66thand2nd
66thand2nd is a Rome-based independent Italian publishing house (founded 2008) that publishes literary fiction, essays, and sports literature from award-winning international and Italian authors, selling directly to Italian consumers via its Shopify e-commerce site and BookClub in Rome.
- Company typePrivate
- Founded2008
- HeadquartersRome, Italy
- Headcount11–50
- GTM typeB2C
- OfferingServices
What 66thand2nd does
66thand2nd is an independent Italian book publishing house founded in 2008 and headquartered in Rome, operating as 66th and 2nd Srl (an Italian private limited company). The publisher focuses on literary fiction, essays, and contemporary Italian and international translated works, organized into themed collections including Bookclub, Booksport, Attese, Bazar, B-Polar, Vite inattese, Sport Unseen, and Fuori collana. Its catalog features award-winning authors such as Paul Lynch (Booker Prize 2023 for Il canto del profeta), Alice Urciuolo (Premio Strega shortlist for Adorazione), and Antoine Volodine (Prix Médicis 2014 for Terminus radioso), alongside emerging Italian voices like Sara Marzullo.
The company sells its catalog directly to Italian consumers through a Shopify-powered e-commerce platform at 66thand2nd.com, supplemented by a physical BookClub location in Rome for in-person events. Books are priced in the €14-22 range, with e-books offered as a digital alternative and free shipping on Italian orders over €25. Distribution is currently restricted to Italy — no shipping is available to Europe, North America, or the rest of the world. A co-publishing partnership with Neri Pozza Editore for the BEAT Bestseller pocket book series, effective June 2026, extends distribution reach via Neri Pozza's established mass-market channel.
Beyond publishing, 66thand2nd has built supporting ecosystem assets: the Booksport podcast (launched 2024) dedicated to sports literature, an active author events program at the Rome BookClub, and a newsletter used for direct customer engagement. Marketing relies on earned press coverage in Italian media (GQ Italia, la Repubblica, Vogue Italia, Corriere della Sera, Il Foglio) and organic social media presence on Facebook, Instagram, and X. Revenue mechanics are based on one-time unit sales of physical books and e-books, plus licensing/royalty income from publishing rights agreements with international authors.
66thand2nd firmographics
Firmographics- Name
- 66thand2nd
- Legal name
- 66th and 2nd Srl
- Website
- https://66thand2nd.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 66thand2nd is a Rome-based independent Italian publishing house (founded 2008) that publishes literary fiction, essays, and sports literature from award-winning international and Italian authors, selling directly to Italian consumers via its Shopify e-commerce site and BookClub in Rome.
- Ownership category
- akta.pro rank
66thand2nd industry classification
Industry- Product category
- Independent Book Publishing
- NAICS
- Book Publishers (513130)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.) (MPAJAAAB)
Keywords
Where 66thand2nd is headquartered
LocationHeadquarters
- HQ city
- Rome
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
66thand2nd business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Physical Book Sales: Sale of physical books (brossura/paperback format) directly through the e-commerce website to Italian consumers. One-time purchase model per book.
- E-book Sales: Digital book downloads sold through the website. Purchased through external supplier portals. No shipping cost for digital products.
- Publishing Rights and Licensing: Publishing contracts with international authors (Paul Lynch, Antoine Volodine) for Italian translation and distribution rights.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Physical books priced between €14-22 |
| Unit Pricing | Pay-as-you-go | Sad girl - €15.20 EUR (discounted from €16.00) |
| Other | Pay-as-you-go | Shipping within Italy - €4.00 |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
66thand2nd product offering
Product offeringCore offering
66thand2nd is an independent Italian publishing house that publishes, sells, and distributes literary fiction, sports literature, essays, and biographies in both physical (paperback) and digital (e-book) formats. The company operates a direct-to-consumer e-commerce platform on Shopify and a physical BookClub location in Rome, with a catalog spanning international authors in Italian translation and emerging Italian voices.
Product overview
66thand2nd is an independent Italian book publisher offering a diverse portfolio of literary works organized into themed collections (Bookclub, Booksport, Attese, Bazar, B-Polar, Vite inattese, Sport Unseen, Fuori collana). The company publishes both physical books (paperback) and e-books across multiple genres including contemporary fiction, sports literature, dystopian novels, and biographical works. Key authors published include Paul Lynch (Booker Prize 2023 winner), Alice Urciuolo (Premio Strega shortlisted), Antoine Volodine (post-exotic literature founder), and Sara Marzullo. The company operates an e-commerce platform powered by Shopify, sells directly to consumers, and maintains a physical bookclub location in Rome. Additional offerings include a podcast (Booksport) dedicated to sports stories.
Differentiator
Problem solved
Functional benefit
Brands
- Bookclub: Book collection/series featuring literary works published by the house
- Booksport
- Beat Bestseller
- Attese
- Bazar
- B-Polar
- Vite inattese
- Sport Unseen
- Fuori collana
Products and services
- Il Canto del Profeta (The Prophet Song) by Paul Lynch A dystopian novel published in paperback and digital format, for Italian readers of literary fiction interested in politically themed international literature.
- Sad Girl by Sara Marzullo A non-fiction essay book published in paperback and e-book format for Italian readers interested in contemporary cultural critique.
- Adorazione by Alice Urciuolo A contemporary Italian novel published in paperback and digital format for readers interested in coming-of-age fiction and social themes.
- Le Ragazze Monroe by Antoine Volodine A literary fiction novel from the post-exotic literature genre, published in Italian translation for Italian readers of experimental fiction.
- Grace by Paul Lynch A historical novel published in paperback and digital format for readers of literary historical fiction.
- Neve Nera by Paul Lynch A literary novel published in Italian translation for readers interested in post-war Irish historical fiction.
- Oltremare by Paul Lynch An adventure novel published in Italian translation for readers of literary adventure and nautical fiction.
- Cielo Rosso al Mattino by Paul Lynch A historical novel published in Italian translation for readers of literary historical fiction.
- Terminus Radioso (New Edition) by Antoine Volodine A literary fiction novel from post-exotic literature, published in paperback and digital format for Italian readers of experimental literature.
- La Verità che ci Riguarda by Alice Urciuolo A contemporary Italian novel published in paperback and digital format for readers of family and relationship fiction.
- Furgonauta by Andrea Pauletto A new release paperback book sold via the e-commerce platform to Italian readers.
- Roger Federer è esistito davvero by Emanuele Atturo A sports biography book published in paperback for Italian readers of sports literature.
- Non dite che non abbiamo niente by Madeleine Thien A literary fiction novel published in Italian translation for Italian readers of international contemporary fiction.
- Il corpo non dimentica by Violetta Bellocchio
Quantifiable outcome
- Alice Urciuolo's Adorazione was shortlisted for Premio Strega, major Italian literary prize
- +1 more outcomes
Companies that use 66thand2nd
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles1 record
66thand2nd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
66thand2nd partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Neri Pozza EditorecoreJoint operation starting June 2026 for publishing sports fiction in pocket book format in the BEAT Bestseller collection. Neri Pozza brings distribution expertise and established pocket book channel to 66thand2nd's sports literature catalog.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
66thand2nd competitors and assessment
Company assessmentDirect peers
- Marcos y Marcos: Italian independent publisher focused on literary fiction and translations; comparable in scale, editorial positioning, and reliance on independent distribution.
- SUR: Italian independent publisher of contemporary literary fiction, translations, and essays with strong editorial identity; competes for the same Italian literary-fiction audience.
- minimum fax: Independent Italian literary publisher based in Rome with a comparable focus on contemporary Italian and translated fiction, niche imprints, and direct engagement with readers; closest comparable in scale and editorial positioning.
- Edizioni Clichy: Independent Italian literary publisher of contemporary fiction and translations with a curated catalog, comparable to 66thand2nd's editorial scope.
- NN Editore: Italian independent literary publisher focused on high-quality translated and contemporary fiction with curated editorial identity, directly comparable in catalog positioning to 66thand2nd's Bookclub line.
- Neri Pozza Editore: Italian literary publisher with established pocket-book distribution channel; both partner (BEAT Bestseller) and competitor in Italian literary translation and fiction.
- Iperborea: Milan-based independent Italian publisher specializing in literary translations (notably Nordic literature); competes with 66thand2nd for the same translation-rights-driven literary fiction reader.
Broad incumbents
- Feltrinelli: Major Italian publisher with integrated bookstore chain; competes with 66thand2nd for literary fiction readers and benefits from a physical retail footprint that the independent lacks.
- Bompiani: Established Italian literary imprint (now part of Mondadori) publishing literary fiction, essays, and translations at much larger scale; serves as a broad incumbent reference for 66thand2nd's market.
- Einaudi: Italy's leading literary publisher (Giulio Einaudi editore, part of Mondadori Group); competes for translation rights and literary fiction readers at significantly larger scale.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
66thand2nd social profiles
Digital presence66thand2nd financial estimates
Financial estimateRevenue estimate
Valuation estimate
66thand2nd leadership team
Management profileNumber of profiles
66thand2nd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
66thand2nd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 66thand2nd
What does 66thand2nd do?
66thand2nd is an independent Italian publishing house that publishes, sells, and distributes literary fiction, sports literature, essays, and biographies in both physical (paperback) and digital (e-book) formats. The company operates a direct-to-consumer e-commerce platform on Shopify and a physical BookClub location in Rome, with a catalog spanning international authors in Italian translation and emerging Italian voices.
Is 66thand2nd a public or private company?
66thand2nd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 66thand2nd founded?
66thand2nd was founded in 2008. It employs 11 to 50 people.
Where is 66thand2nd based?
66thand2nd is headquartered in Rome, Italy, in the Europe region.
How does 66thand2nd make money?
Three revenue lines are on record. Physical Book Sales are the primary driver. The others are E-book Sales and publishing Rights and Licensing.
Who are 66thand2nd's main competitors?
Direct peers on record are Marcos y Marcos, SUR, minimum fax, Edizioni Clichy, NN Editore, Neri Pozza Editore and Iperborea. Broad incumbents are Feltrinelli, Bompiani and Einaudi.
Does 66thand2nd have an API?
No public API is recorded for 66thand2nd.
What industry is 66thand2nd in?
66thand2nd's product category is Independent Book Publishing. Its primary akta.pro industry code is MPAJAAAB, Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.). Its NAICS code is 513130 and its SIC code is 2731.