Nichii Care Palace Co.

What Nichii Care Palace Co. does

株式会社ニチイケアパレス (Nichii Care Palace Co., Ltd.) is a Tokyo-headquartered, privately held operator of paid nursing homes and serviced senior housing in Japan, founded in 1983 as part of the Nichii Group and, since June 2024, a member of the Japan Life Group (Nippon Life Insurance). The company runs 100+ facilities nationwide under three core brands — ニチイホーム (Nichii Home) for 24-hour nursing care, ニチイメゾン (Nichii Maison) for housing-type paid nursing homes and serviced senior housing, and アイリスガーデン (Iris Garden) for independent active seniors — plus the partner-operated ディーフェスタ (D-Festa) brand managed in conjunction with ALSOK介護.

The company's service stack combines licensed long-term care delivery under Japan's care insurance framework (要介護1–5 and 要支援1–2 residents) with on-site rehabilitation (physical and occupational therapists at select sites), 24-hour nursing response, dementia care, end-of-life care, and short-term/respite stays. Differentiated features include Amazon Alexa-enabled smart home terminals for voice control and resident engagement, a disaster preparedness system (非常食・井戸・自家発電機) branded LPP, dog therapy programs, and the "あんしん住み替えシステム" relocation pathway from independent housing to full nursing care within the same brand.

Revenue is generated primarily through recurring monthly residence fees (typically ¥157,000–375,000 depending on facility type, room size, and care level), one-time entrance/key money fees (¥100,000–5.8M, sometimes paid as a monthly surcharge instead), and additional care service charges. The customer base is B2C — individual elderly Japanese residents and their families — acquired through the company's website, a phone consultation center (0120-555-800), and in-person facility tours. As a privately held subsidiary, no revenue or financial figures are publicly disclosed. Management transition occurred with the appointment of 櫻井 紀之 (Sakurai Noriyuki) as Representative Director and President, succeeding 中川 創太 (Nakagawa Sota).

Name

Nichii Care Palace Co.

Legal name

株式会社ニチイケアパレス

Website

https://nichii-carepalace.co.jp

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Nichii Care Palace Co., Ltd. operates 100+ nursing homes and serviced senior housing facilities across Japan under the Nichii Home, Nichii Maison, and Iris Garden brands, delivering 24-hour nursing care, rehabilitation, and independent living services to elderly Japanese residents. The company is a subsidiary of Nichii Holdings and a member of the Nippon Life Insurance Group.

Ownership category

akta.pro rank

Product category

Senior Living and Nursing Care

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities (623311)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC)

Keywords

• Senior nursing care
• Assisted living facilities
• Elderly housing services
• Residential care homes
• Long-term care services

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Monthly Residence Fees: Recurring monthly fees charged to residents for accommodation, meals, management services, and care services. Fees vary by facility type, room size, and care level requirements.
2. Entrance/Key Money Fees: One-time entrance fees or key money (保証金/敷金) charged at move-in. These are typically refundable deposits but may serve as advance payment. Some facilities offer monthly payment plans without entrance fees.
3. Care Service Fees: Additional fees for care services beyond basic accommodation, including nursing care, rehabilitation services, and specialized care programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Nichii Care Palace Co. (株式会社ニチイケアパレス) operates paid nursing homes and serviced senior housing across Japan, running more than 100 facilities nationwide under three principal facility brands: Nichii Home (介護付有料老人ホーム) for 24-hour nursing care, Nichii Maison (住宅型有料老人ホーム) for residential-type paid senior housing, and Iris Garden (サービス付き高齢者向け住宅) for active independent seniors. The company also operates the D-Festa service-supported senior housing brand under a delegated management arrangement with ALSOK Kaigo and offers ancillary services including short-term stays, end-of-life care, and a relocation support system that enables residents to move between facility types as their care needs evolve.

Product overview

Nichii Care Palace operates a portfolio of three main facility types under the Nichii brand umbrella: ニチイホーム (Nichii Home) for 24-hour nursing care services, ニチイメゾン (Nichii Maison) for residential-style paid nursing homes, and アイリスガーデン (Iris Garden) for active seniors. Additionally, the company manages ディーフェスタ (D-Festa) facilities under partnership arrangements. The company also offers an あんしん住み替えシステム (Relocation Support System) that enables seamless transitions from independent living to nursing care within the same brand ecosystem. All facilities provide comprehensive support services including rehabilitation, dementia care, meal services, and activity programs.

Differentiator

Problem solved

Functional benefit

Brands

• ニチイホーム: Nursing homes (介護付き有料ホーム) operated by Nichii Care Palace, providing comprehensive elder care services.
• ニチイメゾン
• アイリスガーデン (Iris Garden)

Products and services

• Nichii Home (ニチイホーム) — Care-Attached Paid Nursing Home

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability3 records

Feature5 records

Partnerships

Two partnerships are on record, tiered key partner and industry collaboration.

• ALSOK介護株式会社 (ALSOK Kaigo)key partnerStrategic or Co-development Partner · 21 March 2026ALSOK介護 is the property owner and business operator for ディーフェスタ くずは service-supported senior housing facility. Nichii Care Palace serves as the operating partner responsible for daily management and life support services. This is a delegated management model where ALSOK owns the property and Nichii Care Palace operates the facility.
• Nursing Care Industry Partners (Joint Employment Fair)industry collaborationStrategic or Co-development Partner · 26 February 2026Nichii Care Palace participates in industry-wide collaborative recruitment events alongside Az Lifecare, Gakken Coco Fan, SOMPO Care, and Tsukui. The 'Nursing Job Matching Fair in Nagoya' aims to address Japan's projected shortage of approximately 2.72 million nursing staff by 2040 through collective industry recruitment efforts rather than individual company competition.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Tsukui (Tsukui Senior Living): Operates a large network of nursing care, residential, and senior housing facilities across Japan. Direct competitor to Nichii Care Palace and co-participant in the Nagoya Nursing Job Matching Fair.
• ALSOK Kaigo (ALSOK Care): Operating partner and property owner for Nichii Care Palace's D-Festa facilities; ALSOK Kaigo also runs its own service-supported senior housing sites. Directly comparable in property/operating model and overlapping customer base.
• SOMPO Care: One of Japan's largest operators of care-attached paid nursing homes, day services, and senior housing. Direct competitor in Nichii Care Palace's core assisted living and care-attached home categories and a co-participant in industry nursing recruitment fairs.
• Gakken Coco Fan: Operates care-attached paid nursing homes and service-supported senior housing across Japan. Direct competitor with overlapping facility types and a co-participant in industry recruitment events.
• Orix Life Care: Orix Group's senior care business operating paid nursing homes and senior housing across Japan. Directly comparable facility-based care model and a broader-financial-group parent comparable to the Nippon Life Group affiliation.
• Az Lifecare: Mid-sized Japanese senior care operator running residential and care-attached nursing facilities, primarily in the Tokai region. Direct competitor and co-participant in the Nagoya Nursing Job Matching Fair.
• Benesse Style Care: Major Japanese senior care operator running 'Granda' care-attached homes and 'Aura' service-supported senior housing nationwide. Closely comparable product mix to Nichii Home, Nichii Maison, and Iris Garden across premium and mid-tier residences.
• Daiwa House Life Support: Daiwa House Group's senior care subsidiary operating care-attached and residential senior facilities across Japan. Comparable facility-based model and geographic reach to Nichii Care Palace.

Broad incumbents

• Nichii Gakkan: Parent/sister of Nichii Care Palace within Nichii Holdings, providing broader in-home care, day services, medical staffing, and educational services for seniors. Overlapping elder-care customer base but broader service portfolio than facility-based Care Palace.
• Atria Senior Living: Large US operator of assisted living and memory care communities. Useful global benchmark for multi-tier senior housing operating models and pricing dynamics, though operating in a different regulatory regime than Nichii Care Palace.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nichii Care Palace Co.