Eco Mer

What Eco Mer does

Eco Mer (legally 'Yachts du Coeur – Yachts with Heart Association ECOMER') is a French non-profit association (Association loi 1901) founded in 2009 and operating since 2010 from Villeneuve Loubet, France. The organization pursues three primary goals: helping people in need, fighting against waste, and demonstrating cohesion and solidarity within the maritime community. It operates as a humanitarian environmentalism program under the brand 'Yachts du Coeur' (Yachts with Heart), collecting donations of food, clothing, linen, and first aid supplies from yacht owners, crews, and yachting professionals along the French and Italian Riviera. Collected items are redistributed to established partner charitable organizations including the Food Bank, French Red Cross, Solidarité 06, Maraudes of Nice, Order of Malta, and battered women's associations.

The organization's offering comprises five interconnected programs: the core Yachts du Coeur donation collection initiative, the Coeur de Yachts® artisan e-commerce shop selling handmade onboard gifts (providing vocational training to individuals in precarious situations), the Seas Quality Charter developed in partnership with the City of Cannes for eco-friendly yachting, environmental children's books for marine conservation education, and event initiatives such as The Great Awakening and human chain events at Cannes Port Pierre Canto. Eco Mer employs 11-50 people and operates without any disclosed proprietary technology platform; logistics and volunteer coordination rely on Facebook groups and word-of-mouth within the maritime community.

Eco Mer generates revenue through two streams: in-kind donations from yacht owners and crews, and sales from the Coeur de Yachts® handmade artisan shop. Pricing is donation-based with no fixed tiers, and the organization does not publish financial figures. It holds registered trademarks for Coeur de Yachts®, Yachts du Coeur, and the Seas Quality Charter. Key strategic partnerships include the City of Cannes (Seas Quality Charter co-development) and downstream humanitarian aid recipients. The organization is led by Jean-Luc Annone as Head Office contact, with regional coordinators across the French and Italian Riviera.

Name

Eco Mer

Legal name

Yachts du Coeur – Yachts with Heart Association ECOMER

Website

https://eco-mer.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Eco Mer (Yachts du Coeur) is a French non-profit association founded in 2010 that collects donations of food, clothing, and supplies from yacht crews along the French and Italian Riviera for redistribution to humanitarian partner organizations. It also operates a handmade artisan shop, eco-advisory charter, and environmental education programs.

Ownership category

akta.pro rank

Headquarters

HQ city

Villeneuve-loubet

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Donations from Yachties: Collection of donated food, clothes, and linen from yacht owners and crews along the French Riviera since 2010. These donations are then redistributed to charitable organizations.
2. Coeur de Yachts® Shop Sales: Handmade onboard gift products sold through the Coeur de Yachts® onboard gifts shop. Products are crafted by artisans including Laurence Eloy, with proceeds supporting humanitarian and environmental initiatives. The shop also provides job training and employment opportunities for individuals in precarious situations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

EcoMer Yachts du Coeur is a non-profit association that collects donated food, clothing, linen, and first-aid supplies from yacht owners, crews, and yachting professionals along the French Riviera and redistributes them to charitable organizations such as the Food Bank and French Red Cross. It also operates the Coeur de Yachts® handmade onboard gifts shop, the Seas Quality Charter eco-advisory program in partnership with the City of Cannes, environmental children's books, and community events (human chains, beach cleanups) that promote sustainable maritime practices.

Product overview

EcoMer Yachts du Coeur operates as a humanitarian environmentalism organization offering multiple interconnected programs: the core Yachts du Coeur initiative that collects donations from yachting professionals, the Coeur de Yachts® artisan e-commerce shop supporting the mission, the Seas Quality Charter providing eco-advisory services in partnership with Cannes, educational children's books on marine conservation, and event programs like The Great Awakening. These offerings work together to support sailors in need, promote sustainable maritime ecology, and advocate for environmental conservation.

Differentiator

Problem solved

Functional benefit

Brands

• Coeur de Yachts®: An onboard gifts shop featuring handcrafted products made by artisans under the guidance of Laurence Eloy, a craftswoman from the French Riviera. The shop provides vocational training to individuals in precarious situations and supports the association's humanitarian mission.

Quantifiable outcome

• Over 24 tonnes of food (48,000 meals) donated to Food Bank since 2010
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• City of CannescoreStrategic or Co-development Partner · 1 January 2010Partnership with the city of Cannes to develop and implement the Seas Quality Charter, providing practical ecological advice for yacht owners and sailors. This collaboration establishes standards for eco-friendly yachting practices in the Cannes bay area.
• Food BankcoreOthersPrimary recipient of food donations collected from yachties. Over 24 tonnes of food (equivalent to 48,000 meals) donated since 2010.
• French Red CrosscoreOthersRecipient of over 300m³ of linen and clothing donations from the yachting community.
• Cannes Fishing AuthorityminorStrategic or Co-development PartnerEcoMer restored a fishing boat from the Cannes fishing authority to full working condition, demonstrating commitment to supporting local maritime community.

Scale indicators7 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Blue Marine Foundation: Marine conservation NGO focused on ocean protection with strong ties to the yachting and sailing community; overlaps with EcoMer on the marine conservation and maritime-advocacy axis.
• Plastic Odyssey: France-based maritime environmental initiative using vessels to address plastic pollution at sea — comparable as a French maritime-environmental mission with a vessel-centric delivery model.
• Seacology: Marine conservation non-profit that engages island and coastal communities — overlaps with EcoMer's blend of environmental and humanitarian community work in coastal settings.

Direct peers

• The Mission to Seafarers: International maritime welfare charity serving seafarers and yacht crews with welfare, humanitarian, and community programs — comparable mission of supporting maritime workers and their families.
• YachtAid Global: Non-profit that channels superyacht resources into humanitarian and disaster relief projects — the closest direct analog to Yachts du Coeur, operating in the same yacht-to-charity intersection across multiple yachting regions.
• Sailors' Society (Seafarers UK): Global maritime charity delivering welfare, education, and humanitarian support to seafarers, directly comparable in mission and donor base to EcoMer's yacht community focus.

Regional players

• Surfrider Foundation Europe: European NGO dedicated to protecting oceans and coastal ecosystems with strong Riviera and Mediterranean presence — comparable as a coastal-environmental advocacy organization operating in the same geography.

Broad incumbents

• Sea Shepherd Conservation Society: Established global marine conservation organization with maritime operations; broader in scope but comparable as a marine advocacy charity working with maritime constituencies.
• The Ocean Cleanup: Large-scale marine cleanup NGO addressing ocean plastic; comparable as a marine environmental organization, though operationally distinct and far larger in scale.
• WWF France: Major international environmental NGO with active marine programs in France — comparable as a domestic environmental advocacy organization but with a vastly broader mandate and resources.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutu.be/5X_O9zEcRYg
• Facebookfacebook.com/ecomerassociation

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eco Mer