GIPS Projekt

What GIPS Projekt does

GIPS Projekt is a German digital agency and software vendor operating under Hehner Reus Systems GmbH, founded in 2000 in Cologne by Wolfgang Hehner and Guido Reus. The company provides a specialized web platform — built around the proprietary GIPS CMS — and full-service website, portal, and mobile app solutions for German municipal utilities (Stadtwerke), grid operators (Netzbetreiber), municipal companies, and bath operators. Its product suite spans GIPS Home, GIPS Vertrieb (online sales with tariff calculators), GIPS Netze (EnWG-compliant network operator sites), GIPS Bäder (swimming facility sites), GIPS+ (non-energy municipal sites), and the GIPS Drehscheibe API integration layer, plus modules for address validation, dynamic electricity pricing, network connection portals, energy news feeds, accessibility compliance, monitoring, and customer loyalty (Marktplatz).

The platform integrates regulatory compliance tooling for German energy law (EnWG, NAV §§ 6/19, EEG, § 22 EnFG), GDPR consent management (HRCookieManager), BITV 2.0/WCAG accessibility, and payment processing, with all websites hosted on the company's own German servers at 99.5% guaranteed availability. Revenue derives from a hybrid model: one-time setup fees per website/module (ranging from ~290 EUR for add-ons to ~9,900 EUR for the Vertriebsmodul) plus mandatory recurring monthly support fees (typically 75–325 EUR/month covering hosting, CMS licensing, updates, backups, and technical support), supplemented by paid training sessions and editorial content services.

GIPS reaches the German municipal utility market through a sales-led, direct go-to-market motion — including named account managers, demo websites, webinars, free basic and paid advanced CMS training, and industry events — serving more than 300 customers with a team of approximately 25 experts. Distribution is single-country (Germany); the firm operates without disclosed external investment, and growth is funded organically off the recurring revenue base.

Name

GIPS Projekt

Legal name

Hehner Reus Systems GmbH

Website

https://gipsprojekt.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

GIPS Projekt is a Cologne-based digital agency that builds and operates the proprietary GIPS CMS and modular website platform used by more than 300 German municipal utilities, grid operators, and municipal companies to run regulatory-compliant web, sales, and portal operations.

Ownership category

akta.pro rank

Product category

Energy Sector Web Platform / Municipal Utility CMS

NAICS

Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

Keywords

• Municipal utility websites
• Energy sector CMS
• Website hosting services
• Digital sales platforms
• Network connection portals

Headquarters

HQ city

Köln

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Website Creation and Development: One-time fees for website creation including design, programming, and initial content population. Prices vary by product type (GIPS Home, GIPS Vertrieb, GIPS Netze, GIPS Bäder, GIPS+). Includes responsive web design, individual layouts, and domain/webhosting setup.
2. Monthly Service and Support Fees: Recurring monthly support fees covering webhosting, system maintenance, backups, updates, and technical support. Free customer service via phone and email Monday to Friday 08:30-17:30. Change and exchange service for texts, images, and documents included. Price adjustments possible after 2 years with 3 months notice.
3. Module Add-ons and Extensions: Additional one-time and recurring fees for optional modules such as tariff calculators, address validation, dynamic pricing displays, network connection portals, AI optimization, and other specialized features. Modules can be added to existing GIPS installations.
4. Training and Consulting Services: Paid training sessions including CMS Intensivschulung (advanced training) at 1,200 EUR one-time for groups up to 5 participants. Basic CMS training is offered free of charge. Additional consulting for website relaunch and optimization available.
5. Content Services: Editorial and copywriting services for website content optimization. Pricing calculated based on effort and scope. Text optimization for readability, SEO, and target audience alignment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

GIPS Projekt (a brand of Hehner Reus Systems GmbH) operates a proprietary GIPS CMS platform and provides full-service website creation, hosting, support, and specialized add-on modules (tariff calculators, online sales, network connection portals, dynamic electricity pricing, accessibility, etc.) for German municipal utilities (Stadtwerke), grid operators (Netzbetreiber), and municipal companies. Approximately 25 experts serve more than 300 customers across the German Energiewirtschaft with bundled one-time setup fees and recurring monthly support fees.

Product overview

GIPS is a modular web platform suite for municipal utilities and energy providers, built around the GIPS CMS (Content Management System). The core product family includes GIPS Home (general municipal utility websites), GIPS Vertrieb (online sales websites with tariff calculators and order processing), GIPS Netze (network operator websites with EnWG compliance tools), GIPS Bäder (swimming facility websites), and GIPS+ (websites for non-energy municipal enterprises). Supporting modules include GIPS Marktplatz (regional loyalty/bonus programs), GIPS Media (telecommunications websites), GIPS Bürger App (mobile city information app), and GIPS Drehscheibe (API management system unifying all portal functions). Additional functional modules cover tariff calculators, address validation, dynamic pricing, network connection portals, energy news feeds, monitoring dashboards, accessibility compliance, and AI optimization services. All products are delivered with full-service hosting, SSL certificates, and integrated CMS training.

Differentiator

Problem solved

Functional benefit

Brands

• GIPS Home: Branch solution for the homepage of municipal utilities and energy providers, including web design, mobile programming, backups, updates, hosting and comprehensive service
• GIPS Vertrieb
• GIPS Netze
• GIPS Bäder
• GIPS Marktplatz
• GIPS Media
• GIPS Bürger App
• GIPS Drehscheibe
• GIPS+
• GIPS CMS

Products and services

• GIPS Home Full-service website package for municipal utilities and energy providers including individual web design, responsive mobile programming, backups, updates, hosting, SSL certificates, SEO, CMS training, and integrated service support.
• GIPS Vertrieb Complete online sales channel package for energy providers featuring tariff calculator, multi-step ordering process with validation and plausibility checks, administrative area for product/price management, and integration with billing systems.
• GIPS Netze Website solution for distribution network operators covering electricity, gas, water, and heating networks with integrated EnWG tool for legally compliant publication of required information.
• GIPS Bäder Individual website for municipal swimming facilities with event calendar, image galleries, course booking, and ticket booking modules.
• GIPS+ Website package for municipal utilities without energy supply or other municipal enterprises. Includes full-service web design, responsive development, and GIPS CMS.
• GIPS Bürger App Mobile application for city information access including civic news, public transport, weather, location maps, defect reporting, and meter reading submission.
• GIPS Drehscheibe API management system integrating homepage, portal, sales, and bonus programs into a unified platform with single customer login, consistent design, customer segmentation, and cross-selling capabilities.
• GIPS Marktplatz Customer loyalty platform providing regional offers and discounts with QR code redemption system. Includes marketplace website and mobile app for customers and partner merchants.
• GIPS Media Telecommunications website solution with availability checking and streamlined order process for fiber and internet products.
• Netzanschlussportal (Network Connection Portal) Digital portal for network connection requests fulfilling legal requirements (§§ 6, 19 NAV) since January 2025. Supports various connection types including electricity, gas, water, and renewable energy systems.
• Vertriebsmodul (Sales Module) Online sales module for energy products with tariff calculator, multi-step registration process, integrated validation, and interface to billing systems. Supports up to 100 applications per day.
• Adressvalidierung (Address Validation) Automatic address validation against regularly updated databases for sales processes. Includes central licensing through Datapuls GmbH with quarterly updates.
• Tarifrechner (Tariff Calculator) Delivery area and consumption-based tariff calculator checking supply availability and determining tariffs using postal code and expected consumption inputs.
• Dynamische Strompreise (Dynamic Electricity Prices) Content module for dynamic electricity tariffs displaying real-time and historical prices on websites, enabling direct online contract completion.
• Entlastung für Wärmepumpenstrom nach § 22 EnFG (Heat Pump Relief) Digital implementation module for heat pump electricity relief under § 22 EnFG, enabling structured digital application processing through websites.
• Barrierefreiheit (Accessibility) Accessibility services including BITV 2.0/WCAG 2.1 compliance testing, accessibility statement creation, easy language translations, sign language videos, and accessibility tool integration.
• Widerrufsbutton (Revocation Button) Legally compliant revocation button module for online contract cancellations, mandatory since June 19, 2026.
• Energie-News (Energy News Content) Energy industry news feed with 2-3 weekly themed messages integrated into websites regarding topics like gas, renewable energy, and heating costs.
• Monitoring Tool Analytics dashboard consolidating key metrics from multiple business areas including website, sales processes, customer portal, newsletter, and booking tools.
• Benutzerkonto (User Account) Customer account system enabling website login, ticket booking, appointment reservation, course registration with cancellation functionality, and personal data management.
• Website-Optimierung für KI (Website Optimization for AI) Generative Engine Optimization (GEO) service preparing websites for AI systems like ChatGPT, Google AI Overviews, and Perplexity through content structuring and technical optimization.
• 1-Klick (One-Click Checkout) Simplified online contract completion process allowing customers to complete contracts with minimal data entry; remaining data can be provided afterward with email reminders.
• Musterrechnung (Sample Invoice Visualization) Interactive annual consumption statement visualization enabling customers to click on invoice items for detailed explanations.
• Dynamisches Pop-up (Dynamic Popup) Non-intrusive notification popup that appears dynamically in page corners with flexible positioning and timing controls.
• GIPS CMS Proprietary Content Management System designed specifically for Stadtwerke, energy providers, and municipal companies. Enables website content management, includes built-in consent management (HRCookieManager), statistics tools (GIPS Statistik), and serves as the foundation for all GIPS product modules.

Quantifiable outcome

• Server availability of 99.5% annual average
• +1 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability2 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Datapuls GmbHcoreTechnology or IntegrationDatapuls GmbH provides the address validation database used by GIPS customers. GIPS offers centralized licensing through Datapuls with quarterly automatic data updates. Annual license proof is not required when using this centralized licensing model. Alternative address validation providers can also be used.
• Allianz für Cyber-Sicherheit (Cyber Security Alliance)coreStrategic or Co-development PartnerGIPS parent company Hehner Reus Systems GmbH is a participant in the Alliance for Cyber Security since 2015 and a multiplier since 2016. The Alliance is an initiative of the Federal Office for Information Security (BSI) in cooperation with BITKOM. Currently over 1,200 institutions participate. The alliance aims to increase cyber security in Germany and strengthen resilience against cyber attacks.
• gate50.deminorStrategic or Co-development PartnerHR Systems has joined the gate50.de corporate network for verified compliance declarations regarding minimum wage (MiLoG - MiLoG-Nummer: 50004835) and the Tariftreuegesetz (Tvgg-Nummer: 1014497). Supplier declarations are stored on this platform.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Nagarro: Global digital engineering and consulting firm with German roots (formerly Allgeier). Comparable as a broader IT/digital services incumbent that could compete for utility web and platform engagements, though with much wider industry scope.
• Sitecore: Global enterprise CMS and digital experience platform vendor. Competes for utility web platform business at the broad CMS layer, but lacks GIPS's pre-built energy-sector modules and regulatory templates.
• IONOS: Major German web hosting and digital services provider serving SMEs and public sector with websites, hosting, and CMS solutions. Comparable as a German digital infrastructure incumbent that could encroach on GIPS's hosting and CMS layer.

Direct peers

• T-Systems: Deutsche Telekom subsidiary providing IT and digital services to German energy and utility companies, including municipal utilities. Closest scale competitor in the German utility digital services space, though focused on broader enterprise IT rather than pure-play web platforms.
• Arvato Systems: Bertelsmann subsidiary providing IT services including solutions for the energy sector in Germany. Comparable as an IT/digital services provider serving utility clients with custom platforms and managed services.
• SIV.AG: German software and consulting company focused on the utility and energy sector. Direct vertical-specialist peer serving Stadtwerke and energy providers with software, IT services, and digitalization solutions.
• Schleupen AG: German software vendor specializing in enterprise software for utilities (energy, water, housing industry). Comparable as a vertical software specialist serving German municipal and regional utilities, though with broader ERP scope than GIPS's web-platform focus.
• Robotron Datenbank-Software GmbH: German IT solutions provider specialized in the energy industry, offering software and services for utilities including grid operators and municipal energy companies. Comparable vertical-specialist serving the same regulatory and customer environment as GIPS.
• BTC AG: German IT company (part of EWE Group) providing IT solutions and consulting for the energy industry. Comparable vertical peer offering digital transformation, platforms, and operational IT for utility customers.

Emerging players

• msg systems AG: Large German IT consulting and software group with a utilities practice. Comparable as a broader IT services peer with energy sector capabilities, though less web-platform focused than GIPS.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hehner-reus-systems-gmbh
• Instagraminstagram.com/gipsprojekt
• Xx.com/GIPSprojekt
• Facebookfacebook.com/gipsprojekt

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GIPS Projekt