Jonas & Christina af Jochnick Foundation

What Jonas & Christina af Jochnick Foundation does

The Jonas & Christina af Jochnick Foundation (JCaJ Foundation) is a private charitable foundation established in 2011 by Jonas af Jochnick in Vaduz, Liechtenstein, with operations headquartered in Schaan. The foundation funds and supports projects across three interconnected program areas: Health, Climate, and Education/Empowerment, with an explicit philosophy that these domains are inseparable. Its funding base was created in 2004 when the original af Jochnick Foundation received an initial endowment of 4,498,849 shares in Oriflame Cosmetics, the cosmetics company co-founded by Jonas and Robert af Jochnick in 1967; this equity tie continues to determine the foundation's grant-making capacity and connects it directly to the family-controlled Oriflame and Medicover enterprises.

The foundation operates a long-term, high-conviction grant-making model rather than a traditional product or service business. Its portfolio spans 40 projects supported since 2012 with €32 million in cumulative commitments and 22 ongoing projects, distributed across 18+ named strategic partners including Karolinska Institute (diabetes research), BIT and MEDECA (cancer biomarker detection), Nadija – Children's Foundation (Ukraine children's health), Human Practice Foundation (44,000 children across Nepal and Kenya schools), Handelshogskolan (af Jochnick scholarships), and ZEITZ Foundation (Kenya rhino sanctuary). Geographic emphasis is on Sweden and Eastern Europe with growing activity in Sub-Saharan Africa and South Asia.

The foundation does not develop or sell commercial technology products; its core technology is characterized as 'not applicable' and its revenue model is grant-making rather than commercial. Governance is family-controlled: following Jonas af Jochnick's death in May 2019, the next generation (Anna, Alexander, Patrik, and Peder af Jochnick) and key personnel from Oriflame and Medicover oversee the board and advisory board to ensure continuity of values and mission. The foundation uses its website as its primary communication and impact-reporting channel.

Name

Jonas & Christina af Jochnick Foundation

Legal name

Jonas and Christina af Jochnick Foundation

Website

https://jonasandchristinaafjochnickfoundation.com

Company type

Private

Founded year

2011

Operating status

Operating

Short description

The JCaJ Foundation is a Liechtenstein-based private charitable foundation that provides long-term grant funding for projects in health, climate, and education/empowerment, funded by an Oriflame share endowment and overseen by the af Jochnick family.

Ownership category

akta.pro rank

Product category

Charitable Foundation

NAICS

Grantmaking Foundations (813211), Grantmaking and Giving Services (81321)

SIC

Services-Social Services (8300)

akta.pro primary industry

Private Foundations (BPAGAKAA)

akta.pro secondary industries

Health & Medical Research Grantmaking Foundations (BPAGAKAL), Education Grantmaking Foundations (BPAGAKAK), Environmental & Climate Grantmaking Foundations (BPAGAKAM)

Keywords

• Philanthropic grants
• Healthcare research funding
• Environmental conservation grants
• Education empowerment programs
• Charitable foundation

Headquarters

HQ city

Vaduz

HQ country

Liechtenstein

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Others

Marketing channels1 record

Core offering

The Jonas & Christina af Jochnick Foundation is a private charitable foundation that provides long-term grant funding and project support to initiatives in health, education, and the environment. It disburses funds to partner organizations and research institutions rather than selling commercial products or services, with €32 million committed across 40 projects since 2012.

Product overview

The Jonas & Christina af Jochnick Foundation is a philanthropic organization (not a technology product company) focused on three interconnected program areas: Health, Climate, and Education/Empowerment. The foundation provides funding and support to projects across these domains, including research initiatives (diabetes, cancer detection, brain health), environmental conservation (Baltic Sea health, rhino sanctuaries, climate science), and educational empowerment (school support, scholarships, water access, integration programs). The foundation does not offer commercial products or services.

Differentiator

Problem solved

Functional benefit

Products and services

• Health Projects Portfolio Long-term grant funding for health initiatives including diabetes research at the Karolinska Institute, cancer detection research via BIT and MEDECA, children's mental and physical healthcare in Ukraine through Nadija, the FINGER study on brain health, and the Fit School physical exercise program.
• Climate Projects Portfolio Long-term grant funding for environmental initiatives including the ZEITZ Foundation rhino sanctuary in Kenya, Race For The Baltic (Baltic Sea health), Daughters for Earth, the Ecofilm Fish in Focus documentation project, ClientEarth environmental litigation, and the Female Climate Scientists Fund.
• Education/Empowerment Projects Portfolio Long-term grant funding for educational empowerment initiatives including Human Practice Foundation schools across Nepal and Kenya (serving 44,000 children and 110+ public schools), Kunskapsverket knowledge synthesis, the af Jochnick scholarships at Handelshögskolan (Stockholm School of Economics), Water1st clean water projects, and the WOW Foundations integration program for migrant women.

Quantifiable outcome

• €32M in commitments since 2012 supporting 40 projects
• +1 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core and minor.

• Nadija – Children's FoundationcoreStrategic or Co-development PartnerProviding professional and evidence-based mental and physical healthcare services to children and families in Ukraine free of charge. Vision to establish a virtual hospital integrated with Ukraine's eHealth system.
• BIT and MEDECAcoreStrategic or Co-development PartnerInterdisciplinary long-term cancer research project developing a simple blood test for early cancer detection through blood biomarkers (proteomics, metabolomics, and glycomics).
• The Crown Princess Couple's FoundationcoreStrategic or Co-development PartnerSupporting projects focused on health, education, and equality for children and young people in Sweden. Has initiated Generation Pep organization.
• FINGER study – dietary interventioncoreStrategic or Co-development PartnerPart of wider FINGER study into preventive measures involving brain health. Focuses on role of diet in brain aging and dementia.
• Fit SchoolminorStrategic or Co-development PartnerImproving children's health through increased exercise frequency via online exercise sessions facilitated by a virtual coach. Part of wider FINGER study.
• Per-Olof Berggren at the Karolinska InstitutecoreStrategic or Co-development PartnerProfessor developing unique in vivo imaging approach for identification of novel drugable targets for diabetes treatment using anterior chamber of eye as transplantation site.
• ZEITZ FoundationminorStrategic or Co-development PartnerSupporting inclusive, holistic conservation projects in Kenya balancing Conservation, Community, Culture, and Commerce (4Cs). Includes rhino sanctuary development.
• Race For The BalticminorStrategic or Co-development PartnerNon-profit organization with mission to improve health of Baltic Sea, focusing on eutrophication issues causing dead zones.
• Daughters for EarthminorStrategic or Co-development PartnerFund and movement of women and girls mobilizing $100 million to support women's efforts to protect and restore Earth through conservation and renewable energy.
• Ecofilm – Fish in FocusminorStrategic or Co-development PartnerProject raising awareness of environmental challenges facing Scandinavian aquatic life through educational films and documentation.
• ClientEarthminorStrategic or Co-development PartnerEnvironmental organization using the power of law to change systems, focusing on energy transition, biodiversity protection, and environmental justice.
• Female Climate Scientists FundminorStrategic or Co-development PartnerFund aiming to raise USD 5,000,000 to support women scientists in sharing research to drive public action on climate change.
• Lethal Thiamine deficiencyminorStrategic or Co-development PartnerResearch project investigating thiamine (vitamin B1) deficiency affecting multiple animal classes and ecosystems.
• Human Practice FoundationcoreStrategic or Co-development PartnerSupporting 44,000 children and 110+ public schools across 8 districts in Nepal and Kenya through child empowerment model focusing on education and poverty alleviation.
• KunskapsverketminorStrategic or Co-development PartnerSwedish nonprofit synthesizing existing knowledge into accessible reports on key societal issues such as income inequality, crime, taxes, and pollution.
• Handelshögskolan – the af Jochnick scholarshipscoreStrategic or Co-development PartnerScholarship programs at Stockholm School of Economics for students from Eastern Europe and Turkey, covering tuition fees for master's and bachelor's programs.
• Water1stminorStrategic or Co-development PartnerImplementing household piped water supply projects freeing women and girls from water collection burden. Has constructed 4,700+ water systems since 2005.
• WOW FoundationsminorStrategic or Co-development PartnerIntegration program for migrant women achieving 75% job placement rate through MeetUP social activities and OneGoal 1:1 coaching with established Swedes.

Scale indicators3 records

Recent moves8 records

Expansion highlights4 records

Regional players

• Velux Foundation: Danish family-led foundation focused on daylight, sustainability, and aging research; comparable governance style and pillar structure to the af Jochnick Foundation.
• Pershing Square Foundation: U.S.-based family-driven foundation funding health, education, and economic opportunity with multi-year commitments; structurally similar grantmaking model though operating in a different geography.

Broad incumbents

• Carlsberg Foundation: Danish industrial-legacy foundation funding research, education, and culture; comparable in funding a capital-rich endowment toward multi-pillar societal grants.
• Novo Nordisk Foundation: Denmark's largest charitable foundation with a primary focus on health and diabetes research; closely comparable through health-research grantmaking and major Karolinska-adjacent investments.
• Knut and Alice Wallenberg Foundation: Sweden's largest private research-focused foundation; a much larger but thematically comparable funder of Swedish research and education, including at Karolinska Institute.
• Robert Bosch Foundation: Major German foundation tied to a family-founded industrial enterprise; comparable to the af Jochnick model of converting industrial wealth into multi-pillar philanthropic activity.

Direct peers

• Lundin Foundation: Swedish-family foundation funding education, health, and environment programs internationally; comparable thematic pillars and multi-year grant-making model.
• Erling-Persson Family Foundation: Swedish family foundation seeded by the H&M Erling Persson fortune; similar scale and family-driven structure with grants across health and education in Sweden and globally.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments1 record

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Frequently asked questions about Jonas & Christina af Jochnick Foundation