CUNY Brooklyn College

What CUNY Brooklyn College does

Brooklyn College is a public senior college within the City University of New York (CUNY) system, founded in 1930 and headquartered at 2900 Bedford Avenue in Brooklyn, New York. The institution delivers undergraduate and graduate degree programs across five academic schools: the Murray Koppelman School of Business (Brooklyn's only AACSB-accredited business school), the School of Education, the School of Humanities and Social Sciences, the School of Natural and Behavioral Sciences, and the School of Visual, Media and Performing Arts (which includes the Feirstein Graduate School of Cinema and the Conservatory of Music). Supporting units include the Brooklyn College Library (with OneSearch discovery, adaptive technology, interlibrary loan, and media services), the Magner Career Center, the Honors Academy (including Macaulay Honors College and BA-MD program), and the Brooklyn Center for the Performing Arts.

The college's most distinctive technology and product asset is its Open Educational Resources (OER) / Zero Textbook Cost (ZTC) Repository — openly licensed course materials created by Brooklyn College faculty since 2014-2015, expanded system-wide through a 2017 New York State investment of $8 million into CUNY/SUNY OER initiatives. As a public CUNY institution, Brooklyn College is funded through a combination of New York State appropriations, tuition and fees structured by CUNY system-wide policies (in-state and out-of-state rates), federal and state financial aid, and private donations via the Brooklyn College Foundation. Its go-to-market is direct-to-consumer enrollment, recruiting first-year, transfer, graduate, international, and nontraditional students through the college website, campus visits, virtual information sessions, the CUNY centralized application system, and brand-driven marketing anchored on third-party rankings (Forbes No. 1 Highest Payoff 2025, U.S. News No. 3 Least Student Debt and No. 8 Social Mobility 2025, Wall Street Journal Best Value 2025). The Class of 2026 commencement at Barclays Center included more than 4,100 graduates.

Name

CUNY Brooklyn College

Legal name

Brooklyn College

Website

https://brooklyn.cuny.edu

Company type

Public

Founded year

1930

Operating status

Operating

Short description

Brooklyn College is a public senior college within the CUNY system, founded in 1930, offering undergraduate and graduate degrees across five academic schools to a diverse student body in Brooklyn, New York, supported by an in-house OER/ZTC repository.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (61131)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Community Colleges (EDAHADAA)

Keywords

• Higher education services
• Undergraduate degree programs
• Graduate degree programs
• Public university education
• Liberal arts college

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Tuition and Fees: As a public CUNY institution, Brooklyn College generates revenue primarily through tuition and fees from enrolled undergraduate and graduate students.
2. Financial Aid and Scholarships: The college distributes financial aid and scholarships to support student enrollment, funded through state, federal, and institutional sources.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Brooklyn College is a public senior college within the CUNY system that delivers undergraduate and graduate degree programs across five academic schools: the Murray Koppelman School of Business (AACSB-accredited), School of Education, School of Humanities and Social Sciences, School of Natural and Behavioral Sciences, and School of Visual, Media and Performing Arts. The college also operates supporting units including the Brooklyn College Library, the Magner Career Center, the Honors Academy, and an Open Educational Resources (OER) / Zero Textbook Cost (ZTC) Repository developed by faculty since 2014-2015.

Product overview

Brooklyn College is a senior college of the City University of New York (CUNY) system offering undergraduate and graduate education through five academic schools: the Murray Koppelman School of Business (AACSB-accredited), School of Education, School of Humanities and Social Sciences, School of Natural and Behavioral Sciences, and School of Visual, Media and Performing Arts. The institution supports its academic mission with specialized units including the Library (with OneSearch discovery, adaptive technology, and media services), the OER/ZTC Repository for open educational resources, the Magner Career Center, and the Honors Academy. These units work together to deliver accessible, affordable higher education to a diverse student body in Brooklyn.

Differentiator

Problem solved

Functional benefit

Products and services

• Murray Koppelman School of Business Brooklyn's only AACSB-accredited business school offering undergraduate and graduate business programs for students pursuing business education.
• School of Education Teacher preparation programs including early childhood, childhood, and secondary education, with partnerships like NYC Men Teach for prospective teachers.
• School of Humanities and Social Sciences Programs in liberal arts disciplines including English, history, philosophy, sociology, and interdisciplinary studies for undergraduate and graduate students.
• School of Natural and Behavioral Sciences STEM programs including biology, chemistry, physics, psychology, neuroscience, and computer and information science for students pursuing science education.
• School of Visual, Media and Performing Arts Creative arts programs including visual arts, film, television, radio, theater, music, and the Feirstein Graduate School of Cinema for arts students.
• Brooklyn College Library The college library provides academic resources including OneSearch discovery system, research databases, interlibrary loan services, adaptive technology for disabilities, group study rooms, and media services for enrolled students.
• Open Educational Resources (OER) / Zero Textbook Cost (ZTC) Repository Free, openly licensed educational materials created by Brooklyn College faculty, organized by topic across disciplines including humanities, sciences, business, and education to reduce student textbook costs.
• Magner Career Center Career services including job placement assistance, resume writing, interview preparation, and employer connections for students and alumni.
• Honors Academy Academic honors programs including the Macaulay Honors College, Scholars Program, and BA-MD program for high-achieving students.

Quantifiable outcome

• No. 1 College With the Highest Payoff - Forbes, 2025
• +3 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• NYC Men Teach (Office of the Mayor, NYC Public Schools, and CUNY)coreStrategic or Co-development Partner · 1 January 2026NYC Men Teach is a partnership between the Office of the Mayor, New York City Public Schools, and CUNY which aims to improve the diversity of the NYC teaching workforce by adding male teachers of color into the teacher pipeline. Brooklyn College participates in recruitment efforts focused on college students at 16 CUNY campuses, with outreach to high school students interested in teaching. The program provides academic and financial support including monthly MetroCards, free certification exam practice tests, and dedicated program counselors.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• CUNY Hunter College: Another CUNY senior college offering undergraduate and graduate programs across multiple schools in Manhattan. Directly comparable as a peer public CUNY institution serving similar NYC student populations with similar tuition and accreditation frameworks.
• CUNY Lehman College: A CUNY senior college in the Bronx serving a comparable diverse, working-class NYC population with similar public-tuition economics and a comparable mix of liberal arts and professional programs.
• CUNY College of Staten Island: A CUNY senior college serving another NYC borough with comparable four-year programs and the same CUNY tuition structure. Direct peer for benchmarking enrollment, tuition, and public-funding dynamics.
• CUNY City College of New York: A CUNY senior college in upper Manhattan with strong engineering and architecture programs. Comparable peer institution within the same CUNY system, sharing funding structure, tuition model, and NYC recruitment base.
• CUNY Baruch College: A CUNY senior college widely recognized for its AACSB-accredited Zicklin School of Business, competing directly with Brooklyn College's Murray Koppelman School of Business for NYC business students and employer pipelines.
• CUNY Queens College: A CUNY senior college in Queens offering comparable undergraduate and graduate programs across liberal arts, sciences, and education. Direct peer as another public CUNY institution serving a similar diverse NYC commuter population.

Broad incumbents

• New York University (NYU): A large private NYC university offering undergraduate and graduate programs across the same disciplines (business, arts, sciences, education). Competes with Brooklyn College for NYC applicants but operates at a much larger scale with private tuition and global brand.
• Columbia University: An Ivy League university in NYC with elite programs across humanities, sciences, business, and arts. Adjacent competitor for top NYC applicants, particularly graduate programs, and a benchmark for brand-driven differentiation in the same labor market.
• St. John's University: A private Catholic university in NYC with strong business, education, and pharmacy programs. Competes with Brooklyn College for NYC students seeking similar professional pathways, though with private tuition and a wider programmatic footprint.
• Long Island University: A private NYC-area university offering undergraduate and graduate programs across business, arts, sciences, and education. Comparable in student demographic targeting, particularly for adult learners and transfer students, with a broader multi-campus footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/bclibrary
• Facebookfacebook.com/111090580325
• LinkedInlinkedin.com/edu/school?id=18707

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CUNY Brooklyn College