Sandhurst Fine Foods

What Sandhurst Fine Foods does

Sandhurst Fine Foods is an Australian importer, distributor, and retailer of Mediterranean-style preserved foods, founded in 1988 by Vince and Geraldine Lubrano and headquartered at 167 Port Hacking Road, Miranda, NSW. The company sources olives, antipasto, pickled vegetables, condiments, oils, vinegars, seafood, dry ingredients, and prepared vegetables — and is the exclusive Australian wholesale distributor of Mutti Italian tomato products. It maintains a catalog of 289 wholesale SKUs across ten product categories and 47 retail SKUs across seven categories, including house-formats such as the Caterer's Pesto squeezable bottle (2016) and Casa Marazzo Friarielli.

The business operates three go-to-market motions: (1) sales-led B2B wholesale to cafés, delis, restaurants, and retailers across Australia via a direct sales team and trade-event presence; (2) retail distribution through supermarkets, specialty food stores, and delis; and (3) direct-to-consumer sales via the Sandhurst On The Go factory outlet at 6 Kiama Street, Miranda. Geographic reach spans Australia, Asia Pacific, and the UAE. Marketing uses organic social (Instagram, TikTok, Facebook, LinkedIn) plus a foodservice-targeted email newsletter and earned media through local Australian radio personalities.

The company is a privately held, family-controlled entity with no disclosed outside shareholders, no institutional or private-equity backing, no subsidiaries, no patents or trademarks disclosed, and no M&A activity. Second-generation owners Mimmo and Ray Lubrano now lead alongside the founders, holding active membership in the Family Business Association. The current footprint, product breadth, and exclusive Mutti relationship are the company's principal competitive anchors; no AI/ML capabilities, software platforms, or technology stack beyond a standard e-commerce/newsletter front-end are evident in the data.

Name

Sandhurst Fine Foods

Legal name

Sandhurst Fine Foods

Website

https://sandhurstfinefoods.com.au

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

51–100 employees

Short description

Sandhurst Fine Foods is an Australian family-owned importer and distributor, founded in 1988, that supplies Mediterranean preserved foods — olives, antipasto, pickled vegetables, oils, and Italian tomato products (exclusive Mutti distributor) — to foodservice businesses, retailers, and consumers across Australia, Asia Pacific, and the UAE.

Ownership category

akta.pro rank

Product category

Specialty Preserved Foods

NAICS

Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Food Manufacturing (311)

SIC

Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Miscellaneous Food Preparations & Kindred Products (2090), Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Ethnic Groceries & Shelf-Stable Foods Wholesale (AFAIAIAA)

akta.pro secondary industries

Shelf-Stable Pantry Staples (Grains, Pasta, Rice, Beans, Canned Foods) (CRADAAAA), Institutional Foodservice Distribution (Education, Healthcare, Government) (CRAOABAM)

Keywords

• Preserved Mediterranean foods
• Antipasto wholesale distribution
• Specialty olive products
• Foodservice ingredient supply
• Italian grocery products

Headquarters

HQ city

Miranda

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Wholesale Product Sales: B2B wholesale distribution of premium food products to foodservice businesses including cafés, delis, restaurants, and retailers across Australia. Products include antipasto, olives, pickled vegetables, condiments, oils, and the Mutti Italian tomato product range.
2. Retail Product Sales: Consumer retail products sold through local retailers including supermarkets, specialty food stores, and delis. Product range includes 47 retail SKUs across olives, antipasto, pickled vegetables, condiments, seafood, and more.
3. Factory Outlet Direct Sales: Direct-to-consumer sales through the Sandhurst On The Go factory outlet in Miranda, offering discounted outlet items and deals to walk-in customers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Sandhurst Fine Foods sources, preserves, and distributes premium Mediterranean-style food products including olives, antipasto, pickled vegetables, Italian tomato products, oils, vinegars, condiments, and specialty ingredients. The company operates a dual-channel model serving foodservice businesses (cafés, delis, restaurants, and retailers) via 289 wholesale SKUs and retail consumers via 47 retail SKUs, distributed across Australia, Asia Pacific, and the UAE, with a factory outlet store in Miranda, NSW.

Product overview

Sandhurst Fine Foods is an Italian Australian family business established in 1988, sourcing and distributing premium Mediterranean ingredients. The company operates a dual-channel model with 289 wholesale products and 47 retail products. The Wholesale division serves cafés, delis, restaurants, and retailers across Australia with premium antipasto, olives, pickled vegetables, food service essentials, oils & vinegars, dry ingredients, seafood, and the exclusive Mutti Range (Italian tomato products). The Retail division offers consumer-facing products across olives, antipasto, pickled vegetables, condiments, vegetables, fruit, and seafood. Key products include the Mutti Range (Cherry Tomatoes, Passata, Pizza Sauce, Pelati, Polpa, Tomato Paste), various olive products, char-grilled vegetables, specialty pestos including the Caterer's Pesto in squeezable bottles, and the Casa Marazzo branded Friarielli. The company also operates a factory outlet store in Miranda, NSW.

Differentiator

Problem solved

Functional benefit

Brands

• Sandhurst Caterer's Pesto: Squeezable pesto product line for commercial kitchens
• Casa Marazzo
• Mutti Range

Products and services

• Wholesale Product Range
• Retail Product Range
• Mutti Range
• Friarielli (Casa Marazzo Brand)
• Caterer's Pesto (Squeezable)
• Anchovy Fillets in Oil

Quantifiable outcome

• Over 35 years of continuous operation as family business
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• MutticoreChannel Partner/ Reseller/ DistributorSandhurst is the Australian wholesale distributor of Mutti premium Italian tomato products. The Mutti family are fourth-generation producers of premium canned tomatoes from Italy. Sandhurst supplies the full Mutti range including cherry tomatoes, passata, pelati, pizza sauce, polpa, and tomato paste to Australian foodservice businesses.
• Torrisi FamilycoreStrategic or Co-development PartnerBasil growers in Far North Queensland who have supplied Sandhurst for nearly twenty years. The Torrisi family provides fresh Australian basil for Sandhurst's pesto products including the original basil pesto recipe developed by Vince in 2002.
• Seven Brothers (Murcia, Spain)coreStrategic or Co-development PartnerArtichoke growers in Murcia, Spain consisting of seven brothers who have been supplying Sandhurst. Represents Sandhurst's commitment to sourcing from quality-focused farming families who share their passion for quality.
• Casa Marazzo (Marazzo Family)minorStrategic or Co-development PartnerThe Marazzo family in Naples produce Friarielli (Italian Style Broccoli/Cime Di Rape/Rapini) for Sandhurst under the Casa Marazzo packers brand. Like the Lubrano family, the Marrazos have a long history of producing Mediterranean foods with authenticity.
• Mutti FamilycoreStrategic or Co-development PartnerFourth-generation Italian family producing premium canned tomatoes. Sandhurst emphasizes the quality family behind their Mutti tomato products, reinforcing their brand philosophy that behind every good product is a good family.
• B.C KangminorChannel Partner/ Reseller/ DistributorFamily-based supplier established in 1976 representing many products. B.C Kang is described as a proud family-based supplier of Sandhurst, representing multiple product lines.
• Family Business AssociationcoreOthersMimmo and Ray Lubrano are active members of the Family Business Association - Ray for 9 years and Mimmo for 7 years. Family businesses employ 50% of the Australian workforce according to FBA.
• Luca Ciano (Chef)minorStrategic or Co-development PartnerChef who prepared morning tea for National Family Business Day 2016 event at Sandhurst factory, showcasing products and providing cooking demonstrations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mutti: Italian fourth-generation premium tomato producer whose full Australian foodservice range (passata, pelati, pizza sauce, polpa) is exclusively distributed by Sandhurst. Directly comparable in product category, Mediterranean provenance, and foodservice positioning - in fact they are the anchor company's most significant supply and brand partner.
• Always Fresh: Australian preserved foods brand specialising in antipasto, olives, bruschetta and Mediterranean-style products. Competitively comparable to Sandhurst across retail and foodservice channels, sharing the Australian preserved/Mediterranean category positioning.
• Sacla': Italian premium antipasto and pesto brand with established UK and Australian specialty retail presence. Direct competitor to Sandhurst's antipasto, pesto and Mediterranean preserved vegetable SKUs, with comparable Italian provenance-led brand positioning targeting foodservice and retail customers.

Broad incumbents

• PFD Food Services: Australia's largest foodservice distributor with broad multi-temperature distribution to cafés, restaurants and hotels nationwide. Overlaps with Sandhurst's foodservice distribution model at the buyer level (cafés/restaurants) but operates at much greater scale across all food categories.
• Riviana Foods: Australian specialty food company (part of Simplot) with a broad portfolio including olives, feta, antipasto and Mediterranean ingredients. Larger incumbent serving identical retail and foodservice channels with overlapping product categories, but with broader category breadth and corporate backing.
• SPC Ardmona: Established Australian manufacturer of canned fruits, vegetables and packaged foods. Comparable as a preserved/canned fruit and vegetable manufacturer and distributor with overlap in the shelf-stable Mediterranean-adjacent product categories Sandhurst distributes.
• Bidfood Australia: Major Australian wholesale foodservice distributor with broad product portfolio serving restaurants, cafés, hotels and institutions. Serves the same Sandhurst customer segments (cafés, delis, restaurants) but at materially larger scale and across all food and beverage categories.
• Bertolli: Globally recognised Italian olive oil, pesto and Mediterranean foods brand. Operates across retail and foodservice in Australia with overlapping pesto and Mediterranean ingredient categories, positioned as a larger incumbent with broader distribution and brand awareness.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sandhurstfinefoodsau
• LinkedInlinkedin.com/company/sandhurst-fine-foods
• Instagraminstagram.com/sandhurstaustralia
• TikToktiktok.com/@sandhurstaustralia
• Xx.com/sandhurstfoods

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sandhurst Fine Foods