Global Concept Consulting

What Global Concept Consulting does

Global Concept Consulting is a Brussels-based, full-service communication and public affairs agency established in 2003, specializing in strategic communications for international institutions. The firm operates six integrated service lines — Strategic Communications & Public Affairs, Social Media & Media Relations, Event Planning & Management, Branding & Graphic Design, Video & Animation Production, and Web Development & Web Design — delivered through project-based professional services engagements. Its client base is concentrated in European Union institutions (multiple Commission DGs, European Parliament, EU agencies), United Nations agencies (WFP, UNIDO, UNOPS, UNHCR, WHO, UNCDF, UN Global Pulse), bilateral development cooperation agencies (GIZ, ENABEL, AFD), national ministries and embassies, and select civil society organizations. The firm positions itself inside the EU framework contract ecosystem via consortium arrangements with named partners (Particip, Cecoforma, LandellMills, Danish Management Group, Media Consulta, ADE), and claims a project footprint spanning more than 80 countries.

The business model is professional services revenue generated through project-based engagements and framework contracts with institutional buyers, with pricing negotiated per project rather than disclosed publicly. The company is privately held, founder/owner-operated, and shows no parent company, external investment, or public financial disclosure. Headcount is reported in the 11–50 band. The firm markets itself through award recognition (German Brand Awards Agency of the Year, Gold for Best Storytelling; European Excellence Awards; Digital Communication Awards shortlists), a deep portfolio of award-winning case studies (Faces2Hearts reaching 50+ million people for DG INTPA; Family Meal for WFP), and active social media presence. Operational technology stack references 'cutting-edge' and 'state-of-the-art' communication tools without specificity; no proprietary AI, APIs, SDKs, patents, or data assets are disclosed. Geographic reach is headquartered in Brussels with global project delivery rather than satellite offices.

Name

Global Concept Consulting

Legal name

Global Concept Consulting

Website

https://global-concept.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Global Concept Consulting is a Brussels-based full-service communication and public affairs agency founded in 2003, serving European Union institutions, United Nations agencies, bilateral development cooperation bodies, and civil society organizations through strategic communications, campaigns, events, digital, video, and branding services delivered via project-based framework contracts.

Ownership category

akta.pro rank

Product category

Communication and Public Affairs Services

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Public Sector & Policy Consulting (BPAHACAN)

akta.pro secondary industry

Strategy & Corporate Development Consulting (BPAHACAA)

Keywords

• Communication and public affairs
• Strategic communications services
• Institutional communications agency
• Campaign development services
• Event management services

Headquarters

HQ city

Brussels

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Communication & Public Affairs Services: Full-service professional communication and public affairs solutions including strategic consulting, campaign design, content creation, and implementation across multiple channels. Revenue generated through project-based professional services engagements with institutional clients.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Global Concept Consulting is a Brussels-based full-service communication and public affairs agency that designs and delivers strategic communication campaigns for international institutions, UN agencies, and government bodies. Its service portfolio covers strategic communications and public affairs, social media and media relations, event planning and management, branding and graphic design, video and animation production, and web development and web design. Engagements are project-based and executed for clients such as the European Commission, UN agencies (WFP, UNIDO, UNHCR, WHO), development cooperation agencies (GIZ, ENABEL, AFD), civil society organizations, and national ministries.

Product overview

Global Concept Consulting is a Brussels-based full-service communication and public affairs agency established in 2003. The company operates as a single integrated offering rather than a modular platform, providing six core service lines that work together to deliver comprehensive communication solutions: Strategic Communications & Public Affairs (offering strategy, messaging, campaigns, government relations, crisis communication, and training); Social Media & Media Relations (covering social strategy, content creation, community management, media relations, and crisis communications); Event Planning & Management (including in-person, virtual, and hybrid events); Branding & Graphic Design (spanning brand strategy, visual identity, and marketing collateral); Video & Animation Production (including live action, 2D/3D animation, and motion graphics); and Web Development & Web Design (covering responsive design, e-commerce, CMS, SEO, and mobile development). These services are complemented by showcased case studies including the Family Meal Campaign for WFP, Faces2Hearts Campaign for DG INTPA, and EU-UNIDO Partnership campaigns, demonstrating their work with major international organizations.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic Communications & Public Affairs Full-service strategic communication and public affairs offering for institutions, governments, and international organizations. Includes communication strategy and consulting, messaging and positioning, campaign design, content creation, government relations, stakeholder engagement, crisis communication, internal communications, CSR, reputation management, research and polling, and capacity building and training.
• Social Media & Media Relations Social media strategy, content creation and curation, community management, social media advertising, influencer marketing, social listening and monitoring, alongside media relations strategy, press release writing and distribution, media pitching, media training, crisis communications, integrated campaigns, and measurement and reporting for institutional and corporate clients.
• Event Planning & Management Comprehensive event planning and management including venue selection, event design, virtual and hybrid event solutions, vendor management, budgeting, event marketing, on-site logistics, guest management, post-event evaluation, video recording, photography, and remote simultaneous interpretation.
• Branding & Graphic Design Brand strategy, logo design, visual identity development, brand messaging, website design, marketing collateral, packaging design, social media graphics, presentation design, infographic design, illustration, iconography, and print and digital advertising design for institutional and corporate clients.
• Video & Animation Production Production of animated explainer videos, 2D and 3D animation, whiteboard animation, motion graphics, live action video, video editing and post-production, scriptwriting and storyboarding, voiceover and sound design, social media videos, corporate videos, product videos, and music videos for institutional campaigns.
• Web Development & Web Design Web design, responsive web design, e-commerce development, web application development, CMS implementation, SEO, website maintenance and support, hosting, accessibility, analytics, website redesign, landing page design, mobile development, and newsletter design and development.

Quantifiable outcome

• Faces2Hearts campaign reached 50+ million people worldwide with 600,000+ web page views and was deemed the most successful campaign of DG DEVCO/INTPA
• +2 more outcomes

Named customers16 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• EU Framework Contract Leaders (Particip, Cecoforma, LandellMills, Danish Management Group, Media Consulta, ADE)coreChannel Partner/ Reseller/ DistributorWorks with leading EU framework contract holders including Particip, Cecoforma, LandellMills, Danish Management Group, Media Consulta, and ADE as part of consortium arrangements for delivering EU communication projects and services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hanover Communications: Brussels-based communications and public affairs agency with strong EU affairs practice serving European institutions, consumer brands, and B2B clients. Direct competitor for EU institutional communications mandates and similar mid-size agency structure.
• Kreab: Brussels-headquartered public affairs and strategic communications consultancy serving EU institutions, governments, and multinationals. Highly comparable to Global Concept Consulting given shared Brussels base, EU institutional client base, and policy/communications crossover positioning.
• Interel (Instinctif Partners): Brussels-based EU public affairs and communications agency, now part of Instinctif Partners, specializing in EU policy communications, stakeholder engagement, and association management — overlapping closely with GCC's institutional communications offering.

Broad incumbents

• Edelman: Global communications marketing firm with Brussels public affairs practice serving EU institutions, governments, and international organizations. Competes for institutional mandates but at significantly larger scale and broader service scope.
• Brunswick Group: Global advisory firm focused on critical issues and public affairs, including significant EU institutional engagement. Comparable in serving institutional/policy clients but with a stronger corporate and financial communications tilt.
• Burson (formerly BCW): Global public affairs and communications agency with deep EU and international organization practice through its Brussels office. Overlaps with GCC's institutional client focus but operates at significantly larger scale.
• APCO Worldwide: Global public affairs and strategic communications firm with Brussels presence, serving governments, EU institutions, and international organizations. Direct competitor for institutional communications work at larger scale.
• Hill+Knowlton Strategies: Global communications and public affairs consultancy with established EU and international organization practice. Competes with GCC for institutional mandates but offers a broader global service portfolio.
• FleishmanHillard: Global public relations and public affairs network with a strong Brussels EU affairs practice. Competes with GCC for EU institutional communications contracts but as part of a much broader global portfolio.

Regional players

• Cabinet DN: Belgian communications and public affairs consultancy based in Brussels serving EU institutions, governments, and corporate clients. Direct regional peer with similar institutional client focus and comparable size.

Market position

Strengths3 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC7Se1u0-2XDMeZij1QyKblQ
• Facebookfacebook.com/globalconceptconsulting
• LinkedInlinkedin.com/company/global-concept-consulting

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Concept Consulting