Lindsay Saker

Name

Lindsay Saker

Legal name

Motus VW

Website

https://lindsaysaker.co.za

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Johannesburg

HQ country

South Africa

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Pricing tiers

Distribution channels2 records

Marketing channels1 record

Core offering

Lindsay Saker operates as Motus VW, an authorized Volkswagen dealership in Johannesburg, South Africa, selling new Volkswagen vehicles and pre-owned cars, providing vehicle servicing and maintenance, supplying genuine VW parts, and offering vehicle financing and trade-in services. The dealership operates as a franchise retailer under the Motus group's automotive retail network.

Product overview

Motus VW is a single-location Volkswagen dealership (formerly Lindsay Saker Volkswagen). The company offers a unified car dealership experience, selling new Volkswagen vehicles alongside complementary services including vehicle servicing, parts supply, and automotive finance/insurance products. The product offering centers on the Volkswagen brand showroom, with no separate modular products or sub-brands identified.

Differentiator

Problem solved

Functional benefit

Products and services

• New Volkswagen Vehicle Sales Sale of new Volkswagen vehicles through the authorized dealership, including models such as the Polo (starting from R 373,800) and Polo Vivo, with active promotional installment and cash offers.
• Pre-owned Vehicle Sales Sale of pre-owned vehicles through the showroom stock, browseable online and at the physical dealership for individual consumers.
• Vehicle Servicing and Maintenance Scheduled servicing and maintenance for Volkswagen vehicles, with online service booking capability through the dealership's website.
• Genuine Volkswagen Parts Supply of genuine VW parts for vehicle repair and replacement through the dealership's parts department.
• Vehicle Finance and Insurance
• Vehicle Trade-in (Sell Your Car) Trade-in service allowing customers to sell their existing vehicles to the dealership, accessible via the "Sell" section of the website.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Volkswagen South AfricacoreChannel Partner/ Reseller/ DistributorMotus VW operates as an authorized Volkswagen dealership in South Africa, formerly known as Lindsay Saker Volkswagen. The dealership offers the full range of new Volkswagen vehicles, as well as pre-owned vehicles, service, and parts. The partnership involves selling Volkswagen vehicles under franchise agreement with the manufacturer.

Recent moves4 records

Expansion highlights3 records

Direct peers

• Auto Pedigree: Major South African pre-owned vehicle retailer offering trade-in, finance, and warranty; directly comparable to Lindsay Saker's pre-owned vehicle offering and used-car sales channel.
• BMW South Africa: Premium German automaker with a national SA dealer footprint; comparable to Motus VW as a competing premium passenger-vehicle franchise model in the same Johannesburg retail market.
• Mercedes-Benz South Africa: Premium automaker with a national SA dealer network and aftersales infrastructure; directly comparable to Motus VW as a competitor in the premium auto retail and service channel.
• Hatfield Motors: One of South Africa's largest Volkswagen dealer groups and a direct same-OEM competitor in Johannesburg and nationally, offering identical new-vehicle sales, service, and parts propositions as Motus VW.
• McCarthy Limited: Major South African multi-franchise automotive retailer offering new vehicles, servicing, parts, and finance; directly comparable in customer-facing auto retail business model to Lindsay Saker/Motus VW.
• Combined Motor Holdings (CMH): JSE-listed South African automotive retailer operating multiple OEM franchises including passenger vehicles; comparable to Motus VW as a competing multi-OEM dealer group in the same retail channel.
• Audi South Africa: Volkswagen Group premium sister brand with a parallel SA dealer network; comparable as a premium-segment peer operating under the same OEM parent and competing for similar Johannesburg customers.

Broad incumbents

• Super Group Limited: JSE-listed South African mobility and logistics group with vehicle distribution and dealer operations; comparable to Motus VW as a broader automotive distribution and retail platform in South Africa.
• Imperial Holdings Limited: JSE-listed South African mobility group with vehicle retail, logistics, and aftermarket operations; comparable to Lindsay Saker as a large diversified automotive retail participant in the same market.
• Motus Holdings Limited: JSE-listed parent group of Motus VW and one of South Africa's largest automotive groups; comparable as the broader portfolio operator encompassing vehicle retail, parts, and aftermarket services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/lindsaysaker_vw
• LinkedInlinkedin.com/company/vw-lindsay-saker-edenvale

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lindsay Saker