What Healthtek does

Healthtek Inc., operating as Healthtek Creative, is a privately held digital health company headquartered in Castro Valley, California. The corporate entity traces to a 2020 restructuring built on a 1994-vintage founding team with three decades of gamification experience, and operates with a 1-10 employee headcount. The company targets the structural gap in corporate wellness adoption (engagement rates cited at only 4-6%) and the lack of 24/7 mental health support for underserved populations, with explicit positioning toward construction workers, university students, and nonprofits alongside general employer and healthcare buyers.

The platform is built around three product pillars: Healthtek Hubs (white-label wellness portals deployable in one business day), +Health Challenges (gamified mobile health gaming with consumer apps on iOS and Android), and PeerSupport (a 24/7/365 peer-led support network connecting users to trained advocates). Underlying technology includes the Rivara AI platform layer, the ARI NLP chatbot available in 14 languages, the Wellness Warehouse directory of 10,000+ U.S. mental health facilities, and integrations with Apple Health, Google Fit, and Discord. Add-on modules include Hope Chat (delivered via #LIVIN Foundation), Community Wallet (digital wallet cards), HealthEbooks, and an expanding family of standalone +Health consumer apps (TakeFive, Swayless, Bite Balance, Choosing Motion). The +Health Challenges v1.1.0 release introduced Anthropic-powered AI Report Summaries.

Healthtek operates a tiered subscription SaaS model: Hubs are priced at $250/mo for Essentials (1-500 members) and $750/mo for Elite (1,001-5,000 members), with custom enterprise contracts above 5,001 members. Supplementary revenue comes from per-participant Challenges pricing ($3/person/month), enhancement modules ($250/mo each), professional services ($125-175/hr or $595 per challenge), and a freemium ARI chatbot funnel. Go-to-market combines direct enterprise sales, a self-serve PLG motion via free Hub creation, channel partnerships (notably LivWell Partners for construction), and app-store distribution for consumer apps. Customer segments span employers, healthcare organizations, nonprofits, universities, and individual consumers.

Name

Healthtek

Legal name

Healthtek Inc.

Website

https://healthtekcreative.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Healthtek Inc. provides a gamified digital wellness platform serving employers, healthcare organizations, nonprofits, and consumers with Hubs, mobile Challenges, and 24/7 PeerSupport, powered by Rivara AI and integrations with Apple Health, Google Fit, and Discord.

Ownership category

akta.pro rank

Product category

Corporate Wellness Software

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Health Services (8000)

akta.pro primary industry

Employer/Member Engagement Platforms for Provider-Sponsored Plans (HLACAEAM)

akta.pro secondary industry

Health, Wellness & Patient Communities (MPACAJAL)

Keywords

• Corporate wellness software
• Gamified health challenges
• Employee wellbeing platform
• Peer support network
• AI health chatbot

Headquarters

HQ city

Castro Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Healthtek Hub Subscriptions: Monthly subscription tiers based on member count. Tiers range from Essentials (1-500 members at $250/mo) to Enterprise (5,001+ members with custom pricing). Includes brand customization, real-time reporting, engagement tools, and white labeling options.
2. +Health Challenges Per-Participant: Per-participant monthly pricing at $3/person/month. Setup fee applies. Unlimited challenges included. Optional concierge support at $125-175/hr.
3. PeerSupport Consultative: Tailored pricing based on organization size, structure, and goals. Available in tiered formats from Essentials through Enterprise. Meaningful nonprofit discounts available (~30% off).
4. Hub Enhancements: Additional modules including Hope Chat ($250/mo), Community Wallet ($250/mo). Requires active Hub subscription.
5. Concierge Services: Optional hands-on support services including Launch Package (free for new clients), Per-Challenge ($595/challenge), Quarterly Concierge ($1,500/quarter), and Hourly Support ($125/hr).
6. ARI Freemium: Free basic chatbot installation for website integration. Revenue potential from premium features and enterprise deployments.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels11 records

Core offering

Healthtek provides a modular digital wellness engagement platform centered on Healthtek Hubs, supported by gamified mobile +Health Challenges, a 24/7 PeerSupport network, and AI-powered tools including Rivara AI and the Ari chatbot for healthcare service discovery and mental health resource navigation. The platform targets employers, healthcare organizations, and consumer users with features such as gamification, real-time reporting, multilingual content, and integrations with Apple Health, Google Fit, and Discord.

Product overview

Healthtek is a healthcare solutions provider offering a modular platform architecture centered around Healthtek Hubs as the core product, complemented by three main service pillars: +Health Challenges (gamified mobile wellness engagement), PeerSupport (peer-led 24/7 human connection network), and +Health Services (content, webinars, and awareness resources). The platform employs AI through Rivara AI and its chatbot Ari for health service discovery. Add-on modules include Hope Chat (24/7 mental health support), Community Digital Wallet, Discord Web Integration, and the +Health app family (TakeFive, Swayless, Bite Balance, Choosing Motion). Additional offerings include HealthEbooks, Custom Articles, Live Webinars, Concierge Service, Reporting Portal, and PeerSupport Advocate Training. The ecosystem integrates with Apple Health, Google Fit, Discord, and Stripe, while also partnering with Forestr.org, LivWell Partners, and the #LIVIN Foundation.

Differentiator

Problem solved

Functional benefit

Brands

• Rivara AI: AI-powered platform revolutionizing how users find health services with seamless integration across websites, natural language communication, and geo-targeted results.
• Healthtek Hubs
• +Health Challenges
• PeerSupport
• HealthEbooks
• Hope Chat
• Community Wallet
• Ari

Products and services

• Healthtek Hubs

Quantifiable outcome

• Only 4-6% of employees use traditional wellness programs - PeerSupport addresses 2am crisis moments and anonymous peer connection needs
• +4 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability8 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• LivWell PartnerscoreChannel Partner/ Reseller/ Distributor · 1 January 2026LivWell Partners serves as Healthtek's trusted hands-on, boots-on-ground partner for construction companies nationwide. Partnership enables delivery of mental health and peer support solutions specifically designed for construction workers facing high suicide rates. Kaitlin Daeges (CEO), Mike Whitmire, and team provide on-the-ground implementation and sales support.
• Forestr.orgcoreStrategic or Co-development Partner · 1 January 2024Partnership with nonprofit organization focused on empowering communities to build hyper-local programs for cleaning, greening, and gleaning of private and public spaces. Healthtek funds and manages the Forestr.org Everyone program, pocket park initiatives, and team members actively volunteer. Represents synergy of digital innovation and ecological responsibility.
• Resiliency NetworkcoreStrategic or Co-development PartnerResiliency Network (Resiliencynet.com) is a community platform centered on building strength and adaptability among members through peer support and interactive services. Healthtek contributed this platform to the global community as a free resource for health-related information including mental health, relationships, healthy living, and financial wellness.
• #LIVIN FoundationcoreStrategic or Co-development Partner#LIVIN Foundation focuses on preventing suicide by creating quality connections through everyday conversations about mental health via programs and partnerships. Powers the Hope Chat plugin with 24/7 mental health support, connecting members to real-world providers using 988 emergency service.
• Yon HardistyminorOthersIndividual contributor who participates in Forestr.org weekend clean-ups, pocket park projects, and year-round food justice advocacy. Advocates for Healthtek partnerships and community initiatives.
• Nicholas Murphy IIIminorOthersIndividual supporter who advocates for LIVIN Foundation, highlighting the power of connection and peer support communities for mental health awareness.
• BINX TV / TwitchminorGTM or Marketing PartnerBINX TV Twitch channel hosts Healthtek's live wellness events including Mindfulness Sessions every Wednesday and other wellness programming. Extends reach to gaming and streaming audiences.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key highlights7 records

Customer concentration

• Xx.com/healthtekcreatv
• Facebookfacebook.com/healthtekinc
• LinkedInlinkedin.com/company/healthtek-creative-solutions

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healthtek