Hakuunsha

What Hakuunsha does

Hakuunsha (博運社) is a privately held Japanese logistics company founded in 1956 and headquartered in Shime-machi, Kasuya District, Fukuoka Prefecture, operating across all seven Kyushu prefectures. The company delivers an integrated transport-and-storage model, combining 45,000 tsubo of warehouse floor space (self-described as the largest in Kyushu) with dedicated and contract trucking, logistics process outsourcing (作業), and temporary staffing (人材派遣) for shippers in pharmaceuticals, food, housing equipment, and daily goods. Specialty capabilities include a 100-tsubo GDP-compliant pharmaceutical logistics terminal at headquarters, a hydrogen truck fleet for sustainable transport, and Power Bin (パワービン) express delivery. Beyond B2B logistics, Hakuunsha launched a consumer-facing same-day shopping concierge called Hōmī (ホーミー) in April 2024, distributing via smartphone app and LINE for residents of Fukuoka city and Kasuya-gun.

The company is controlled by the founding Manabe family and headed by Representative Director Chairman Hirotoshi Manabe (真鋲博俊), who received the Order of the Rising Sun Gold Rays with Neck Ribbon in the Reiwa 7 (2025) Autumn Honors and the Minister of Land, Infrastructure, Transport and Tourism Award (Freight Transport Division) in fiscal 2024. Certifications include ISO 9001, Green Management Certification, and a December 2019 White Logistics declaration. The company maintains active community sponsorships (Avispa Fukuoka, All Japan Pro Wrestling, pro cycling, national high school tennis) and a CSR program tied to traffic-accident orphan support. Strategic direction in recent years has been Kyushu-network deepening (2023 Miyazaki branch relocation to new premises), pharmaceutical vertical build-out (2020 GDP terminal), selective retreat (April 2026 Okayama branch closure), and a controlled consumer-side pilot via Hōmī.

With 501–1,000 employees and no public listing, external funding rounds, or disclosed revenue, Hakuunsha functions as a self-funded regional logistics integrator whose go-to-market is direct enterprise field sales for B2B contracts plus self-serve/PLG via the LINE-integrated Hōmī app for consumers. The price-disclosed core is B2B logistics contracts (per-shipment or per-contract pricing, not publicly posted); the consumer Hōmī service generates transactional fees.

Name

Hakuunsha

Legal name

株式会社博運社

Website

https://hus.co.jp

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Hakuunsha is a privately held Japanese logistics integrator founded in 1956, headquartered in Fukuoka Prefecture, providing integrated transport, warehousing (45,000 tsubo across Kyushu), and logistics outsourcing to B2B shippers in pharmaceuticals, food, housing equipment, and daily goods, plus a consumer same-day delivery app called Hōmī.

Ownership category

akta.pro rank

Product category

Logistics Services (Freight Transportation and Warehousing)

NAICS

General Warehousing and Storage (493110), Warehousing and Storage (493), Freight Transportation Arrangement (488510)

SIC

Public Warehousing & Storage (4220), Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Ambient General Merchandise Warehousing (Dry Storage) (TLAIACAA)

akta.pro secondary industries

Contract Warehousing / Dedicated Warehousing (Dry) (TLALAAAB), Food-Grade Warehousing & Contract Storage (TLAIACAB)

Keywords

• Freight transportation services
• Warehouse storage services
• Logistics outsourcing
• Pharmaceutical cold chain
• Moving relocation services

Headquarters

HQ city

Fukuoka

HQ country

Japan

HQ region

Asia

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Freight Transportation Services: B2B freight transportation services covering Kyushu region, including dedicated/contract (貸切・専属) trucking for pharmaceuticals, housing equipment, food, and daily goods
2. Warehouse & Storage Services: Warehousing and storage services with 45,000 tsubo of combined floor space across Kyushu locations, including pharmaceutical GDP-compliant storage
3. Labor Dispatch / Staffing Services: Temporary staffing (人材派遣) services for logistics operations
4. Logistics Outsourcing (作業): Outsourcing of logistics operations including office/home moving services (オフィス移転・引越し)
5. Shopping Concierge 'Hōmī': Same-day shopping concierge/delivery service to individual consumers via app and LINE; launched April 2024

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Hakuunsha is a Kyushu-based logistics provider offering integrated freight transportation, warehousing (45,000 tsubo across the region), and logistics outsourcing services to enterprise shippers in pharmaceuticals, food, housing equipment, and daily goods. The company also runs a temporary staffing service for logistics operations and a B2C same-day shopping concierge smartphone/LINE app called Hommy serving consumers in the Fukuoka city area.

Product overview

Hakuunsha is a comprehensive logistics company offering integrated transportation and warehousing services across Kyushu, Japan. The portfolio includes core transport services (categorized by cargo type: pharmaceuticals, residential equipment, food, and daily goods), warehousing with 45,000 tsubo of storage capacity, operations outsourcing, staffing services, and specialized offerings such as the Power Bin express delivery service and Hommy shopping proxy service. The company operates a pharmaceutical GDP-compliant terminal and provides dedicated/chartered transport services. The business model combines transportation and storage as integrated service offerings.

Differentiator

Problem solved

Functional benefit

Brands

• パワー便 (Power Bin): Brand name for delivery/logistics service offering.
• ホーミー (Ho-me)
• はっくん (Hacchi-kun)
• 移動美術CAR (Ido Bijutsu CAR)

Products and services

• Transportation Services (運送サービス) Regional trucking and delivery services operating across Kyushu prefectures, leveraging a network of bases for distribution of pharmaceuticals, housing equipment, food, and daily goods.
• Warehousing Services (倉庫サービス) Warehouse storage services with approximately 45,000 tsubo of total floor space, claimed as the largest in Kyushu, including pharmaceutical GDP-compliant storage.
• Operations Outsourcing (作業サービス) Outsourced logistics operations and processing tasks for shippers, including office and residential moving and relocation coordination.
• Staffing Services (人材派遣) Temporary staffing services supplying personnel for logistics operations to enterprise customers.
• Power Bin Express Delivery (パワー便) Express delivery service for time-sensitive shipments under the Power Bin brand operated by Hakuunsha.
• Hommy Shopping Concierge Service (買物代行サービス「ホーミー」) Same-day shopping proxy and delivery service for Fukuoka city and Kasuya-gun area residents, ordering via smartphone app and LINE for groceries and daily necessities.
• Pharmaceutical GDP Terminal (医薬品GDPターミナル) GDP-compliant pharmaceutical storage and distribution terminal ensuring proper temperature-controlled handling of medicinal products.
• Chartered and Dedicated Transport (貸切・専用輸送) Chartered and dedicated trucking services for various cargo types including pharmaceuticals, residential equipment, food, and daily goods.
• Office and Residential Moving Services (オフィス移転・引越し) Office and residential moving services supporting corporate relocation and household moves across Kyushu.

Named customers1 record

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

Eleven partnerships are on record, tiered minor.

• 全日本プロレス (All Japan Pro Wrestling)minorGTM or Marketing Partner · 29 November 2025Sponsor of All Japan Pro Wrestling Fukuoka events and the 'World Strongest Tag Decision League 2025', supporting professional wrestling events in Fukuoka as part of CSR activities including traffic accident orphan support donations.
• プロレスリング華☆激 (Pro Wrestling Hana-hibiki)minorGTM or Marketing Partner · 3 October 2025Special sponsor (特別協賛) of charity professional wrestling events organized by Hana-hibiki, supporting children's dream projects, school non-attendance support, and anti-bullying initiatives. Frequent visits by wrestlers to Hakuunsha headquarters.
• NEO福岡 (NEO Fukuoka)minorStrategic or Co-development Partner · 24 July 2025Co-creation project partnership with NEO Fukuoka, a collaborative economic community operated by Sports Nation, engaging next-generation regional leaders. Hakuunsha participates as a corporate partner, contributing logistics expertise to youth leadership initiatives.
• アビスパ福岡 (Avispa Fukuoka)minorGTM or Marketing PartnerMulti-year sponsor and supporter of Avispa Fukuoka professional soccer team, including '1 Day Sponsor Thanks Match' events, three-generation health festivals, and community sports programs.
• 公益社団法人福岡県交通遺児を支える会 (Fukuoka Traffic Orphan Support Association)minorOthersRegular donations and support for traffic orphan relief fund, including presentation ceremonies at Hakuunsha headquarters with association officials attending annually.
• VC FUKUOKA (Pro Cycling Team)minorGTM or Marketing PartnerSponsor of professional cycling team VC FUKUOKA, supporting team car sponsorship, participation in events such as Tour de Kyushu, and cycling community events.
• 全国選抜高校テニス大会 (National High School Tennis Tournament)minorGTM or Marketing PartnerLong-term sponsor of the annual national high school tennis tournament, supporting youth sports development across multiple years (at least since 2018 through 2024).
• 久留米警察署 (Kurume Police Station)minorOthersKurume Police Chief issued letters of appreciation to convenience store employees for preventing special fraud (なりすまし詐欺), demonstrating community safety cooperation.
• リレー・フォー・ライフ・ジャパン2018福岡 (Relay for Life Japan 2018 Fukuoka)minorOthersDonated to cancer charity Relay for Life Japan 2018 Fukuoka event, supporting cancer patient support activities in the community.
• アサヒ緑健久山テニス俱部 (Asahi Ryokken Hisayama Tennis Club)minorGTM or Marketing PartnerSponsor of 'Hakuunsha Cup' annual tennis tournament held at Asahi Ryokken Hisayama Tennis Club, supporting community sports events.
• ホーミー (Hōmī) Service — Partner StoresminorChannel Partner/ Reseller/ DistributorLocal stores and retail partners in Fukuoka city and Kasuya-gun area from which Hōmī staff purchase goods for same-day delivery to consumers via the app.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• SG Holdings (Sagawa Express): Major Japanese parcel and B2B logistics group. Competes with Hakuunsha in freight transportation and contract logistics but operates at national scale with stronger technology platforms and broader service lines.
• Senko Group Holdings: Japanese logistics group combining trucking, warehousing, and supply chain services. Directly comparable business model of integrated transport and warehousing for enterprise customers, though Senko operates nationally rather than regionally.
• Kintetsu World Express: Major Japanese freight forwarder and contract logistics provider with international and domestic operations. Comparable as a multi-service 3PL, though KWE focuses on international air/ocean forwarding rather than domestic trucking like Hakuunsha.
• Sankyu: Japanese logistics provider specializing in industrial logistics, warehousing, and heavy cargo transport. Comparable offering of integrated warehousing and dedicated transport for industrial shippers, with stronger nationwide presence.
• LOGISTEED (formerly Hitachi Transport System): Japan-based global 3PL offering contract logistics, warehousing, and freight forwarding. Comparable integrated logistics services for enterprise customers, though with global rather than Kyushu regional focus.
• Yamato Holdings: Japan's largest door-to-door parcel delivery and B2B logistics integrator with nationwide network. Comparable to Hakuunsha as a multi-service logistics provider serving enterprise shippers across Japan, though at vastly greater scale and with national rather than Kyushu coverage.
• Nippon Express: Japan's largest global logistics company with warehousing, freight forwarding, and trucking operations. Comparable in offering combined transport and warehousing services to enterprise shippers, though with global rather than regional Kyushu focus.
• Seino Holdings: Major Japanese trucking and logistics group with nationwide LTL network and contract logistics services. Directly comparable business model of integrated transport plus warehousing, though Seino operates at national scale while Hakuunsha is Kyushu-centric.

Regional players

• Maruwa Transport: Kyushu-based trucking and warehousing company with regional depot network. Closest direct peer in scale and geography, both being mid-size Kyushu 3PLs serving B2B shippers with combined transport and storage offerings.
• Fukuyama Transporting (Fukuyama): Mid-size Japanese trucking and logistics company with strong regional roots and growing nationwide LTL presence. Comparable as a multi-service logistics provider with combined transport and warehousing, primarily serving western Japan with overlap in Kyushu.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hakuunsha
• YouTubeyoutube.com/channel/UCeV5sVISpg0-6smUxe_VuYg
• Facebookfacebook.com/hakuunsha.fukuoka
• Instagraminstagram.com/hakuunsha/?hl=ja

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hakuunsha