What CNH Industrial Foundation does

CNH Industrial (referenced in the input dataset as "CNH Industrial Foundation," though all operational data describes the parent industrial group) is a global technology company that designs, manufactures, and distributes heavy equipment for the agricultural and construction sectors. Its product portfolio is organized around four wholly-owned brands: Case IH and New Holland Agriculture serve the farming sector with tractors, combines, harvesters, hay tools, and related machinery; New Holland Construction and CASE Construction Equipment serve the building and infrastructure sector with excavators, loaders, compactors, dozers, and material handling equipment. The company is incorporated in the Netherlands as a public limited company (N.V.) and is listed on the New York Stock Exchange under ticker CNH, with a corporate website at cnh.com and a primary office presence in London, United Kingdom.

The company monetizes primarily through hardware sales of heavy equipment, distributed globally via four parallel brand-specific authorized dealer networks that handle sales, service, and parts. Pricing is quote-based and varies by model, configuration, and dealer — equipment of this category represents high-capital purchases for end users, which produces strong post-sale parts and service recurring revenue. The stated go-to-market is enterprise field sales through dealers, targeting productive farming operations, large-scale agriculture, and construction/infrastructure projects. Customer segments are horizontal (agriculture and construction as parallel verticals), with end users described as "the world's hardest working people" — fragmented farmers and contractors rather than concentrated enterprise accounts.

Operationally the company maintains a public careers portal, an investor relations function, a corporate newsroom, a published sustainability report (most recent: 2025), and a corporate Ventures arm, indicating an active and publicly governed industrial business with diversified communication and capital-markets functions. Note: the dataset conflates "CNH Industrial Foundation" (a charitable arm per the foundation URL provided) with the parent CNH Industrial N.V.; the description above is grounded in the operational data supplied, which pertains to the parent industrial group.

Name

CNH Industrial Foundation

Legal name

CNH Industrial N.V.

Website

https://www1.cnhindustrial.com

Company type

Public

Operating status

Operating

Short description

CNH Industrial is a global, NYSE-listed heavy equipment manufacturer that designs and sells agricultural and construction machinery through four iconic brands — Case IH, New Holland Agriculture, New Holland Construction, and CASE Construction Equipment — distributed via global brand-specific dealer networks to farmers and construction companies.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Heavy Equipment Sales: Sale of agricultural machinery including tractors, combines, and hay tools, as well as construction equipment such as excavators and loaders under Case IH, New Holland, and related brands.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

CNH Industrial Foundation is the charitable and philanthropic arm supporting communities in areas where CNH Industrial N.V. operates. The broader CNH enterprise, however, manufactures and sells agricultural and construction equipment through its portfolio of iconic brands — Case IH, New Holland Agriculture, New Holland Construction, and CASE Construction Equipment — producing tractors, combines, harvesters, excavators, loaders, and compactors for farmers and construction operators worldwide.

Product overview

CNH Industrial Foundation operates as a global technology company offering agricultural and construction equipment through its portfolio of iconic brands. The product portfolio includes Case IH and New Holland Agriculture for agricultural machinery (tractors, combines, harvesters), and New Holland Construction and CASE Construction Equipment for construction machinery (loaders, excavators, compactors). These brands collectively provide innovative technology and machinery solutions for farmers and construction workers, serving the world's hardest working people.

Differentiator

Problem solved

Functional benefit

Brands

• Case IH: Agricultural equipment brand serving farmers with innovative technology and machinery
• New Holland Agriculture
• Case Construction Equipment
• New Holland Construction

Products and services

• Case IH Agricultural equipment brand offering tractors, combines, and farming machinery for productive agricultural operations.
• New Holland Agriculture Agricultural equipment brand providing tractors, harvesters, and farming solutions for agricultural producers, with innovative technology and efficient machinery.
• New Holland Construction Construction equipment brand offering compactors, loaders, and construction machinery for building and infrastructure projects.
• CASE Construction Equipment Construction equipment brand providing heavy machinery including excavators, dozers, and material handling equipment for construction workers and infrastructure projects.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Liebherr: Liebherr is a privately held, broad-line manufacturer of construction equipment, mining equipment, and heavy components. It competes with CNH's construction brands in excavators, wheel loaders, and large earthmoving machinery and shares a similar enterprise-dealer go-to-market model.

Direct peers

• Mahindra & Mahindra (Farm Equipment Sector): Mahindra's Farm Equipment Sector is one of the world's largest tractor manufacturers by volume and competes with CNH's New Holland and Case IH tractor lines, particularly in emerging markets and price-sensitive segments.
• Doosan Bobcat: Doosan Bobcat manufactures compact construction equipment (skid-steer loaders, compact track loaders, mini-excavators) that directly competes with CNH's New Holland Construction compact equipment lineup, particularly in North America and Europe.
• CLAAS KGaA: CLAAS is a European-based, family-owned manufacturer of agricultural harvesting equipment (combines, forage harvesters, tractors) and is a direct competitor to CNH's Case IH and New Holland Agriculture brands in the European and global harvesting segment.
• Kubota Corporation: Kubota manufactures tractors, compact construction equipment, and utility vehicles that compete directly with CNH's New Holland compact and sub-compact tractor lines and small construction equipment offerings, particularly in the Americas and Asia.
• Deere & Company: John Deere is the largest global manufacturer of agricultural equipment (tractors, combines, sprayers) and a major construction and forestry equipment maker, directly competing with CNH's Case IH and New Holland Agriculture brands across virtually every product category and geography CNH serves.
• Komatsu Ltd. Komatsu is a global leader in construction, mining, and forestry equipment and a direct competitor to CNH's construction brands in excavators, dozers, and related heavy machinery, with overlapping global dealer and enterprise sales channels.
• AGCO Corporation: AGCO is a global agricultural equipment manufacturer (Fendt, Massey Ferguson, Valtra) that directly competes with CNH's Case IH and New Holland brands in tractors, combines, and hay tools, with overlapping dealer networks and a comparable enterprise sales motion.
• Caterpillar Inc. Caterpillar is the world's largest construction equipment manufacturer (excavators, dozers, loaders), directly competing with CNH's CASE Construction Equipment and New Holland Construction lines and similarly serving large contractors, mining, and infrastructure projects.
• Volvo Construction Equipment: Volvo CE is a major global construction equipment manufacturer (excavators, wheel loaders, haulers) that directly competes with CNH's CASE and New Holland Construction brands in mid- and heavy-duty construction equipment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CNH Industrial Foundation