Insurelink (East Anglia)
Insurelink (East Anglia) is a small regional UK insurance broker founded in 1995, based in Lowestoft, providing commercial, leisure, money cover, and niche event insurance (e.g., bouncy castle hire) to individuals and small businesses in East Anglia.
- Company typePrivate
- Founded1995
- HeadquartersLowestoft, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Insurelink (East Anglia) does
Insurelink (East Anglia) is a private, for-profit insurance intermediary founded in 1995 and headquartered in Lowestoft, United Kingdom. According to available firmographic data, the firm provides insurance brokerage services across several lines, including money cover, business/commercial insurance, leisure insurance, and niche event-related coverage such as bouncy castle hire insurance. The firm operates with a headcount in the 11-50 range, consistent with a small regional broker serving individuals and small businesses primarily in the East Anglia region.
No proprietary technology stack, product catalog, or pricing model details are disclosed in the source material. The firm's only observable digital channel, its corporate website at insurelink.org, is currently non-functional — the URL returns an ASP.NET server error (System.Web.HttpException on a .NET Framework 4.0 / ASP.NET 4.8 stack) and a frames-based placeholder page, providing no business content, no products, no pricing, and no contact pathway beyond what the firmographics record implies.
The business model is consistent with that of a traditional UK independent insurance broker: commission- or fee-based intermediation across multiple insurance lines, distributed via local relationships rather than digital channels. There is no evidence of investment, M&A activity, parent company affiliation, leadership team, partnerships, awards, regulatory actions, or strategic communications in the source data. Overall, the available evidence portrays a long-tenured but small-scale regional broker with an absent digital presence and no observable recent strategic activity.
Insurelink (East Anglia) firmographics
Firmographics- Name
- Insurelink (East Anglia)
- Website
- https://insurelink.org
- Company type
- Private
- Founded year
- 1995
- Headcount range
- 11–50 employees
- Short description
- Insurelink (East Anglia) is a small regional UK insurance broker founded in 1995, based in Lowestoft, providing commercial, leisure, money cover, and niche event insurance (e.g., bouncy castle hire) to individuals and small businesses in East Anglia.
- Ownership category
- akta.pro rank
Insurelink (East Anglia) industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Insurtech-Enabled Brokerage (Digital Brokers & Aggregators) (FSAEADAN)
Keywords
Where Insurelink (East Anglia) is headquartered
LocationHeadquarters
- HQ city
- Lowestoft
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Insurelink (East Anglia) business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Insurelink (East Anglia) product offering
Product offeringCore offering
Insurelink (East Anglia) is a UK-based independent insurance brokerage based in Lowestoft, offering commercial, leisure, business, and specialty event (bouncy castle) insurance products. The firm acts as an intermediary arranging cover for individuals and small businesses seeking non-standard or niche insurance protection.
Product overview
No product or service information available. The source data consists of a server error page indicating the website is currently non-functional.
Differentiator
Problem solved
Functional benefit
Products and services
- Money Cover Insurance
- Business Insurance (Business Interpretation)
- Commercial Insurance
- Leisure Insurance
- Bouncy Castle Insurance
Companies that use Insurelink (East Anglia)
Customer profileIdeal customer profiles2 records
Insurelink (East Anglia) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Insurelink (East Anglia) partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Insurelink (East Anglia) competitors and assessment
Company assessmentBroad incumbents
- Simply Business: Large UK digital insurance broker focused on small business and commercial cover, offering instant online quotes across multiple trades. Comparable as a competing distribution channel for the same commercial and leisure customers Insurelink serves.
- Hastings Direct: UK-based digital-first insurer and price-comparison-driven broker serving personal and small commercial lines. Comparable as a competing distribution channel for the same customers, particularly through online price-comparison platforms.
- Swinton Insurance: Long-established UK insurance broker with broad personal and commercial lines distributed through local branches. Comparable multi-line broker model with similar customer base to Insurelink's commercial and leisure clients.
- Towergate Insurance: One of the UK's largest independent insurance brokers, operating across commercial and personal lines through a regional branch network. Directly comparable broker model and multi-line offering, but at much greater scale.
- NFU Mutual: UK mutual insurer and broker with strong regional agency network including East Anglia, offering commercial, farm, and lifestyle cover. Comparable regional broker footprint and commercial-line focus, particularly relevant for leisure/hire clients.
Direct peers
- A-Plan Insurance: UK high-street insurance broker with branches across multiple regions including East Anglia, providing personal, commercial, and specialist cover. Closely mirrors Insurelink's regional broker structure and product breadth.
- Adrian Flux Insurance Group: UK specialist insurance broker known for non-standard and niche personal lines including motor, leisure, and entertainment-related cover. Highly comparable to Insurelink's leisure and bouncy castle insurance focus and East Anglia small-broker model.
- Kingsbridge Insurance Brokers: UK independent broker offering commercial and specialist insurance products to SMEs. Comparable as a smaller, multi-line UK broker competing for similar commercial and leisure customers.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Insurelink (East Anglia) social profiles
Digital presenceInsurelink (East Anglia) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insurelink (East Anglia) leadership team
Management profileNumber of profiles
Insurelink (East Anglia) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insurelink (East Anglia) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insurelink (East Anglia)
What does Insurelink (East Anglia) do?
Insurelink (East Anglia) is a UK-based independent insurance brokerage based in Lowestoft, offering commercial, leisure, business, and specialty event (bouncy castle) insurance products. The firm acts as an intermediary arranging cover for individuals and small businesses seeking non-standard or niche insurance protection.
When was Insurelink (East Anglia) founded?
Insurelink (East Anglia) was founded in 1995. It employs 11 to 50 people.
Where is Insurelink (East Anglia) based?
Insurelink (East Anglia) is headquartered in Lowestoft, United Kingdom, in the Europe region.
Who are Insurelink (East Anglia)'s main competitors?
Broad incumbents on record are Simply Business, Hastings Direct, Swinton Insurance, Towergate Insurance and NFU Mutual. Direct peers are A-Plan Insurance, Adrian Flux Insurance Group and Kingsbridge Insurance Brokers.
Does Insurelink (East Anglia) have an API?
No public API is recorded for Insurelink (East Anglia).
What industry is Insurelink (East Anglia) in?
Insurelink (East Anglia)'s product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAN, Insurtech-Enabled Brokerage (Digital Brokers & Aggregators). Its NAICS code is 524210 and its SIC code is 6411.