Collines de Provence

Name

Collines de Provence

Legal name

Collines de Provence S.A.R.L.

Website

https://collinesdeprovence.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Artisan scented candles and home fragrances

NAICS

Soap and Cleaning Compound Manufacturing (32561)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Scented Candles & Wax Melts (Home Fragrance) (CRAJAEAD)

akta.pro secondary industries

Candles, Home Fragrance & Diffusers Retail (CRAIACAC), Home Fragrance (Candles, Diffusers, Room Sprays) (CRABADAE), Natural & Clean Fragrance (CRABADAG), Body Sprays & Mists (CRABADAC)

Keywords

• Scented candles
• Home fragrances
• Reed diffusers
• Natural cosmetics
• Artisan manufacturing

Headquarters

HQ city

Mane

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. E-commerce Sales: Direct-to-consumer sales of scented candles, home fragrances, reed diffusers, and natural cosmetics through the company's own e-commerce website, representing the primary revenue stream.
2. Retail/Distributor Sales: Sales through physical stores and resellers (Boutiques et revendeurs), indicating B2B wholesale distribution to complement direct sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Collines de Provence designs, hand-pours and sells scented candles (vegetable wax, cotton or wood wicks), reed diffusers, room sprays, scented sachets, scented bouquets, linen and laundry fragrances, and natural cosmetics (liquid soaps, shower gels, hand creams, body lotions, eaux de toilette). All products are manufactured by hand in the company's Haute-Provence workshops using fragrances developed with master perfumers in Grasse and formulations featuring at least 95% natural ingredients. Distribution runs through the company's own multilingual e-commerce site and a network of physical boutiques and resellers in France and internationally.

Product overview

Collines de Provence is a French artisan manufacturer of scented candles, home fragrances, and natural cosmetics based in Mane, Haute-Provence since 1982. The product portfolio centers on three core offerings: (1) Scented Candles (Bougies Parfumées) in vegetable wax with Grasse perfumes, available in small (~20h), classic (~40h), and large formats with wood or cotton wicks; (2) Home Fragrances including reed diffusers (100ml-500ml), room sprays, scented sachets, linen mists, laundry fragrances, and scented bouquets with 4-5 month diffusion; (3) Natural Cosmetics (Cosmétiques Naturels) with 95%+ natural ingredients including liquid soaps, shower gels, body lotions, hand creams, and eaux de toilette. The portfolio is organized into themed sub-brand collections: Les Estivales (summer/travel), Les Naturelles (natural), Couture (haute couture floral), Duos Parfumés (7 dual-note creations), Fleurs & Écorces (floral-woody), Fraîcheur Végétale (odor-fighting), Trésors Naturels (natural cosmetics), Fleurs Blanches, Noël, and various gift box/coffret options. Products feature perfumes exclusively developed with master perfumers in Grasse, and all manufacturing is performed by hand in the company's Haute-Provence workshops.

Differentiator

Problem solved

Functional benefit

Brands

• Les Naturelles: Natural cosmetics collection with at least 95% natural ingredients
• Les Estivales
• Duos Parfumés
• Couture
• Fleurs & Ecorces
• Fraîcheur Végétale
• Trésors Naturels
• Les Boisés
• Les Floraux
• Les Fruités
• Les Gourmands
• Les Hespérides
• Les Orientaux
• Marine Aromatique

Products and services

• Bougies Parfumées (Scented Candles) Hand-poured scented candles in vegetable wax with Grasse-developed perfumes, available in multiple sizes (small ~20h, classic ~40h, large 360g with multiple cotton wicks) and with cotton wicks or wood wicks, sold to individual consumers through e-commerce and physical resellers.
• Diffuseurs de Parfum (Reed Diffusers) Rattan reed fragrance diffusers in 100ml, 200ml and 500ml formats (with refills available in 100% recycled plastic bottles), designed for ambient home scenting over 4–5 months, sold to individual consumers.
• Parfums d'Intérieur (Room Sprays) Indoor room sprays and decorative scented objects providing immediate ambient fragrance, sold to individual consumers.
• Sachets Parfumés (Scented Sachets) Scented sachets offering discreet, long-lasting fragrance for closets, drawers and small spaces, sold to individual consumers.
• Parfums de Lessive & Brumes de Linge (Laundry Fragrance & Linen Mists) Laundry fragrance concentrates used in the washing machine and linen mist sprays for refreshing textiles, sold to individual consumers.
• Bouquets Parfumés (Scented Bouquets) Decorative scented bouquets with hand-tied ribbons, large 500ml format lasting 4–5 months with refills available in 100% recycled plastic bottles.
• Savons Liquides (Liquid Soaps) Hypoallergenic liquid soaps formulated with 98% natural ingredients (vegetable oils, sweet almond extract) and Grasse perfumes, suitable for body and hands from age 6+, available in reusable/refillable formats.
• Gels Douche (Shower Gels) Natural shower gels from the Trésors Naturels collection with at least 95% natural ingredients.
• Crèmes Mains (Hand Creams) Hand creams from the Trésors Naturels collection formulated with natural ingredients to moisturize and lightly perfume the hands.
• Laits pour le Corps (Body Lotions) Body lotions from the Trésors Naturels collection with natural ingredients.
• Eaux de Toilette Eaux de toilette from the Trésors Naturels and Les Estivales collections, made in France with at least 95% natural ingredients.
• Coffrets Cadeaux (Gift Sets) Curated gift sets combining scented candles, room sprays, bouquets and themed accessories in themed boxes (Bougie & Parfum d'intérieur; Eau Fraîche & Éventail summer set; customizable Premium fragrance set; Fleurs & Écorces duos) for gifting.
• Recharges Diffuseurs (Diffuser Refills) Refill bottles for reed diffusers, including 500ml formats in 100% recycled plastic bottles for grand format diffusers.

Quantifiable outcome

• 95%+ natural ingredients in cosmetics formulations
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Colissimo (La Poste)coreChannel Partner/ Reseller/ DistributorColissimo is the primary logistics partner for order fulfillment, providing delivery services including point pickup, Pickup Station consign points, and home delivery with or without signature. Handles both domestic French and international shipments.
• PayzencoreOthersPayzen is the payment processor enabling secure online credit card transactions on the Collines de Provence website, processing payments in a fully secure SSL-encrypted environment.
• PayPalcoreOthersPayPal serves as an alternative secure payment method for customers, allowing purchases through their PayPal accounts with the same security standards.
• SendinblueminorOthersSendinblue is the email marketing platform used to send newsletters to subscribers who opt-in, delivering promotional content and discount offers.
• CITEOminorOthersCollines de Provence adheres to the Extended Producer Responsibility (REP) regulations through CITEO eco-organization, which works to reduce, sort, and recycle household packaging and paper. Registration number: FR213613_01UXUO.
• HosteurminorOthersHosteur is the web hosting provider for the Collines de Provence website, located in Châtel Saint Denis, Switzerland.
• Provence Nature DéveloppementminorOthersWebsite design, graphic design, and IT development partner located in Châteaurenard, France, responsible for the conception and technical development of the e-commerce platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Durance: French manufacturer of scented candles, reed diffusers, soaps, and natural cosmetics based in Provence. Most direct regional competitor, with overlapping product categories, Grasse-sourced fragrances, and a DTC plus retail distribution model.
• Cire Trudon: Heritage French candle maker dating to the 17th century, producing hand-poured scented candles and home fragrances with luxury positioning. Closest premium artisanal analog to Collines de Provence with a comparable France-based craft narrative.
• Diptyque: Iconic French luxury candle and home fragrance house with globally distributed boutiques and a curated gift-set model. Directly competes in the same premium scented candle and home fragrance category with comparable olfactory storytelling.
• Esteban Paris: French home fragrance brand specializing in scented candles, reed diffusers, and room sprays with a strong domestic and selective international presence. Comparable product range and gifting-led merchandising.
• Carrière Frères: French botanical candle and home fragrance brand owned by the Cire Trudon group, focused on single-note natural fragrances. Overlaps in the natural, botanical-ingredient candle segment Collines de Provence targets.
• Rigaud Candles: French artisanal candle maker established in 1852, hand-poured in Provence with luxury packaging and bespoke services. Directly comparable heritage and craft candle model.

Broad incumbents

• Yankee Candle: Largest mass-market scented candle brand globally, with broad retail distribution in Europe and North America. Represents the volume-driven competitive pressure on the home fragrance category.
• L'Occitane en Provence: Global Provençal beauty and personal care brand based in Manosque with an extensive natural cosmetics and home fragrance offering. Shares Provence-origin narrative and natural-ingredient positioning but operates at significantly larger scale.
• Maison Margiela Replica: Luxury fashion house's candle and home fragrance line, positioned at the higher end of the scented candle category. Overlaps in the premium candle segment but is part of a much larger fashion/fragrance portfolio.

Emerging players

• Voluspa: Coconut-wax candle and home fragrance brand with strong U.S. and growing international DTC presence. Comparable handmade positioning with a focus on distinctive packaging and gift sets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/collines-de-provence

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Collines de Provence