Hemorrhoid Treatment Center of Florida

What Hemorrhoid Treatment Center of Florida does

Hemorrhoid Treatment Center of Florida was a single-physician private medical practice founded by Dr. David H. Shapiro, M.D. in 2011 and headquartered at 561 South Duncan Avenue, Clearwater, FL. The practice specialized in office-based treatment of hemorrhoidal disease and related anorectal conditions, including internal and external hemorrhoids, anal fissures, perianal dermatitis, and thrombosed hemorrhoids, serving adult patients across the Tampa Bay area (Tampa, Clearwater, St. Petersburg, and surrounding counties). A free initial phone consultation was offered as a patient acquisition tool, with standard professional-service fees applied for comprehensive evaluations and procedures.

The core product was the HET (Hemorrhoid Energy Therapy) procedure — a non-surgical, ~10-minute office treatment that applies 55°C heat energy to destroy blood vessels feeding internal hemorrhoids without anesthesia or recovery downtime. The practice also performed external hemorrhoid excision under local anesthesia, infrared coagulation, anal fissure treatment (including subcutaneous lateral internal sphincterotomy), and perianal dermatitis care. A secondary revenue line was Florida medical marijuana physician certification (under the related Medical Marijuana of Florida brand) at $200–$300 per consultation plus a $75 state fee, with recertifications at 70-day intervals.

The practice has been closed since Dr. Shapiro's retirement in 2018; the website now refers patients to other local physicians. The business operated as a solo cash-and-insurance professional services practice with no institutional funding, no parent company, no partners, and no disclosed financial metrics. Marketing was entirely local — content-driven website, patient testimonials, and geographic SEO targeting the Tampa Bay region.

Name

Hemorrhoid Treatment Center of Florida

Legal name

Hemorrhoid Treatment Center of Florida

Website

https://hdtreatment.com

Company type

Private

Founded year

2011

Operating status

Closed

Headcount range

11–50 employees

Short description

Hemorrhoid Treatment Center of Florida was a single-physician private practice in Clearwater, FL, founded by Dr. David H. Shapiro in 2011 to treat hemorrhoidal and anorectal disease in Tampa Bay area patients using the HET procedure. The practice closed following Dr. Shapiro's retirement.

Ownership category

akta.pro rank

Headquarters

HQ city

Clearwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Medical Consultation Fees: Office visits and consultations for hemorrhoid and anorectal condition evaluation. Initial consultations offered as free, with standard charges applying for comprehensive evaluations including history and physical examination.
2. Medical Marijuana Certification Services: Physician certification services for Florida medical marijuana program. Includes evaluation, registry registration, and recertification at 70-day intervals.
3. HET Procedure: Painless in-office hemorrhoid treatment procedure for internal hemorrhoids. No anesthesia or preparation required.
4. External Hemorrhoid Excision: Outpatient surgical procedure for external hemorrhoids performed under local anesthesia in the office setting.
5. Anal Fissure Treatment: Non-invasive treatments including topical medications, and surgical subcutaneous lateral internal sphincterotomy for definitive treatment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

The Hemorrhoid Treatment Center of Florida was a private medical practice that delivered in-office, non-surgical treatment of internal hemorrhoids using the HET (Hemorrhoid Energy Therapy) procedure, as well as outpatient surgical excision of external hemorrhoids and treatments for related anorectal conditions. The practice also provided medical marijuana certification services for qualifying Florida patients. All services were rendered by Dr. David H. Shapiro at the Clearwater, Florida office.

Product overview

The Hemorrhoid Treatment Center of Florida is a medical practice offering hemorrhoid and perianal disease treatment services. The primary treatment offering is the HET (Hemorrhoid Energy Therapy) procedure, a painless, non-surgical office-based treatment for internal hemorrhoids that has replaced the earlier Ultroid treatment technology. The practice also offers surgical excision for external hemorrhoids, infrared coagulation, and treatments for related conditions including anal fissures and perianal dermatitis. Additionally, the practice provides medical marijuana certification services through a related entity, Medical Marijuana of Florida, for qualifying patients under Florida law.

Differentiator

Problem solved

Functional benefit

Products and services

• HET Procedure (Hemorrhoid Energy Therapy)

Quantifiable outcome

• HET procedure takes approximately 10 minutes
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves4 records

Expansion highlights1 record

Broad incumbents

• USA Vein Clinics: Multi-location boutique outpatient clinic chain treating venous and related anorectal conditions in office settings. Comparable business model (single-specialty retail physician practice, content-marketing–driven patient acquisition, geographically clustered locations) and overlaps with hemorrhoid treatment offerings.
• Vein Clinics of America (InVein): Established national specialty clinic chain offering in-office treatment of vein disease and hemorrhoids. Highly comparable office-based, single-specialty physician practice structure with overlapping hemorrhoid-treatment service line.
• Center for Vein Restoration: Large specialty clinic operator providing in-office treatment of venous disease and related anorectal procedures including hemorrhoids. Comparable boutique outpatient delivery model, multi-location footprint, and content/SEM-driven patient acquisition pattern.
• United Vein Centers: National chain of office-based vein and hemorrhoid treatment centers using minimally invasive outpatient procedures (including hemorrhoid treatment). Same direct-to-patient, single-specialty outpatient model with marketing-led acquisition and comparable procedure mix.

Emerging players

• Inovia Vein Specialty Centers: Multi-location office-based specialty clinic operator focused on venous and hemorrhoid procedures. Comparable boutique outpatient care model, telemedicine and content-marketing–led acquisition, and overlapping procedure offerings (RFA, sclerotherapy variants analogous to HET in-office approach).

Direct peers

• Proctology Associates / independent colorectal specialty practices: Independent physician specialty practices focused on anorectal disease (hemorrhoids, fissures, fistulas) delivered in office settings. Closest functional peer in clinical scope and patient population, though typically larger multi-physician groups rather than a single-founder practice.
• CRH Medical (CRH O'Regan Hemorrhoid Treatment System): CRH Medical commercializes the O'Regan System, a non-surgical hemorrhoid banding technology delivered in physician offices. Highly comparable to HTCF's HET/Ultroid in-office procedure model, target patient population (adults with internal hemorrhoids), and office-based outpatient delivery. Now part of WELL Health Technologies.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hdtreatment

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hemorrhoid Treatment Center of Florida