Estate Agent Power Ltd

What Estate Agent Power Ltd does

Estate Agent Power Ltd is a privately held, London-incorporated real estate marketplace founded in 2017, operating a consumer-facing global property platform via website and native iOS/Android applications. The platform enables individual buyers, sellers, and investors to list, search, and transact in residential, commercial, and land properties across at least 13 countries spanning Europe, the Middle East, Asia, North America, and Oceania, with localisation support for 10 languages and 11 currencies.

The platform's core technology is a standard web/mobile stack hosted on Amazon Web Services, using Firebase for authentication, SSL/TLS for data transit, and integrations with Stripe and PayPal for payments, Adobe Sign for e-signatures, Twilio/Vonage for OTP verification, Google Maps for property visualisation, and Experian for identity verification. Core functionality includes free property listings with photo, video, virtual tour, and floor plan support; a real-time deal tracking system (Tracking Line); a free property valuation tool; a yield calculator for investors; and a user preference and alert system. Multi-criteria property search filters by location radius, bedrooms, price, property type, status, age, and tenant status.

Monetisation is entirely transaction-based via a seller-set commission model with no upfront listing fees. Sellers determine commission percentage at listing time (with higher rates increasing platform visibility and referrer attention), and the buyer pays the commission as an advance which is deducted from final sale proceeds. A parallel Referral Agent Program offers 100% commission to referrers for a limited period, supported by a dedicated dashboard with split-commission tools and career analytics. The company is bootstrapped (no disclosed funding rounds or institutional investors), operates with 1-10 employees, and claims 39,607 active investors and 3,436 active referrals on its homepage.

Name

Estate Agent Power Ltd

Legal name

Estate Agent Power Ltd

Website

https://estateagentpower.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Estate Agent Power Ltd is a London-based global real estate marketplace, founded in 2017, enabling individual buyers, sellers, and investors to list and transact cross-border properties via a freemium, commission-based platform accessible across web and mobile in 10 languages.

Ownership category

akta.pro rank

Product category

Online Real Estate Marketplace

NAICS

Offices of Real Estate Agents and Brokers (53121), Other Activities Related to Real Estate (531390)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

akta.pro secondary industries

Land & Development Site Brokerage (BPAJABAG), Real Estate Buyer Representation (FSAEAJAG)

Keywords

• Global real estate marketplace
• Property listing platform
• International property transactions
• Referral agent network
• Real estate technology

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Infrastructure, Operations, Marketing or Sales, Personnel

Revenue model

1. Commission on Property Sales (Transaction Fee): Sellers set their own commission percentage when listing a property. When a buyer's offer is accepted, the commission is paid by the buyer as an advance and deducted from the final sale proceeds paid to the seller. The platform does not charge any upfront fees for listing properties. Sellers can choose a higher commission to attract more referrers and gain higher visibility on the platform.
2. Referral Agent Commission: Referral agents earn commission when they refer a buyer or seller to the platform who completes a transaction. The platform currently offers 100% referral commission for a limited time. Referrers can split commission with helpers or share it with co-referrers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Estate Agent Power operates a global online marketplace that allows individual property owners to list residential, commercial, and land properties for free and buyers to discover, offer on, and transact in properties worldwide. The platform monetises via a seller-set commission deducted from sale proceeds at completion and runs a referral agent program that pays commissions to individuals who connect buyers and sellers to the marketplace.

Product overview

Estate Agent Power Ltd operates a single unified global real estate platform accessible via website and mobile apps (iOS and Android). The core offering consists of the Estate Agent Power Platform — an all-in-one marketplace enabling property buyers and sellers worldwide to list, search, and transact on properties with photos, videos, virtual tours, and real-time deal tracking. This core platform is augmented by several integrated modules and tools: the Free Property Listing service (free listing for sellers, with commission deducted at sale), the Free Property Valuation service (using local experts and market data), the Yield Calculator (for investment return analysis), the Referral Agent Program (commission-based network of agents with a dedicated dashboard), and the Property Search & Filtering system (with multi-criteria filters). Additional modules include the Real-Time Deal Tracking (Tracking Line) system, User Preferences & Property Alerts for personalized notifications, the Offer & Negotiation System for placing and managing offers, the Solicitor Directory for legal representation, and a Property News & Blog section covering market news and guides. Mobile apps on Apple App Store and Google Play Store extend the platform's functionality with secure authentication and encrypted data transmission.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Most properties sell within a month or two of being posted
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or IntegrationAWS provides cloud hosting and secure data storage for the platform. The platform's media assets are hosted on AWS CloudFront CDN (d2d5nznhz6f08p.cloudfront.net). AWS infrastructure supports the platform's global scale and reliability.
• Firebase / GooglecoreTechnology or IntegrationFirebase provides authentication and app infrastructure services for the platform. Used for user authentication including social login via Google Sign In and Apple Sign In. Firebase supports the mobile application's backend infrastructure.
• PayPalcoreTechnology or IntegrationPayPal serves as a payment processor for buyer reservation deposits and seller settlements. Listed as an accepted payment method on the platform. Also available as a payout method for referral agent commissions.
• StripecoreTechnology or IntegrationStripe processes payments on the platform. The platform does not store full card details, with Stripe handling secure payment processing. Used for buyer reservation deposits and transaction settlements.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Zillow: US-based mega-portal for residential real estate with global brand recognition, valuation tools (Zestimate) and agent marketplaces. A much larger broad incumbent operating in adjacent international markets that competes for the same cross-border buyer attention.
• Rightmove: Dominant UK residential property portal with hundreds of thousands of listings, paid agent subscriptions and massive brand recognition. Overlaps significantly with Estate Agent Power's UK inventory and buyer traffic but at vastly greater scale.
• Zoopla: Second-largest UK property portal with listings, valuation tools and agent advertising. A broader incumbent in the same UK brokerage-and-discovery category where Estate Agent Power competes.

Direct peers

• Property Finder: Leading property listing platform in the UAE and MENA region that similarly allows sellers/agents to list properties and earn leads. Operates a free-listing-plus-premium tier model very close to Estate Agent Power's, and is the most directly comparable international listings portal.
• Idealista: Leading property listings platform in Spain, Portugal and Italy with a paid-listing marketplace model. Most directly comparable European listings portal to Estate Agent Power for cross-border European property discovery.
• Bayut: UAE-based real estate marketplace focused on Dubai and Saudi Arabia with verified listings, agent ratings and a referral-driven agent ecosystem — directly comparable to Estate Agent Power's model in the MENA corridor.
• PropertyGuru: Dominant Southeast Asian property marketplace with listings across Singapore, Malaysia, Thailand, Indonesia and Vietnam. Comparable to Estate Agent Power in operating a free-to-list portal with verified listings, agent networks and multi-country scope.

Regional players

• MagicBricks: Major Indian property listings portal owned by Times Group with brokerage, builder and owner inventory. A regional incumbent in the Indian market where Estate Agent Power claims cross-border buyer demand.
• ImmoScout24: Germany's leading real estate platform and one of the largest in Europe. Comparable to Estate Agent Power for buyers searching European inventory, though focused specifically on Germany rather than a global cross-border value proposition.
• 99acres: One of India's largest property listing platforms operated by InfoEdge, covering residential and commercial inventory. Operates in the Indian corridor where Estate Agent Power explicitly serves cross-border buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Estateagentpow1
• YouTubeyoutube.com/@estateagentpower
• Facebookfacebook.com/Estateagentpower
• LinkedInlinkedin.com/company/estateagentpower-ltd
• Instagraminstagram.com/estateagentpower?igshid=YTQwZjQ0NmI0OA==

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Estate Agent Power Ltd