Coronation Street: The Tour

What Coronation Street: The Tour does

Coronation Street: The Tour is a privately held, for-profit visitor attraction and guided-tour operator based in Manchester, United Kingdom, operating on the outdoor film set used for the long-running ITV soap opera Coronation Street. Its core offering is sightseeing and guided-tour access to the working television set, with associated ticket booking — a classic location-based leisure experience sold primarily to domestic and inbound UK tourists, soap opera fans, and group visitors. The firm's headcount of 51–100 employees is consistent with a mid-sized attraction that runs daily guided tours, manages on-site retail and admissions, and supports set maintenance and customer service functions.

The business model is straightforward ticketed tourism: visitors purchase entry tickets (per the firm's stated ticket-booking capability) and are led through the outdoor set by tour guides. There are no disclosed pricing tiers, B2B contracts, or recurring-revenue mechanics in the provided data. Notably, the public web property (coronationstreettour.co.uk) currently resolves to a default Plesk hosting page rather than an active consumer booking interface, and the firmographic record contains no customer logos, partnerships, management roster, ownership details, funding history, or product roadmap. Revenue, financials, and operating status are likewise absent from the inputs, limiting any deeper commercial triangulation.

The underlying economic asset is the licensed access to a culturally significant television IP — Coronation Street is one of the most recognized brands in British television — which functions as the primary demand generator. The company's competitive position is therefore a function of two external dependencies: (1) ITV's continued production and licensing of the show and the outdoor set, and (2) Manchester's broader tourism traffic and the attraction's ability to convert soap-brand affinity into paid visitation. None of these dependencies is visible in the provided source data beyond the firmographic header.

Name

Coronation Street: The Tour

Website

https://coronationstreettour.co.uk

Company type

Private

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Tourist Attractions and Sightseeing Tours

NAICS

Tour Operators (56152), Scenic and Sightseeing Transportation, Land (487110)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Neighborhood & Local Life Tours (Communities & Hidden Gems) (THAJAAAJ)

akta.pro secondary industries

Political, Social History & Civic Tours (THAJAAAK), Walking City Tours (Highlights & Orientation) (THAJAAAA)

Keywords

• Sightseeing tours
• Film set tours
• Guided TV tours
• Tourist attractions
• Ticket booking services

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Core offering

Coronation Street: The Tour operates an outdoor film set in Manchester, United Kingdom, offering visitors the opportunity to tour the actual filming location of the long-running ITV soap opera "Coronation Street." The company sells tickets and provides guided tour services to tourists and fans of the television show, functioning as a themed tourist attraction tied to the iconic TV production.

Differentiator

Problem solved

Functional benefit

Products and services

• Coronation Street Outdoor Set Guided Tour

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Others

• Viator: Major online reseller of tours and attraction tickets. Comparable as a distribution channel for Manchester-based attractions and as a benchmark for tour-attraction pricing and packaging dynamics.
• Get Your Guide: Global OTA and distribution platform for tours, attractions, and experiences. Relevant as a potential distribution partner and as a benchmark for tour-operator unit economics and competitive set.

Direct peers

• Warner Bros. Studio Tour London – The Making of Harry Potter: A behind-the-scenes studio tour built around a globally iconic media IP. Directly comparable business model: ticketed guided tour of an active film set, leveraging brand recognition to drive premium pricing and steady footfall.
• Madame Tussauds Manchester: Ticketed, themed attraction in Manchester offering a guided self-paced experience. Comparable on visitor demographics, ticket-based revenue model, and Manchester leisure tourism catchment.
• The Beatles Story (Liverpool): A museum-style attraction built around an iconic UK entertainment IP. Comparable as a UK media-IP-anchored ticketed attraction with guided tour elements and strong brand-driven demand.
• Manchester United Museum & Stadium Tour: Guided stadium and museum tour in Manchester with ticketed admission. Comparable on local market, visitor demographics, and tour-guide-led experience format.
• Etihad Stadium Tour (Manchester City): Ticketed guided tour of a major Manchester venue. Direct competitor for tourist discretionary spend and group/educational visits in the same city.
• Hollyoaks Bus Tour / Set Tour: Tourist experience built around the Hollyoaks TV set, providing a near-identical ITV-anchored, soap-set tour concept aimed at fans of the show.
• Emmerdale Studio Experience: A studio tour experience built around another long-running ITV soap. The closest UK analogue by format: themed guided tour of a TV production environment.

Broad incumbents

• Tower of London (Historic Royal Palaces): A flagship UK ticketed heritage attraction with guided tour elements. Comparable on guided-tour format, ticket-based revenue, and inbound UK tourism demand profile, though operating at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/CorrieTour2020
• Facebookfacebook.com/CoronationStreetTheTour
• LinkedInlinkedin.com/company/coronation-street-tour

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coronation Street: The Tour