Greene Crop Consulting
Greene Crop Consulting is an independent agricultural services firm in Franklin, Indiana, offering crop consulting, agronomy solutions, crop insurance, and the Pay Dirt precision data program to Midwest row-crop farmers.
- Company typePrivate
- Founded2006
- HeadquartersFranklin, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Greene Crop Consulting does
Greene Crop Consulting, Inc. is a private, founder-owned agricultural services firm founded in 2006 by Danny Greene and headquartered in Franklin, Indiana. The company delivers crop consulting, agronomy solutions, crop insurance, and precision data management services to row-crop farmers — primarily corn and soybean growers — across Indiana and the broader Midwest. Its vendor-neutral, independent positioning (no exclusive ties to input brands, insurance carriers, or technology vendors) is central to how it markets advisory credibility to growers balancing yield, input cost, and risk.
The service portfolio spans soil fertility analysis (via management-zone sampling through Brookside Labs), nitrogen sampling, scouting, variable-rate prescription writing, drone-based field imaging and tile-line mapping, and brokerage of federal and private crop insurance products. The proprietary "Pay Dirt" precision data program aggregates multi-layer farm data — profitability, seed, fertility, crop inputs, and operations — into agronomic and economic recommendations, delivered alongside the partner-provided DataView Mobile app for in-field visualization. Technical depth is further supported by access to the Amplify Consultant Network of approximately 200 plant and soil experts, GPS/GIS field mapping, and a licensed drone pilot on staff.
Greene Crop earns revenue primarily through professional-services crop consulting engagements (typically annual and quote-based, priced per acreage and selected services) plus recurring commission income from acting as an independent crop insurance agency for Diversified Crop Insurance Services, Rain and Hail, and NAU Country. Pay Dirt contributes subscription/per-season recurring fees, and a referral relationship with CGB Agri Financial Services extends farm financing into the offering. Distribution is fully direct-to-client via field sales, supported by a weekly digital newsletter (Greene Gazette), website content, and social media engagement. The firm currently operates with a small team (1–10 employees, four client-facing professionals named) from a single Indiana office.
Greene Crop Consulting firmographics
Firmographics- Name
- Greene Crop Consulting
- Legal name
- Greene Crop Consulting, Inc.
- Website
- https://greenecrop.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Greene Crop Consulting is an independent agricultural services firm in Franklin, Indiana, offering crop consulting, agronomy solutions, crop insurance, and the Pay Dirt precision data program to Midwest row-crop farmers.
- Ownership category
- akta.pro rank
Greene Crop Consulting industry classification
Industry- Product category
- Agricultural Consulting Services
- NAICS
- Soil Preparation, Planting, and Cultivating (115112), Farm Management Services (115116)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Nutrient Management Planning & Fertility Programs (AFACABAB)
- akta.pro secondary industries
- Soil Health & Regenerative Agronomy Consulting (AFACABAA), Crop Scouting & Field Monitoring Services (AFACABAD), Yield Optimization & Crop Performance Consulting (AFACABAC), Aerial Surveying & Crop Scouting (Imaging, Mapping, Stand Counts) (AFACAIAJ)
Keywords
Where Greene Crop Consulting is headquartered
LocationHeadquarters
- HQ city
- Franklin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Greene Crop Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Crop Consulting Services: Billed consulting engagements covering soil sampling, fertility recommendations, nitrogen sampling, scouting, VR prescription writing, yield map processing, stalk nitrate/tissue sampling, manure analysis, hay sampling, tile line GPS mapping, and continuous communications. These are typically recurring annual service engagements with farmers.
- Agronomy Solutions: In-season agronomic services including drone fly-overs, scouting, soil analysis, and problem diagnosis (crop disease, deficiencies, pests). These services are bundled with crop consulting or sold independently during the growing season.
- Crop Insurance Sales: As an independent crop insurance agency, Greene Crop earns commissions from selling and servicing crop insurance policies (Revenue Protection, Area Risk Protection, Hail, and other coverage options) sourced from Diversified Crop Insurance Services, Rain and Hail, and NAU Country. This is a commission-based, recurring revenue stream tied to annual policy renewals.
- Pay Dirt Logical Farm Management Program: A comprehensive precision data management program where growers pay for ongoing agronomic and economic advisory services. The program includes data-driven insights, profitability analysis, yield efficiency optimization, and operation management. Billed on a subscription or per-season basis, with close advisor-grower relationships enabling upsell of complementary services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Customized service packages based on individual farm needs and acreage. |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Greene Crop Consulting product offering
Product offeringCore offering
Greene Crop Consulting is an independent crop consulting firm that provides soil fertility recommendations, soil and nitrogen sampling, scouting, variable-rate prescription writing, and yield map processing for Midwest row-crop farmers. The firm also delivers in-season agronomy solutions (including drone fly-overs and crop disease/deficiency/pest diagnosis) and acts as an independent crop insurance agency offering Revenue Protection, Area Risk Protection, and Hail coverage. Its proprietary Pay Dirt program combines precision data analysis with the DataView Mobile app to deliver farm-level profitability and operational insights.
Product overview
Greene Crop Consulting is an independent crop consulting firm offering a portfolio of agricultural services organized around four core offerings: Crop Consulting (soil analysis, fertility recommendations, scouting, and VR prescription writing), Agronomy Solutions (crop disease management, drone services, and site-specific scouting), Crop Insurance (Revenue Protection, Area Risk Protection, and Hail coverage through multiple insurance providers), and Pay Dirt (precision data analysis program with DataView Mobile for agronomic and economic farm management). The company also publishes the Greene Gazette, a digital newsletter covering farming topics.
Differentiator
Problem solved
Functional benefit
Brands
- Pay Dirt: Greene Crop's comprehensive, precision data analysis program designed to provide growers valuable insight across their operation. Primary goals are to help increase profitability and efficiency through data-driven agronomic recommendations.
Products and services
- Crop Consulting Comprehensive crop consulting services for row-crop farmers including soil sampling and analysis, fertility recommendations, nitrogen sampling, scouting, variable-rate (VR) prescription writing, yield map processing, stalk nitrate and tissue sampling, manure analysis, hay sampling and analysis, tile line GPS mapping, and continuous in-season communications. Uses Brookside Labs for soil health analysis.
- Agronomy Solutions In-season agronomy troubleshooting and solutions addressing crop disease, crop deficiencies, and plant pests, including drone services with licensed pilots and site-specific crop scouting with detailed maps and reports.
- Crop Insurance Independent crop insurance agency offerings covering Revenue Protection (RP), Area Risk Protection (ARP), and Hail coverage options distributed through Diversified Crop Insurance Services, Rain and Hail, and NAU Country.
- Pay Dirt Logical Farm Management Comprehensive precision data analysis program designed to help growers increase profitability and efficiency by combining profitability, inputs, fertility, and operations data into actionable insights, with DataView Mobile app integration for field-level profitability visualization, management zone analysis, and shared observations with the grower.
Quantifiable outcome
- Increased production and maximized return on fertilizer and input dollars through full soil analysis and precision recommendations
- +2 more outcomes
Companies that use Greene Crop Consulting
Customer profileSegments2 records
Ideal customer profiles2 records
Greene Crop Consulting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Greene Crop Consulting partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Brookside Labs (Blinc)coreGreene Crop Consulting relies on Brookside Labs for quality lab services and soil health analysis. Samples collected from client fields are sent to Brookside Labs for processing. Brookside Labs provides the analytical infrastructure that underpins Greene Crop's soil fertility recommendations and soil sampling services.
- Amplify Consultant NetworkcoreThrough Brookside Labs, Greene Crop is part of the Amplify Consultant Network, which provides access to extensive training and approximately 200 plant and soil experts. Danny Greene serves on the board of the Amplify Consultant Network, deepening the strategic relationship. Amplify connects member consultants with the latest agronomic research and best practices.
- Diversified Crop Insurance ServicescoreGreene Crop is an independent agency offering crop insurance policies sourced from Diversified Crop Insurance Services. The company sells and services Diversified policies (including Revenue Protection and Area Risk Protection) to Indiana farmers, earning commission-based revenue.
- Rain and HailcoreGreene Crop is an independent agency offering Rain and Hail crop insurance products, including private hail coverage. The company acts as a distribution channel for Rain and Hail policies to its client base of Indiana farmers.
- NAU CountrycoreGreene Crop offers NAU Country crop insurance products as part of its independent insurance agency. NAU Country is one of the insurance carriers represented by Greene Crop for policy distribution to farmers.
- CGB Agri Financial ServicesminorNathan Bush of Greene Crop Consulting offers lending and leasing services through CGB Agri Financial Services to Greene Crop clients. This extends the financial services offering available to farmers, combining agronomic advice with access to farm credit and financing.
- DataView Mobile (Premier Crop)coreGreene Crop's Pay Dirt program utilizes the DataView Mobile app by Premier Crop, enabling growers to access field-level profitability data, pin specific areas, and share observations with their agronomic advisor. DataView Mobile is the technology platform that powers the data visualization component of the Pay Dirt service.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Greene Crop Consulting competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Greene Crop Consulting social profiles
Digital presenceGreene Crop Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greene Crop Consulting leadership team
Management profileNumber of profiles
Profiles5 records
Greene Crop Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greene Crop Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greene Crop Consulting
What does Greene Crop Consulting do?
Greene Crop Consulting is an independent crop consulting firm that provides soil fertility recommendations, soil and nitrogen sampling, scouting, variable-rate prescription writing, and yield map processing for Midwest row-crop farmers. The firm also delivers in-season agronomy solutions (including drone fly-overs and crop disease/deficiency/pest diagnosis) and acts as an independent crop insurance agency offering Revenue Protection, Area Risk Protection, and Hail coverage. Its proprietary Pay Dirt program combines precision data analysis with the DataView Mobile app to deliver farm-level profitability and operational insights.
Is Greene Crop Consulting a public or private company?
Greene Crop Consulting is a private company. It is classified as family owned and is currently operating.
When was Greene Crop Consulting founded?
Greene Crop Consulting was founded in 2006. It employs 1 to 10 people.
Where is Greene Crop Consulting based?
Greene Crop Consulting is headquartered in Franklin, United States, in the North America region.
How does Greene Crop Consulting make money?
Four revenue lines are on record. Crop Consulting Services are the primary driver. The others are agronomy Solutions, crop Insurance Sales and pay Dirt Logical Farm Management Program.
Does Greene Crop Consulting have an API?
No public API is recorded for Greene Crop Consulting.
What industry is Greene Crop Consulting in?
Greene Crop Consulting's product category is Agricultural Consulting Services. Its primary akta.pro industry code is AFACABAB, Nutrient Management Planning & Fertility Programs, with a secondary code of AFACABAA, Soil Health & Regenerative Agronomy Consulting. Its NAICS code is 115112 and its SIC code is 700.