Auckland Rescue Helicopter Trust
Auckland Rescue Helicopter Trust is a New Zealand charitable trust, founded in 1970, that delivers 24/7 emergency aeromedical, search and rescue, and inter-hospital transfer services across Greater Auckland, the Coromandel, and outer islands using three helicopters and two Rapid Response Vehicles, funded primarily through donations and sponsorships.
- Company typePrivate
- Founded1970
- HeadquartersPapakura, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Auckland Rescue Helicopter Trust does
Auckland Rescue Helicopter Trust (ARHT) is a New Zealand charitable trust founded in 1970 that delivers 24/7 emergency aeromedical, search and rescue, and inter-hospital transfer services across Greater Auckland, the Hauraki Gulf, Great Barrier Island, the Coromandel, and North Auckland. The service originated as the world's first civilian surf rescue helicopter and has completed more than 20,000 missions since inception, with 1,034 tasked missions logged in 2025 alone across medical emergencies, accidents, search and rescue, and medical transfers. ARHT operates under contract from the Crown agency Ambulance Team (a joint office of the Ministry of Health and Accident Compensation Corporation) via its joint venture Northern Rescue Helicopter Ltd (NRHL), established with the Northland Emergency Services Trust in 2020.
The service platform is built around three community-owned helicopters — two Leonardo AW169s (the only AW169s operating in New Zealand, introduced in 2019) and a BK117 — supplemented by two Rapid Response Vehicles (a 2022 Skoda Superb and a 2017 Hyundai Santa Fe) equipped with blood transfusion capability, ultrasound, and Rapid Sequence Intubation. Each mission crew comprises a pilot, an air crew officer, and two clinicians drawn from critical care paramedics and pre-hospital retrieval medicine doctors. The organization is governed by a Board of Trustees chaired by Jane Sheetz (appointed March 2025), with Ian MacPherson serving as CEO of NRHL and Karl Taylor as Chief Operating Officer. ARHT has been voted New Zealand's Most Trusted Charity Brand by Reader's Digest for three consecutive years (2024-2026).
ARHT operates as a registered charity (NZ Charities Commission CC21935) funded through a diversified mix of individual donations, corporate sponsorships (with Westpac as principal sponsor and naming-rights partner), recurring lottery programs featuring classic cars and other prizes, bequest and legacy giving, merchandise sales, and community fundraising events. Mission cost is disclosed at approximately NZD $5,000 per life-saving mission, with revenue applied across helicopter operations, crew training and retention, fleet maintenance, and community outreach. The Trust does not charge end-users for rescue services, making donor engagement and sponsor retention the primary commercial discipline.
Auckland Rescue Helicopter Trust firmographics
Firmographics- Name
- Auckland Rescue Helicopter Trust
- Legal name
- Auckland Rescue Helicopter Trust
- Website
- https://rescuehelicopter.org.nz
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Auckland Rescue Helicopter Trust is a New Zealand charitable trust, founded in 1970, that delivers 24/7 emergency aeromedical, search and rescue, and inter-hospital transfer services across Greater Auckland, the Coromandel, and outer islands using three helicopters and two Rapid Response Vehicles, funded primarily through donations and sponsorships.
- Ownership category
- akta.pro rank
Auckland Rescue Helicopter Trust industry classification
Industry- Product category
- Emergency Air Ambulance and Search and Rescue Services
- NAICS
- Ambulance Services (621910)
- SIC
- Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Air Medical Transport (Helicopter/Fixed-Wing) (HLAFANAD)
- akta.pro secondary industries
- Helicopter Medical Passenger Transport (Non-Emergency) (TLAFACAI), Helicopter Resort & Remote Destination Transfers (TLAFACAF)
Keywords
Where Auckland Rescue Helicopter Trust is headquartered
LocationHeadquarters
- HQ city
- Papakura
- HQ country
- New Zealand
- HQ region
- Oceania
Offices3 records
Markets served
Auckland Rescue Helicopter Trust business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Donations and Sponsorships: Corporate sponsors (Westpac as principal sponsor) and individual donations support daily operations. On average, costs $5,000 to fund every life-saving mission.
- Lotteries: Regular lottery programs featuring classic cars, Mustangs, Shelbys, and other prizes to raise funds. Multiple lotteries conducted throughout the year.
- Bequests and Legacies: Legacy giving program where supporters leave gifts in their Will. 'Supporters for Life' program for regular supporters who leave bequests.
- Fundraising Events: Community events including sports tournaments, poker nights, auctions, quiz nights, car washes, and merchandise sales to raise funds.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Charitable donations (general public) |
| Transaction based/ take rate | One time/ perpetual license | Lottery tickets |
| Other | Multi-year contract | Bequest program |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Auckland Rescue Helicopter Trust product offering
Product offeringCore offering
Auckland Rescue Helicopter Trust delivers a 24/7 emergency air ambulance, search and rescue, and inter-hospital medical transfer service across Greater Auckland, Coromandel, Hauraki Gulf, and Great Barrier Island using three helicopters (two Leonardo AW169 and one BK117) and two Rapid Response Vehicles staffed by pilots, air crew officers, critical care paramedics, and pre-hospital retrieval medicine doctors. The service is contracted by the Crown agency Ambulance Team (Ministry of Health and ACC) and funded primarily through community donations, corporate sponsorships, and lottery programs, with each mission costing approximately NZ$5,000 to operate.
Product overview
Auckland Rescue Helicopter Trust operates a unified emergency aeromedical and rescue service platform centered on three community-owned helicopters (two Leonardo AW169 aircraft and one BK117) providing 24/7 emergency medical services across Greater Auckland, outer islands, and Coromandel regions. The service is augmented by two Rapid Response Vehicles (Skoda Superb and Hyundai Santa Fe) that bring clinicians and emergency room capabilities directly to patients. Each mission crew consists of a pilot, air crew officer, and two clinicians (critical care paramedics and/or pre-hospital and retrieval medicine doctors). The Trust conducts approximately 1,000+ missions annually, funded primarily through donations, sponsorships, and lottery programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Westpac Rescue 1 (Leonardo AW169 Helicopter) Leonardo AW169 helicopter (registration HLH) - a state-of-the-art emergency medical services helicopter designed for search and rescue and aeromedical work, and the only AW169 operating in New Zealand.
- Westpac Rescue 2 (Leonardo AW169 Helicopter) Leonardo AW169 helicopter (registration IZB) - a state-of-the-art emergency medical services helicopter designed for search and rescue and aeromedical work.
- Westpac Rescue 3 (BK117 Helicopter) BK117 helicopter (registration HKZ) - Bolkov Kawasaki 117 aircraft known for reliability, speed, and ability to fly close to cliff faces for rescue operations.
- 2022 Skoda Superb Rapid Response Vehicle Rapid response vehicle stationed at Ardmore base, equipped with life-saving technology to provide immediate emergency care to South and East Auckland communities. Supports advanced procedures including blood transfusions, ultrasounds, and Rapid Sequence Intubations (RSI).
- 2017 Hyundai Santa Fe Rapid Response Vehicle Versatile vehicle alternating between RRV duties and transporting whole blood from Auckland City Hospital to base, enabling life-saving procedures on rescue missions. Blood supplies refreshed every two days.
- Classic Car Lottery Program Recurring lottery program in which members of the public purchase tickets for the chance to win classic and muscle cars, with proceeds funding the Trust's rescue operations.
- Charitable Donation Program Online donation portal accepting one-time and recurring donations from individuals and corporate sponsors to fund the Trust's rescue operations. Each life-saving mission costs approximately NZ$5,000 to fund.
- Supporters for Life Bequest Program Legacy giving program enabling supporters to leave charitable gifts in their Will, supported by a free online Will writing service through partnership with Footprint NZ.
- Merchandise Store Online merchandise shop selling branded headwear, flight suits, and Helpful Bears to raise funds for the Trust.
Quantifiable outcome
- Over 20,000 missions completed since 1970
- +2 more outcomes
Companies that use Auckland Rescue Helicopter Trust
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Auckland Rescue Helicopter Trust technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Auckland Rescue Helicopter Trust partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- SG FleetcoreFleet solutions company providing motor vehicles for Rapid Response Vehicles since 2009. Supplied 2022 Skoda Superb and other vehicles for ground-based emergency response.
- WestpaccorePrincipal sponsor of the rescue helicopter service. Westpac branding on helicopters and service name 'Auckland Westpac Rescue Helicopter'. Long-standing partnership supporting community safety.
- 1NewsminorCorporate sponsor providing media support and coverage of rescue operations.
- Classic CoverminorCorporate sponsor supporting the rescue helicopter service.
- New WorldminorCorporate sponsor from the food retail sector.
- PAK'nSAVEminorCorporate sponsor from the food retail sector.
- One New Zealand (formerly Vodafone)minorTelecommunications partner supporting the service.
- NZMEminorMedia partner (New Zealand Media and Entertainment) providing coverage and support.
- Newstalk ZBminorRadio partner providing media coverage and promotional support.
- Footprint NZcorePartnership to provide FREE online Will writing service for supporters. Encourages legacy giving while helping people protect their assets.
- FordminorCorporate sponsor from automotive sector.
- Shelby NZminorCorporate sponsor; provides vehicles for lotteries and fundraising.
- Extreme BoatsminorCorporate sponsor from marine industry.
- Ambulance TeamcoreJoint office between Ministry of Health and Accident Compensation Corporation. Contracts Northern Rescue (ARHT and NEST joint venture) to deliver emergency air ambulance services in Northern Region.
- HirepoolminorEquipment hire company corporate sponsor.
- Lindsay FoundationminorCharitable foundation supporting the service.
- MansonsminorCorporate sponsor.
- Dominion ConstructionminorConstruction company corporate sponsor.
- Northern Rescue Helicopter Ltd (NRHL)coreARHT is joint venture partner in Northern Rescue Helicopter Ltd together with Northland Emergency Services Trust (NEST). NRHL operates the rescue helicopter service in the northern region.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Auckland Rescue Helicopter Trust competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Auckland Rescue Helicopter Trust social profiles
Digital presenceAuckland Rescue Helicopter Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
Auckland Rescue Helicopter Trust leadership team
Management profileNumber of profiles
Profiles9 records
Auckland Rescue Helicopter Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Auckland Rescue Helicopter Trust M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Auckland Rescue Helicopter Trust
What does Auckland Rescue Helicopter Trust do?
Auckland Rescue Helicopter Trust delivers a 24/7 emergency air ambulance, search and rescue, and inter-hospital medical transfer service across Greater Auckland, Coromandel, Hauraki Gulf, and Great Barrier Island using three helicopters (two Leonardo AW169 and one BK117) and two Rapid Response Vehicles staffed by pilots, air crew officers, critical care paramedics, and pre-hospital retrieval medicine doctors. The service is contracted by the Crown agency Ambulance Team (Ministry of Health and ACC) and funded primarily through community donations, corporate sponsorships, and lottery programs, with each mission costing approximately NZ$5,000 to operate.
Is Auckland Rescue Helicopter Trust a public or private company?
Auckland Rescue Helicopter Trust is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Auckland Rescue Helicopter Trust founded?
Auckland Rescue Helicopter Trust was founded in 1970. It employs 11 to 50 people.
Where is Auckland Rescue Helicopter Trust based?
Auckland Rescue Helicopter Trust is headquartered in Papakura, New Zealand, in the Oceania region.
How does Auckland Rescue Helicopter Trust make money?
Four revenue lines are on record. Donations and Sponsorships are the primary driver. The others are lotteries, bequests and Legacies and fundraising Events.
Does Auckland Rescue Helicopter Trust have an API?
No public API is recorded for Auckland Rescue Helicopter Trust.
What industry is Auckland Rescue Helicopter Trust in?
Auckland Rescue Helicopter Trust's product category is Emergency Air Ambulance and Search and Rescue Services. Its primary akta.pro industry code is HLAFANAD, Air Medical Transport (Helicopter/Fixed-Wing), with a secondary code of TLAFACAI, Helicopter Medical Passenger Transport (Non-Emergency). Its NAICS code is 621910 and its SIC code is 8000.