What EWZ Capital does

EWZ Capital (legal entity EWZ CAPITAL AI LTDA., CNPJ 30.049.976/0001-10) is a Brazilian investment advisory firm operating as a contracted representative (preposto) of BTG Pactual, the largest investment bank in Latin America. Registered with the CVM under Resolution 178 and verified through ANCORD, the firm provides personalized wealth management services to individual investors across the mass-affluent to high-net-worth spectrum through a sales force of 140+ dedicated advisors serving more than 12,000 clients with R$3+ billion in assets under advisement. The firm is headquartered in São Paulo (Pinheiros neighborhood) and serves clients exclusively within Brazil.

EWZ Capital offers a multi-product wealth management platform spanning variable income (with a dedicated trading desk), fixed income, investment funds (national and international managers via BTG Pactual), international investments, cryptocurrencies, foreign exchange, financial organization, estate planning, asset leveraging, and a proprietary "patrimonial intelligence" research layer. All advisory execution and product distribution are conducted through BTG Pactual's digital platform and product catalog — EWZ Capital does not operate a proprietary technology stack or trading system. Revenue is generated primarily through advisory fees and product placement commissions, with no public fee schedule; pricing is quote-based and negotiated directly between client and advisor on a monthly billing cycle. The go-to-market is sales-led via the in-house advisor team, supplemented by digital top-of-funnel activity (Instagram, Facebook, email newsletter, website) and WhatsApp-direct bottom-of-funnel conversion.

The firm operates as a single-country business within Brazil with no disclosed geographic expansion, no fundraising history, no M&A activity, no proprietary technology development, and no senior leadership disclosures in the source data. Customer concentration is distributed across 12,000+ individual client relationships with no enterprise or institutional client dependence, and the firm's competitive position is anchored primarily by its exclusive distribution partnership with BTG Pactual and by the scale of its human advisor base.

Name

EWZ Capital

Legal name

EWZ CAPITAL AI LTDA.

Website

https://ewzcapital.com.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

EWZ Capital is a Brazilian investment advisory firm operating as a contracted representative of BTG Pactual, serving over 12,000 individual clients through 140+ dedicated advisors managing R$3+ billion in assets via variable income, fixed income, international, and alternative investment products.

Ownership category

akta.pro rank

Product category

Wealth Management / Investment Advisory Services

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Private Client/High-Net-Worth Advisory (FSAEAAAN)

akta.pro secondary industries

High-Net-Worth (HNW) Private Banking (FSABADAB), Corporate Finance & Capital Advisory (BPAHADAB)

Keywords

• Investment advisory services
• Wealth management
• Portfolio advisory
• Financial planning
• Asset allocation

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Investment Advisory Fees: EWZ Capital generates revenue as a contracted investment advisory firm (preposto) of BTG Pactual. Revenue is derived from fees on client assets under advisement and/or transaction commissions on investment products distributed through the BTG Pactual platform. Specific fee structures are not publicly disclosed.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

EWZ Capital is a contracted investment advisory firm (preposto) of BTG Pactual that provides personalized investment advisory services to individual investors in Brazil. The firm offers tailored access to variable income, fixed income, international investments, investment funds, and cryptocurrencies, complemented by patrimonial planning, financial organization, asset leveraging, and foreign exchange services delivered through a team of 140+ dedicated advisors.

Product overview

EWZ Capital operates as a comprehensive investment advisory firm offering a unified platform of financial services through partnership with BTG Pactual, the largest investment bank in Latin America. The core offering includes personalized investment advisory (Assessoria de Investimentos) supplemented by services such as Financial Organization (Organização Financeira), Patrimonial Planning (Planejamento Patrimonial), Patrimonial Leverage (Alavancagem Patrimonial), and Currency Exchange (Câmbio). Investment products available include Variable Income (Renda Variável) with a dedicated trading desk, Fixed Income (Renda Fixa), Investment Funds (Fundo de Investimentos) through major national and international managers, International Investments (Investimentos no Exterior), Cryptocurrencies, and Patrimonial Intelligence services. All operations are facilitated through BTG Pactual's platform, with EWZ Capital acting as a contracted investment advisor registered with CVM.

Differentiator

Problem solved

Functional benefit

Products and services

• Personalized Investment Advisory (Assessoria de Investimentos) Core personalized investment advisory service delivering customized investment strategies aligned with each client's personal and professional financial goals, served by a team of 140+ dedicated advisors and supported by BTG Pactual's platform.
• Variable Income Advisory (Renda Variável) Variable income investment advisory with a dedicated trading desk and specialized team that identifies stock market opportunities for clients via the BTG Pactual platform.
• Fixed Income Advisory (Renda Fixa) Fixed income advisory service identifying best opportunities in the fixed income market with agility and efficiency to maximize client results.
• Investment Funds Access (Fundo de Investimentos) Access to major national and international fund managers through partnerships with institutions including BTG Pactual.
• International Investments (Investimentos no Exterior) International investment advisory allowing clients to diversify portfolios across global markets according to their investor profile and goals.
• Cryptocurrency Investments (Criptomoedas) Cryptocurrency advisory and execution services providing clients with access to digital asset investments for portfolio diversification.
• Currency Exchange (Câmbio) Foreign exchange services supporting international investment operations and cross-currency financial activity for clients.
• Patrimonial Planning (Planejamento Patrimonial) Estate and wealth planning services designed to safeguard and guide the growth of client wealth over time.
• Financial Organization (Organização Financeira) Financial organization service to help clients structure and manage their overall financial situation alongside their investment portfolio.
• Asset Leverage (Alavancagem Patrimonial) Patrimonial leverage service to help clients optimize and maximize the growth potential of their investment portfolio.
• Patrimonial Intelligence (Inteligência Patrimonial) Internal research and market intelligence service evaluating the best opportunities across asset classes on behalf of EWZ Capital clients.

Quantifiable outcome

• R$3+ billion in assets under advisement
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• BTG PactualcoreChannel Partner/ Reseller/ DistributorEWZ Capital operates as a contracted investment advisory firm (preposto) of BTG Pactual, the largest investment bank in Latin America with 40 years of history. EWZ Capital acts as a sales and advisory force for BTG Pactual's products and platform, providing clients with access to BTG's full suite of investment products including variable income, fixed income, international investments, and funds. EWZ Capital is registered with the CVM under Resolution 178 and is verified through ANCORD.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Órama: Brazilian independent investment platform offering multi-asset advisory and distribution to retail and HNW clients, with comparable product breadth and advisor-led wealth services.
• Rico Investimentos: Brazilian broker and investment advisory platform serving retail and mass-affluent clients with diversified product access and advisor support — comparable customer base and product breadth to EWZ.
• Modal Mais: Brazilian digital investment platform offering brokerage, advisory, funds, fixed income, and international products to retail and HNW clients — comparable in customer segment and product mix to EWZ Capital.
• XP Investimentos: Brazil's largest independent investment advisory and brokerage platform, serving mass-affluent and HNW clients with multi-product wealth management — directly comparable customer segment and product breadth to EWZ Capital.
• Genial Investimentos: Brazilian broker-advisor offering multi-product wealth management (fixed income, equities, funds, international) to mass-affluent and HNW clients through an advisor-led model — directly comparable GTM to EWZ.
• Guide Investimentos: Brazilian investment advisory firm offering personalized multi-product wealth management to individual investors, with a similar advisor-led distribution model and product mix to EWZ Capital.

Regional players

• CM Capital: Smaller Brazilian investment advisory and brokerage firm focused on retail and HNW clients with multi-product access — comparable in business model, though smaller scale than EWZ Capital.

Emerging players

• Vitreo (now part of XP): Brazilian wealth and fund distribution platform that served as an aggregator for HNW advisors and managers — comparable in advisor-led fund/wealth distribution to EWZ's fund investment vertical.
• Warren Investimentos: Brazilian digital wealth and brokerage platform focused on automated portfolios and multi-product access. Comparable in serving Brazilian retail investors seeking diversified investment products, though with a more tech-led, lower-fee model.

Broad incumbents

• BTG Pactual Digital: The direct-to-consumer digital channel of EWZ's partner and parent bank, BTG Pactual. Operates as both a competitor (digital advisory for the same Brazilian investor base) and the underlying infrastructure provider for EWZ's offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/ewzcapital
• Instagraminstagram.com/ewzcapital

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EWZ Capital