What Agence web Casablanca does

Webcom, operating under the brand "Agence web Casablanca" and "Webcom SEO," is a privately held full-service digital agency headquartered in Casablanca, Morocco, with a secondary office in Montréal, Canada. The firm provides a 360° range of digital services, including custom website development (WordPress, WooCommerce, PrestaShop, Shopify), native and cross-platform mobile application development (iOS, Android, Flutter, React Native, PWA), search engine optimization (technical SEO, local SEO, e-commerce SEO, netlinking), paid media (Google Ads), community management, branding, and AI-enabled offerings such as chatbots and WhatsApp AI agents. Underlying technology relies on mainstream web stacks (HTML5/CSS3, PHP, JavaScript, CSS frameworks), standard CMS and e-commerce platforms, and established analytics tooling (Google Search Console, Google Analytics, Lighthouse, PageSpeed Insights).

The agency monetizes primarily through project-based professional services (website builds, mobile app development, custom integrations) supplemented by recurring engagements in SEO retainers, application maintenance (TMA), and AI chatbot subscriptions. Pricing is quote-based with no publicly disclosed rate cards; free audits and 24-hour quote turnaround are the standard acquisition offer. The go-to-market is consultative and sales-led, combining direct inbound (website, phone, email), in-person consultations at the Maarif (Casablanca) office, remote service delivery for international francophone clients, and SEO training programs that double as a top-of-funnel channel. The primary customer segments are Moroccan SMEs, startups, and local businesses (restaurants, retail, professional practices) in Casablanca and other Moroccan cities, with secondary reach into international French-speaking markets via the Montréal office. No funding rounds, acquisitions, executive hires, or material corporate restructuring events are documented in the input data.

Name

Agence web Casablanca

Legal name

Webcom

Website

https://webcom.ma

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Webcom is a privately held Moroccan full-service digital agency headquartered in Casablanca, offering web development, SEO, mobile app development, e-commerce, and AI chatbot services to SMEs, startups, and local businesses across Morocco and French-speaking international markets.

Ownership category

akta.pro rank

Product category

Digital Marketing and Web Development Services

NAICS

Advertising Agencies (541810), Custom Computer Programming Services (541511)

SIC

Services-Advertising (7310), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Custom Application Development (Web/Mobile/Desktop) (BPAEAFAA)

akta.pro secondary industries

Web Content Management (WCM) & Experience Platforms (Content Services) (HDAEAGAK), End-User Computing Outsourcing (EUC / Desktop Services) (BPAEAMAE)

Keywords

• Web development services
• Search engine optimization
• Digital marketing agency
• Mobile app development
• E-commerce development

Headquarters

HQ city

Casablanca

HQ country

Morocco

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Operations

Revenue model

1. Web Development Services: Custom website development including responsive design, e-commerce sites, and mobile-optimized applications. Pricing is project-based with personalized quotes.
2. SEO and Digital Marketing Services: Ongoing SEO services including technical audits, content optimization, link building, local SEO, and performance tracking. May be retainer-based or project-based engagements.
3. Mobile Application Development: Development of native and cross-platform mobile applications (iOS, Android, Flutter, React Native). Project-based pricing with custom quotes.
4. AI and Chatbot Services: AI chatbot development, WhatsApp agent integration, and enterprise AI solutions. Project-based engagements.
5. SEO Training Programs: SEO training offered in multiple formats: in-person in Casablanca, remote video conference, and customized in-company sessions. Provides certification attestation upon completion.
6. Application Maintenance (TMA): Tierce Maintenance Applicative services with ticket-based, monthly subscription, and SLA contract options covering mobile app upkeep, OS compatibility, and security updates.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Webcom is a full-service 360° digital agency based in Casablanca, Morocco, that designs, develops, and markets websites, e-commerce platforms, and mobile applications for businesses. It also delivers ongoing digital marketing services including SEO, SEA, social media management, content marketing, and AI-powered solutions such as chatbots and WhatsApp agents. The agency serves SMEs, startups, local businesses, and professional practices across Morocco and international French-speaking markets.

Product overview

Webcom is a 360-degree digital agency based in Casablanca, Morocco, offering a comprehensive suite of digital services. The core offerings include website development (WordPress, WooCommerce, PrestaShop, Shopify), mobile application development (native iOS/Android, Flutter, React Native, PWA), and digital marketing (SEO, SEA, social media, email marketing, content marketing). The agency also provides specialized AI services including AI chatbots, WhatsApp AI agents, and enterprise AI solutions. Additional services span web hosting, web design & UX, branding, community management, data intelligence, competitive intelligence, press relations, influencer marketing, event digitization, and local SEO with Google Business Profile management. The agency operates across multiple platforms with CMI payment integration for Moroccan e-commerce.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Creation (Création de site internet)

Quantifiable outcome

• 88% of visitors leave a site after a bad experience
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability2 records

Feature8 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Eskimoz: French-headquartered SEO and digital marketing agency with a strong focus on search optimization, content marketing, and paid media across Europe. Directly comparable to Webcom because both are SEO-led 360° digital agencies competing for similar francophone SME and mid-market clients with overlapping service portfolios.
• Mediabiz (Morocco): Moroccan full-service digital marketing agency offering web development, SEO, social media, and digital strategy to local SMEs and enterprises. Directly comparable to Webcom because both target the same Casablanca-based SMB and enterprise clients with virtually identical 360° digital service offerings.
• Arcane (Agence Arcane): French digital marketing and SEO agency serving mid-market and enterprise clients across francophone Europe with content, search, and performance marketing services. Comparable to Webcom because both compete for francophone SME budgets with search-led digital strategies and similar project/retainer pricing models.
• Eskimoz Maroc: Moroccan affiliate of Eskimoz, providing SEO, SEA, and digital marketing services to local Moroccan clients. Comparable to Webcom because it directly targets the same Moroccan SME and enterprise digital marketing budgets with similarly SEO-led positioning and francophone delivery capability.

Broad incumbents

• Publicis Maroc: Moroccan arm of global advertising network Publicis, offering integrated advertising, media, digital, and branding services to large enterprises. Comparable to Webcom because it competes for the same Casablanca enterprise digital budgets, but as a broader full-funnel incumbent rather than a specialist SME digital agency.
• Dentsu Africa / Morocco: Global Japanese-headquartered agency network with operations across Africa including Morocco, offering integrated advertising, media, CX, and digital transformation services. Comparable to Webcom as a multinational competitor for Moroccan enterprise digital spend, but positioned at a different scale and geographic tier.
• Ogilvy Morocco: WPP-owned global creative network with established Morocco presence serving multinational and large Moroccan brands across advertising, digital, and PR. Comparable to Webcom as an enterprise-tier digital competitor in Casablanca, but with much wider geographic reach and creative network capabilities.

Emerging players

• La Nouvelle Agence: French digital agency specializing in web development, SEO, and inbound marketing for SMEs and mid-market companies. Comparable to Webcom because it competes for similar francophone SME budgets with overlapping web/SEO/SEA service offerings, though operating primarily in France rather than Morocco.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/webcomagency

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agence web Casablanca