Save Your Home
Save Your Home (SYHO) is an Italian benefit corporation that uses social securitization under Law 145/2018 to acquire distressed primary mortgages, extinguish the debtor's debt, and let families remain in their homes via rent-to-buy, serving distressed homeowners, ethical investors, and bank creditors.
- Company typePrivate
- Founded2023
- HeadquartersMilano, Italy
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Save Your Home does
Save Your Home (SYHO) is an Italian Società Benefit, founded in 2023 and headquartered in Milan with additional offices in Rome and Catania, that operates the first ethical instant-buyer model for distressed primary mortgages in Italy. Its core mechanism is social securitization (cartolarizzazione a valenza sociale) of distressed mortgage credits, a structure introduced by Italy's Budget Law 2019 (Law 145/2018): SYHO acquires the distressed mortgage through a special purpose vehicle, transfers the underlying property to a dedicated real estate company (RE.O.CO.), extinguishes the debtor's outstanding debt, and allows the family to remain in the home under a sustainable rent-to-buy arrangement for up to 36 months, after which the debtor can repurchase the property at the original debt value net of deposits, with 90% of each monthly payment credited toward repurchase. The company positions itself as a regulated, transparent alternative to Italy's auction-based distressed property system, in which auction sales historically realize only 30-60% of market value and can take up to a decade to conclude.
SYHO generates revenue from a spread between the discounted acquisition price of distressed debt and the ongoing value of the property held in the securitization vehicle, from monthly rent-to-buy payments during the up-to-36-month occupancy window, and from management economics on capital deployed by ethical investors into the social securitization vehicles. Its customer base spans three segments: distressed Italian homeowners facing auction or pignoramento (case-by-case, individual), ethical and impact investors providing capital to the SPVs (Azimut is named as a flagship institutional investor in the second vehicle), and banks, servicers, and creditors seeking faster and higher recovery on non-performing mortgage positions. Distribution is direct and domestic — toll-free number, website intake forms, in-person consultations at the three Italian offices, professional referrals, and participation in industry events such as Global ABS, CreditWeek, Credit Village, NPL Conference, and T.S.E.I. — with no resellers or geographic expansion beyond Italy.
The company's 2025 strategic posture is anchored by Piano SYHO-500, a publicly stated target to extinguish 500 distressed mortgage loans and free 500 families from debt within roughly two years, backed by the second Social Securitization vehicle funded with Azimut. SYHO is registered as a PMI Innovativa (October 2025), holds a Società Benefit status under Law 208/2015, and carries a Standard Ethics sustainability rating; it is also a member of the European Consumer Debt Network. Leadership comprises President Alessandra Scerra, a Milan-registered lawyer specializing in crisis resolution, and CEO Gianfranco Dote. The business is private, early-stage (11-50 employees), and operates exclusively in the Italian market.
Save Your Home firmographics
Firmographics- Name
- Save Your Home
- Legal name
- Save Your Home Srl Società Benefit
- Website
- https://syho.it
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Save Your Home (SYHO) is an Italian benefit corporation that uses social securitization under Law 145/2018 to acquire distressed primary mortgages, extinguish the debtor's debt, and let families remain in their homes via rent-to-buy, serving distressed homeowners, ethical investors, and bank creditors.
- Ownership category
- akta.pro rank
Save Your Home industry classification
Industry- Product category
- Distressed Mortgage Resolution Services
- NAICS
- Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Loss Mitigation & Home Retention Servicing (Modifications/Forbearance/Repayment Plans) (FSALAEAG)
- akta.pro secondary industry
- Foreclosure, Bankruptcy & REO Servicing (FSALAEAH)
Keywords
Where Save Your Home is headquartered
LocationHeadquarters
- HQ city
- Milano
- HQ country
- Italy
- HQ region
- Europe
Offices3 records
Markets served
Save Your Home business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Property acquisition and debt extinction: SYHO acquires distressed mortgage properties, extinguishes the underlying debt at a negotiated discount with the creditor, and transfers the property to a social securitization vehicle. The company generates revenue from the spread between the acquisition cost (discounted debt) and the ongoing value of the property under management, as well as rent-to-buy payments from debtors.
- Rent-to-buy / lease payments: Debtor families pay an initial deposit plus up to 36 sustainable monthly installments as rent, with 90% of each payment counting as a down payment toward repurchasing the property. This creates a recurring managed revenue stream while the social securitization vehicle holds the asset.
- Ethical investment vehicle returns: SYHO structures investments for ethical investors (e.g., Azimut) into the social securitization vehicles. Returns derive from the guaranteed real estate collateral underlying the distressed mortgage portfolio, with yields generated through efficient debt recovery versus traditional auction liquidation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free initial evaluation |
| Transaction based/ take rate | Monthly | Rent-to-Buy arrangement (case-by-case) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Save Your Home product offering
Product offeringCore offering
Save Your Home (SYHO) is an Italian Benefit Company that acquires distressed mortgage debt from banks via social securitization (Cartolarizzazione a Valenza Sociale) under Law 145/2018, extinguishes the debtor's mortgage, and allows the family to remain in their home under a rent-to-buy structure. The company operates through a dedicated RE.O.CO. real estate vehicle, manages social securitization SPVs, and serves distressed homeowners, banks/creditors, and ethical investors with an integrated debt-resolution model.
Product overview
Save Your Home (SYHO) is a Società Benefit that operates as the first and only Ethical Instant Buyer in Italy, offering a unified social housing solution built around Social Securitization (Cartolarizzazione a Valenza Sociale) of distressed mortgage credits. The core offering combines debt extinction, Rent to Buy housing formulas, and a structured path to financial reinclusion. The company uses a dedicated RE.O.CO. real estate vehicle to acquire properties, extinguishes the underlying mortgage debt through a special purpose vehicle (SPV), and enables families to remain in their homes while repaying under sustainable terms. Key initiatives include the SYHO-500 Plan targeting 500 homes by 2027.
Differentiator
Problem solved
Functional benefit
Products and services
- Cartolarizzazione a Valenza Sociale (Social Securitization) SYHO's regulated financial mechanism under Italy's Budget Law 2019 (Law 145/2018) that securitizes distressed mortgage credits for social purposes, enabling debt extinction and halting of auction proceedings. For distressed homeowners, banks holding NPLs, and ethical investors backing the vehicle.
- Rent-to-Buy with Buyback Option Housing formula allowing distressed debtors to continue occupying their primary residence by paying a sustainable monthly fee, with up to 36 monthly installments where 90% count toward a deposit for repurchasing the property at the original debt value. For families facing mortgage default or auction.
- Debt Extinction Service Service that immediately extinguishes the debtor's mortgage debt with the bank, clearing pignoramenti (seizures) and freeing the property from encumbrances. For distressed Italian homeowners facing mortgage default.
- SYHO Instant Buyer / Instant Saver Model First and only ethical instant buyer model in Italy that purchases distressed primary residences to return them to families, without real estate speculation, interest, or negative credit reporting. For families facing auction of their primary residence.
- Ethical Investment Vehicle (Social Securitization SPV) Investment opportunity for ethical and impact investors (including partners such as Azimut) to participate in social securitization vehicles backed by real estate collateral from distressed mortgage portfolios, generating measurable social outcomes alongside financial returns. For institutional and individual ethical/impact investors.
Quantifiable outcome
- Up to 70% property value reduction at auction vs. market value — SYHO's model preserves full property value by avoiding auction
- +4 more outcomes
Companies that use Save Your Home
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Save Your Home technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Save Your Home partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- European Consumer Debt Network (ECDN)coreSYHO is a member of the European Consumer Debt Network, a European network of organizations working on consumer debt issues. This affiliation positions SYHO within a broader ecosystem of social finance and debt advisory organizations across Europe.
- Camera Condominiale di VareseminorA national framework agreement signed by Alessandra Scerra, SYHO President, with the Camera Condominiale di Varese. This partnership enables SYHO to reach condo residents facing financial difficulty and debt issues, expanding its customer acquisition channel through a trusted local institution.
- Esdebitami RetakeminorPart of the same framework agreement with Camera Condominiale di Varese. Esdebitami Retake is a debt advisory organization that provides professional referrals to SYHO for distressed homeowners requiring structural debt resolution beyond standard counseling.
- Standard EthicscoreStandard Ethics provided SYHO with an independent sustainability rating assessed against EU, OECD, and UN criteria. This third-party ESG verification supports SYHO's credibility with ethical investors and differentiates it from non-rated competitors in the impact investment space.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Save Your Home competitors and assessment
Company assessmentRegional players
- Hoist Finance: European NPL specialist active across multiple jurisdictions with secured/unsecured portfolios. Less directly comparable as a non-Italian platform, but relevant as a peer for European-wide distressed mortgage servicing capability and structuring expertise.
- Quintavalle Capital Partners: Italian credit advisory and distressed-asset boutique operating in similar non-performing loan and restructuring advisory segments. Comparable in scale and geography to SYHO and sharing the same Italian client base of debtors and creditors.
Broad incumbents
- Banca Ifis: Italian bank historically focused on NPL acquisition and servicing through its Banca Ifis NPL division. Although a larger incumbent, it competes for the same Italian distressed-mortgage NPL pool that SYHO targets and uses securitization structures for portfolio financing.
- Cerved Group: Italian credit information, data analytics and NPL servicing provider. Comparable to SYHO because its Credit Management segment manages Italian distressed credit portfolios and shares the same debtor/creditor ecosystem.
- Banca Etica: Italy's leading ethical bank, focused on responsible finance with explicit social and environmental mandates. Comparable to SYHO because it draws from the same ethical-investor capital base and serves overlapping impact-orientated customers in Italy.
Others
- Etica Sgr: Italian asset manager specializing in ESG and ethical investing funds, including real estate and social-impact strategies. Comparable as a likely institutional capital partner for SYHO's securitization vehicles, alongside Azimut.
Direct peers
- DoValue: One of Italy's largest NPL servicers, with significant activity in secured real estate NPLs and a publicly traded debt servicing platform. Directly comparable as an operator monetizing Italian distressed mortgage and secured loan portfolios.
- Illimity Bank: Italian challenger bank with a dedicated distressed-credit/NPL division that acquires and services non-performing corporate and real estate exposures. Both Illimity and SYHO sit at the intersection of Italian distressed real estate credit, securitization structures and institutional capital, making them the closest pure-play comparable in Italy.
- Prelios: Italian real estate servicer and NPL specialty platform servicing secured non-performing loans including distressed mortgages. Like SYHO, it works at the intersection of real estate valuation, creditor servicing and investor reporting.
Emerging players
- LocFin: Italian fintech operating in consumer credit and NPL/credit restructuring. Comparable as an emerging Italian player bringing digital and structured-finance approaches to non-performing and distressed receivables.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Save Your Home social profiles
Digital presenceSave Your Home compliance and trust
Trust signalCompliance4 records
Save Your Home financial estimates
Financial estimateRevenue estimate
Valuation estimate
Save Your Home leadership team
Management profileNumber of profiles
Profiles1 record
Save Your Home funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Save Your Home M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Save Your Home
What does Save Your Home do?
Save Your Home (SYHO) is an Italian Benefit Company that acquires distressed mortgage debt from banks via social securitization (Cartolarizzazione a Valenza Sociale) under Law 145/2018, extinguishes the debtor's mortgage, and allows the family to remain in their home under a rent-to-buy structure. The company operates through a dedicated RE.O.CO. real estate vehicle, manages social securitization SPVs, and serves distressed homeowners, banks/creditors, and ethical investors with an integrated debt-resolution model.
Is Save Your Home a public or private company?
Save Your Home is a private company. It is classified as management employee owned and is currently operating.
When was Save Your Home founded?
Save Your Home was founded in 2023. It employs 11 to 50 people.
Where is Save Your Home based?
Save Your Home is headquartered in Milano, Italy, in the Europe region.
How does Save Your Home make money?
Three revenue lines are on record. Property acquisition and debt extinction is the primary driver. The others are rent-to-buy / lease payments and ethical investment vehicle returns.
Who are Save Your Home's main competitors?
Regional players on record are Hoist Finance and Quintavalle Capital Partners. Broad incumbents are Banca Ifis, Cerved Group and Banca Etica. Etica Sgr is listed as an others. Direct peers are DoValue, Illimity Bank and Prelios. LocFin is listed as an emerging player.
Does Save Your Home have an API?
No public API is recorded for Save Your Home.
What industry is Save Your Home in?
Save Your Home's product category is Distressed Mortgage Resolution Services. Its primary akta.pro industry code is FSALAEAG, Loss Mitigation & Home Retention Servicing (Modifications/Forbearance/Repayment Plans), with a secondary code of FSALAEAH, Foreclosure, Bankruptcy & REO Servicing. Its NAICS code is 525 and its SIC code is 6162.