What Novaluz does

Novaluz is a Brazilian environmental services company founded in 1994 and headquartered in Itabira, Minas Gerais. The company provides a vertically integrated portfolio of vegetation suppression, degraded area recovery, green area maintenance, and infrastructure support services (rural structures, roads, drainage, earthworks) to enterprise clients in the mining, energy (hydroelectric), and transportation infrastructure sectors. Its service delivery is built around a capital-intensive fleet of more than 200 specialized vehicles and forestry equipment — including Feller Bunchers, Skidders, Forwarders, Clambunks, and excavators — augmented by DJI T10 and T40 drones for precision seeding, fertilization, mapping, and operations in hard-to-access terrain.

The company complements its mechanized capabilities with bioengineering techniques such as hydroseeding, biomat installation, geotextiles, gabions, and living barriers for slope stabilization and erosion control. It also operates a company-owned nursery for native seedling production, an internal maintenance workshop with specialized mechanics, and on-site fuel stations to support fleet availability. Novaluz holds ISO 9001 certification (since 2013) and maintains a multidisciplinary technical team (engineers, geographers, biologists, veterinarians) with a registered SESMT (Work Safety) team.

The business model is project-based professional services delivered through direct enterprise sales and RFP processes. The go-to-market is concentrated on long-term contracts with major Brazilian mining and infrastructure operators, most notably a 12-year strategic partnership with Anglo American at the Minas-Rio project and ongoing work with VALE. Pricing is quote-based and tailored to project scope, with no public pricing or self-serve channel. Revenue is generated through environmental services execution, equipment rental, and supply of native seedlings, though revenue figures are not publicly disclosed.

Name

Novaluz

Legal name

Novaluz

Website

https://novaluzitabira.com.br

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Short description

Novaluz is a privately held Brazilian environmental services firm founded in 1994 in Itabira, Minas Gerais, providing vegetation suppression, degraded area recovery, and infrastructure services to enterprise clients in mining, energy, and transportation nationwide using a 200+ vehicle fleet and drone-enabled precision operations.

Ownership category

akta.pro rank

Product category

Environmental Services

NAICS

Support Activities for Forestry (1153), Forest Nurseries and Gathering of Forest Products (1132), Agriculture, Construction, and Mining Machinery Manufacturing (3331)

SIC

Forestry (800), General Industrial Machinery & Equipment, Nec (3569), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)

akta.pro primary industry

Reforestation & Afforestation Services (Planting, Site Prep, Regeneration) (IMAMAAAE)

akta.pro secondary industries

Forestry & Logging Equipment (IMAHACAK), Agricultural & Forestry Vehicles (Harvesters, Forwarders, Skidders) (IMAHAIAC), Monitoring, Survival Surveys & Carbon/MRV Services (Remote Sensing, Field Audits) (AFAMACAO), Tree Planting & Establishment Services (Manual/Mechanized) (AFAMACAE)

Keywords

• Vegetation suppression services
• Degraded area recovery
• Environmental services
• Infrastructure construction services
• Green area maintenance

Headquarters

HQ city

Itabira

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Environmental Services: Professional services revenue from environmental solutions including vegetation suppression, degraded area recovery, green area maintenance, and infrastructure services. Services are executed with specialized equipment and qualified teams for large-scale projects in mining, energy, and transportation sectors.
2. Equipment Rental: Equipment rental services for construction and environmental projects, including rental of specialized machinery to complement client operations.
3. Supplies and Native Seedling Production: Supply of inputs and production of native seedlings in company-owned nursery for environmental compensation and reforestation projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Novaluz delivers mechanized vegetation suppression, degraded area recovery, infrastructure construction, and green area maintenance services for large enterprise projects. The company serves mining, energy (hydroelectric), and transportation infrastructure clients across Brazil using a specialized fleet of more than 200 vehicles and forest equipment, drone technology for reforestation, and bioengineering techniques such as hydroseeding and biomats.

Product overview

Novaluz is an environmental services company offering a portfolio of interconnected services centered on vegetation management, land rehabilitation, and environmental consulting. The core offerings include Vegetation Suppression (Supressão Vegetal) using mechanized equipment and drones, and Degraded Area Recovery (Recuperação de Áreas Degradadas) employing bioengineering techniques. These are complemented by Green Area Maintenance (Manutenção de Áreas Verdes), Infrastructure Services (Serviços de Infraestrutura), and Fleet Management (Gestão da Frota) supporting operations. The company operates with a fleet of over 200 vehicles and specialized forestry equipment, and employs drone technology (DJI T10 and T40) for planting, seeding, and data collection operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Vegetation Suppression (Supressão Vegetal) Mechanized and manual vegetation suppression for enterprise infrastructure and mining projects, including tree felling, processing, dragging, and transport of woody material using specialized forestry equipment (Feller Bunchers, Forwarders, Skidders) and DJI T10/T40 drones for seeding and planting.
• Degraded Area Recovery (Recuperação de Áreas Degradadas) Environmental rehabilitation services for degraded land using bioengineering techniques such as hydroseeding, biomat installation, living barriers, and gabions, plus forest restoration, soil erosion control, and water body protection.
• Green Area Maintenance (Manutenção de Áreas Verdes) Conservation and maintenance services for green areas including firebreak construction, forest planting and maintenance, pasture management, landscaping, and garden irrigation, tailored to project specifications for industrial and rural properties.
• Infrastructure Services (Serviços de Infraestrutura) Infrastructure support services for mining, transportation, and energy projects, including rural structure construction, road construction, drainage systems, rural bridges, and earthwork (terracing).
• Other Environmental Services (Outros Serviços) Additional environmental support offerings including native seedling production from the company-owned nursery, environmental consulting and licensing, equipment rental, and macrophyte removal from water courses.

Quantifiable outcome

• More than 90% SSO (Safety and Occupational Health) approval rating
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• Anglo American - Projeto Minas-RioflagshipStrategic or Co-development Partner · 1 January 201312-year strategic partnership with Anglo American at the Minas-Rio project in Conceição do Mato Dentro. Novaluz provides vegetation suppression and environmental recovery services. The partnership has generated continuous recognition, awards, and certifications for safety and environmental performance. The relationship demonstrates Novaluz's ability to maintain long-term strategic partnerships with major mining companies.
• VALEcoreStrategic or Co-development Partner · 1 January 2013Ongoing partnership with VALE for environmental services including vegetation suppression and environmental management. Received multiple recognition awards including 'Outstanding Supplier' recognition and excellence awards in safety and occupational health. VALE provides access to mining operations and infrastructure projects requiring environmental services.

Scale indicators4 records

Recent moves5 records

Expansion highlights8 records

Direct peers

• Tetra Tech: Global environmental and engineering consulting firm with a strong mining and natural resources practice providing vegetation management, environmental compliance, and remediation services. Most directly comparable in offering environmental services for mining clients.
• Stantec: International engineering, environmental, and infrastructure consultancy serving mining, energy, and transportation clients with vegetation management, environmental permitting, and reclamation services. Comparable mix of mining-focused environmental services and infrastructure work.
• AFRY: European engineering and consulting firm (formerly Pöyry) with a dedicated forestry and bio-based industries practice serving pulp, paper, and forest owners. Comparable in vegetation management and reforestation services, though with more Nordic/Baltic focus.
• SLR Consulting: Independent environmental and advisory consultancy serving mining, infrastructure, and energy clients globally with environmental impact, rehabilitation, and vegetation management services. Closely comparable in customer profile and service mix.
• Ramboll: Engineering, environmental, and management consulting firm with significant mining and infrastructure environmental services practice, including site remediation and biodiversity work. Comparable in environmental services for resource clients.

Broad incumbents

• AECOM: Global infrastructure and environmental services firm with mining and resource sector practice covering site remediation, environmental compliance, and vegetation management. Broader portfolio than Novaluz but overlaps on mining environmental services.
• WSP Global: Major global engineering and environmental consultancy with deep mining sector exposure following the Golder Associates acquisition. Provides environmental impact assessment, rehabilitation, and infrastructure services for mining and resource clients worldwide.
• AtkinsRéalis: Engineering services and project management firm (formerly SNC-Lavalin) with mining, infrastructure, and environmental practices. Competes for environmental and infrastructure services contracts in mining and resource sectors.
• Jacobs Solutions: Engineering and environmental services provider with mining and critical infrastructure exposure, including environmental management, site remediation, and sustainability advisory. Operates at much larger scale but competes for similar mining environmental scope.
• ERM (Environmental Resources Management): Largest pure-play environmental, health, safety, and sustainability consultancy globally, with deep mining and resources sector practice covering site assessment, remediation, and ESG advisory. Overlaps with Novaluz on environmental compliance services for miners.

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/novaluz-servicos-de-itabira

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Novaluz