Camar
Camar S.p.A. is an Italian precision furniture hardware manufacturer producing levellers, plinth legs, hanging brackets, shelf supports, and concealed fittings for furniture OEMs and kitchen cabinet producers worldwide. Founded in 1960 and headquartered in Figino Serenza, Como, it sells direct-to-manufacturer with a focus on invisible mounting, anti-dislodgement safety, and adjustable levelling systems.
- Company typePrivate
- Founded1960
- HeadquartersComo, Italy
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Camar does
Camar S.p.A. is an Italian designer and manufacturer of precision furniture hardware, founded in 1960 and headquartered in Figino Serenza, Como, Italy. The company produces levellers, plinth legs, hanging brackets for wall units and base cabinets, panel hanging brackets, shelf supports, table legs, and integrated hardware systems for furniture OEMs. Its technology emphasis is on concealed and invisible mounting solutions, anti-dislodgement safety systems for suspended cabinets, and adjustable levelling mechanisms, with proprietary product lines including the MINIMO shelf support, NEXUM concealed levelling and connection fittings, Smile System next-generation plinth legs, 807/807 XL hanging brackets, Art. 316 leveller, and a 3D anti-dislodgement system. The company's differentiation is built around aesthetic concealment (hardware that disappears into premium furniture), installer-friendly adjustment (no-drill hex-key access, interchangeable mounting), and safety (clamping-action anti-fall brackets recognized globally).
Camar operates a direct B2B sales model, serving furniture manufacturers, kitchen cabinet producers, and furniture designers/specifiers on a worldwide basis, with specification-driven, quote-based pricing. Marketing is conducted primarily through the company website, supported by Google Analytics and Google AdWords. The firm is privately held as an Italian S.p.A. (Società per Azioni) with a paid-in share capital of €1,530,000 and headcount in the 101-250 band; no external investment, M&A activity, or public listing is disclosed. Recent strategic activity has centered on product renewal rather than expansion through M&A or capital raising, with multiple distinct product platforms introduced between 2021 and 2024.
Camar firmographics
Firmographics- Name
- Camar
- Legal name
- Camar S.p.A.
- Website
- https://camar.it
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Camar S.p.A. is an Italian precision furniture hardware manufacturer producing levellers, plinth legs, hanging brackets, shelf supports, and concealed fittings for furniture OEMs and kitchen cabinet producers worldwide. Founded in 1960 and headquartered in Figino Serenza, Como, it sells direct-to-manufacturer with a focus on invisible mounting, anti-dislodgement safety, and adjustable levelling systems.
- Ownership category
- akta.pro rank
Where Camar is headquartered
LocationHeadquarters
- HQ city
- Como
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Camar business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels1 record
Marketing channels3 records
Camar product offering
Product offeringCore offering
Camar S.p.A. designs and manufactures precision-engineered furniture hardware components for furniture manufacturers, with a focus on concealed and invisible mounting solutions. The portfolio spans levellers, plinth legs, hanging brackets, panel brackets, table legs, and integrated systems, including proprietary next-generation lines such as MINIMO, Smile System, NEXUM, Ercolino, Art. 316, and 807/807 XL brackets with a 3D Anti-Dislodgement safety system. Products are built around aesthetic concealment, easy adjustment, and anti-accidental-fall safety for kitchen, cabinet, and premium furniture applications.
Product overview
Camar S.p.A. is an Italian furniture hardware manufacturer producing a comprehensive range of components for furniture makers. The product portfolio includes Levellers (adjustment devices in multiple mounting configurations), Plinth Legs (including traditional and Next Generation systems like Ercolino and Smile System), Hanging Brackets for wall units and base cabinets, Panel Hanging Brackets, MINIMO invisible shelf support, Table Legs (round, square, design, folding, glass table, and Bistrot styles), and integrated Systems. Key innovative products include NEXUM (concealed levelling and connection fittings), Art. 316 leveller (adjustable without drilling), 807/807 XL hanging brackets, and the 3D Anti-Dislodgement safety system. The company operates from Figino Serenza, Como, Italy, with a focus on hardware components rather than software or AI-enabled products.
Differentiator
Problem solved
Functional benefit
Products and services
- Levellers Furniture levelling devices supplied in four mounting configurations (fixed to side panel, fixed to base panel, concealed in side panel, concealed in base panel) for adjusting and stabilizing furniture assemblies. Sold to furniture manufacturers.
- Plinth Legs (Classic Line) Traditional plinth leg product family offered as decorative legs, one-piece legs, and legs with separate fixing sockets, used to support kitchen and furniture cabinetry. Sold to furniture manufacturers.
- Ercolino System Next Generation plinth leg system component within the Camar product portfolio for kitchen and furniture leveling applications.
- Smile System Next Generation plinth leg system with an innovative profile that enables simpler, easier, and faster kitchen leveling adjustment, available in heights from 60 to 200mm and compatible with the complete range of Camar sockets.
- Hanging Brackets for Wall Units Wall-mounted cabinet suspension systems offered in visible, concealed, or side panel mounted variants for wall units, including anti-dislodgement safety features.
- Base Cabinet Hanging Brackets Suspension systems for base cabinets available in concealed, inset, and side panel mounted options.
- Panel Hanging Brackets Brackets for wall panels offered for flush wall panel and jutting wall panel installations.
- 807/807 XL Hanging Brackets Revolutionary suspended cabinet brackets with specific steel pin designs for easy positioning into the side panel, fastenable with wood screws or Euro screws while maintaining high anti-dislodgement safety standards.
- MINIMO Shelf Support Totally invisible shelf support that allows shelves to appear suspended between side panels, matching any furniture style without aesthetic impact. Provides high safety by avoiding accidental shelf fall during transportation and enables easy and fast repositioning.
- NEXUM Concealed Levelling and Connection Fittings Totally concealed levelling and connection fittings for exclusive furniture ranges that achieve pure aesthetic results while providing functional connections.
- Art. 316 Leveller Leveller with adjustment access located between cabinet and floor that does not require drilling for adjustment, uses a hex key, and guarantees 306 series performance.
- Table Legs Furniture table legs available in multiple styles: round, square, design, folding, legs for glass tables, and Bistrot style.
- Integrated Furniture Hardware Systems Integrated furniture hardware systems combining multiple component types (legs, levellers, brackets) into comprehensive solutions for furniture manufacturers.
- 3D Anti-Dislodgement System State-of-the-art safety system combining anti-dislodgement hanging brackets with dedicated hanging rails. The anti-dislodgement screw exerts clamping action on the rail, preventing cabinets from dislodging both vertically and horizontally, and is interchangeable with standard models.
Companies that use Camar
Customer profileSegments3 records
Ideal customer profiles3 records
Camar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Camar partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights4 records
Camar competitors and assessment
Company assessmentBroad incumbents
- Julius Blum GmbH: Julius Blum is the global market leader in furniture fittings (hinges, lift systems, drawer runners, plinth legs). It directly overlaps with Camar's plinth leg, leveller, and hanging bracket categories and serves the same furniture OEM customer base, but operates at vastly greater scale across a much broader product portfolio.
- Titus Group: Titus is a global manufacturer of furniture connectors, hinges, drawer systems, and engineered fasteners. It competes with Camar's hanging bracket, leveller, and connection fitting categories and serves furniture OEMs worldwide, but with broader product lines and larger scale.
- Grass GmbH: Grass is a major European manufacturer of drawer runners, hinges, and motion solutions for furniture. While primarily known for drawer systems, it competes in adjacent furniture hardware categories and serves the same OEM customers as Camar.
- Kessebohmer GmbH: Kessebohmer is a German manufacturer of furniture fittings including lift systems, pull-outs, and concealed hardware. It overlaps with Camar's concealed furniture hardware offerings and serves the same European furniture OEM customer base, though at significantly larger scale.
- Hettich Holding GmbH & Co. KG: Hettich is one of the world's largest manufacturers of furniture hardware, offering hinges, drawer systems, sliding door fittings, and connectors. It competes with Camar across hanging brackets, levellers, and connection fittings, serving the same furniture OEM customers but with a much broader portfolio and global manufacturing footprint.
Direct peers
- Salice America / Arturo Salice S.p.A. Salice is an Italian furniture hardware manufacturer based in Como province, producing hinges, lift systems, and concealed furniture fittings. It is the closest direct peer to Camar in geography, product category (concealed hardware for premium furniture), and target customer base (furniture OEMs).
- Mepla-Alfit GmbH: Mepla-Alfit is a German manufacturer of concealed furniture fittings, particularly drawer systems and lift mechanisms. It is comparable to Camar in the concealed furniture hardware niche and serves the same German and European furniture OEM customer base.
- Vauth-Sagel Systemtechnik GmbH & Co. KG: Vauth-Sagel manufactures concealed furniture hardware including lift systems, pull-downs, and concealed hinges. It is comparable to Camar in the premium concealed hardware niche, serving kitchen and bathroom furniture OEMs in Europe.
- FGV (Formenti & Giovenzana S.p.A.): FGV-Formenti & Giovenzana is an Italian manufacturer of furniture hardware including hinges, drawer runners, and lift mechanisms. It is a strong direct peer to Camar in geography (Italian), product category (premium concealed fittings), and customer base (kitchen and furniture OEMs).
Emerging players
- GTV Poland Sp. z o.o. GTV is a rapidly growing Polish furniture hardware manufacturer offering hinges, drawer systems, lighting, and accessories at competitive price points. It is an emerging player with meaningful overlap in furniture hardware but focuses on value-tier rather than Camar's premium concealed niche.
Market position
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Camar social profiles
Digital presenceCamar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Camar leadership team
Management profileNumber of profiles
Camar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Camar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Camar
What does Camar do?
Camar S.p.A. designs and manufactures precision-engineered furniture hardware components for furniture manufacturers, with a focus on concealed and invisible mounting solutions. The portfolio spans levellers, plinth legs, hanging brackets, panel brackets, table legs, and integrated systems, including proprietary next-generation lines such as MINIMO, Smile System, NEXUM, Ercolino, Art. 316, and 807/807 XL brackets with a 3D Anti-Dislodgement safety system. Products are built around aesthetic concealment, easy adjustment, and anti-accidental-fall safety for kitchen, cabinet, and premium furniture applications.
Is Camar a public or private company?
Camar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Camar founded?
Camar was founded in 1960. It employs 51 to 100 people.
Where is Camar based?
Camar is headquartered in Como, Italy, in the Europe region.
Who are Camar's main competitors?
Broad incumbents on record are Julius Blum GmbH, Titus Group, Grass GmbH, Kessebohmer GmbH and Hettich Holding GmbH & Co. KG. Direct peers are Salice America / Arturo Salice S.p.A., Mepla-Alfit GmbH, Vauth-Sagel Systemtechnik GmbH & Co. KG and FGV (Formenti & Giovenzana S.p.A.). GTV Poland Sp. z o.o. is listed as an emerging player.
Does Camar have an API?
No public API is recorded for Camar.