Fair Trade Services
- Company typePrivate
- Founded1999
- HeadquartersBrentwood, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Fair Trade Services firmographics
Firmographics- Name
- Fair Trade Services
- Legal name
- Fair Trade Services
- Website
- https://fairtradeservices.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Fair Trade Services industry classification
Industry- Product category
- Christian Music Label Services
- NAICS
- Music Publishers (512230), Music Publishers (51223)
- akta.pro primary industry
- Music Rights Administration & Royalty Processing (Admin, Accounting, Statements) (MPAIAKAD)
- akta.pro secondary industry
- Sync Royalty Administration & Reporting (Cue Sheets, Claims, Audits) (MPAIALAL)
Keywords
Where Fair Trade Services is headquartered
LocationHeadquarters
- HQ city
- Brentwood
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fair Trade Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Music Recordings and Label Services: Revenue from recording artist music releases, including digital and physical album sales, streaming royalties, and label services for signed artists.
- Song Publishing: Publishing revenue from song catalog including mechanical royalties, performance rights, and synchronization licensing.
Distribution channels5 records
Marketing channels6 records
Fair Trade Services product offering
Product offeringCore offering
Fair Trade Services is an independent Christian music record label that signs, develops, and markets Christian and gospel music artists, releasing their recordings across streaming, digital, physical, and Christian radio channels. Through its Fair Trade Services, Fairtrade Gospel, and Fairtrade Music Publishing divisions, it provides label services, artist development, and administers song publishing rights including sync licensing for film, television, and advertising.
Product overview
Fair Trade Services is an independent Christian record company operating as a platform comprising record label services, music publishing, and artist representation. The company encompasses three divisions: Fair Trade Services (core record label), Fairtrade Gospel (gospel sub-brand), and Fairtrade Music Publishing (publishing division). Founded in 1999 as INO Records, the company represents a roster of faith-based music artists including MercyMe, Phil Wickham, CeCe Winans, Micah Tyler, and others. The company was acquired by Cook Media Global in October 2025 and now operates as an independent subsidiary under the Cook Media Global umbrella alongside Integrity Music.
Differentiator
Problem solved
Functional benefit
Brands
- Fair Trade Gospel: Gospel music label operating under Fair Trade Services
- Fair Trade Music Publishing
Products and services
- Fair Trade Services (Record Label) Primary record-label division signing, developing, recording, and distributing contemporary Christian music from signed artists across digital streaming, downloads, Christian radio, and physical retail. Targets Christian music consumers and radio programmers.
- Fairtrade Gospel Gospel-music focused label imprint that signs, markets, and distributes gospel recordings from gospel artists such as CeCe Winans through digital, streaming, and Christian retail channels. Serves gospel-music listeners and gospel radio.
- Fairtrade Music Publishing Music publishing administration service that collects royalties and licenses songs from its catalog for sync placements (film, TV, advertising) and other uses. Serves artists as a publisher and media buyers requiring licensed Christian music.
Quantifiable outcome
- 15 Grammy Awards won by roster artists
- +5 more outcomes
Companies that use Fair Trade Services
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
Fair Trade Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fair Trade Services partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Platform ArtistscoreBooking agency representing Fair Trade Services artist Megan Woods along with artists like Chris Tomlin and TobyMac.
- Noble ManagementcoreManagement company handling Fair Trade Services artist Megan Woods, managed by Jason Davis and team.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Fair Trade Services competitors and assessment
Company assessmentDirect peers
- Integrity Music: Christian music label and worship music publisher; sister company to Fair Trade Services under Cook Media Global following the October 2025 acquisition, sharing the same parent and operating model across recording and publishing.
- BEC Recordings: Christian music record label (subsidiary of Tooth & Nail Records group); signs and develops faith-based artists using a similar independent-label structure to Fair Trade Services.
- Gotee Records: Independent Christian music label founded by TobyMac; operates with the same indie label model as Fair Trade Services, signing and developing Christian artists across pop, hip-hop, and rock styles.
- Reunion Records: Christian music label with a long history of contemporary Christian artist signings; competes for the same artist pool and radio promotion slots as Fair Trade Services within the faith-based market.
- Essential Records: Christian music label focused on worship and pop Christian artists; comparable to Fair Trade Services in roster focus, distribution channels, and target audience.
- Centricity Music: Independent Christian music record label signing and developing faith-based artists; a close peer in size, structure, and business model to Fair Trade Services' core label operations.
Broad incumbents
- Provident Label Group: Christian music label group under Sony Music, home to artists in the contemporary Christian and gospel space; competes head-to-head with Fair Trade Services for marquee Christian talent and radio market share.
- Curb Records: Nashville-based major independent label with a substantial Christian/gospel catalog and roster including legacy CCM artists; directly comparable to Fair Trade Services in geographic base and genre mix.
- Capitol CMG (Capitol Christian Music Group): Premier Christian music label operating under Universal Music Group; directly competes for roster signings and radio promotion in the same faith-based market where Fair Trade Services operates, with substantially larger A&R and marketing resources.
- Word Entertainment: Long-standing Christian music label under Warner Music Group, with a deep catalog of gospel and contemporary Christian recordings; comparable to Fair Trade Services in genre focus but with major-label distribution scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fair Trade Services social profiles
Digital presenceFair Trade Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fair Trade Services leadership team
Management profileNumber of profiles
Profiles1 record
Fair Trade Services subsidiaries and ownership
Company hierarchySubsidiaries2 records
Fair Trade Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fair Trade Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fair Trade Services
What does Fair Trade Services do?
Fair Trade Services is an independent Christian music record label that signs, develops, and markets Christian and gospel music artists, releasing their recordings across streaming, digital, physical, and Christian radio channels. Through its Fair Trade Services, Fairtrade Gospel, and Fairtrade Music Publishing divisions, it provides label services, artist development, and administers song publishing rights including sync licensing for film, television, and advertising.
Is Fair Trade Services a public or private company?
Fair Trade Services is a private company. It is classified as corporate owned and is currently acquired.
When was Fair Trade Services founded?
Fair Trade Services was founded in 1999. It employs 11 to 50 people.
Where is Fair Trade Services based?
Fair Trade Services is headquartered in Brentwood, United States, in the North America region.
How does Fair Trade Services make money?
Two revenue lines are on record. Music Recordings and Label Services are the primary driver. The others are song Publishing.
Who are Fair Trade Services's main competitors?
Direct peers on record are Integrity Music, BEC Recordings, Gotee Records, Reunion Records, Essential Records and Centricity Music. Broad incumbents are Provident Label Group, Curb Records, Capitol CMG (Capitol Christian Music Group) and Word Entertainment.
Does Fair Trade Services have an API?
No public API is recorded for Fair Trade Services.
What industry is Fair Trade Services in?
Fair Trade Services's product category is Christian Music Label Services. Its primary akta.pro industry code is MPAIAKAD, Music Rights Administration & Royalty Processing (Admin, Accounting, Statements), with a secondary code of MPAIALAL, Sync Royalty Administration & Reporting (Cue Sheets, Claims, Audits). Its NAICS code is 512230.