Patriot Dealer

What Patriot Dealer does

Patriot Dealer (legal name: Dealer Compliance, Inc., d/b/a PatriotDealer.com) is a US-based compliance technology provider founded in July 2002 and headquartered in Suwanee, Georgia. The company sells three core products to automotive, motorcycle, and recreational vehicle dealerships: PatriotCheck, a name-based OFAC screening service against the US Treasury sanctions list with instant results and audit-trail confirmation; SmartID, a patent-pending proactive identity authentication service that issues personalized "out of wallet" quiz questions drawn from a 33+ billion-record dataset aggregated across 4,000 sources (backed by a $50,000 warranty—the only such guarantee in the market); and Red Flag Solution, a turnkey program that maps SmartID onto all six Red Flag Rule requirements (Policy, Training, Detection, Prevention, Mitigation, Program Audit).

The underlying platform is a hosted web application: dealers sign in, run searches against the sanctions list, and authenticate buyers via an interactive quiz; there is no downloadable software, no public API/SDK, and no disclosed integrations with major dealer management systems or F&I platforms. Pricing is annual subscription, with group discounts for multi-location dealer groups and a freemium free trial (25 OFAC searches, 5 SmartID verifications). Go-to-market is sales-led direct: online signup, a phone sales line (888-648-9786), free demos, free trials, content marketing via Dealer Magazine and F & I Management & Technology, conference speaking (NADA, Digital Dealer, NAF, AAISP), and a dated set of state-by-state identity-fraud story pages that drive SEO and demand. The company is privately held by founders/management (no disclosed institutional capital, no M&A, no parent), operates on a single-country (US) domestic footprint, claims over 1,000 dealership customers nationwide, and reports a headcount of 11-50 with no recent hiring signals visible.

Name

Patriot Dealer

Legal name

Dealer Compliance, Inc. d/b/a PatriotDealer.com

Website

https://patriotdealer.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Patriot Dealer (Dealer Compliance, Inc.) sells subscription-based OFAC compliance screening and proactive identity authentication software—PatriotCheck, SmartID, and a turnkey Red Flag Rule program—to over 1,000 US automotive, motorcycle, and recreational vehicle dealerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Suwanee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Annual OFAC Subscription: Annual subscription service with unlimited OFAC searches and full support. Single annual fee provides cost-effective compliance compared to per-transaction credit bureau fees. Includes support seven days a week until Midnight Eastern.
2. SmartID Identity Verification: Identity authentication service that can be core of Red Flag Rule compliance program. Offered as part of overall service offering with annual subscriptions and group discounts for multiple locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Patriot Dealer delivers an online compliance and identity-fraud-prevention suite for US automotive, motorcycle, and recreational vehicle dealerships. Its three core products are PatriotCheck (OFAC sanctions-list screening), SmartID (proactive identity authentication using 33+ billion background records), and the Red Flag Solution (complete Red Flag Rule compliance program). The suite is offered under an annual subscription with group discounts for multi-location dealer groups.

Product overview

Patriot Dealer offers a suite of compliance technology solutions for auto dealerships consisting of three core products: PatriotCheck (OFAC compliance service for checking customers against Treasury Department sanctions lists), SmartID (proactive identity authentication/verification system), and the Red Flag Solution (full compliance program meeting all six Red Flag Rule requirements). SmartID serves as the core detection and prevention engine for the Red Flag compliance offering. The company was founded in 2002 and serves over 1,000 dealerships nationwide.

Differentiator

Problem solved

Functional benefit

Brands

• PatriotCheck: OFAC name-based compliance search service for auto dealers, providing instant search results, confirmation records, and audit trail storage
• SmartID
• Red Flag Solution

Products and services

• PatriotCheck (OFAC Compliance Search) Online name-based OFAC compliance search service for auto dealers that runs instant searches against the US Treasury Department Office of Foreign Assets Control list before a sales or finance contract is executed. Produces instant search results, printable confirmation records, and stores an audit trail. Sold as an annual unlimited-search subscription.
• SmartID (Proactive Identity Authentication) Patent-pending proactive identity authentication service that verifies an applicant actually owns the identity being presented at the point of purchase. Generates personalized quiz questions from a 33+ billion-record repository drawn from 4,000 sources using "out of wallet" historic background data, returning clear pass/fail results rather than risk scores. Backed by a $50,000 warranty and available as a standalone subscription or as the detection engine inside the Red Flag Solution.
• Red Flag Solution (Complete Red Flag Rule Compliance Program) Complete Red Flag Rule compliance program that delivers all six federally required components — Policy, Training, Detection, Prevention, Mitigation, and Program Audit — with SmartID serving as the core detection and prevention application. Sold as an annual subscription to franchise auto, motorcycle, and RV dealerships.

Quantifiable outcome

• Serves over 1,000 dealerships nationwide
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Equifax: Credit bureau with KYC, identity verification, and compliance data products sold to auto lenders, dealers, and broader financial services. Competes with Patriot Dealer in OFAC screening and identity workflows, bundled with credit reporting and analytics.
• Dealertrack (Cox Automotive): Cox Automotive's Dealertrack platform is a dominant dealer-DMS and F&I software suite used by U.S. franchise dealers; it embeds credit, compliance, and identity workflows that can substitute for Patriot's standalone services. Comparable as a channel and competitive threat for dealer compliance budget.
• TransUnion: Major credit bureau offering identity verification, fraud prevention, and OFAC screening services to auto lenders and dealers. Comparable to Patriot's offerings as part of a wider consumer-credit data franchise; specifically called out in Patriot's materials as a competitor producing false-positive OFAC results.
• Experian: Global credit bureau and identity/fraud-services provider serving automotive lending, dealerships, and financial services. Direct competitor in OFAC compliance and identity verification, with broader fraud-analytics and credit-data capabilities.
• LexisNexis Risk Solutions: Large incumbent identity-verification, KYC, and OFAC screening provider used across financial services, auto finance, and dealer networks. Directly competes with PatriotCheck/SmartID in OFAC and identity workflows but offers a much broader data-and-analytics portfolio to enterprise customers.

Direct peers

• IDology (GBG): Identity verification and KYC platform (now part of GBG) used across financial services, including auto lending and dealer-facing compliance workflows. Closely comparable to SmartID in providing multi-layered identity authentication and Red Flag Rule-aligned onboarding.
• RouteOne: F&I and dealer-lending platform connecting dealers with finance sources; embeds identity, OFAC, and compliance checks into the credit-application workflow. Directly comparable as a dealer-facing compliance-and-credentialing vendor competing for the same dealer compliance budget.

Emerging players

• Mitek Systems: Provider of mobile identity verification, document authentication, and fraud-prevention technology used by banks, lenders, and auto finance platforms. Adjacent to SmartID's identity-authentication scope with a stronger mobile-ID/document-verification angle.
• Jumio: Digital identity verification and KYC vendor serving fintechs, banks, and online marketplaces. Comparable to Patriot Dealer on the identity-authentication workflow (SmartID) but with stronger mobile/document verification and international scale.
• Socure: AI-driven identity verification and fraud-platform vendor serving financial services, fintechs, and digital lenders including auto finance. Emerging competitor to SmartID with a modern, ML-first approach to synthetic-identity and onboarding fraud.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dealer-compliance-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Patriot Dealer