Drive Me

What Drive Me does

Drive Me, legally Solución Ejecutiva Móvil del Norte S.A. de C.V., is a Mexican B2B vehicle leasing company founded in 2011 and operating as a subsidiary of Grupo Fransun, a diversified Mexican conglomerate. The company provides pure leasing (arrendamiento puro) arrangements to Mexican businesses, enabling corporations and individual business owners (Persona Física con Actividad Empresarial) to rent vehicles over 24-, 36-, or 48-month terms with 100% tax-deductible payments, no capital distraction, and optional purchase at residual value at contract end. It serves customers across multiple verticals including transportation/logistics (Transportes Sterke), chemicals and distribution (CABOT), and industrial/manufacturing (Maquinaria Innovadora de Veracruz).

Drive Me's product offering consists of three integrated components: (1) the core Arrendamiento Puro leasing contract across all major vehicle brands (Nissan, Mazda, Volkswagen, KIA, Chevrolet, MG, BMW, Mercedes-Benz, and others); (2) the 'Cotizador Drive Me' multi-step online quotation tool where prospects select brand, model, equipment level, and plan to request a quote; and (3) the 'Portal DriveMe' online customer portal hosted on Inntekweb for account and leased-vehicle management. The underlying technology is a standard website CMS plus the third-party-hosted customer portal, with no proprietary AI/ML components disclosed. The registered 'Drive Me®' trademark is held by the operating entity.

The business model is recurring/subscription revenue via multi-year leasing contracts. The go-to-market is sales-led: prospective customers enter via the website quote tool, the 800-number hotline, WhatsApp, or in-person visits to one of six branches distributed across five Mexican states (Tamaulipas, San Luis Potosí, Veracruz, Estado de México, Aguascalientes, and Coahuila/Saltillo). Pricing is not publicly disclosed; lease quotes are generated on a case-by-case basis (a key differentiator is bespoke 'trajes a la medida' or tailored leasing solutions). The customer base is primarily Mexican corporate entities (Personas Morales) with at least two years of operating history, with a secondary SMB segment of individual business owners.

Name

Drive Me

Legal name

Solución Ejecutiva Móvil del Norte S.A. de C.V.

Website

https://driveme.mx

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Drive Me is a Mexican B2B vehicle leasing company offering pure leasing (arrendamiento puro) to corporations and individual business owners across six branches in five Mexican states under multi-year, tax-deductible subscription contracts.

Ownership category

akta.pro rank

Product category

Vehicle Leasing Services

NAICS

Automotive Equipment Rental and Leasing (5321), Passenger Car Leasing (532112)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)

Keywords

• Vehicle leasing services
• Arrendamiento puro
• Corporate fleet leasing
• Auto leasing Mexico
• Business vehicle financing

Headquarters

HQ city

Altamira

HQ country

Mexico

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Vehicle Leasing (Arrendamiento Puro): Drive Me generates revenue through pure leasing (arrendamiento puro) arrangements where businesses pay periodic rental payments for vehicles over contracted terms of 24, 36, or 48 months. At contract end, customers have the option to return the vehicle, renew with a new unit, or purchase the vehicle at its residual value.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Drive Me offers pure vehicle leasing (arrendamiento puro) to Mexican businesses, allowing companies to rent vehicles over 24, 36, or 48-month terms with 100% tax-deductible payments, no down payment (only a security deposit), and end-of-term options to return, renew with a new unit, or purchase at residual value. The offering is supported by an online cotizador for quote generation, a customer portal for account management, and personalized advisory services delivered through six branches across five Mexican states.

Product overview

Drive Me is a B2B vehicle leasing company offering pure leasing (arrendamiento puro) services to Mexican businesses. The core offering consists of three integrated components: (1) the Arrendamiento Puro leasing service itself, which provides businesses with vehicle rentals with tax-deductible payments, flexible terms (24/36/48 months), and purchase/renewal options at contract end; (2) the Portal DriveMe customer portal for account management; and (3) the Cotizador DriveMe online quotation tool for generating leasing quotes. Drive Me handles all vehicle brands and models including Nissan, Mazda, Volkswagen, KIA, Chevrolet, and others.

Differentiator

Problem solved

Functional benefit

Products and services

• Arrendamiento Puro (Pure Vehicle Leasing) Drive Me's flagship service providing Mexican businesses with pure leasing (arrendamiento puro) of vehicles from all major brands (Nissan, Mazda, Volkswagen, KIA, Chevrolet, etc.). Customers contract periodic rental payments over 24, 36, or 48 months, with full tax deductibility, no capital distraction (only a security deposit), and end-of-term flexibility to return, renew, or purchase the vehicle at residual value.
• Portal DriveMe (Customer Portal) Online self-service portal for Drive Me clients to manage their leased vehicles and accounts, supporting post-contract customer relationship management for business lessees.
• Cotizador Drive Me (Online Quotation Tool) Multi-step online quotation tool on driveme.mx that lets prospective business customers select vehicle brand, model, and equipment level, choose between 24, 36, or 48-month plan terms, and request a personalized leasing quote that is followed up by a Drive Me sales advisor.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Ayvens (formerly ALD Automotive / LeasePlan): Ayvens is one of the world's largest corporate vehicle leasing and fleet management companies, operating across multiple geographies including Mexico. Comparable to Drive Me as a B2B long-term leasing competitor, though at a global scale with multinational corporate customers.
• GM Financial México: GM Financial is the captive finance arm of General Motors in Mexico, offering leasing and financing for Chevrolet and other GM brands. Comparable to Drive Me as a B2B leasing competitor with the scale and balance sheet of a global OEM.
• Hertz Mexico: Hertz offers corporate and retail vehicle rental/leasing in Mexico through a national branch network. Comparable to Drive Me as a multi-location vehicle leasing/rental provider targeting businesses, though Hertz is more short-term rental heavy.
• NR Finance Mexico: NR Finance is the captive financing arm of Nissan in Mexico, providing leasing and financing solutions for Nissan vehicles. It is comparable to Drive Me as a major source of B2B vehicle leasing in Mexico, though restricted to the Nissan brand versus Drive Me's multi-brand approach.
• BBVA Leasing México: BBVA México offers corporate vehicle leasing and equipment financing as part of its broader commercial banking platform. Comparable to Drive Me as a competitor in Mexican B2B vehicle leasing, with a much larger deposit base and corporate relationships.
• Banorte (Arrendadora): Banorte's leasing subsidiary provides corporate vehicle and equipment leasing in Mexico. Comparable to Drive Me as a B2B competitor, with the scale and relationship advantages of one of Mexico's largest banks.
• Unifin: Unifin is a Mexican non-bank financial leasing company offering operating leases and credit to SMEs and corporations across vehicles, equipment, and working capital. It is comparable to Drive Me as a direct competitor in Mexican B2B leasing, though with a broader product portfolio and larger scale.
• VW Leasing México: Volkswagen's Mexican captive leasing entity provides B2B fleet leasing for VW vehicles. Comparable to Drive Me as a corporate leasing competitor, though limited to the VW brand versus Drive Me's multi-brand offering.

Regional players

• Operadora de Servicios Mega: Operadora de Servicios Mega (OSM) is a Mexican B2B vehicle leasing and fleet management company. Comparable to Drive Me as a direct competitor in Mexican corporate fleet leasing with overlapping customer segments, though with a different geographic and customer mix.

Direct peers

• Sixt Mexico: Sixt operates corporate and retail car rental/leasing services in Mexico. Comparable to Drive Me as a multi-channel vehicle rental and leasing provider, though Sixt skews more toward short-term and corporate rental versus Drive Me's pure long-term lease model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DriveMe.Mex
• LinkedInlinkedin.com/company/drive-me-arrendamiento-puro

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Drive Me