team
Management profileNumber of profiles
Colorado Living funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Colorado Living M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Colorado Living
What does Colorado Living do?
Colorado Living sells and installs acrylic bathtubs, showers, and wall surrounds sourced from manufacturer partners Jacuzzi Bath Remodel and BathWraps, completing most bathroom remodeling projects in a single day. Offerings include bathtub replacement, shower replacement, tub-to-shower and shower-to-tub conversions, walk-in showers, and shower walls, with financing available through GreenSky/Synovus Bank.
Is Colorado Living a public or private company?
Colorado Living is a private company. It is classified as family owned and is currently operating.
When was Colorado Living founded?
Colorado Living was founded in 2014. It employs 11 to 50 people.
Where is Colorado Living based?
Colorado Living is headquartered in Colorado Springs, United States, in the North America region.
How does Colorado Living make money?
One revenue line is on record: bathroom Remodeling Products and Installation.
Who are Colorado Living's main competitors?
Broad incumbents on record are Kohler and Home Depot Home Services. American Standard is listed as an others. Direct peers are Jacuzzi Bath Remodel, BathWraps, Bath Fitter, Leaf Home Bath, Luxury Bath and Re-Bath. Fidelity Builders / Re-Bath of Denver is listed as a regional player.
Does Colorado Living have an API?
No public API is recorded for Colorado Living.
What industry is Colorado Living in?
Colorado Living's product category is Bathroom Remodeling Services. Its primary akta.pro industry code is HSAPABAC, Bathtub Replacement & Tub-to-Shower Conversions, with a secondary code of HSAPABAB, Shower Remodel & Installation (Walk-in, Tile, Glass Enclosures). Its NAICS code is 236118 and its SIC code is 3430.