Boteco Do Brasil

What Boteco Do Brasil does

Boteco Do Brasil is a single-site Brazilian restaurant and late-night Latin entertainment venue operating from 62 Trongate in Glasgow's Merchant City, Scotland. The company was founded in 2010 and operates with 11-50 employees under a private, unincorporated ownership structure. Its offering combines a full-service Brazilian food menu (petiscos/tapas from £4-£8, mains £10-£80, signature Caipirinhas and cachaça-based cocktails at £7 Sun-Wed, plus a proprietary 'Carioca do Brasil' house lager) with a programmed entertainment calendar that includes weekly Latin club nights (Favela Boteco on Fridays, Latin Connection on Saturdays), social dancing instruction with Team Tumbao, birthday party packages at £100 for groups of ten, and FIFA World Cup 2026 viewing across 10 screens installed venue-wide.

The business monetises across four primary revenue streams: food and beverage sales (dine-in, takeaway, and Deliveroo delivery), event and ticketed club-night sales (via Skiddle), group party packages, and the Circle VIP subscription-style loyalty card offering 20% off daily except Saturdays. Distribution relies on a physical venue at the centre of go-to-market, supplemented by an owned Wix website for online table booking and menu display, organic social channels (Instagram, TikTok, Facebook), email marketing, and channel partnerships with Deliveroo for delivery and VoucherCart for gift vouchers. Customers are segmented between local Glasgow residents and nightlife seekers, sports and event watchers, Latin music and dance enthusiasts, and group celebration bookers; no named enterprise or B2B accounts are disclosed. The company holds no patents, trademarks filings, regulatory actions, or funding rounds in the available data, and no AI/ML or proprietary technology stack is described.

Name

Boteco Do Brasil

Legal name

Boteco Do Brasil

Website

https://botecodobrasil.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Boteco Do Brasil is a single-site Brazilian restaurant and late-night Latin club in Glasgow's Merchant City, serving authentic petiscos, cachaça cocktails, and programmed entertainment including club nights, social dancing, and FIFA World Cup viewing, targeting local residents, sports fans, and group celebrants.

Ownership category

akta.pro rank

Product category

Brazilian Restaurant & Late-Night Bar

NAICS

Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAGAIAD

Cocktail Lounges & Speakeasies

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Nightlife & Live Music Venues (Clubs, Bars)

SECONDARYTHAFAEAH

Karaoke Bars & Entertainment Bars

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bars, Pubs & Nightlife Venues

Keywords

• Brazilian restaurant
• Latin nightclub
• Cocktail bar
• Brazilian cuisine
• Live entertainment venue

Headquarters

HQ city

Glasgow

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Food and Beverage Sales: Primary revenue from selling Brazilian tapas, main dishes, cocktails, beers, and other beverages directly to dine-in and takeaway customers. Menu items range from £4 to £80 with an average spend driven by the sharing platters and cocktail promotions.
2. Event and Party Packages: Revenue from birthday packages, group bookings, and special event ticket sales including Latin club nights and World Cup viewing events.
3. Delivery Commission: Online ordering through Deliveroo generates commission-based revenue on delivered orders.
4. VIP Membership (The Circle Card): 20% discount VIP card program that encourages repeat visits and customer loyalty, with cards available for collection at the venue.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Boteco Do Brasil operates a Brazilian restaurant, cocktail bar, and late-night Latin venue at 62 Trongate in Glasgow's Merchant City. It sells authentic Brazilian tapas (petiscos), Caipirinhas and other cachaça-based cocktails, and provides a multi-pillar entertainment program comprising Latin club nights, salsa and bachata social dance classes, major sports viewing, and private birthday party packages.

Product overview

Boteco Do Brasil is a Brazilian restaurant and late-night Latin venue in Glasgow's Merchant City, combining authentic Brazilian dining with entertainment. The core offering consists of Brazilian restaurant services (featuring tapas-style petiscos, main dishes, cocktails, and signature Caipirinhas) and Latin club nights (including weekly favela Boteco on Fridays and Latin Connection on Saturdays). Additional products include Social Dancing classes, a Birthday Package (£100), The Circle VIP discount card (20% off), online ordering via Deliveroo, and table reservations. The venue accommodates up to 3am nightly with 10 new screens for FIFA World Cup 2026 viewing.

Differentiator

Problem solved

Functional benefit

Products and services

• Brazilian Restaurant & Bar Dining Dine-in Brazilian tapas (petiscos), Caipirinhas and other cachaça-based cocktails, and full bar service offered to walk-in and reserved guests at the 62 Trongate venue in Glasgow.
• Latin Club Nights (favela Boteco Fridays & Latin Connection Saturdays) Ticketed and walk-in Latin club nights featuring DJs and themed music on Friday and Saturday evenings for adult patrons seeking late-night Latin entertainment.
• Social Dance Classes (Salsa & Bachata with Team Tumbao) Group salsa and bachata dance lessons delivered in partnership with Team Tumbao, aimed at adults interested in Latin dance skills and social dancing.
• Birthday Party Package Private birthday party hosting service at the venue, bundling food, drinks, and entertainment for groups celebrating birthdays.
• The Circle VIP Card Repeat-customer loyalty card offering 20% discount at the venue, designed to drive visit frequency among regular patrons.
• Online Food Delivery (via Deliveroo) Delivery of Boteco Do Brasil's Brazilian menu via the Deliveroo app and website, serving customers ordering food to be delivered at home or office.
• Table Reservations Online booking service allowing guests to reserve a table at the venue prior to arrival.
• FIFA World Cup 2026 Viewing Live broadcast screening of FIFA World Cup 2026 matches at the venue, offered as part of the venue's sports viewing programming for football fans.

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Colombian BitesminorStrategic or Co-development PartnerCollaboration during FIFA World Cup 2026 Colombian fixture screenings. Colombian Bites provides fresh empanadas throughout match nights, creating a themed food offering for the national team's matches.
• DeliveroocoreChannel Partner/ Reseller/ DistributorPrimary food delivery and takeaway partner for the venue. Allows customers to order from the full food menu for delivery across Glasgow city centre.
• Team TumbaocoreStrategic or Co-development PartnerDance instruction and entertainment partner providing salsa, bachata, reggaeton, and Latin party music for social dancing events held every 2nd and last Sunday and every Wednesday.
• VoucherCartminorChannel Partner/ Reseller/ DistributorGift voucher sales platform enabling customers to purchase gift vouchers online for use at the venue.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Revolución de Cuba: UK chain of Cuban-themed cocktail bars and restaurants combining Latin food, cocktails, and live music. Comparable in offering Latin cuisine with entertainment programming (live DJs, salsa nights) and is the closest analogue in combining late-night bar with Latin dining experience.
• Las Iguanas: UK chain of Latin American restaurants and bars with similar menu offering (Brazilian-inspired tapas, cocktails) and full-service restaurant format. Comparable in serving Latin cuisine with bar program, though operates as a multi-site national chain rather than a single late-night venue.
• Café Brasil Glasgow: Brazilian restaurant in Glasgow offering similar Brazilian cuisine and cocktail focus. Direct local competitor targeting the same Brazilian food niche in the Glasgow market.
• Cabana: Brazilian street food restaurant chain in the UK serving rodizio-style meats, Brazilian sides, and cocktails. Directly comparable on Brazilian cuisine positioning and casual dining with bar service, though standardized multi-site operations versus Boteco Do Brasil's single late-night venue format.

Broad incumbents

• Nando's: UK-wide peri-peri chicken chain with Portuguese/African heritage, broad menu, and standardized operations across hundreds of locations. Comparable as an established Portuguese/Lusophone restaurant operator in the UK casual dining segment, though much broader and more mature than Boteco Do Brasil's niche Brazilian concept.
• Slug and Lettuce Glasgow: UK-wide cocktail bar chain operating multiple Glasgow venues with extensive cocktail menus and late-night trade. Comparable on cocktail-focused bar model and Glasgow presence, though broader mainstream positioning versus Boteco Do Brasil's Brazilian cultural niche.

Regional players

• The Garage Glasgow: Music and club venue in Glasgow hosting regular DJ nights and live entertainment. Comparable on the late-night entertainment programming (DJ events, themed nights) and Glasgow location, though operates as a pure nightclub rather than restaurant/bar hybrid.
• La Perla Glasgow: Spanish tapas and cocktail bar in Glasgow offering similar small-plates sharing format with cocktails. Comparable on tapas-style menu and Glasgow location, though Spanish rather than Brazilian cuisine focus.
• SubClub Glasgow: Long-running Glasgow nightclub with regular DJ programming and late-night operation. Comparable on late-night operating hours (after 3am), Glasgow location, and event-driven entertainment model, though no food component.
• El Callejon Glasgow: Spanish/Latin tapas and cocktail bar in Glasgow offering small plates and drinks in a casual atmosphere. Comparable on tapas-style sharing menu, cocktails, and Glasgow location, though with Spanish rather than Brazilian cuisine focus.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/botecodobrasilglasgow
• Instagraminstagram.com/botecodobrasil/?hl=en
• TikToktiktok.com/@botecodobrasil
• LinkedInlinkedin.com/company/boteco-do-brasil

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boteco Do Brasil