Manthan

What Manthan does

The Manthan School is a CBSE-affiliated co-educational K-12 institution operating in Greater Noida West (Noida Extension), Uttar Pradesh, India, under the aegis of the Mahagun Shiksha and Sewa Foundation. Founded in 2017, the school serves families across the Delhi NCR region with a continuous academic program spanning Toddlers (Cuddle Bugs, age 2+) through Grade 12, organized into four levels: Pre-Primary, Primary (Grades 1-5), Middle School (Grades 6-8), and Secondary/Senior Secondary (Grades 9-12) with Science, Commerce, Humanities, and Vocational streams. The 2.5-acre main campus includes smart classrooms, laboratories, an audio-visual room, an open-air theatre, sports arenas, a physical library of approximately 8,000 books, and a digital library of over 7,000 titles sorted by Lexile Level. The school also operates a secondary campus in Noida Sector 78.

The institution generates revenue through recurring quarterly composite fees (₹27,000-32,400 depending on grade level) plus one-time admission fees (₹20,000-35,000) and separately billed transportation services delivered via a GPS-enabled air-conditioned bus fleet. Distribution is direct-to-consumer through on-campus admissions, an online registration portal, an Edunext-powered ERP parent portal, and Paytm fee payment integration. Marketing is conducted primarily through organic social media (Facebook, Instagram, YouTube, LinkedIn, Twitter) and content marketing via the school website and blog. Beyond academics, the school offers Olympiad preparation, third-language programs (French, German, Sanskrit), extracurricular activities across sports and performing arts, and academic and sports scholarships. International exposure is supported through a student exchange partnership with Areum Middle School in Sejong, South Korea, and British Council ISA/RIDS accreditation.

The school has accumulated multiple industry recognitions including British Council International School Award, Guinness World Record (with Blue Nudge for largest collection of paper and plastic materials, 2024), Swachh Vidyalaya Puraskar 2021-22 (98% score, five-star rating from Ministry of Education), Education Today ranking #1 in NCR for Individual Attention, and a #9 all-India ranking in the EducationWorld Design Thinking Leaders Award 2019-20. Leadership includes Principal Ms. Poonam Kumar Mendiratta (IPN India's Most Impactful School Leader 2024), Director Ms. Divya Jain, COO Ms. Puja Khurana, and Headmistress Ms. Ashima Hooda. The institution is private, trust/society-run (not investor-backed), and has no disclosed funding rounds or institutional equity ownership.

Name

Manthan

Legal name

The Manthan School

Website

https://themanthanschool.co.in

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

251–500 employees

Short description

The Manthan School is a CBSE-affiliated private K-12 institution in Greater Noida West, India, serving Delhi NCR families with continuous education from Toddlers to Grade 12 under the Mahagun Shiksha and Sewa Foundation.

Ownership category

akta.pro rank

Product category

K-12 Private School Education

NAICS

Elementary and Secondary Schools (611110), Elementary and Secondary Schools (6111), Educational Services (61)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Arts-Focused Private K–12 Schools (EDAJABAN)

akta.pro secondary industries

Preschool Programs within Private K–12 Schools (EDACABAM), General Preschools (Play-Based) (EDACABAA)

Keywords

• CBSE school education
• K-12 private school
• Pre-primary schooling
• Primary secondary education
• School extracurricular programs

Headquarters

HQ city

Greater Noida West

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Composite Fees: Primary revenue from quarterly composite fees covering academic instruction, facilities, and activities. Fees vary by grade level from Pre-Nursery to Grade 12, with admission fees charged at enrollment.
2. Transport Services: School-operated bus fleet providing transportation services to students, charged separately from composite fees on an 11-month basis

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Manthan School is a CBSE-affiliated co-educational K-12 institution offering comprehensive academic programs from Toddlers (age 2+) through Grade 12 across Pre-Primary, Primary, Middle, and Secondary levels, with Science, Commerce, Humanities, and Vocational streams at the senior secondary level. The school supplements academics with extracurricular activities (theatre, fine arts, music, dance, multiple sports), a digital and physical library, Olympiad preparation, scholarships, and an international exchange program. The school also operates GPS-enabled bus transportation and an ERP-based parent portal for fee payments and ongoing communication.

Product overview

The Manthan School is a CBSE-affiliated co-educational institution in Greater Noida West offering comprehensive K-12 education from Toddlers (age 2+) through Grade 12. The school operates a unified educational program structured across four key levels: Pre-Primary (Toddlers to KG), Primary (Grades 1-5), Middle School (Grades 6-8), and Secondary School (Grades 9-12). The institution offers Science, Commerce, Humanities, and Vocational streams at the senior secondary level. Beyond academics, the school provides Extracurricular Activities (ECA) including sports, arts, and performing arts, supported by facilities such as libraries (physical and digital), laboratories, and transportation services. The school also maintains international partnerships for exchange programs and prepares students for Olympiads with scholarship opportunities for academic and sports achievers.

Differentiator

Problem solved

Functional benefit

Products and services

• CBSE K-12 Education Program Comprehensive CBSE-affiliated co-educational K-12 program covering Toddlers (age 2+) through Grade 12 with Science, Commerce, Humanities, and Vocational streams at senior secondary level, designed for families in the Delhi NCR region.
• Pre-Primary Education Program (Toddlers to KG) Early childhood education program for ages 2-6 covering Cuddle Bugs (Toddlers), Hatchlings (Pre-Nursery), Nestlings (Nursery), and Fledglings (KG) with age-appropriate play-based and experiential curriculum.
• Primary School Curriculum (Grades 1-5) CBSE primary education program for Grades 1-5 covering English, Hindi, Mathematics, Environmental Studies, Computer Science, General Knowledge, Music, Dance, Art & Craft, and Physical Education with Computer-Aided Learning through Smart Class.
• Middle School Curriculum (Grades 6-8) CBSE middle school program for Grades 6-8 covering Social Sciences, Sciences, Mathematics, English, Hindi, and Information Technology, with third language options including French, German, and Sanskrit.
• Secondary School Curriculum (Grades 9-12) CBSE secondary and senior secondary education for Grades 9-12 offering Science, Commerce, Humanities, and Vocational streams with subject choices including Physics, Chemistry, Mathematics, Biology, Accountancy, Business Studies, Economics, Psychology, and Computer Science.
• Extracurricular Activities (ECA) Program Comprehensive extracurricular program covering Theatre, Fine Arts, Western/Indian Music, Dance, and sports including Basketball, Football, Skating, Gymnastics, Taekwondo, Badminton, Chess, and Carrom Board, taught by trained professional instructors.
• Third Language Program Three-language curriculum program offering French, German, and Sanskrit as third language options for students in Grades 5-8, promoting multilingualism.
• Library Services Physical library housing approximately 8,000 books complemented by a Digital Library with over 7,000 books accessible to students sorted by Lexile Level for personalized reading.
• School Transportation Service GPS-enabled fleet of air-conditioned buses with female attendants providing safe and comfortable transport to students across Greater Noida West, charged separately from composite fees on an 11-month basis.
• Olympiad Preparation Program Competitive examination preparation program for Olympiads in Science, Mathematics, English, General Knowledge, and Computers designed to improve aptitude and identify young talent.
• Scholarship Programs Academic scholarships for students in Grades 8-11 demonstrating outstanding academic achievement, and Sports scholarships for students excelling in various sporting disciplines.
• International Exchange Program International student exchange program in partnership with Areum Middle School in Sejong, South Korea, providing students with global exposure and cross-cultural learning opportunities.

Quantifiable outcome

• Swachh Vidyalaya Puraskar 2021-22 with 98% score and five-star rating
• +3 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered major, core and minor.

• Blue NudgemajorStrategic or Co-development Partner · 1 January 2024The school collaborated with Blue Nudge to set a Guinness World Record for the largest collection of paper and plastic materials, demonstrating commitment to environmental sustainability and waste management education.
• British CouncilcoreStrategic or Co-development Partner · 1 January 2019The Manthan School received the International School Award (ISA) and later Recognition of International Dimension in Schools (RIDS) from British Council. The accreditation aims to develop the school's international dimension by providing a framework for international partnerships and global learning.
• Areum Middle School, Sejong, South KoreacoreStrategic or Co-development Partner · 1 January 2019The school has partnered with Areum Middle School in South Korea for academic cooperation and exchange activities, providing students with international exposure and cross-cultural learning opportunities.
• INTERACT ClubminorStrategic or Co-development PartnerSchool has an Interact Club for student community service and leadership development activities.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Ryan International School: One of India's largest K-12 chains with 130+ campuses nationwide including NCR. While not specialized to Greater Noida West, it competes on CBSE curriculum, international activities, and pricing tier similar to Manthan.

Regional players

• Step by Step School: Premium K-12 school in Noida Sector 132 offering CBSE curriculum with strong international approach. Direct geographic competitor for Greater Noida West families seeking premium CBSE education.

Direct peers

• Amity International School: Amity operates multiple CBSE and IB schools in Noida and Greater Noida, including Amity International School Sector 1 and Amity Global School. Closest direct peer given shared geographic catchment and international positioning.
• Lotus Valley International School: Premium CBSE K-12 school located in Greater Noida, directly competing with Manthan in the same micro-market. Offers international approach with holistic development, very similar value proposition.
• Ahlcon International School: Premium CBSE school in Delhi/NCR where Manthan students compete in interschool events. Comparable positioning in the NCR premium CBSE segment with strong focus on academics and co-curriculars.
• GD Goenka Public School: Multi-branch CBSE K-12 chain with schools in Noida and Greater Noida area. Competes on premium CBSE positioning, infrastructure, and co-curricular programs similar to Manthan's offering.
• Shiv Nadar School: Premium K-12 school with NCR presence including Noida, founded by Shiv Nadar Foundation. Competes with Manthan for the same affluent parent segment seeking holistic and technology-enabled education.
• Delhi Public School (DPS): DPS is one of India's largest CBSE K-12 school chains with multiple campuses across NCR including Greater Noida. Directly competes with Manthan for CBSE-affluent families in the same micro-market using identical CBSE curriculum.
• Pathways World School: Premium international school in Greater Noida area offering K-12 with global learning approach and British Council-style international partnerships. Comparable to Manthan's international dimension strategy.
• Presidium School: Multi-branch K-12 chain with NCR presence including Greater Noida, offering CBSE curriculum with focus on individual attention and holistic development. Direct competitor to Manthan's positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/manthan_noida
• YouTubeyoutube.com/channel/UCzMHxO9-GNvvUwmVp7cX04Q/videos
• Facebookfacebook.com/themanthanschoolgreaternoidawest
• LinkedInlinkedin.com/company/the-manthan-school-noida
• Instagraminstagram.com/themanthanschoolgreaternoida

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Manthan