What BLOCC does

BLOCC (trading as Blocc Interiors / Blocc House of Interiors) is a UK-based interior design consultancy headquartered in Belbroughton with a design studio in Birmingham. Founded in 2009, the firm delivers bespoke interior design services across seven product lines: Show Home Interior Design, Retirement Interior Design, Private Client Home Design, Marketing Suites & Communal Areas, Home Styling, Digital & CGI Services, and Interior Design Workshops. Its core customers are national home builders, niche residential and retirement developers, private clients and overseas investors, served through Account-Director-led consultation, complimentary initial site visits, and full design-to-installation project management.

The business model is professional-services and project-based. Revenue is generated per engagement via bespoke quotes following a complimentary consultation, with a 12-month guarantee on fixtures and fittings from installation. BLOCC differentiates on a 'no signature look' design philosophy, CHAS/SMAS-accredited health and safety credentials, and international sourcing of bespoke art and accessories. Enterprise relationships span Troy Homes, Catalyst Homes, Barratt London and Vistry Homes, and the firm is positioned within the UK retirement-living ecosystem through a partnership with acoustic specialists Resonics and affiliations with ARCO and the Home Staging Association.

Underlying technology is conventional design tooling rather than a technology platform: CAD drawings, internal CGI production, digital visualisation and virtual tours support marketing, coordinated alongside third-party contractors (electricians, plumbers, decorators) for on-site delivery. The firm is privately held (Blocc Limited, registered in England and Wales), founder-owned with no disclosed institutional investors, and operates 51–100 employees on a UK-wide geographic footprint.

Name

BLOCC

Legal name

Blocc Limited

Website

https://blocc.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

BLOCC Interiors is a UK specialist interior design consultancy delivering bespoke showhome, retirement-living and private residence design, plus digital CGI services, to national homebuilders, niche developers and individual clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Belbroughton

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Interior Design Services: Project-based interior design services for show homes, marketing suites, communal areas, retirement living, and private client residences. Pricing based on project scope, with complimentary initial consultation followed by detailed quotes.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

BLOCC is a specialist interior design house delivering bespoke schemes for show homes, marketing suites, communal areas, retirement living developments, and private residences across the UK. The firm offers full turn-key project management from initial concept through to installation, with in-house Digital & CGI Visualization services supporting early marketing of new developments.

Product overview

BLOCC is a specialist interior design company offering bespoke services for property developers and private clients across the UK. Their portfolio includes Show Home Interior Design Service for residential developments, Retirement Interior Design Service for later living properties, Private Client Home Design for individual homeowners, Marketing Suites & Communal Areas design, Home Styling services, Digital & CGI Services for virtual property visualization, and Interior Design Workshops. The company serves national home builders, niche developers, retirement property developers, and private clients, providing end-to-end interior design solutions from initial consultation through installation.

Differentiator

Problem solved

Functional benefit

Products and services

• Show Home Interior Design Bespoke interior design and dressing of show homes for national home builders and niche developers, intended to market new-build residential developments and accelerate sales.
• Retirement Living Interior Design Specialist interior design for retirement living, extra-care, and assisted living developments, covering show apartments, resident apartments, and communal areas such as lounges and dining rooms.
• Marketing Suites and Communal Area Design Design and dressing of marketing suites and shared communal spaces within residential and retirement developments to support sales launches and resident experience.
• Private Client Residential Design Full bespoke interior design of private residences for individual homeowners, beginning with a complimentary consultation at the firm's Congleton or Lymington studios and delivered as a turn-key service.
• Digital and CGI Visualization Services In-house computer-generated imagery, CAD drawings, and digital visualization services that allow developer clients to market residential schemes from the earliest stages of a development.

Quantifiable outcome

• Multiple award wins for clients on the back of Blocc-installed interior design schemes
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• ResonicscoreStrategic or Co-development PartnerCollaboration with acoustic specialists Resonics for later living interior design projects. Resonics provides specialist acoustic assessment and treatment solutions, working alongside Blocc's interior design expertise to create optimal acoustic environments in retirement living communal areas. The partnership focuses on creating spaces that support resident wellbeing through intelligent acoustic design.
• Home Staging Association (HSA)minorOthersMember of the Home Staging Association, demonstrating commitment to professional standards in property styling and presentation services.
• ARCOminorOthersAssociated with ARCO (possibly through membership or partnership in the retirement living sector).

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Laura Hammett Interiors: London interior design practice serving high-end residential and developer briefs. Comparable as a privately-held UK design firm with developer showhome exposure and personal brand-led client engagement.
• Studio Indigo: London interior architecture and design studio serving residential, hospitality and developer clients. Comparable on the developer/residential-focused interior design model and bespoke service model UK-based.
• Taylor Howes Designs: Established London-based luxury interior design studio serving high-end residential and developer clients. Comparable as a UK boutique interior design firm with strong developer/showhome exposure and a multi-decade heritage similar to BLOCC's positioning.
• Fox Linton: London-based interior design practice working on private residences and developer-led schemes. Comparable as a UK private/developer-facing interior design firm targeting premium residential and developer commissions.
• Elicyon: London-based luxury interior design studio known for high-end residential and developer commissions. Comparable as another privately-held UK design practice with developer showhome and private client work.
• Resi: UK-based design service that helps residential developers and self-builders with interior design, architecture, and project management. Closely comparable in being a developer-/property-led interior design service operating across the UK new-build market.

Broad incumbents

• Nina Campbell: Long-established UK interior designer offering residential design, products and licensing. Comparable as a recognisable UK interior design brand with comparable private/client work, differing in scale and consumer-facing product lines.
• Kelly Hoppen: Well-known UK interior design brand offering residential and commercial design with broad licensing and media presence. Comparable as a recognised UK interior design name operating private and developer commissions, though with wider consumer brand reach than BLOCC.
• Sibyl Colefax & John Fowler: Heritage British interior design house serving private and country-house clients with broader portfolio. Comparable as an established UK interior design brand with comparable private-client workflow, though less developer/showhome focused than BLOCC.

Others

• John Cullen Lighting: UK lighting design consultancy serving residential and developer projects. Comparable as a specialist UK design partner often co-specified with interior designers on showhome and developer schemes, making it a complementary ecosystem participant rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bloccinteriors
• LinkedInlinkedin.com/company/bloccinteriors
• Instagraminstagram.com/bloccinteriors
• Xx.com/bloccinteriors

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BLOCC