Turolight
- Company typePrivate
- Founded2002
- HeadquartersMarkham, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Turolight does
Turolight Inc. is a privately held Canadian lighting products company headquartered in Markham, Ontario, operating since 2002 with 11-50 employees. The company distributes a broad portfolio of lighting products — including LED fixtures (down lights, slim panels, strips, wraps, high bay, vapour tights, area/flood lights, decorative, cylinder, full spectrum), LED lamps (filament, A-shape, MR16, PAR, linear, and others), emergency lighting, and conventional (non-LED) products — through a nationwide network of regional sales agents covering all Canadian provinces from Atlantic Canada to British Columbia, supplemented by direct account managers in the Greater Toronto Area.
The company's core product lines serve residential, commercial, and industrial segments with a horizontal segmentation approach, addressing pain points such as energy cost reduction, high-bay illumination, vapor-tight requirements for wet environments, and smart lighting control. Technical differentiators include selectable wattage and color temperature (CCT) options, 120-347V auto-sensing drivers for voltage flexibility, Energy Star certifications on several product series, and the proprietary TuroSmart Bluetooth-enabled smart control sub-brand for wireless fixture management. Turolight does not appear to manufacture in-house; it sources products from manufacturing partners and distributes them under its own sub-brand lineup (RIGID, SEL, FIT, SSL).
Turolight's business model is B2B distribution with quote-based pricing — no public pricing is disclosed, and customers engage through direct sales contact or via the regional agent network. Revenue streams consist of one-time product sales across the four main categories. The company maintains an active marketing presence through its catalog website, promotional offers, and a dedicated distributor recruitment channel, but operates without disclosed funding rounds, M&A activity, or institutional investment. Geographic scope is Canada-only with no disclosed international expansion plans.
Turolight firmographics
Firmographics- Name
- Turolight
- Legal name
- Turolight Inc.
- Website
- https://turolight.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Turolight industry classification
Industry- Product category
- Commercial Lighting
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139), Electric Lighting Equipment Manufacturing (33513)
- SIC
- Electric Lighting & Wiring Equipment (3640), Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)
- akta.pro primary industry
- Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights) (IMAGAIAA)
- akta.pro secondary industries
- Commercial & Industrial Lighting Retail (High Bay, Troffers, Warehouse) (CRAIAHAG), Lighting Controls & Smart Lighting Systems (BPABAGAC), Light Bulbs & Lamp Replacements Retail (LED, Smart Bulbs, Specialty) (CRAIAHAD)
Keywords
Where Turolight is headquartered
LocationHeadquarters
- HQ city
- Markham
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Turolight business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- LED Fixture Sales: One-time sales of LED lighting fixtures including down lights, slim panels, strips, wraps, high bay lights, vapor tights, and decorative fixtures for commercial, residential, and industrial applications
- LED Lamp Sales: Sales of LED replacement lamps including filament, A-shape, MR16, PAR, linear, PL, BR, and specialty lamps
- Emergency Lighting: Sales of emergency lighting products including signs, combo units, battery packs, and remotes
- Conventional Lighting: Sales of conventional (non-LED) lighting products including office fixtures, CFL, and linear fluorescent products
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B direct pricing - quote-based |
Go-to-market motion1 record
Distribution channels10 records
Marketing channels4 records
Turolight product offering
Product offeringCore offering
Turolight manufactures and distributes a comprehensive portfolio of LED lighting fixtures (down lights, panels, strips, high bays, vapour tights, area/flood lights), LED replacement lamps, emergency lighting products, and conventional lighting. The company distributes these products across Canada through regional sales agents and direct sales, targeting commercial, industrial, and residential markets. It also offers the TuroSmart Bluetooth-based smart control system for wireless management of compatible LED fixtures.
Product overview
Turolight is a Canadian lighting products company based in Markham, Ontario offering a comprehensive portfolio of LED fixtures, LED lamps, emergency lighting, and conventional lighting products. The product portfolio includes multiple product series: LED Fixtures (down lights, slim panels, strips, wraps, flat panels, centre baskets, high bay round/linear, vapour tights, area/flood lights, wall mount, canopy, surface mount, decorative, sensors, cylinder, full spectrum), LED Lamps (filament, A shape, MR16, PAR, G9/G4/MR11, linear, PL, BR, ballast, deco), Emergency Lighting (signs, lights, combo, battery packs, remotes), and Conventional Lighting (office fixtures, CFL PL/spiral, linear fluorescent, down light fixtures, highbay fixtures). The company also offers TuroSmart as a smart control sub-brand for wireless control of LED fixtures.
Differentiator
Problem solved
Functional benefit
Brands
- TuroSmart: Smart control system for LED fixtures, featuring Bluetooth-enabled sensors and accessories for intelligent lighting management.
- RIGID
- SEL
- FIT
- SSL
Products and services
- LED Fixtures
Companies that use Turolight
Customer profileSegments3 records
Ideal customer profiles3 records
Turolight technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Turolight partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Turolight Inc.coreThe privacy policy identifies TuroSmart App as an associated service, with Turolight Inc. as the parent data controller for customer information collected through both the main website and the TuroSmart mobile application ecosystem.
Recent moves4 records
Expansion highlights4 records
Turolight competitors and assessment
Company assessmentBroad incumbents
- Signify (Philips Lighting): Global lighting leader (Philips, Color Kinetics, Interact). Competes with Turolight across LED fixtures, lamps, and smart lighting controls, with the scale, R&D, and global brand to set category pricing and specifications in Canada.
- Hubbell Lighting: U.S. lighting manufacturer (Columbia, Prescolite, Litecontrol). Directly overlaps with Turolight in commercial and industrial LED luminaires, leveraging parent Hubbell's electrical distribution scale to reach the same contractor base.
- Acuity Brands: U.S. publicly traded lighting and building solutions leader (Lithonia, Juno, Gotham, etc.). Overlaps Turolight across virtually every commercial/industrial fixture category, with far larger scale, broader spec-grade portfolio, and direct relationships with major contractors and engineers.
- Eaton (Cooper Lighting Solutions): Major North American lighting and electrical manufacturer (Metalux, Halo, Portfolio). Overlaps Turolight in commercial and industrial LED fixtures and connected lighting, with deep electrical distributor relationships globally.
- Leviton Manufacturing: Large North American electrical and lighting controls manufacturer. Overlaps with Turolight's TuroSmart and fixture business in dimming, sensors, and connected lighting, distributed through the same electrical wholesaler channels in Canada.
Direct peers
- Delviro Energy: Canadian LED lighting manufacturer and brand owner serving commercial and industrial markets. Closely comparable to Turolight in being a Canadian-based, brand-led LED lighting business selling through distribution into similar end markets.
- Visionary Lighting: Canadian LED lighting distributor serving commercial and industrial customers. Similar product breadth, GTM model (distributor/agent), and Canadian footprint to Turolight, often competing head-to-head on regional specification work.
- Liteline Corporation: Canadian LED lighting manufacturer and distributor headquartered in the Greater Toronto Area, serving residential, commercial, and industrial customers across Canada. Direct overlap with Turolight in product categories (fixtures, lamps, controls), GTM model (regional sales agents), and Canadian channel footprint.
Emerging players
- Lutron Electronics: Specialist in lighting controls and smart shading (Caseta, RA, Vive). Directly comparable to Turolight's TuroSmart smart control offering, with a much larger installed base and a recognized specification-grade controls brand.
Regional players
- Beghelli Canada: Italian-headquartered lighting manufacturer with a Canadian presence, selling commercial and industrial LED fixtures. Comparable to Turolight in product categories and Canadian go-to-market, with European design and parent-company R&D as differentiating assets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Turolight social profiles
Digital presenceTurolight financial estimates
Financial estimateRevenue estimate
Valuation estimate
Turolight leadership team
Management profileNumber of profiles
Profiles2 records
Turolight funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Turolight M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Turolight
What does Turolight do?
Turolight manufactures and distributes a comprehensive portfolio of LED lighting fixtures (down lights, panels, strips, high bays, vapour tights, area/flood lights), LED replacement lamps, emergency lighting products, and conventional lighting. The company distributes these products across Canada through regional sales agents and direct sales, targeting commercial, industrial, and residential markets. It also offers the TuroSmart Bluetooth-based smart control system for wireless management of compatible LED fixtures.
Is Turolight a public or private company?
Turolight is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Turolight founded?
Turolight was founded in 2002. It employs 11 to 50 people.
Where is Turolight based?
Turolight is headquartered in Markham, Canada, in the North America region.
How does Turolight make money?
Four revenue lines are on record. LED Fixture Sales are the primary driver. The others are LED Lamp Sales, emergency Lighting and conventional Lighting.
Who are Turolight's main competitors?
Broad incumbents on record are Signify (Philips Lighting), Hubbell Lighting, Acuity Brands, Eaton (Cooper Lighting Solutions) and Leviton Manufacturing. Direct peers are Delviro Energy, Visionary Lighting and Liteline Corporation. Lutron Electronics is listed as an emerging player. Beghelli Canada is listed as a regional player.
Does Turolight have an API?
No public API is recorded for Turolight.
What industry is Turolight in?
Turolight's product category is Commercial Lighting. Its primary akta.pro industry code is IMAGAIAA, Industrial & Commercial Luminaires (High-bay, Low-bay, Troffers, Downlights), with a secondary code of CRAIAHAG, Commercial & Industrial Lighting Retail (High Bay, Troffers, Warehouse). Its NAICS code is 335132 and its SIC code is 3640.