Museums & Galleries
Museums & Galleries Limited publishes licensed art and design-led greetings cards and gift stationery for retail trade customers in the UK. Its exclusive licensing agreements with the V&A, Tate, British Museum, Natural History Museum, and British Library underpin its portfolio of branded product ranges.
- Company typePrivate
- Founded-
- HeadquartersNorthampton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Museums & Galleries does
Museums & Galleries Limited (MGL) is a privately held UK limited company headquartered in Corby, Northamptonshire, that operates as a specialist B2B publisher of licensed art and design-led greetings cards and gift stationery. The company sources imagery under exclusive licensing agreements with major UK cultural institutions — V&A, Tate, British Museum, Natural History Museum, British Library and Wildlife Photographer of the Year — alongside fashion designers (Matthew Williamson, Mary Katrantzou), children's book IP (Beatrix Potter's Peter Rabbit, Peggy Fortnum's Paddington Bear, Tiger Who Came to Tea, Percy The Park Keeper, Guess How Much I Love You, Brambly Hedge), and a roster of independent British artists and illustrators. It also operates The Fold as a sub-brand targeting contemporary and emerging UK designers.
The product portfolio spans greeting cards (Everyday and Christmas), notecards and wallets, gift packaging (wrap, tissue, gift bags), gift stationery (writing sets, journals, notebooks), home & giftware (mugs, tea towels, placemats, aprons, umbrellas), and calendars and diaries. Revenue is generated exclusively through wholesale B2B trade accounts: pricing is not publicly disclosed, accounts are trade-only with pro-forma or 30-day credit terms, and UK mainland orders above £200 invoice value (ex-VAT) qualify for carriage-paid delivery. International orders are handled ex-works from Corby.
Distribution runs through a national force of professional field sales agents, a dedicated head-office sales team, and an 'anytime' online ordering website (built on the ECOMSILVER platform) for registered trade accounts, supplemented by presence at five major UK trade shows (Spring Fair at NEC Birmingham, PG LIVE London, Exclusively London, Harrogate Home & Gift, and Top Drawer AW at Olympia London). The company does not sell direct to consumers despite its e-commerce front end, and offers bespoke product range development as an additional service to businesses seeking custom licensed merchandise.
Museums & Galleries firmographics
Firmographics- Name
- Museums & Galleries
- Legal name
- Museums & Galleries Limited
- Website
- https://museumsgalleries.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Museums & Galleries Limited publishes licensed art and design-led greetings cards and gift stationery for retail trade customers in the UK. Its exclusive licensing agreements with the V&A, Tate, British Museum, Natural History Museum, and British Library underpin its portfolio of branded product ranges.
- Ownership category
- akta.pro rank
Museums & Galleries industry classification
Industry- Product category
- Licensed Greeting Cards and Gift Stationery
- NAICS
- Gift, Novelty, and Souvenir Retailers (459420), Office Supplies and Stationery Retailers (45941)
- SIC
- Greeting Cards (2771), Wholesale-Paper & Paper Products (5110)
- akta.pro primary industry
- Greeting Cards, Wrap & Party Supplies Retail (CRALAJAE)
- akta.pro secondary industry
- Greeting Cards, Gift Wrap & Party Paper Goods Distribution (CRAOALAJ)
Keywords
Where Museums & Galleries is headquartered
LocationHeadquarters
- HQ city
- Northampton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Museums & Galleries business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Greetings Cards and Notecards: Museums & Galleries produces a wide range of quality licensed Everyday and Christmas Greetings Cards and Notecards sold to retail trade customers through their wholesale ordering system.
- Gift Stationery: Comprehensive collection of licensed Gift stationery including Gift Wrap, Tissue Paper, Gift Bags, Writing Sets, Journals, Notebooks and more sold through trade accounts.
- Home & Giftware: Home and giftware products including umbrellas, placemats, coasters, aprons, tea towels, oven gloves, paper napkin sets, cloth napkin sets, china mugs, and glasses cases.
- Licensing Royalties: The company operates under exclusive licensing agreements with major heritage and arts brands including V&A, Tate, British Museum, Natural History Museum, British Library, and various independent artists and illustrators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Trade account pricing for registered businesses only |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Museums & Galleries product offering
Product offeringCore offering
Museums & Galleries publishes and supplies a wide range of licensed art and design-led greetings cards, notecards, gift packaging (gift wrap, tissue paper, gift bags), gift stationery (writing sets, journals, notebooks), home and giftware (umbrellas, placemats, coasters, aprons, tea towels, mugs, glasses cases), and calendars/diaries. Products are produced under exclusive licensing agreements with major UK cultural institutions and independent artists and are sold wholesale to retail businesses through a trade-only ordering system.
Product overview
Museums & Galleries is the UK's leading publisher of licensed art and design-led greetings cards and gift stationery. The company operates a portfolio-based product model consisting of multiple licensed brands and product categories. Licensed brands include heritage institutions (V&A, Tate, Natural History Museum, British Museum, British Library), fashion designers (Mary Katrantzou, Matthew Williamson), children's publishers (Peter Rabbit, Paddington Bear, Brambly Hedge, Guess How Much I Love You, The Tiger Who Came to Tea, Percy The Park Keeper), and independent artists (Faye Bridgwater, Josie Shenoy, Angela Harding, Emily Burningham, Chris Dunn, Catherine Rowe, Emma Frances Grant). The core product categories span Greeting Cards, Notecards & Wallets, Gift Packaging, Gift Stationery, Home & Giftware, Christmas products, and Calendars & Diaries. The company also operates The Fold as a sub-brand featuring contemporary greeting cards from emerging UK designers. All products showcase licensed artwork, design-led imagery, and artistic quality through an exclusive, unique product collection.
Differentiator
Problem solved
Functional benefit
Brands
- The Fold: A sub-brand bringing joy, colour and a carnival of contemporary artists and illustrators to the world of Greetings Cards. Features vibrant and diverse collection of on-trend artwork, quirky humour and bold typographic designs. Champions talented contemporary creatives and emerging designers in the UK and beyond.
Products and services
- Greeting Cards Everyday and Christmas greetings cards featuring licensed art and design imagery from museums, galleries, and artists. Sold to retail trade customers as a wholesale product line.
- Notecards & Wallets Notecards and wallets featuring licensed artwork and design-led imagery, sold wholesale to retail customers.
- Gift Packaging Gift packaging products including gift wrap, tissue paper, and gift bags featuring licensed art imagery, sold wholesale to retail customers.
- Gift Stationery Gift stationery including writing sets, journals, notebooks, and other design-led paper products, sold wholesale to retail customers.
- Home & Giftware Home and giftware products including umbrellas, placemats, coasters, aprons, tea towels, oven gloves, napkin sets, china mugs, glasses cases, and more, sold wholesale to retail customers.
- Christmas Christmas-themed greetings cards and gift products for the holiday season, sold wholesale to retail customers.
- Calendars & Diaries Calendars and diaries featuring licensed museum, gallery, and artist imagery, sold wholesale to retail customers.
- The Fold A sub-brand of greeting cards bringing joy, colour, and a carnival of contemporary artists and illustrators to the world of greetings cards, featuring vibrant on-trend artwork, quirky humour, and bold typographic designs from UK creatives and emerging designers.
- Bespoke Product Development Custom product range development and bespoke product ranges for businesses looking to create unique branded merchandise, leveraging Museums & Galleries' licensed brand portfolio and product development capabilities.
- Trade Ordering Platform An 'anytime' online ordering website for registered trade customers supporting 30-day credit accounts and pro-forma accounts, with export prices offered ex-works Corby for international orders; built and maintained by ECOMSILVER.
Companies that use Museums & Galleries
Customer profileSegments3 records
Ideal customer profiles2 records
Museums & Galleries technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Museums & Galleries partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, secondary and minor.
- V&A (Victoria and Albert Museum)coreMuseums & Galleries holds an exclusive license to produce greetings cards and gift stationery featuring imagery from the V&A's diverse and expanding archives. The range showcases the museum's collections spanning over 5,000 years of human creativity.
- TatecoreMuseums & Galleries produces a greetings card and gift stationery range for Tate featuring a mix of classic British fine art and contemporary art, including unique commissioned imagery from Tate's publishing program.
- Natural History MuseumcoreMuseums & Galleries holds an exclusive license to produce greetings cards and gift stationery featuring imagery from the Natural History Museum's collections, encompassing images and objects from anatomy to zoology.
- British MuseumcoreMuseums & Galleries produces an exclusive British Museum gift stationery range showcasing a curated mix of well-known treasures and hidden gems from the museum's collection.
- British LibrarycoreMuseums & Galleries holds an exclusive license to produce greetings cards and gift stationery featuring imagery from the British Library's vast archives, including literary classics, Victorian posters and ephemera, natural history and botanical illustration.
- Wildlife Photographer of the YearcoreOwned by the Natural History Museum, Wildlife Photographer of the Year is the most prestigious wildlife photography contest in the world. Museums & Galleries produces gift stationery featuring award-winning wildlife photography.
- Paddington Bear (Peggy Fortnum Original Artwork)coreMuseums & Galleries is the exclusive publisher of greetings cards and gift stationery featuring the artwork of original illustrator Peggy Fortnum for Paddington Bear.
- Beatrix Potter (Peter Rabbit)coreMuseums & Galleries produces The World of Peter Rabbit greetings cards and gift stationery featuring Beatrix Potter's beloved characters inspired by her love of the natural world.
- Guess How Much I Love YousecondaryBased on Sam McBratney's timeless story illustrated by Anita Jeram, Museums & Galleries produces greetings cards featuring the beloved 'I love you right up to the moon - AND BACK' story.
- The Tiger Who Came to Tea (Judith Kerr)secondaryFirst published in 1968, The Tiger Who Came to Tea is Britain's best-loved picture book. Museums & Galleries produces notecards, gift packaging and gift stationery featuring Judith Kerr's artwork.
- Matthew WilliamsonsecondaryWorld-renowned fashion designer known for his signature aesthetic, print, embellishment and kaleidoscopic colour. Museums & Galleries produces greetings cards and gift stationery featuring classic archive prints alongside latest brand patterns.
- Mary KatrantzousecondaryGreek fashion designer dubbed 'The Queen of Print' by press, Mary Katrantzou's work has changed the face of 21st Century fashion. Museums & Galleries produces designs featuring her iconic print aesthetic.
- Percy The Park Keeper (Nick Butterworth)secondaryCreated by best-selling author and illustrator Nick Butterworth, Percy The Park Keeper books have sold 10 million copies in more than thirty-five languages. Museums & Galleries produces licensed products.
- Brambly Hedge (Jill Barklem)secondaryBrambly Hedge book series filled with beautifully detailed illustrations have enthralled readers across the globe with over 7 million copies sold worldwide. Museums & Galleries produces licensed products.
- Dee HardwickesecondaryArtist and designer inspired by the British landscape and Arts & Crafts movement. Museums & Galleries launched an exclusive collection of Dee Hardwicke gift stationery in 2018, including gift wrap, notecards and notebooks.
- Henry FrasersecondaryMouth artist, author and speaker who paints using only his mouth after being paralysed from the shoulders down. Museums & Galleries produces greetings cards and gift stationery featuring his artwork.
- Angela HardingsecondaryPrintmaker working from her rural studio in Rutland, inspired by birds, animals and the beauty of the British Countryside. Museums & Galleries produces her designs on greetings cards and gift stationery.
- Faye BridgwaterminorAward-winning British artist renowned for bold, contemporary paintings celebrating the beauty of nature through dynamic, expressive compositions featuring movement, light, and colour.
- Josie ShenoyminorIllustrator inspired by architecture and the natural world, with influences from her British-Indian heritage. Her work features intricate pattern and detail on Museums & Galleries products.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Museums & Galleries competitors and assessment
Company assessmentMarket position
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Museums & Galleries social profiles
Digital presenceMuseums & Galleries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Museums & Galleries leadership team
Management profileNumber of profiles
Museums & Galleries funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Museums & Galleries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Museums & Galleries
What does Museums & Galleries do?
Museums & Galleries publishes and supplies a wide range of licensed art and design-led greetings cards, notecards, gift packaging (gift wrap, tissue paper, gift bags), gift stationery (writing sets, journals, notebooks), home and giftware (umbrellas, placemats, coasters, aprons, tea towels, mugs, glasses cases), and calendars/diaries. Products are produced under exclusive licensing agreements with major UK cultural institutions and independent artists and are sold wholesale to retail businesses through a trade-only ordering system.
Is Museums & Galleries a public or private company?
Museums & Galleries is a private company. It is classified as unknown and is currently operating.
When was Museums & Galleries founded?
Museums & Galleries was founded in -1. It employs 11 to 50 people.
Where is Museums & Galleries based?
Museums & Galleries is headquartered in Northampton, United Kingdom, in the Europe region.
How does Museums & Galleries make money?
Four revenue lines are on record. Greetings Cards and Notecards are the primary driver. The others are gift Stationery, home & Giftware and licensing Royalties.
Does Museums & Galleries have an API?
No public API is recorded for Museums & Galleries.
What industry is Museums & Galleries in?
Museums & Galleries's product category is Licensed Greeting Cards and Gift Stationery. Its primary akta.pro industry code is CRALAJAE, Greeting Cards, Wrap & Party Supplies Retail, with a secondary code of CRAOALAJ, Greeting Cards, Gift Wrap & Party Paper Goods Distribution. Its NAICS code is 459420 and its SIC code is 2771.