EPUAP

What EPUAP does

EPUAP (European Pressure Ulcer Advisory Panel) is a UK-registered non-profit charity, founded in 1996 and operationally managed via a business office in Prague, Czech Republic (c/o Codan Consulting). It functions as the leading European authority on the prevention and treatment of pressure ulcers (also called pressure injuries), serving healthcare researchers, clinicians, hospitals and care institutions, and — increasingly — health policy makers across more than 30 European countries and a broader global audience. Its core mission is to provide relief for persons suffering from, or at risk of, pressure ulcers through research and public education, and to influence pressure ulcer policy in all European countries toward adequate, patient-centered, and cost-effective care.

The organization's product portfolio is content- and community-based rather than technology-based. Core offerings include: the International Pressure Ulcer/Injury Guideline (4th Edition, 2025), co-developed with NPIAP and PPPIA under the Guideline Governance Group; the EPUAP Pressure Ulcer Curriculum (e-learning); PU Algorithms for clinical decision support; the standardized Pressure Ulcer Classification System; the Prophylactic Dressing Standards Initiative (PDSI); and the annual STOP Pressure Ulcer Day awareness campaign (third Thursday of November). These are supplemented by research funding programs (Starting Grants up to 7,000 EUR for early-career researchers), Investigator Awards, podcasts distributed on major audio platforms, multi-language YouTube content, and webinars. There are no proprietary AI/ML systems, software APIs, or technology platforms disclosed.

EPUAP's revenue model combines recurring membership subscriptions from healthcare professionals and institutions, event registration fees for the Annual Meeting and Masterclass series (rotating European cities), unit-priced merchandise sales (STOP PU Day T-shirts, stickers, pens) via an E-shop, and grant-funded research programs. The organization is governed by trustees serving on Scientific, Education, Research, and Guidelines committees, with current leadership comprising President Andrea Pokorná and President-Elect Tom O'Connor. EPUAP is independently funded, has no parent company, and operates without venture or private equity ownership.

Name

EPUAP

Legal name

European Pressure Ulcer Advisory Panel

Website

https://epuap.org

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

EPUAP is a UK-registered non-profit charity and the leading European authority on pressure ulcer prevention and treatment. It serves healthcare researchers, clinicians, hospitals, and policymakers across 30+ countries via clinical guidelines, education, research grants, and the annual STOP Pressure Ulcer Day campaign.

Ownership category

akta.pro rank

Product category

Clinical Practice Guidelines and Wound Care Education

NAICS

Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Emergency Medical Services (EMT/Paramedic) Training (EDAOAMAC)

Keywords

• Pressure ulcer prevention
• Clinical practice guidelines
• Wound care education
• Healthcare professional membership
• Medical research grants

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Membership fees: EPUAP operates as a membership organization with annual membership fees that provide access to guidelines, educational resources, events, and networking opportunities.
2. STOP PU Materials merchandise: Sale of STOP Pressure Ulcer merchandise including T-shirts (8 EUR each), stickers (3 EUR for 10), and pens (5 EUR for 10).
3. Event registration fees: Revenue from annual meetings and masterclasses including early-bird discounts (up to €200 savings) and standard registration fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

EPUAP is a non-profit professional advisory organization that develops and disseminates evidence-based clinical practice guidelines, educational curricula, classification systems, and decision-support algorithms for pressure ulcer prevention and treatment. It funds early-career pressure ulcer research through grants of up to €7,000 per project, runs the annual STOP Pressure Ulcers awareness initiative, hosts European annual meetings and masterclasses, and operates a membership community for healthcare professionals and institutions across Europe and globally.

Product overview

EPUAP (European Pressure Ulcer Advisory Panel) is a pan-European healthcare advisory organization dedicated to pressure ulcer prevention and treatment. The organization operates as a unified platform offering clinical guidelines, educational programs, and research support rather than a traditional software product. Its core portfolio includes the International Pressure Ulcer/Injury Guideline (now in its 4th Edition), the EPUAP Pressure Ulcer Curriculum e-learning system, PU Algorithms for clinical decision support, and the Pressure Ulcer Classification System. These core offerings are supplemented by the STOP Pressure Ulcers annual awareness campaign, EPUAP Annual Meetings, Masterclasses, Investigator Awards, Research Funding programs (including grants up to €7,000), and EPUAP Podcasts. The organization also maintains an E-shop for STOP PU Day merchandise and runs webinars for professional education.

Differentiator

Problem solved

Functional benefit

Brands

• STOP Pressure Ulcer Day: Annual awareness day dedicated to raising awareness about pressure ulcer prevention and treatment, held annually on the third Thursday of November
• EPUAP Masterclass
• EPUAP Annual Meeting

Products and services

• International Pressure Ulcer/Injury Guideline Comprehensive clinical practice guideline for prevention and treatment of pressure ulcers/injuries, produced collaboratively by NPIAP, EPUAP, and PPPIA and recognized as the European standard reference. Used by healthcare professionals, researchers, and institutions to implement evidence-based pressure ulcer protocols.
• EPUAP Pressure Ulcer Curriculum (e-learning) E-learning educational curriculum designed for specialists responsible for management of pressure ulcers in practice, developed by the EPUAP Education Committee. Used by nurses, physicians, and clinical specialists seeking structured pressure ulcer training and continuing professional development.
• PU Algorithms Two clinical algorithms used as basic guidelines to follow when preventing and treating pressure ulcers, created as practical decision-support tools for healthcare professionals during STOP PRESSURE ULCER DAY activities.
• Pressure Ulcer Classification System Standardized classification system for categorizing pressure ulcers by severity and type, providing a common language for documentation, research, and clinical communication across European healthcare settings.
• STOP Pressure Ulcers Initiative Annual global awareness campaign held on the third Thursday of November to raise awareness about pressure ulcer prevention, including the annual STOP PU competition, downloadable awareness materials, country-level participation reports, and recognition awards for participating institutions.
• EPUAP Annual Meeting Leading European annual conference on pressure ulcer prevention and treatment featuring scientific presentations, workshops, networking, and recognition events for healthcare professionals and researchers from across Europe and beyond. The 2024 edition was the 24th Annual Meeting.
• EPUAP Masterclass In-person intensive training program on pressure ulcer prevention and treatment featuring workshops, group activities, and expert lectures for healthcare professionals seeking in-depth theoretical and practical education. Events rotate between European host cities.
• Research Funding Programs (Starting Grant) Grant program offering up to €7,000 per project for early career researchers conducting innovative pressure ulcer management and prevention research, with project durations spanning 12, 18, or 24 months. Administered by the EPUAP Research Committee.
• Investigator Awards Recognition awards program for pressure ulcer researchers including the Experienced Career Investigator Award, Early Career Investigator Award, Novice Investigator Award, and Life Achievement Investigator Award, presented at EPUAP Annual Meetings.
• EPUAP Membership Annual membership program for healthcare professionals and researchers providing access to guidelines, educational resources, events, networking opportunities, and reduced registration at EPUAP meetings and masterclasses.
• STOP PU E-shop (Merchandise) Online store selling STOP Pressure Ulcer Day merchandise including T-shirts (€8 each), stickers (€3 per pack of 10), and pens (€5 per pack of 10) for use in institution-level and unit-level awareness campaigns.
• Prophylactic Dressing Standards Initiative (PDSI) Multi-stakeholder initiative focused on establishing standards for prophylactic dressings in pressure ulcer prevention, aimed at clinicians and procurement stakeholders seeking defined performance criteria for prophylactic wound dressings.
• EPUAP Webinars Free virtual educational webinars presenting pressure ulcer research, curriculum content, and guideline implementation, including the Pressure Ulcer Curriculum webinar and dedicated guideline implementation workshops.

Quantifiable outcome

• EPUAP provides funding of up to €7,000 per project for early career researchers through its Starting Grant program.
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Codan ConsultingcoreOthersCodan Consulting provides business office services for EPUAP, including administrative support, contact management ([email protected]), and operational assistance. The business office is located in Prague, Czech Republic.
• National Pressure Injury Advisory Panel (NPIAP)coreStrategic or Co-development PartnerNPIAP collaborates with EPUAP and PPPIA as part of the Guideline Governance Group (GGG) to develop the International Pressure Ulcer/Injury Guideline. This partnership produces the authoritative global guidelines for pressure ulcer prevention and treatment.
• Pan Pacific Pressure Injury Alliance (PPPIA)coreStrategic or Co-development PartnerPPPIA collaborates with EPUAP and NPIAP as part of the Guideline Governance Group (GGG) to develop the International Pressure Ulcer/Injury Guideline. This partnership ensures global representation in evidence-based guideline development.
• Guideline Governance Group (GGG)coreStrategic or Co-development PartnerThe GGG is a group of health experts from NPIAP, EPUAP, and PPPIA responsible for developing the International Pressure Ulcer/Injury Guideline. The 4th edition is expected in 2025.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Wounds International: Wounds International is a wound-care focused publisher and conference organizer producing clinical education content and best-practice documents. Comparable to EPUAP's content and conference pillars but operates commercially rather than as a membership society.

Direct peers

• World Union of Wound Healing Societies (WUWHS): WUWHS is the global umbrella organization for wound healing societies, hosting a world congress and serving as a forum for national wound care bodies. It is structurally comparable to EPUAP as a multi-society federation with similar educational and awareness missions.
• National Pressure Injury Advisory Panel (NPIAP): NPIAP is the US-based peer organization and co-author with EPUAP of the International Pressure Ulcer/Injury Guideline. Both organizations operate as non-profit advisory panels with parallel mission, governance, and product structures (guidelines, awareness days, awards, research support).
• Pan Pacific Pressure Injury Alliance (PPPIA): PPPIA is the Asia-Pacific counterpart and third member of the Guideline Governance Group with EPUAP and NPIAP. It operates a parallel advisory model — guideline co-development, regional awareness campaigns, and research awards — covering pressure injury prevention across the Pan Pacific region.
• European Wound Management Association (EWMA): EWMA is the leading European non-profit for wound management more broadly. It overlaps with EPUAP in clinician education, annual conferences, and guidelines, but covers all wound types rather than pressure ulcers specifically.

Others

• ConvaTec Group: ConvaTec is a major commercial wound care product company whose Prophylactic Dressing Standards Initiative overlaps with EPUAP's PDSI. It is an industry partner rather than a peer society but engages with EPUAP as a sponsor and content collaborator.
• Journal of Wound Care: Journal of Wound Care is the leading peer-reviewed wound care publication, used by EPUAP members and trustees. It is adjacent infrastructure for the same clinical community rather than a direct competitor.

Regional players

• Wounds Australia: Wounds Australia is the national peak body for wound care in Australia, hosting annual conferences and producing clinical standards. It parallels EPUAP's structure at a national level and engages with EPUAP through shared researchers (e.g., University of Sydney award winners).
• Tissue Viability Society (TVS): TVS is the UK-based society focused on tissue viability and wound care, overlapping with EPUAP in pressure ulcer prevention but primarily serving UK clinicians and serving as a national affiliate in EPUAP's pan-European ecosystem.
• Wounds Canada: Wounds Canada is a Canadian non-profit dedicated to wound care education and awareness, comparable in mission and program structure to EPUAP but operating regionally in Canada.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@epuapbusinessoffice
• Facebookfacebook.com/EPUAP
• LinkedInlinkedin.com/company/european-pressure-ulcer-advisory-panel
• Instagraminstagram.com/epuap_org
• Xx.com/EPUAP1

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EPUAP