CENTRALMEDIC
Centralmedic AG is a Swiss direct-to-consumer e-commerce retailer, founded in 1989, selling nutritional supplements, care products, and aromatherapy oils to Swiss consumers via its own bilingual online storefront centralmedic.ch, with Colostrum as its flagship category.
- Company typePrivate
- Founded1989
- HeadquartersOberagger, Germany
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What CENTRALMEDIC does
Centralmedic AG (CENTRALMEDIC) is a privately held Swiss direct-to-consumer e-commerce retailer of nutritional supplements, care products, and aromatherapy oils, headquartered in Oberägeri in the canton of Zug, Switzerland, and founded in 1989 by owner-operator Claudia Schweizer. The company operates exclusively through its bilingual (German/French) online storefront centralmedic.ch and serves health-conscious Swiss consumers across the German- and French-speaking regions, with product merchandising organized around goals including women, men, athletes, seniors 50+, vegans, immune support, and pet owners. There are no physical retail locations, no third-party marketplace listings, and no international expansion beyond Switzerland.
The product portfolio is anchored by Colostrum as the flagship category (bovine and goat variants in capsules, powder, liquid, and skin-cream formats), supplemented by a broad catalog of vitamins and minerals (D3+K2, Magnesium DiCitrat, B-complex), Omega-3 and Omega-3-6-9 fatty acids, L-Arginine and Libitop endurance stacks, superfoods (Maca, Chlorella, Moringa, Goji, Acai, Reishi, Ginseng, Ashwagandha), CBD aroma oils, hemp protein, and dedicated animal health colostrums. Manufacturing is conducted in Centralmedic's own Swiss production facility, where capsule filling, powder mixing, and liquid bottling are handled with cold manufacturing and freeze-drying processes designed to preserve bioactive compounds in temperature-sensitive ingredients. The company holds ISO 9001, ISO 13485, Bio Inspecta, Swiss Made, and Demeter certifications, and warehousing and shipping are outsourced to Integra Stiftung für Behinderte im Freiamt, a Swiss social enterprise certified to ISO 9001 that employs people with disabilities.
The business model is pure direct-to-consumer via the owned online storefront, with revenue generated through one-time product purchases priced in Swiss Francs (CHF 11-69 per unit), tiered volume discounts for 2- and 3-plus-unit bundles, free shipping, and free payment methods including invoicing. Customer acquisition is explicitly non-paid, relying on SEO and organic content, a newsletter, and Facebook/Instagram social channels rather than advertising. Centralmedic has not raised any external venture, growth, or private equity funding and remains under concentrated single-owner control; it also offers in-house custom formulation and private label manufacturing services for capsule and tablet products as a secondary B2B motion. Revenue figures are not publicly disclosed, and the company does not maintain a public API, app, or developer-facing integration surface.
CENTRALMEDIC firmographics
Firmographics- Name
- CENTRALMEDIC
- Legal name
- Centralmedic AG
- Website
- https://centralmedic.ch
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Centralmedic AG is a Swiss direct-to-consumer e-commerce retailer, founded in 1989, selling nutritional supplements, care products, and aromatherapy oils to Swiss consumers via its own bilingual online storefront centralmedic.ch, with Colostrum as its flagship category.
- Ownership category
- akta.pro rank
CENTRALMEDIC industry classification
Industry- Product category
- Nutritional Supplements
- NAICS
- Food (Health) Supplement Retailers (456191), Pet and Pet Supplies Retailers (459910), Pharmaceutical Preparation Manufacturing (325412)
- SIC
- Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Probiotics & Digestive Health Supplements (CRADAGAF)
- akta.pro secondary industries
- Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Animal Health OTC Retail (Parasite Control, Basic Care) (HLAMAIAJ)
Keywords
Where CENTRALMEDIC is headquartered
LocationHeadquarters
- HQ city
- Oberagger
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
CENTRALMEDIC business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Direct-to-consumer supplement sales: The company sells its own-brand nutritional supplements and care products directly to end consumers through its e-commerce storefront centralmedic.ch. Revenue is generated through one-time product purchases with tiered volume discounts. The majority of products are own-brand (private label) manufactured in-house or through contracted Swiss production.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single unit price |
| Unit Pricing | Pay-as-you-go | 2-unit volume discount (Staffelpreis) |
| Unit Pricing | Pay-as-you-go | 3+ unit volume discount (Staffelpreis) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
CENTRALMEDIC product offering
Product offeringCore offering
Centralmedic is a Swiss online shop founded in 1989 that sells own-brand nutritional supplements, care products, and aromatherapy oils directly to Swiss consumers via its bilingual (German/French) centralmedic.ch e-commerce storefront. The flagship product category is colostrum (bovine and goat), complemented by a broad range of superfoods, vitamins, minerals, omega-3s, and skincare products. The company operates its own Swiss production facility with cold manufacturing and freeze-drying capabilities, and offers contract manufacturing and private label services for capsules and tablets starting from small minimum order quantities.
Product overview
CENTRALMEDIC is a Swiss online shop for nutritional supplements, care products, and aromatherapy oils, founded in 1989. The company operates its own production facility in Switzerland where most products are manufactured. The product portfolio is centered around Colostrum (bovine and goat) as a flagship category, supplemented by a comprehensive range of superfoods and botanical supplements including Maca, Omega-3 fatty acids, L-Arginine & Libitop, vitamins and minerals (D3, K2, B-complex, Magnesium), hemp/CBD products, Royal Jelly, Ginkgo, Goji, Acai, Aloe Vera, Chlorella, Moringa, Turmeric, and more. The company also offers specialized skincare products (Colostrum Crème Intense Extra) and dedicated animal health products (Colostrum for animals). Products are available for various target segments including women, men, couples, athletes, seniors 50+, vegans, and those seeking immune support. Manufacturing is handled by Swiss organizations employing people with disabilities, with ISO 9001 certification for production and logistics.
Differentiator
Problem solved
Functional benefit
Brands
- Natura Sana: A sub-shop for high-quality, innovative natural dietary supplements processed in Switzerland with social responsibility.
Products and services
- Colostrum EXTRA 120 Kapseln 500 mg Own-brand bovine colostrum capsules (500 mg) sourced from first milking within the first 6 hours, freeze-dried to preserve immunoglobulins, vitamins, and amino acids. Marketed for immune system support, regeneration, and nutrient supply.
- Colostrum Premium 120 Kapseln 500mg Premium bovine colostrum capsules made from first and second milking within first 12 hours, cold-produced and freeze-dried to preserve nutrients for immune and regeneration support.
- Colostrum BIO Extrakt 125 ml (Booster) Liquid organic colostrum extract cold-sterile filtered, decaffeinated, defatted, and lactose-reduced for direct intestinal absorption of bioactives.
- Ziegencolostrum Excellent 120 Kapseln à 400 mg Pure goat colostrum capsules without additives, cold-produced and freeze-dried, sourced from first and second milking within 12 hours; positioned as suitable for consumers with cow-milk intolerance.
- Colostrum + Probiotika 90 Kautabletten Chewable berry-flavored tablets combining colostrum with three probiotic strains (Bifidobacterium breve, Lactobacillus acidophilus, Bifidobacterium longum). Marketed for children from 2 years and adults seeking immune and digestive support.
- Leinsamenöl Omega 3-6-9 120 Kapseln à 1000 mg Flaxseed oil capsules providing Omega-3, Omega-6, and Omega-9 fatty acids with high lignan content from cold-pressed flaxseed oil.
- Omega-3-6-9 Fisch-, Leinsamen- & Borretschöl 100 Kapseln à 1200 mg Combination capsules with fish oil, flaxseed oil, and borage oil delivering DHA for brain function and EPA for heart function.
- Maca BIO Extra Stark 120 Kapseln à 500 mg Organic maca capsules sourced from the Peruvian Andes (Lake Junin, 4000 m elevation), grown without chemical aids, fertilizers, herbicides, pesticides, or fungicides.
- L-Arginin 1000 Extra Stark 100 Tabletten L-Arginine tablets (1000 mg) positioned for energy and endurance support.
- Libitop® Maximum 120 Kapseln Combination capsules with L-Arginine, vitamins B6, B12, folic acid, magnesium, and zinc positioned for energy and endurance support.
- Magnesium DiCitrat extra stark 250 Kapseln à 610 mg Vegan magnesium citrate capsules (TriMagnesiumDiCitrat) for energy and general wellbeing.
- Colostrum Starter Set Extra Bundle of one bottle of liquid Colostrum Bio Extrakt and 120 Colostrum Extra capsules, designed as an introductory regimen.
- Colostrum Intense Set Bundle combining one Colostrum Crème Intense Extra skin cream and one bottle of Colostrum Extra capsules for combined internal and topical use.
- Colostrum Crème Intense Extra Pharma-quality skin cream combining Colostrum Extra, Aloe Vera, Q10, and Hyaluron, marketed for new cell growth, repair of damaged skin cells, and restoration of youthful elasticity.
- BIO Hanfsamen Protein 63% Vegan premium hemp protein powder (63% protein) sold as a plant-based protein source.
- CBD Aromaöl Coco Moringa 20% CBD aromatherapy oil (20%) blended with coconut and moringa oil, made in Switzerland.
- Colostrum Bio Liquid für Tiere 125 ml Organic liquid colostrum supplement for dogs, cats, horses, and other animals, positioned as a vital boost during stress, physical activity, or pregnancy.
- Colostrum Pulver für Tiere 150 g Pure colostrum powder (150 g canister) for dogs, cats, and horses, made from 100% cow colostrum of first milking.
- Sango Koralle & Vitamin D3 & Vitamin K2 Combination capsules with Sango Coral (magnesium and calcium), Vitamin D3, and Vitamin K2 (MK-7) for bone health and optimal calcium absorption.
- Colostrum Extra Colostrum Pulver 100 g Exclusive own-brand pure colostrum powder (100 g) from first milking within the first 6 hours, freeze-dried.
- Vitamin D3 & Vitamin K2 (MK-7)
Quantifiable outcome
- Orders placed by 15:00 are delivered next day via A-Post
- +1 more outcomes
Companies that use CENTRALMEDIC
Customer profileSegments5 records
Ideal customer profiles3 records
CENTRALMEDIC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
CENTRALMEDIC partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Integra Stiftung für Behinderte im FreiamtcoreIntegra Stiftung is an ISO 9001 certified Swiss organization employing people with disabilities. It handles Centralmedic's warehouse management and order shipping. This social partnership is central to Centralmedic's brand identity, with explicit messaging that every order supports people with employment limitations.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
CENTRALMEDIC competitors and assessment
Company assessmentDirect peers
- DocMorris (Zur Rose Group): DocMorris is a major Swiss online pharmacy selling prescription drugs, OTC medicines, and nutritional supplements directly to Swiss consumers. It is the closest direct peer in geography, business model (DTC e-commerce), and product mix for the Swiss market.
- mycare.de: mycare is a German online pharmacy and supplement retailer offering OTC medicines, vitamins, and natural health products. It is comparable to Centralmedic on DTC model, product mix, and target customer segments in German-speaking markets.
- Medpex: Medpex is a German online pharmacy and mail-order drugstore offering supplements, OTC products, and natural remedies. Its assortment and target consumer overlap directly with Centralmedic's German-speaking market expansion potential.
- Naturprodukte.ch: Naturprodukte.ch is a Swiss online retailer focused on natural products, supplements, and organic health items. As a fellow Swiss DTC e-commerce competitor, it directly overlaps with Centralmedic on geography, assortment, and target customer.
Broad incumbents
- Weleda: Weleda is a Swiss-founded global natural cosmetics and holistic health brand producing supplements and skincare with biodynamic and certified-natural ingredients. Comparable to Centralmedic on Swiss origin, natural positioning, and overlapping skincare/supplement product categories.
- iHerb: iHerb is a global DTC online retailer of nutritional supplements, vitamins, and natural health products. While far larger and broader in assortment, it competes for the same Swiss health-conscious supplement consumer shopping online for international or specialty brands.
- Puritan's Pride: Puritan's Pride is a large US-based supplement brand and retailer with Swiss distribution, offering vitamins, supplements, and herbal products at competitive prices. It competes with Centralmedic for value-oriented Swiss supplement consumers seeking broad assortment.
- Shop Apotheke Europe: Shop Apotheke is a leading European online pharmacy selling OTC medicines, supplements, and health products across DACH and other EU markets. It overlaps with Centralmedic in online supplement retail and competes for German-speaking customers.
Emerging players
- Vitafy: Vitafy is a German DTC supplement and sports nutrition e-commerce retailer targeting health-conscious consumers with curated supplement bundles. It competes with Centralmedic on online positioning, supplement curation, and goal-based navigation for the German-speaking market.
- Vetfood (Vet-Concept): Vetfood / Vet-Concept is a Swiss and German animal nutrition and supplement specialist selling pet health products directly to consumers. It is a partial peer given Centralmedic's Colostrum for animals product line and shared Swiss DTC market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
CENTRALMEDIC social profiles
Digital presenceCENTRALMEDIC compliance and trust
Trust signalCompliance5 records
CENTRALMEDIC financial estimates
Financial estimateRevenue estimate
Valuation estimate
CENTRALMEDIC leadership team
Management profileNumber of profiles
Profiles1 record
CENTRALMEDIC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CENTRALMEDIC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CENTRALMEDIC
What does CENTRALMEDIC do?
Centralmedic is a Swiss online shop founded in 1989 that sells own-brand nutritional supplements, care products, and aromatherapy oils directly to Swiss consumers via its bilingual (German/French) centralmedic.ch e-commerce storefront. The flagship product category is colostrum (bovine and goat), complemented by a broad range of superfoods, vitamins, minerals, omega-3s, and skincare products. The company operates its own Swiss production facility with cold manufacturing and freeze-drying capabilities, and offers contract manufacturing and private label services for capsules and tablets starting from small minimum order quantities.
Is CENTRALMEDIC a public or private company?
CENTRALMEDIC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CENTRALMEDIC founded?
CENTRALMEDIC was founded in 1989. It employs 1 to 10 people.
Where is CENTRALMEDIC based?
CENTRALMEDIC is headquartered in Oberagger, Germany, in the Europe region.
How does CENTRALMEDIC make money?
One revenue line is on record: direct-to-consumer supplement sales.
Who are CENTRALMEDIC's main competitors?
Direct peers on record are DocMorris (Zur Rose Group), mycare.de, Medpex and Naturprodukte.ch. Broad incumbents are Weleda, iHerb, Puritan's Pride and Shop Apotheke Europe. Emerging players are Vitafy and Vetfood (Vet-Concept).
Does CENTRALMEDIC have an API?
No public API is recorded for CENTRALMEDIC.
What industry is CENTRALMEDIC in?
CENTRALMEDIC's product category is Nutritional Supplements. Its primary akta.pro industry code is CRADAGAF, Probiotics & Digestive Health Supplements, with a secondary code of CRABAAAF, Dermocosmetics & Medical-Grade Skincare. Its NAICS code is 456191 and its SIC code is 5122.