US Cellar Systems
US Cellar Systems is a wholesale-only supplier of split wine cellar refrigeration systems, serving builders, contractors, architects, and dealers across the United States with 17 cooling unit series and complementary accessories.
- Company typePrivate
- Founded2012
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What US Cellar Systems does
US Cellar Systems is a private, wholesale-only supplier of split wine cellar refrigeration systems headquartered in Dallas, Oregon, with a sales office in Long Beach, California. Founded around 2010-2012 and operating with 1-10 employees, the company manufactures and distributes a portfolio of 17 distinct cooling unit series spanning cabinet coolers, rack-mounted evaporators, wall-mounted units, high-static remote systems, quiet/low-velocity models, and ultra-slim configurations, alongside a comprehensive accessory catalog that includes humidifiers, condensate pumps, water safety switches, digital controllers, wiring harnesses, outdoor enclosures, oil separators, and remote temperature/humidity monitoring systems.
The company's core technology centers on split refrigeration systems with separated evaporator and condensing units, EC (Electronically Commutated) motor-driven evaporator coils for energy efficiency, and a proprietary DC-1 digital controller for temperature and humidity logic. Products support multiple mounting configurations (rack mount, wall mount, ceiling mount, ducted) and condenser types (air-cooled and water-cooled), engineered to maintain stable conditions typically required for wine aging — generally 45-65°F and 50-80% relative humidity.
US Cellar Systems operates a strict trade-only go-to-market model, selling exclusively to builders, contractors, architects, and dealers rather than end consumers, with a stated commitment not to compete with its dealer network. Pricing is non-public and structured across three trade tiers (HVD High Volume Dealer, HVC, and MSRP reference), with sales conducted via phone support and supplemented by a website (winecellarrefrigerationsystems.com), social media, Yelp/Google/Houzz profiles, and an educational learning center covering wine cellar construction, cooling unit selection, and technical service bulletins. Revenue is generated through hardware sales of cooling units and complementary installation accessories, with no disclosed funding, institutional investors, or M&A activity.
US Cellar Systems firmographics
Firmographics- Name
- US Cellar Systems
- Legal name
- US Cellar Systems
- Website
- https://uscellarsystems.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- US Cellar Systems is a wholesale-only supplier of split wine cellar refrigeration systems, serving builders, contractors, architects, and dealers across the United States with 17 cooling unit series and complementary accessories.
- Ownership category
- akta.pro rank
US Cellar Systems industry classification
Industry- Product category
- Wine Cellar Refrigeration Systems
- NAICS
- Plumbing and Heating Equipment and Supplies (Hydronics) Merchant Wholesalers (423720)
- SIC
- Steam & Air-Conditioning Supply (4961)
- akta.pro primary industry
- Bar & Beverage Service Supplies Wholesale (AFAIALAG)
- akta.pro secondary industry
- Wine Collection Moving & Cellar Relocation (HSAKAEAJ)
Keywords
Where US Cellar Systems is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
US Cellar Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Wine Cellar Cooling Units: Primary revenue from manufacturing and wholesale distribution of split refrigeration systems for wine cellars. Multiple product series (BR, CC, CE, CTE, CTI, DQ, HS, LPQ, Q, RM, RMD, SLA, SLPA, VHS, VRM, WM) serve different wine storage configurations. Sold exclusively to trade customers (builders, contractors, architects) at wholesale pricing.
- Installation Accessories: Sale of installation equipment and accessories including water safety switches, condensate pumps, humidifiers, digital controllers, wiring harnesses, and outdoor enclosures. Complementary revenue stream supporting core cooling unit sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | HVD (High Volume Dealer) Pricing |
| Unit Pricing | Multi-year contract | HVC Pricing |
| Unit Pricing | Multi-year contract | MSRP Pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
US Cellar Systems product offering
Product offeringCore offering
US Cellar Systems manufactures and wholesale-distributes split wine cellar refrigeration systems and related installation accessories, selling exclusively to trade professionals (builders, contractors, architects, and dealers). The product portfolio spans 17 cooling unit series covering cabinet, closet, rack-mount, wall-mount, ceiling-mount, high-static, slim-profile, and quiet-operation configurations, complemented by humidifiers, condensate pumps, digital controllers, and safety accessories.
Product overview
US Cellar Systems is a wholesale-only supplier of split wine cellar refrigeration units serving the trade (builders, contractors, architects, and dealers). The product portfolio consists of specialized cooling systems designed for every size and style of refrigerated wine storage, including both residential and commercial applications. The core offering includes 17 distinct cooling unit series: BR Series (replacement evaporator), CC/WCC Series (wine cabinet coolers), CE Series (cabinet evaporator), CTE Series (cabinet top external), CTI Series (cabinet top internal), DQ Series (dual-air quiet), HS-EC Series (high static/remote), LPQ Series (low profile ceiling mount), Q Series (quiet low velocity), RM-EC Series (horizontal rack mount), RMD-EC Series (rack mounted ducted with EC motor), VRM-EC Series (vertical rack mount), VHS Series (vertical high static), WM Series (wall mount), SLA Series (slim line air), and SLPA Series (ultra-slim). These products are complemented by a comprehensive accessory line including humidifiers, condensate pumps, air purification, safety switches, monitoring systems, and installation components. The company positions itself as a trade-only supplier that supports rather than competes with dealers, offering technical expertise and wholesale pricing exclusively to industry professionals.
Differentiator
Problem solved
Functional benefit
Products and services
- BR Series Cooling Unit Replacement cooling system evaporator designed as the most efficient cabinet cooling option relative to space requirements; used for wine cabinets and wine closets.
- CC/WCC Series Wine Cabinet Cooling Units Wine cabinet and closet cooling units designed for temperature-controlled storage in enclosed cabinet configurations.
- CE Series Cabinet Evaporator Cabinet evaporator unit for wine cellar refrigeration, providing efficient cooling for enclosed wine storage spaces.
- CTE Series - Cabinet Top External Unit Cabinet top external unit systems designed for installation on top of wine cabinets, featuring external condenser configuration.
- CTI Series - Cabinet Top Internal Unit Cabinet top internal unit systems with internal evaporator configuration for wine cabinet cooling applications.
- DQ Series - Dual Air Quiet Cooling System Dual-air quiet cooling system designed for high-traffic wine rooms with frequent access; features dual airflow for consistent temperature distribution.
- HS-EC Series - High Static Cooling Systems High static cooling systems designed for remote locations or high-temperature environments; eliminates in-wine-room cooling noise with external compressor placement.
- LPQ Series - Low Profile Quiet Cooling Units Ceiling-mounted coil cooling units with minimal height clearance requirements; designed for discreet installation in wine cellars and humidor applications where low profile is essential.
- Q Series - Quiet Low Velocity Systems Quiet, low velocity cooling systems designed to minimize operational noise while maintaining precise temperature and humidity control for optimal wine storage.
- RM-EC Series - Rack Mounted Cooling Systems Most popular horizontal mount wine rack cooler series designed to mount within wine racking; provides concealed cooling integration with cellar design.
- RMD-EC Series - Rack Mounted Ducted Cooling Systems Rack mounted ducted cooling systems with horizontal mounting configuration; features EC motor technology for improved energy efficiency and ducted air distribution.
- SLA Series - Slim Line Air Cooling Units Slim line air cooling units designed for narrow installation spaces where minimal footprint is required.
- SLPA Series - Ultra-Slim Profile Cooling Unit Ultra-slim profile cooling unit designed for tight installation spaces with minimal clearance requirements.
- VHS Series - Vertical High Static Systems Vertical high static pressure cooling systems designed for applications requiring increased static pressure for ducted installations.
- VRM-EC Series - Vertical Rack Mount Cooling Versatile vertical mount wine rack cooler series designed to mount within wine racking; newer vertical alternative to the horizontal RM series.
- WM Series - Wall Mounted Cooling Systems Wall-mounted cooling units that mount vertically between wall studs; features no exhaust requirement for simplified installation.
- Wine Cellar Humidifier with Auto-Fill Option Humidifier designed specifically for wine cellars with automatic water refilling to maintain optimal humidity levels for wine preservation.
- Remote Temperature and Humidity Monitoring System Remote monitoring system for tracking temperature and humidity levels in wine cellars from distant locations.
Companies that use US Cellar Systems
Customer profileSegments3 records
Ideal customer profiles3 records
US Cellar Systems technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
US Cellar Systems partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
US Cellar Systems competitors and assessment
Company assessmentDirect peers
- Wine Guardian: Wine Guardian, owned by Air Innovations, manufactures premium wine cellar refrigeration systems for both residential and commercial cellars, with split, self-contained, and ducted configurations. It competes head-to-head with US Cellar Systems in trade-channel distribution of specialized cooling units.
- CellarPro: CellarPro designs and manufactures wine cellar cooling units and humidity control systems, primarily serving the trade and direct-to-consumer markets. Its product range and target customer overlap directly with US Cellar Systems' split and through-the-wall wine cooling offerings.
- WhisperKOOL: WhisperKOOL is a leading manufacturer of wine cellar cooling units, including split systems, through-the-wall units, and self-contained cooling, sold through dealer and contractor channels. It is the most direct competitor to US Cellar Systems in product category, customer base, and trade-only distribution model.
- Breezaire: Breezaire produces wine cellar cooling units, including split and self-contained systems, sold to residential and light commercial customers. It is a long-established direct competitor in the wine cellar cooling category.
- Trinity Cooling: Trinity Cooling manufactures specialized wine cellar cooling equipment, including split and ducted systems, and serves builders, contractors, and cellar designers. It overlaps directly with US Cellar Systems in trade-channel wine cellar refrigeration.
Emerging players
- EdgeStar: EdgeStar sells specialty cooling and appliance products, including wine coolers and small-scale refrigeration, through online and dealer channels. It overlaps with US Cellar Systems at the smaller end of wine storage cooling, particularly for residential projects.
Regional players
- Dantherm Group: Dantherm Group manufactures precision climate control and cooling solutions for telecom, electronics, and specialty storage environments primarily in Europe. While geographically separate, its expertise in climate-controlled specialty cooling is technologically comparable to US Cellar Systems' wine cellar cooling offerings.
Broad incumbents
- Kooltronic: Kooltronic is a specialty manufacturer of air conditioners, heat exchangers, and environmental control products for industrial and commercial enclosures. While not wine-specific, its climate-controlled cooling product lines are comparable in technology and adjacent in application.
- Mitsubishi Electric Trane HVAC US (Mr. Slim): Mitsubishi Electric's Mr. Slim line of ductless mini-split systems is frequently specified by builders and architects for custom wine cellars. As a broad incumbent in HVAC, it represents the kind of larger player whose entry into the niche could pressure US Cellar Systems' market position.
- Friedrich Air Conditioning: Friedrich is a long-established U.S. manufacturer of room air conditioners and specialty cooling products, including through-the-wall units used in some wine cellar applications. It is a broader incumbent whose products overlap with self-contained wine cellar cooling configurations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
US Cellar Systems social profiles
Digital presenceUS Cellar Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
US Cellar Systems leadership team
Management profileNumber of profiles
US Cellar Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
US Cellar Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about US Cellar Systems
What does US Cellar Systems do?
US Cellar Systems manufactures and wholesale-distributes split wine cellar refrigeration systems and related installation accessories, selling exclusively to trade professionals (builders, contractors, architects, and dealers). The product portfolio spans 17 cooling unit series covering cabinet, closet, rack-mount, wall-mount, ceiling-mount, high-static, slim-profile, and quiet-operation configurations, complemented by humidifiers, condensate pumps, digital controllers, and safety accessories.
Is US Cellar Systems a public or private company?
US Cellar Systems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was US Cellar Systems founded?
US Cellar Systems was founded in 2012. It employs 1 to 10 people.
Where is US Cellar Systems based?
US Cellar Systems is headquartered in Dallas, United States, in the North America region.
How does US Cellar Systems make money?
Two revenue lines are on record. Wine Cellar Cooling Units are the primary driver. The others are installation Accessories.
Who are US Cellar Systems's main competitors?
Direct peers on record are Wine Guardian, CellarPro, WhisperKOOL, Breezaire and Trinity Cooling. EdgeStar is listed as an emerging player. Dantherm Group is listed as a regional player. Broad incumbents are Kooltronic, Mitsubishi Electric Trane HVAC US (Mr. Slim) and Friedrich Air Conditioning.
Does US Cellar Systems have an API?
No public API is recorded for US Cellar Systems.
What industry is US Cellar Systems in?
US Cellar Systems's product category is Wine Cellar Refrigeration Systems. Its primary akta.pro industry code is AFAIALAG, Bar & Beverage Service Supplies Wholesale, with a secondary code of HSAKAEAJ, Wine Collection Moving & Cellar Relocation. Its NAICS code is 423720 and its SIC code is 4961.